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28.10.2020

APR: Blockchain-Based ‘Follow Our Fibre’ Refreshed

  • Conservation and Biodiversity Information Now Available

Asia Pacific Rayon’s (APR) Follow Our Fibre is a blockchain-based tool that allows users access to information in real-time on the source of the raw materials in their garments and the origination of the fibre.

Launched in May 2019, the platform is now refreshed to include information of its suppliers’ conservation and biodiversity efforts, taking information transparency and richness to a new level. The refresh comes at a time when the fashion industry, through the Fashion Pact, is beginning to embrace biodiversity as a core focus on its agenda.

Follow Our Fibre now maps APR’s supply chain right down to locations of forest plantation concessions and conservation areas. The textile fibre producer’s suppliers are collectively responsible for the conservation of more than 3.12 million hectares of forests around the world, including boreal and peat swamp forests. These protected forests have rich biodiversity like the elusive Sumatran Tiger and Canadian Boreal Caribou, and provide ecosystem services, including 22 rivers and tributaries totalling over 900km.

  • Conservation and Biodiversity Information Now Available

Asia Pacific Rayon’s (APR) Follow Our Fibre is a blockchain-based tool that allows users access to information in real-time on the source of the raw materials in their garments and the origination of the fibre.

Launched in May 2019, the platform is now refreshed to include information of its suppliers’ conservation and biodiversity efforts, taking information transparency and richness to a new level. The refresh comes at a time when the fashion industry, through the Fashion Pact, is beginning to embrace biodiversity as a core focus on its agenda.

Follow Our Fibre now maps APR’s supply chain right down to locations of forest plantation concessions and conservation areas. The textile fibre producer’s suppliers are collectively responsible for the conservation of more than 3.12 million hectares of forests around the world, including boreal and peat swamp forests. These protected forests have rich biodiversity like the elusive Sumatran Tiger and Canadian Boreal Caribou, and provide ecosystem services, including 22 rivers and tributaries totalling over 900km.

“It is vital that we work with our supply partners to protect and strengthen forest landscape conservation areas rich in flora and fauna, and home to threatened and endangered species for today and future generations. These efforts are part of APR’s commitment to the United Nations Sustainable Development Goals (UNSDGs) 13 on Climate Action, and 15 on Life on Land,” said Cherie Tan, Vice President of Sustainability and Communications.

By providing a snapshot of the forest landscapes and biodiversity, APR hopes to quantify its ecological footprint and, as a next step, seek opportunities to partner its stakeholders to further strengthen forest conservation and enhance biodiversity in areas it sources from. Follow Our Fibre reflects the company’s long-term objectives for sustainable pulp sourcing and responsible manufacturing, and is a tool for its customers and stakeholders to trace finished products back to forest plantation origins, as well as monitor the environmental performance of APR’s supply chain.

Source:

Asia Pacific Rayon

President of Indonesia Inaugurates Country’s Largest Viscose Rayon Facility (c) APR
President of Indonesia Inaugurates Country’s Largest Viscose Rayon Facility
21.02.2020

APR: New Viscose Rayon Facility

  • Investment of Rp. 15 trillion (USD1,1 billion) in facility
  • Supports development of national textile industry and ‘Making Indonesia 4.0’ roadmap

The President of Indonesia, Joko Widodo, today inaugurated Indonesia's largest integrated viscose rayon production facility, injecting a boost for the country’s textile sector and the Indonesian Government’s industrial 4.0 development strategy.

The new Asia Pacific Rayon (APR) facility is located in the same production complex as APRIL Group in Pangkalan Kerinci, Riau province, Sumatra. This co-location allows integrated operations where renewable plantation pulp supply from APRIL feeds directly to APR for viscose rayon production. The new operation represents a total investment of approximately Rp.15 trillion (USD1.1 billion).

The APR facility has an annual production capacity of 240,000 tons. The inauguration ceremony included the signing of a plaque by President Widodo and the symbolic sealing by the President of an export container with 10,190 tons of viscose rayon fibre for shipment to Turkey, one of APR’s key export markets, and another 12,000 tons to Central Java.

  • Investment of Rp. 15 trillion (USD1,1 billion) in facility
  • Supports development of national textile industry and ‘Making Indonesia 4.0’ roadmap

The President of Indonesia, Joko Widodo, today inaugurated Indonesia's largest integrated viscose rayon production facility, injecting a boost for the country’s textile sector and the Indonesian Government’s industrial 4.0 development strategy.

The new Asia Pacific Rayon (APR) facility is located in the same production complex as APