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Marchi & Fildi Group presents the selection of metalloplastic yarns with GRS certification of its Gleaming line, coming from 100% post-consumer recycled polyester (c) Marchi & Fildi Group
Linea Gleaming
24.11.2021

Italian spinning group launches new metalloplastic yarns

  • Marchi & Fildi Group presents the selection of metalloplastic yarns with GRS certification of its Gleaming line, coming from 100% post-consumer recycled polyester

With the goal to expand the offer of yarns coming from recycled raw materials for a textile more attentive to the consumption of resources, the MFT division of the Marchi & Fildi Group completes the range of metalloplastic yarns of its Gleaming collection with the insertion of 100% recycled polyester yarns coming from post-consumer material and with the GRS (Global Recycle Standard) certification.
Starting from recycled polyester with traceable origin, in compliance with environmental and social criteria extended to all the phases of the supply chain, metalloplastic yarns are obtained with the same esthetic features and performance, compared to similar products based on virgin raw materials.

  • Marchi & Fildi Group presents the selection of metalloplastic yarns with GRS certification of its Gleaming line, coming from 100% post-consumer recycled polyester

With the goal to expand the offer of yarns coming from recycled raw materials for a textile more attentive to the consumption of resources, the MFT division of the Marchi & Fildi Group completes the range of metalloplastic yarns of its Gleaming collection with the insertion of 100% recycled polyester yarns coming from post-consumer material and with the GRS (Global Recycle Standard) certification.
Starting from recycled polyester with traceable origin, in compliance with environmental and social criteria extended to all the phases of the supply chain, metalloplastic yarns are obtained with the same esthetic features and performance, compared to similar products based on virgin raw materials.

“Thanks to our commitment in the research of materials, we are able to propose metalloplastic yarns produced with 100% recycled material; the film used for the production of flat yarns, too, is in recycled polyester, with a quality level that is suitable for cutting – the Company explains -. Till now it was possible to find in the market only metalloplastic yarns with not recycled polyester flat yarn, twisted with certified fibers. This represents an important step forward to implement a circular economy possibility for this kind of products too”.

The Gleaming yarns GRS certified can be supplied in gold and silver, colors and transparent, in various counts, widths and types; they are suitable for use in flat and circular knitting, weaving, hosiery and as a component in fancy yarns.

The Gleaming line, with a wide selection of yarns in stock service, represents a completion of the offer of the Marchi & Fildi Group. The Gleaming yarns are offered in different thicknesses, widths and types with both metallized and transparent, iridescent, refracting and phosphorescent effects. The collection also includes items with special features of resistance to chemical and dyeing treatments. The Gleaming metalloplastic yarns find application in the world of fashion and furniture, for creative and fancy yarns and fabrics, accessories and decorations. Products with refractive features are also used in technical items like uniforms and workwear, sport garments and accessories, external ribbons and labels.

Source:

Marchi & Fildi Group

ISKO champions circularity and biodiversity at the Circular Fashion Summit 2021 (c) ISKO
Denim by ISKO
24.11.2021

ISKO champions circularity and biodiversity at the Circular Fashion Summit 2021

  • The leading denim ingredient brand joins lablaco’s virtual reality Circular Fashion Summit 2021 as an Innovation Partner

ISKO continues to reaffirm its commitment towards circularity by participating as an Innovation Partner in the Circular Fashion Summit 2021 by lablaco. The summit will bring together leaders of change across design, technology and sustainability to share knowledge and take action towards creating a circular future for fashion. The event will be held in a VR version of the Grand Palais Éphémère in Paris and will take place on 9-12 December.

ISKO’s approach to circularity is built on creating a future where no virgin resources are needed to produce beautiful durable and high performing woven fabrics To achieve this, the leading denim ingredient brand is working to remove its reliance on fossil fuels and virgin materials by employing only renewable energy and by setting the challenging target of using 100% recycled or reused materials.

  • The leading denim ingredient brand joins lablaco’s virtual reality Circular Fashion Summit 2021 as an Innovation Partner

ISKO continues to reaffirm its commitment towards circularity by participating as an Innovation Partner in the Circular Fashion Summit 2021 by lablaco. The summit will bring together leaders of change across design, technology and sustainability to share knowledge and take action towards creating a circular future for fashion. The event will be held in a VR version of the Grand Palais Éphémère in Paris and will take place on 9-12 December.

ISKO’s approach to circularity is built on creating a future where no virgin resources are needed to produce beautiful durable and high performing woven fabrics To achieve this, the leading denim ingredient brand is working to remove its reliance on fossil fuels and virgin materials by employing only renewable energy and by setting the challenging target of using 100% recycled or reused materials.

This impressive goal is possible thanks to the cutting edge technologies ISKO is working with such as a one of a kind process which fully separates and recycles cotton and polyester blends at scale, and collaborative partnerships with MoRe Research that are aimed at discovering new possibilities for cellulose based materials. ISKO’s new generation of R TWO™50+ fabrics are also playing a role in moving towards this goal. E ngineered for nature’ they use a minimum of 50% pre and post consumer recycled blend reducing carbon and water footprints by 45% and 65% respectively, and are all GRS certified ISKO also believes that the transition to a circular economy cannot happen without addressing the impact on biodiversity and our ecology. Tackling the over-sourcing of raw materials is key, as the extraction of new natural resources and the impact on carbon emissions in processing them contributes to more than 90% of biodiversity loss.

Source:

Menabò Group

24.11.2021

PERFORMANCE DAYS cancelled in Munich on December 1-2, 2021

  • Focus now on digital fair platform

The PERFORMANCE DAYS team regrets having to cancel at short notice the physical edition of PERFORMANCE DAYS which was scheduled to take place on December 1-2, 2021 at the Messe München exhibition center. Right up until today, the event organizers of PERFORMANCE DAYS were in the final stages of preparations for the fair. The goal of being able to realize a fully booked fair with a portfolio like in pre-pandemic times seemed to be within reach. The political regulations agreed in Bavaria from November 19, 2021 and the heavily restricted constraints associated with an incidence of 1000 have far-reaching consequences for PERFORMANCE DAYS. As a result of the current sharp rise in the number of infections in Munich, the planned winter edition must now be cancelled as a precaution. The focus now is now completely on the digital fair on December 1 and 2, 2021.

  • Focus now on digital fair platform

The PERFORMANCE DAYS team regrets having to cancel at short notice the physical edition of PERFORMANCE DAYS which was scheduled to take place on December 1-2, 2021 at the Messe München exhibition center. Right up until today, the event organizers of PERFORMANCE DAYS were in the final stages of preparations for the fair. The goal of being able to realize a fully booked fair with a portfolio like in pre-pandemic times seemed to be within reach. The political regulations agreed in Bavaria from November 19, 2021 and the heavily restricted constraints associated with an incidence of 1000 have far-reaching consequences for PERFORMANCE DAYS. As a result of the current sharp rise in the number of infections in Munich, the planned winter edition must now be cancelled as a precaution. The focus now is now completely on the digital fair on December 1 and 2, 2021.

The new measures are scheduled to come into effect in Munich from the middle of this week, which would lead to very short-term changes. The organizers of PERFORMANCE DAYS therefore see themselves in the responsibility to enable a minimum of planning security as well as a responsible handling of the given situation with this decision.

“Exceptional situations require exceptional decisions – making these all the more difficult. After experiencing a very successful and surprisingly well-attended fair with the Functional Fabric Fair by PERFORMANCE DAYS in Portland, Oregon last week, we have tried everything possible up to the last moment and firmly believed that we would finally set a further positive milestone with the physical edition of PERFORMANCE DAYS in Munich. We fulfilled all the requirements, updated our hygiene concept several times to comply with the dynamically changing measures and took all the necessary precautions for a safe event. Unfortunately, current developments do not allow us to host the trade fair event next week, since the undisputed top priority is the protection and health of our visitors. Now our focus turns to the full implementation of the Digital Fair on December 1 and 2, 2021”, explains Marco Weichert, CEO of PERFORMANCE DAYS

Focus on digital platform
The PERFORMANCE DAYS team is now investing all its efforts into implementing the Digital Fair on December 1 and 2, 2021. As part of THE LOOP, those interested have the opportunity as of now to view online the fabric innovations and news for the Winter Season 2023/24, this year’s Focus Topic “Sustainable Nylon” and the latest color trends. In the Marketplace, visitors will be able to view the numerous exhibitor products, including the PERFORMANCE FORUM’s curated sustainable fabric highlights. In order to present the fabrics to visitors as realistically as possible in terms of feel, design and structure in digital form, the PERFORMANCE FORUM has been equipped with new 3D-technology, including innovative tools such as 3D images, video animations and downloadable U3M files. Throughout the Digital Fair, exhibitors and fair visitors can look forward to extensive networking opportunities. For example, as part of the extensive digital supporting program on December 1, with various expert talks, discussion rounds and speakers via livestream, moderated by Charles Ross live from the studio. On December 2, the “sustain & innovate” conference on this year’s Focus Topic “The Sustainable Future of Nylon” will kick off with discussions and panels, moderated by Astrid Schlüchter, Editor-in-Chief of SAZsport and SPORTSFASHION by saz.  

A very special thank you goes out to the entire PERFORMANCE DAYS community with its exhibitors, visitors and partners for their active support, trust, loyalty and understanding in these still extraordinary times. The team looks forward to the Digital Fair on December 1 and 2, 2021 and further ahead to meeting you all personally on April 27 and 28, 2022 at the summer edition of PERFORMANCE DAYS live in Munich.

Source:

Performance Days

19.11.2021

GOTS appoints Protection Officer North America

Travis Wells, JD, MBA, has been appointed as GOTS Protection Officer North America. In this newly created position, he will be identifying and advising companies that are making unsubstantiated claims regarding GOTS signage.

An increasing number of companies are eager to use GOTS certified materials and want to make claims regarding GOTS content on their finished products. However, the correct use of the trademarked logo is strictly regulated in CUGS 3.1. – The conditions for the use of GOTS signs. A GOTS claim on finished products guarantees the consumer that every single step in the textile processing supply chain was certified. As soon as one stage in the supply chain is not certified, a company may not label or mention GOTS on their final product.

Travis Wells, JD, MBA, has been appointed as GOTS Protection Officer North America. In this newly created position, he will be identifying and advising companies that are making unsubstantiated claims regarding GOTS signage.

An increasing number of companies are eager to use GOTS certified materials and want to make claims regarding GOTS content on their finished products. However, the correct use of the trademarked logo is strictly regulated in CUGS 3.1. – The conditions for the use of GOTS signs. A GOTS claim on finished products guarantees the consumer that every single step in the textile processing supply chain was certified. As soon as one stage in the supply chain is not certified, a company may not label or mention GOTS on their final product.

As a Sustainable Supply Chain Director, Travis has more than 20 years of experience advising fashion and apparel-related businesses on sustainable sourcing, product development and manufacturing in domestic and global markets. He earned his Bachelor of Arts (B.A.) in International Studies from Vassar College, his Juris Doctorate (J.D.) in Corporate Law from George Washington University Law School and his Master of Business Administration (MBA) in Global Sustainability and Finance from the Gabelli School of Business at Fordham University.  

16.11.2021

RGE: Second Annual Update on Textile Fibre Innovation and Technology

Royal Golden Eagle (RGE) has released its 2021 progress report on its commitment to invest USD200 million in next-generation textile fibre innovation and technology over a ten-year period which started in 2019.

The annual report provides an update on the activities undertaken by RGE and its business groups (Sateri, APR, APRIL, Bracell) involved in the fashion value chain to advance its ambition towards closed-loop, circular and climate-positive cellulosic fibre.

In 2021, Sateri achieved full compliance with the emission limits set out in the European Union Best Available Techniques Reference Document (EU-BAT BREF) for all of its five viscose mills in China, two years ahead of schedule. Bracell completed construction of the world’s largest and greenest new generation pulp mill in São Paulo which uses cutting-edge technology for fossil fuel-free generation.

Royal Golden Eagle (RGE) has released its 2021 progress report on its commitment to invest USD200 million in next-generation textile fibre innovation and technology over a ten-year period which started in 2019.

The annual report provides an update on the activities undertaken by RGE and its business groups (Sateri, APR, APRIL, Bracell) involved in the fashion value chain to advance its ambition towards closed-loop, circular and climate-positive cellulosic fibre.

In 2021, Sateri achieved full compliance with the emission limits set out in the European Union Best Available Techniques Reference Document (EU-BAT BREF) for all of its five viscose mills in China, two years ahead of schedule. Bracell completed construction of the world’s largest and greenest new generation pulp mill in São Paulo which uses cutting-edge technology for fossil fuel-free generation.

Amid the COVID-19 pandemic continuing to restrict travel and collaboration, RGE persisted in building upon existing partnerships, while entering into new agreements. Sateri strengthened its strategic collaboration with Infinited Fiber Company, participating in the company’s EUR30 million funding round, which attracted new and existing investors such as H&M Group, Adidas, BESTSELLER and Zalando.

New partnerships formed by RGE included a five-year textile recycling research collaboration with Nanyang Technological University Singapore, and a three-year strategic partnership with the Textile and Fashion Federation Singapore which seeks, among others goals, to advance research and innovation in circular economy approaches to fashion waste in Asia.

RGE’s in-house R&D team has made good progress in advancing its textile-to-textile project, focusing on producing quality viscose using recycled cotton textiles as feedstock. To support plans to build a textile recycling facility in Indonesia, and as part of commercial feasibility analysis, studies examining the availability of textile waste and textile recycling landscapes in China, Indonesia, Sri Lanka and Bangladesh were completed.

Sateri remains on track in developing a product with 50 per cent recycled content by 2023, and to reach 100 per cent by 2030. It also aims for 20 per cent of its feedstock to contain alternative or recycled materials by 2025. In this similar vein, APR will source 20 per cent of its feedstock from alternative or recycled materials by 2030.

Source:

RGE / Omnicom Public Relations Group

16.11.2021

Gina Tricot and We aRe SpinDye in a resource-efficient collaboration

Gina Tricot releases its first collection that has been produced with We aRe SpinDye. The collection is part of Gina Tricot's innovation program Gina Lab. and consists of a coat, shirt, trousers and two bags colored with We aRe SpinDye's method.

With the collaboration, Gina Tricot continues to focus on sustainability, now with the coloring process at the center. Of all the resources that arise during the entire lifespan of a garment - from the production of raw materials, to recycling, 80% is used during the production phase itself. To maximize the effects of the sustainability changeover, an increased focus is required on the entire production process and in particular on the most resource-intensive of them all: the dyeing.

Gina Tricot releases its first collection that has been produced with We aRe SpinDye. The collection is part of Gina Tricot's innovation program Gina Lab. and consists of a coat, shirt, trousers and two bags colored with We aRe SpinDye's method.

With the collaboration, Gina Tricot continues to focus on sustainability, now with the coloring process at the center. Of all the resources that arise during the entire lifespan of a garment - from the production of raw materials, to recycling, 80% is used during the production phase itself. To maximize the effects of the sustainability changeover, an increased focus is required on the entire production process and in particular on the most resource-intensive of them all: the dyeing.

One of Gina Tricot's focus is to explore new methods and technologies in sustainability, which makes the collaboration with We aRe Spin Dye feel just right for us. Together we get a product with more durable and circular fibers, in addition with a more sustainable textile production with a focus on minimal water use. We are extremely proud of this collaboration. says Emma Garrote, Global Production & Sustainability Manager at Gina Tricot.

Gina Tricot is a shining example of an agile organization with short decision-making processes. They have managed to enthuse both the design and production department. It has been crucial to reach the launch of this collection that takes place today, says Andreas Andrén, CEO of We aRe SpinDye®.

Gina Tricot
Gina Tricot is a Swedish fashion brand that offers fashion to women in over 30 countries. Today, Gina Tricot has over 160 stores around Sweden, Norway, Denmark and Finland, as well as e-commerce throughout Europe. With around 1,900 employees, 98% of these are girls. For Gina Tricot, it is important to build pride from the inside out, we are a company that chooses to invest in and highlight women.

We aRe Spin Dye
The company is a Swedish cleantech company that provides and offers a process and platform for production and quality control that enables players in the fashion and clothing industry to significantly reduce their environmental impact. The company's business concept is to establish a new, sustainable and transparent standard for dyeing synthetic textiles in the fashion and apparel industry in a simple and user-friendly way.

More information:
We are SpinDye We aRe Spin Dye
Source:

We aRe SpinDye

11.11.2021

Berto travels zero km to support B2C brands

In 2021, Berto Industria Tessile embarked on a series of journeys through the denim supply chain, touching both B2B and B2C worlds.

The first journey of this adventure, aimed at discovering and publicizing the world of indigo and, began by talking about the collaboration with the turkish garment maker blue matters creating a green collection to be proposed to the world's top brands, continuing with “su mirura project” in the second chapter.
This project has its objective in supports, with a ready on stock fabrics, (which at this time of difficult availability of product becomes extremely relevant), young emerging talents in the world of fashion that, in our industry, both for problems related to  minimum order quantities and for problems related to financial commitments of startups, would having difficulty in the raw materials research.

In this third chapter of the personal voyage into the world of denim, Berto Industria Tessile talks about two realities that are not only made in Italy, but also made in veneto, for a zero km circularity supports.

In 2021, Berto Industria Tessile embarked on a series of journeys through the denim supply chain, touching both B2B and B2C worlds.

The first journey of this adventure, aimed at discovering and publicizing the world of indigo and, began by talking about the collaboration with the turkish garment maker blue matters creating a green collection to be proposed to the world's top brands, continuing with “su mirura project” in the second chapter.
This project has its objective in supports, with a ready on stock fabrics, (which at this time of difficult availability of product becomes extremely relevant), young emerging talents in the world of fashion that, in our industry, both for problems related to  minimum order quantities and for problems related to financial commitments of startups, would having difficulty in the raw materials research.

In this third chapter of the personal voyage into the world of denim, Berto Industria Tessile talks about two realities that are not only made in Italy, but also made in veneto, for a zero km circularity supports.

Two brands that are part of two different segments of the indigo world of b2c, one operating in the world of clothing and one in the creation of fashion accessories, but who have a common denominator between them, the use of 100% in their collections of denim fabric Berto.*

* See attached document for more information.

Source:

Berto Industria Tessile / EFFE-BI

09.11.2021

Alchemie Technology asks fashion industry to reduce emissions

Alchemie Technology, an innovator of low energy, waterless, textile dyeing and finishing technology, is calling on COP26 leaders to support the global fashion industry in the adoption of new manufacturing technology, which will dramatically reduce carbon emissions and fashion’s impact on climate change.

While the fashion industry is one of the most polluting on the planet, second only to oil and gas, and greenhouse gas emissions from textile dyeing at around 3% of global emissions outweigh that of all international flights and maritime shipping combined, it is an industry that can also reduce CO2 emissions the fastest, just by changing the way it dyes fabrics.  

Alchemie Technology, an innovator of low energy, waterless, textile dyeing and finishing technology, is calling on COP26 leaders to support the global fashion industry in the adoption of new manufacturing technology, which will dramatically reduce carbon emissions and fashion’s impact on climate change.

While the fashion industry is one of the most polluting on the planet, second only to oil and gas, and greenhouse gas emissions from textile dyeing at around 3% of global emissions outweigh that of all international flights and maritime shipping combined, it is an industry that can also reduce CO2 emissions the fastest, just by changing the way it dyes fabrics.  

Fabric dyeing is the most polluting part of fashion and activewear manufacturing, involving industrial scale dye baths and huge amounts of dye chemicals, steam, electrical power, and consequent high CO2 emissions.  Repeated washing of the dyed fabric, required to remove dye residue, is responsible for 20% of the world’s wastewater pollution and excess dye is discharged into waterways, affecting the health of some of the world’s poorest communities. In more regulated areas, water pollution is reduced through reliance on energy intensive water treatment plants.

However, an environmental step change can be achieved by adopting new digital technology that can dye fabrics with an 85% reduction in energy consumption and a dramatic 95% reduction of the 1.3 trillion litres of water currently used by the industry each year.

For example, dyeing one polyester shirt using current methods generates 4.5 litres of wastewater and produces 0.17 Kg of CO2, compared to low energy digital technology, which uses less than 0.2 litres of water and reduces carbon emissions to 0.03 Kg.  Multiply these numbers by the billions of garments dyed each year and the scale of the environmental problem, if nothing changes, is clear to see. Equally, the amount by which the textile industry can improve its carbon footprint is dramatic and can be done quickly if action is taken now.

Source:

Alchemie Technology Ltd

04.11.2021

Sarah Borghi: New Green Collection with a range of sustainable tights and stockings

For its 2021 Green Collection, the Italian luxury hosiery brand Sarah Borghi presents a broadened product offer in terms of colors and categories, meeting the needs of a stylish, yet sustainable consumer. By mixing fashion, quality, innovation and research, the tights and stockings powerhouse continues its development in the journey towards a conscious future.

The evolution of the Green Collection, the sustainable hosiery collection first launched in 2020, confirms the efforts of the brand in promoting a new generation of attractive fashion and design which actively encourages and supports a responsible change in culture and smart products offer.

For its 2021 Green Collection, the Italian luxury hosiery brand Sarah Borghi presents a broadened product offer in terms of colors and categories, meeting the needs of a stylish, yet sustainable consumer. By mixing fashion, quality, innovation and research, the tights and stockings powerhouse continues its development in the journey towards a conscious future.

The evolution of the Green Collection, the sustainable hosiery collection first launched in 2020, confirms the efforts of the brand in promoting a new generation of attractive fashion and design which actively encourages and supports a responsible change in culture and smart products offer.

Lately, a decisive step has been added to the brand’s history thanks to the publication of the Integrated Report by Gizeta Calze, Sarah Borghi’s top-notch producer and first Italian company in the hosiery sector to include sustainability throughout its business model. A commitment of responsibility and transparency on a path that has been carried on for years and that, today more than ever, becomes of the utmost importance, as stated by Luca Marzocchi, CEO of Gizeta Calze. The Integrated Report provides a complete view of the business strategy, operating model and governance, which combines financial information with sustainability insights, conceived as complementary to other strategies and, indeed, essential for increasing business value.

The collection
The collection presents a range of versatile, colorful products combined with extra-luxury comfort and designed for every type of woman: from seductive tights to everyday socks, together with knee- highs, up to athleisure with leggings.
 
The responsible collection features two new generation materials. One is Amni Soul Eco®, the world’s first biodegradable in anaerobic conditions polyamide 6.6 yarn that degrades in around 5 years* after disposing of in landfill, developed by SOLVAY and produced and distributed by FULGAR. The other is ROICA™ V550 by leading fiber manufacturer Asahi Kasei, a premium sustainable stretch yarn boasting the Gold Level Material Health Certificate by Cradle-to-Cradle Product Innovation Institute** as it has been evaluated for impact on human and environmental health. Moreover, it smartly breaks down without releasing harmful substances in the environment according to Hohenstein Environment Compatibility Certification. Key elements that makes ROICA™ V550 a precious choice when it comes to Circular Economy material approach.

Source:

Sarah Borghi / GB Network – for ROICA™

(c) Alchemie Technology
03.11.2021

COPS26: Governments support critical to help fashion industry reduce emissions the fastest

  • Alchemie Technology asks world leaders to cut energy and CO2 emissions from global fashion industry

Alchemie Technology, innovator of low energy, waterless, textile dyeing and finishing technology, is calling on COP26 leaders to support the global fashion industry in the adoption of new manufacturing technology, which will dramatically reduce carbon emissions and fashion’s impact on climate change.

While the fashion industry is one of the most polluting on the planet, second only to oil and gas, and greenhouse gas emissions from textile dyeing at around 3% of global emissions outweigh that of all international flights and maritime shipping combined, it is an industry that can also reduce CO2 emissions the fastest, just by changing the way it dyes fabrics.  

  • Alchemie Technology asks world leaders to cut energy and CO2 emissions from global fashion industry

Alchemie Technology, innovator of low energy, waterless, textile dyeing and finishing technology, is calling on COP26 leaders to support the global fashion industry in the adoption of new manufacturing technology, which will dramatically reduce carbon emissions and fashion’s impact on climate change.

While the fashion industry is one of the most polluting on the planet, second only to oil and gas, and greenhouse gas emissions from textile dyeing at around 3% of global emissions outweigh that of all international flights and maritime shipping combined, it is an industry that can also reduce CO2 emissions the fastest, just by changing the way it dyes fabrics.  

Fabric dyeing is the most polluting part of fashion and activewear manufacturing, involving industrial scale dye baths and huge amounts of dye chemicals, steam, electrical power, and consequent high CO2 emissions.  Repeated washing of the dyed fabric, required to remove dye residue, is responsible for 20% of the world’s wastewater pollution and excess dye is discharged into waterways, affecting the health of some of the world’s poorest communities. In more regulated areas, water pollution is reduced through reliance on energy intensive water treatment plants.

However, an environmental step change can be achieved by adopting new digital technology that can dye fabrics with an 85% reduction in energy consumption and a dramatic 95% reduction of the 1.3 trillion litres of water currently used by the industry each year.

For example, dyeing one polyester shirt using current methods generates 4.5 litres of wastewater and produces 0.17 Kg of CO2, compared to low energy digital technology, which uses less than 0.2 litres of water and reduces carbon emissions to 0.03 Kg.  Multiply these numbers by the billions of garments dyed each year and the scale of the environmental problem, if nothing changes, is clear to see.  Equally, the amount by which the textile industry can improve its carbon footprint is dramatic and can be done quickly if action is taken now.
Dr Simon Kew, Managing Director, Alchemie Technology comments “The technology now exists to enable the textile industry to make a significant contribution to helping meet the world’s net zero, climate change goals. But it requires the support of governments through investment, grants and legislation and the critical effort of brands, and their manufacturing supply chains to work together to make the change.”

Source:

Alchemie Technology

Intertextile Shanghai Home Textiles provided vital business platform (c) Messe Frankfurt (HK) Co Ltd
25.10.2021

Intertextile Shanghai Home Textiles provided vital business platform

Intertextile Shanghai Home Textiles concluded its 27th autumn edition in early October. Held alongside four other concurrent textile shows, the fair was the only major event for this sector able to take place in China during this season, providing a much-needed business platform for 735 exhibitors and 20,106 trade buyers. The fair was held at the National Exhibition and Convention Center (Shanghai).

Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd expressed: “Due to the valuable cooperation of many parties and the continued support of our exhibitors and other partners, we were able to hold the fair as scheduled despite a number of challenges. Since the pandemic situation was brought under control in China last year, we have expended considerable resources to ensure our textile fairs still take place to provide trading platforms that connect the global industry. This edition was especially important as it was the only major fair to take place in the country at this time.”

Intertextile Shanghai Home Textiles concluded its 27th autumn edition in early October. Held alongside four other concurrent textile shows, the fair was the only major event for this sector able to take place in China during this season, providing a much-needed business platform for 735 exhibitors and 20,106 trade buyers. The fair was held at the National Exhibition and Convention Center (Shanghai).

Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd expressed: “Due to the valuable cooperation of many parties and the continued support of our exhibitors and other partners, we were able to hold the fair as scheduled despite a number of challenges. Since the pandemic situation was brought under control in China last year, we have expended considerable resources to ensure our textile fairs still take place to provide trading platforms that connect the global industry. This edition was especially important as it was the only major fair to take place in the country at this time.”

While a number of international exhibitors participated this year with individual booths, the Belgium Pavilion presented home and contract products and five Chinese regional pavilions from Hangzhou, Shaoxing, Huzhou, Haining, and Tongxiang also featured. Two trend forums also provided inspiration for 2022, while the IKASAS Japanese Home Design Gallery, New Voices of Top Youth Upholstery Designers City Roving Exhibition and China International Fiber Art Exhibition gave further insights into various aspects of the industry.

Fair’s fringe programme highlights sustainability, design and more
As with all of Messe Frankfurt’s textile fairs around the world, sustainability is a big focus. A number of events under this focus took place in the fair’s fringe programme, including a half day forum titled How Sustainable Fashion is Reshaping Lifestyles, with a range of innovative companies and prestigious universities participating as speakers.

The Design Talk session featured a series of presentations from leading international designers, including from China, Japan and Europe, to share their design insights. And a new concept this year, titled New Voices of Top Youth Upholstery Designers – Intertextile Upholstery Design and City Roving Exhibition, showcased the work of six groups of young local designers from across China who presented the interior design ideas of their generation through displays and a forum. And reflecting the changes that continue to accelerate in the industry, a number of e-commerce and cross-border trade events took place, including sessions from the likes of JD Home, AliExpress and Tmall.

The 2022 Intertextile Shanghai Home Textiles – Spring Edition will take place from 9 – 11 March, while the Autumn Edition is scheduled for 23 – 25 August 2022.

21.10.2021

Talking about Water Conservation with Officina+39

On 21st October the Managing Director of Officina+39 Andrea Venier has joined a panel discussion in the prestigious arena of the Kingpins24 Digital Show. He contributed to the discussion with his and Officina+39’s point of view on “Water Conservation”, together with Emrah Özkorkmaz from Bregla and Taimur Malik from Stylers International, with Edward Hertzman from Sourcing Journal & Rivet as moderator.

Water crisis remains one of the top issues for humanity and 90% of the world's natural disasters are related to water. Officina+39 has been working hard to rethink the way water is used throughout the denim processes: Andrea's contribution emphasized the company’s practical and consolidated experience in this field, as in recent years their main objective has been to drastically reduce water use in line with UN SDG6.

On 21st October the Managing Director of Officina+39 Andrea Venier has joined a panel discussion in the prestigious arena of the Kingpins24 Digital Show. He contributed to the discussion with his and Officina+39’s point of view on “Water Conservation”, together with Emrah Özkorkmaz from Bregla and Taimur Malik from Stylers International, with Edward Hertzman from Sourcing Journal & Rivet as moderator.

Water crisis remains one of the top issues for humanity and 90% of the world's natural disasters are related to water. Officina+39 has been working hard to rethink the way water is used throughout the denim processes: Andrea's contribution emphasized the company’s practical and consolidated experience in this field, as in recent years their main objective has been to drastically reduce water use in line with UN SDG6.

Andrea pointed out how “fashion industry is still currently deeply rooted in a linear approach: make, use, dispose.” Accordingly to Andrea and Officina+39, the fashion world is becoming aware of this reality and is trying to reinvent itself in order to decrease the use of this precious resource and its negative impacts but there is still work to do in order to redesign a better sustainable model, where circularity should represent the new sustainability: circularity not only when it comes to the materials, but also to water.

In the textile industry water is used as the vehicle for colors and chemical auxiliaries but luckily today many technologies aim at significantly reducing water consumption. Officina+39 is really focused on this target: Andrea explained that “Officina+39 has developed the AQUALESS MISSION, a process suitable for conventional machines that leads to a 75% reduction of the water typically used in denim and garment laundry processes, using a waterless technology and saving costs for producers.”

Despite the start-up cost of investing in the development of sustainable technologies may discourage some in the industry, it is about time to realize that these actions cannot be delayed and that we will increasingly hear about water scarcity, water stress and water risk.

Andrea stated: “It is necessary to develop water management strategies and systems in any company: today there is ISO 14000 related to environmental management, but I believe that governments, brands and related organisations should think about an ISO related just to water management. In this way, every company can understand how much value can be generated in the medium-term and how much money could be saved by investing in this kind of technologies. To create new standards related to water management, we must change the approach.”

Source:

Officina+39 / Menabò

Renewcell and Kelheim Fibres form collaboration to establish a European closed loop for fashion
Logo
20.10.2021

Renewcell and Kelheim Fibres form collaboration to establish a European closed loop for fashion

Renewcell and Kelheim Fibres Gmbh have signed a Letter of Intent for a long term commercial collaboration to add the crucial missing link for a circular economy for textiles in Europe. Together, the two technology leaders will collaborate on developing com mercial scale production of superior quality viscose fibers from up to 10 000 tonnes of Renewcell’s 100% textile recycled material Circulose® annually. The collaboration paves the way toward a fully European closed loop in which textile waste is collected, recycled and regenerated into new Circulose® fibers for people that want to reduce their fashion footprint significantly.

Renewcell and Kelheim Fibres Gmbh have signed a Letter of Intent for a long term commercial collaboration to add the crucial missing link for a circular economy for textiles in Europe. Together, the two technology leaders will collaborate on developing com mercial scale production of superior quality viscose fibers from up to 10 000 tonnes of Renewcell’s 100% textile recycled material Circulose® annually. The collaboration paves the way toward a fully European closed loop in which textile waste is collected, recycled and regenerated into new Circulose® fibers for people that want to reduce their fashion footprint significantly.

"European fashion consumption has great impact on climate and the environment globally. It also contributes to tremendous amounts of waste going into landfill and incinerators either in Europe or abroad after export. We will now work with Kelheim to prevent waste and reduce the need for virgin resources, while also enabling a fully regional supply of low impact circular fibers for text iles” comments Patrik Lundström, CEO of Renewcell. “We are thrilled for the opportunity to work closely with a partner like Kelheim, who is at the leading edge of innovation and sustainability in this industry” he adds.

Craig Barker, CEO at Kelheim Fibres adds: "We see an excellent fit between our two companies, not only on the technical side with Renewcell we have found a highly professional partner who shares our vision for future forward technologies that enable full circularity in the textile chain. Finding the answers to the challenges of our times is what drives us every day. Our recycled cellulose fibre solution made of Renewcell’s Circulose® and manufactured using environmentally sound processes at our Kelheim plant is an answer to the fashi on industries need for sustainable, resource and waste reducing solutions, and a more regional and reliable supply chain."

Source:

Kelheim Fibres GmbH

THE GROUND debuts at Frankfurt Fashion Week
The Ground Logo
20.10.2021

THE GROUND debuts at Frankfurt Fashion Week

  • A purpose-driven B2C festival for a young and optimistic generation

With THE GROUND, the PREMIUM GROUP is organizing a major fashion festival for young end consumers for the first time. Responsible for the event concept, in addition to Anita Tillmann, Jörg Arntz and the PREMIUM GROUP - team, is B2C expert Kai Zollhöfer, who already helped to make the Bread & Butter by Zalando a crowd puller.

“THE GROUND is a B2C festival aimed at a young, purpose-driven generation. This new generation has a strong stance on current social and environmental challenges and expects brands to reflect them. The overriding topics at THE GROUND are therefore sustainability, diversity and equality”, says Kai Zollhöfer.

  • A purpose-driven B2C festival for a young and optimistic generation

With THE GROUND, the PREMIUM GROUP is organizing a major fashion festival for young end consumers for the first time. Responsible for the event concept, in addition to Anita Tillmann, Jörg Arntz and the PREMIUM GROUP - team, is B2C expert Kai Zollhöfer, who already helped to make the Bread & Butter by Zalando a crowd puller.

“THE GROUND is a B2C festival aimed at a young, purpose-driven generation. This new generation has a strong stance on current social and environmental challenges and expects brands to reflect them. The overriding topics at THE GROUND are therefore sustainability, diversity and equality”, says Kai Zollhöfer.

“A  large  number  of  customers  are  interested  in  more  sustainable  options  -  there  is  a  desire  for  a  more conscious lifestyle, but this trend is currently not yet reflected in their actual shopping behavior. In between lies the so-called attitude-behavior gap, which THE GROUND wants to close further as a platform for brands with transparency and cool communication. We cannot expect that every brand, every consumer is currently doing everything 100% right, but it is the responsibility of all of us to take one small step in the right direction every day. We have to talk openly about how to do this in order to learn from each other so that we can take as many people as possible with us on this journey to a more sustainable future.“

The 3-day experiential marketing playground offers brands the opportunity to interactively exhibit purpose-driven stories and products and connect with consumers. In addition to the focus on fashion, brands from the areas of well-being, beauty, mobility and technology will present innovative products and solutions.

Source:

PREMIUM Exhibitions GmbH

Kornit Digital introduces Presto MAX for sustainable on-demand production (c) Kornit Digital
20.10.2021

Kornit Digital introduces Presto MAX for sustainable on-demand production

Kornit Digital Ltd. announced the release of its Kornit Presto MAX system for sustainable on-demand production of apparel and other textile goods. The new system will make its live debut at Kornit Fashion Week Los Angeles + Industry 4.0 Event, which the company is hosting November 2-5 to showcase technology innovations, partnerships, and proven strategies driving the business case for sustainable, on-demand production of fashion and textile goods worldwide.

Kornit Presto MAX is the first digital print system to offer white printing on colored fabrics, enhancing decoration capabilities for dark colored fabrics more broadly. It is the only single-step solution for direct-to-fabric printing, delivering the highest quality and softest feel with brilliant whites and brighter neon colors. The system is ready to incorporate future iterations and evolutions of XDi technology—3D decorative applications to produce threadless embroidery, high-density, vinyl, screen transfer, and other innovative effects.

Kornit Digital Ltd. announced the release of its Kornit Presto MAX system for sustainable on-demand production of apparel and other textile goods. The new system will make its live debut at Kornit Fashion Week Los Angeles + Industry 4.0 Event, which the company is hosting November 2-5 to showcase technology innovations, partnerships, and proven strategies driving the business case for sustainable, on-demand production of fashion and textile goods worldwide.

Kornit Presto MAX is the first digital print system to offer white printing on colored fabrics, enhancing decoration capabilities for dark colored fabrics more broadly. It is the only single-step solution for direct-to-fabric printing, delivering the highest quality and softest feel with brilliant whites and brighter neon colors. The system is ready to incorporate future iterations and evolutions of XDi technology—3D decorative applications to produce threadless embroidery, high-density, vinyl, screen transfer, and other innovative effects.

Kornit Presto MAX is compatible with natural fabrics, synthetics, and blends, and includes advanced algorithms for smart autonomous calibration, to deliver high-quality results with short cycle times and minimal manual interruptions or defects. The system was devised for compatibility with the KornitX global fulfillment ecosystem to enable anywhere, anytime production, supporting a true distributed production model that fulfills nearer the end consumer, eliminating time and logistical waste from the experience while empowering brands to ensure quality and consistency across all systems and production sites.

Kornit Presto MAX provides the cornerstone of a smart, efficient, sustainable EcoFactory that empowers producers to cover and integrate more parts of the process, from design to finished product, to decrease their carbon footprint, use minimum manpower, and generate less waste. This means eliminating excessive time, labor, and shipping throughout the value chain, enabling proximity production to meet the accelerated demands of a web-driven global marketplace—revealing new sales channels and clever business models to grow the business long-term.

14.10.2021

Fashion 4 Development and C.L.A.S.S. Eco Hub launch "The ReClothe’s Platform"

Fashion 4 Development and C.L.A.S.S. Eco Hub are pleased to announce the launch of their digital platform called “The Reclothe’s Platform”. The digital platform, which is a joint venture between the two companies, is expected to add significant value to all the stakeholders in the fashion and lifestyle industry. The core objective of the Reclothe’s Platform is to be a one-stop source of information and guide for professionals and students in the fashion and lifestyle industry.

Fashion 4 Development and C.L.A.S.S. Eco Hub are pleased to announce the launch of their digital platform called “The Reclothe’s Platform”. The digital platform, which is a joint venture between the two companies, is expected to add significant value to all the stakeholders in the fashion and lifestyle industry. The core objective of the Reclothe’s Platform is to be a one-stop source of information and guide for professionals and students in the fashion and lifestyle industry.

The ReClothe platform will feature current innovators highlighting the practices & solutions for textile and manufacturers, pushing the industry towards a greener and more sustainable standard. The platform will lead members into scalable and more responsible manufacturing processes, driving responsible innovation practices across all aspects of the supply chain, measured and proved.
 
The joint venture was created in 2021 by Fashion 4 Development and C.L.A.S.S. Eco Hub to support the United Nations Office of Partnerships for the Sustainable Development Goals. Both Fashion 4 Development and C.L.A.S.S. Eco Hub are recognized for their experiences working from broad perspectives to advance the sustainability transformation

(c) Officina+39 / Menabò Group srl
14.10.2021

Officina+39 presents its latest technologies and collaborations

Officina+39, an Italian sustainable chemical developer, attends Superstudio Più in Milan to show its technical progress and share its concrete contribution to a more Trustainable™ denim. Under the spotlight, among multiple innovations, the latest addition to the Officina+39 family: the brand-new NOVASCRAPER INDIGO.

NOVASCRAPER INDIGO, the new technology for classic aesthetics
NOVASCRAPER INDIGO allows to give a natural vintage look to denim garments through laser finishing, an actual innovative alternative to manual scraping. NOVASCRAPER INDIGO guarantees a natural effect with unparalleled quality and accuracy, requiring less manpower and less rejection rate when compared to manual scraping.

Officina+39, an Italian sustainable chemical developer, attends Superstudio Più in Milan to show its technical progress and share its concrete contribution to a more Trustainable™ denim. Under the spotlight, among multiple innovations, the latest addition to the Officina+39 family: the brand-new NOVASCRAPER INDIGO.

NOVASCRAPER INDIGO, the new technology for classic aesthetics
NOVASCRAPER INDIGO allows to give a natural vintage look to denim garments through laser finishing, an actual innovative alternative to manual scraping. NOVASCRAPER INDIGO guarantees a natural effect with unparalleled quality and accuracy, requiring less manpower and less rejection rate when compared to manual scraping.

The Sixth Sense: less water, more Trustainability
Officina+39 and Tejidos Royo joined forces to create a denim line that drastically reduces water consumption: this is “The Sixth Sense”, a project concretely inspired by the 2030 Agenda for Sustainable Development and specifically by its SDG6, calling to action to ensure access to water and sanitation for all. Officina+39 personally accepts this global challenge by contributing to the realization of “The Sixth Sense” with its AQUALESS MISSION. Featuring three cutting-edge laundry products for one innovative process, AQUALESS MISSION combines the application of REMOVER BC, AQUALESS AGED – a waterless compound to give denim abrasion effects –, and OZ-ONE POWDER – an advanced product to give garments a bleached yet eco-friendly treatment in a dry application, for a worn and distressed look. Compatible with conventional washing and treatment machinery, it allows for water consumption savings up to 75%.
Focused on driving sustainability in the textile industry, Tejidos Royo uses low-impact fibers and yarns as a raw material and the implementation of foam-dyeing technology with its Dry Indigo®, the first-ever technology to foam-dye denim with zero water use and no water discharge.

CircularKromia: a colorful path for preloved garments
At Officina+39 the word “waste” becomes synonymous with opportunity, a source to create something new, fostering true, Trustainable™ circularity. This is the background to the collaboration with Atelier Riforma, an innovative startup born in Turin (Italy) with a social vocation. Through the contribution of Officina+39’s RECYCROM™, it has been possible to obtain new pigment and dyestuff pulverizing discarded garments and pieces usually difficult to recover through tailoring transformation alone. The collection made it possible not to generate any waste, no new raw materials were required to create CircularKromia.

The Circle Book 2: the power of collaboration and circularity
A collective project gathering a total of ten companies with common goals focused on transparency and circularity in denim design, The Circle Book is now in its second edition that culminated in CULTURE.IN, a circular capsule collection transparently made from recycled and degradable materials.

Officina+39 opens its doors, with Lenzing and Meidea
In the evening of October 13, the recently inaugurated brand-new headquarters of Officina+39 in Biella opened their doors to welcome denim personalities, brands, designers and partners to show where Officina+39's innovative technologies are created, to network and celebrate while preparing new steps towards the design of a more circular and – of course – Trustainable™ fashion Industry.

Source:

Officina+39 / Menabò Group srl

13.10.2021

Ralph Lauren and Dow release manual for dyeing processes

Dow and Ralph Lauren Corporation released a detailed manual on how to dye cotton more sustainably and more effectively than ever before using ECOFAST™ Pure Sustainable Textile Treatment. With this manual, Ralph Lauren and Dow are open-sourcing this improved dyeing process to encourage adoption in the textile industry and help standardize a more sustainable and efficient cotton dyeing system for positive environmental impact.  

The co-developed, step-by-step manual details how to use ECOFAST™ Pure, a cationic cotton treatment developed by Dow, with existing dyeing equipment. Ralph Lauren, the first brand to use ECOFAST™ Pure, partnered with Dow to optimize and implement the technology in its cotton dyeing operations as part of its new Color on Demand platform.

Dow and Ralph Lauren Corporation released a detailed manual on how to dye cotton more sustainably and more effectively than ever before using ECOFAST™ Pure Sustainable Textile Treatment. With this manual, Ralph Lauren and Dow are open-sourcing this improved dyeing process to encourage adoption in the textile industry and help standardize a more sustainable and efficient cotton dyeing system for positive environmental impact.  

The co-developed, step-by-step manual details how to use ECOFAST™ Pure, a cationic cotton treatment developed by Dow, with existing dyeing equipment. Ralph Lauren, the first brand to use ECOFAST™ Pure, partnered with Dow to optimize and implement the technology in its cotton dyeing operations as part of its new Color on Demand platform.

Conventional fabric dyeing processes require trillions of liters of water each year, generating roughly 20% of the world’s wastewater.1, 2 Pretreating fabric with ECOFAST™ Pure helps significantly reduce the amount of water, chemicals and energy needed to color cotton, by enabling up to 90% less process chemicals, 50% less water, 50% less dyes and 40% less energy without sacrificing color or quality.3

Ralph Lauren began integrating Color on Demand into its supply chain earlier this year and first launched product utilizing ECOFAST™ Pure as part of the Company’s Team USA collection for the Olympic & Paralympic Games Tokyo 2020. Designed to help address water scarcity and pollution caused by cotton dyeing, Color on Demand is a multi-phased system with a clear ambition to deliver over time the world’s first scalable zero wastewater cotton dyeing system. By 2025, the brand aims to use the Color on Demand platform to dye more than 80% of its solid cotton products.

 

1 Drew, Deborah and Genevieve Yehounme. “The Apparel Industry’s Environmental Impact in 6 Graphics.” World Resources Institute, July 5, 2017. https://www.wri.org/blog/2017/07/apparel-industrys-environmental-impact-6-graphics
2 Rep. A New Textiles Economy: Redesigning Fashion’s Future. Ellen MacArthur Foundation, Circular Fibres Initiative, 2017. https://ellenmacarthurfoundation.org/a-new-textiles-economy
3 A full third-party reviewed and validated life cycle assessment is available by request at www.dow.com/ecofast.

 

Source:

Dow / G&S Business Communications

11.10.2021

ISKO™ introduces R-TWO™50+

Denim ingredient brand ISKO™ announces R-TWO™50+. Part of Responsible Innovation™, R-TWO™50+ creates high-quality denim that is less harmful to the natural world.

R-TWO™50+ reduces carbon emissions by as much as 45% and water usage by as much as 65%. An exclusive yarn spinning technology, patented by ISKO, uses a minimum of 50% recycled materials to reduce reliance on natural resources.

The fabrics are stronger and more durable, and have a good shape recovery, a soft cotton hand feel and dry up to 20% more quickly.
R-TWO50+ fabrics also have the Global Recycled Standard (GRS) certification, which provides standardised verification for recycled materials.

ISKO is also one of the first in the fashion market to achieve an ESG (Environmental, Social, and Governance) scoring, which measures companies’ sustainability and societal impact.

Denim ingredient brand ISKO™ announces R-TWO™50+. Part of Responsible Innovation™, R-TWO™50+ creates high-quality denim that is less harmful to the natural world.

R-TWO™50+ reduces carbon emissions by as much as 45% and water usage by as much as 65%. An exclusive yarn spinning technology, patented by ISKO, uses a minimum of 50% recycled materials to reduce reliance on natural resources.

The fabrics are stronger and more durable, and have a good shape recovery, a soft cotton hand feel and dry up to 20% more quickly.
R-TWO50+ fabrics also have the Global Recycled Standard (GRS) certification, which provides standardised verification for recycled materials.

ISKO is also one of the first in the fashion market to achieve an ESG (Environmental, Social, and Governance) scoring, which measures companies’ sustainability and societal impact.

More information:
Isko Denim Recycling Sustainability
Source:

ISKO / Menabò Group srl

During the first physical Frankfurt Fashion Week in January 2022, PREMIUM GROUP will show more novelties than ever. (c) PREMIUM GROUP
SEEK
06.10.2021

SAVE THE DATE: Frankfurt, January 2022

  • HIGHER, FASTER, FURTHER ! During the first physical Frankfurt Fashion Week in January 2022, PREMIUM GROUP will show more novelties than ever.

The anticipation is rising! With the actual move to Frankfurt in January 2022, Anita Tillmann, Jörg Arntz and the teams will not only present further developed versions of the PREMIUM and SEEK fashion fairs, but will also celebrate a major B2C festival for the first time with THE GROUND.

More than ever, the Berliners‘ passion for people and fashion, but also for business and trading, is at the heart of all their events. And where better to combine all this than in the power metropolis of Frankfurt am Main.

  • HIGHER, FASTER, FURTHER ! During the first physical Frankfurt Fashion Week in January 2022, PREMIUM GROUP will show more novelties than ever.

The anticipation is rising! With the actual move to Frankfurt in January 2022, Anita Tillmann, Jörg Arntz and the teams will not only present further developed versions of the PREMIUM and SEEK fashion fairs, but will also celebrate a major B2C festival for the first time with THE GROUND.

More than ever, the Berliners‘ passion for people and fashion, but also for business and trading, is at the heart of all their events. And where better to combine all this than in the power metropolis of Frankfurt am Main.

„No city in Germany - no city in Europe - stands for business relevance and trading power as much as Frankfurt am Main,“ explains Tillmann. „We now have a unique opportunity to actively shape the future together. PREMIUM GROUP provides the industry with the platform, the brands with the creative content. In addition, we do what we do best, introduce the right players to each other and connect them. We bring together the movers and shakers who have the same drive as we do. With this new mix of location, entertainment, creative industry and trading focus, we are creating a unique momentum after the pandemic - January is when the big deals are made and the c ourse is set for the future.“

To achieve this goal, the PREMIUM GROUP teams have also given the proven successful formats PREMIUM and SEEK a new coat of paint. More space, new areas and shorter distances provide visitors with a completely new trade event experience. Trends, brands and events can be discovered together with new and well-known partners - for the first time all in one place!

And PREMIUM, which is already entering its 19th year in January, is also showing a new side in Frankfurt. Instead of being spread out like in Station-Berlin, in Frankfurt all brands show their collections in one big hall. „We are so excited to finally unite all exhibitors in one hall. This way we create a universe with many different worlds - colorful and exciting,“ says Wiebus. „We are in close exchange with all the protagonists throughout the year and continue to develop the concepts together. The entire industry is positive about coming together in Frankfurt. Everyone is keen to experience and create something completely new! We offer the framework for this - that is our strength.“

And the Berliners have another surprise in store for the Frankfurt debut: With THE GROUND, they are organizing a large fashion festival for young end consumers for the first time. Responsible for the event concept, in addition to Tillmann, Arntz and the PREMIUM GROUP- team, is B2C expert Kai Zollhöfer, who already made the Bread & Butter by Zalando a crowd puller. “THE GROUND is a B2C festival aimed at a young, purpose-driven generation. This new generation has a strong stance on current social and environmental challenges and expects brands to reflect them. The overriding themes at THE GROUND are therefore sustainability, diversity and equality”, said Zollhöfer.

The 3-day event offers brands the opportunity to interactively exhibit purpose-driven stories and products. In addition to the thematic focus on fashion, brands from the fields of wellbeing, beauty, mobility and technology will also present innovative products and solutions.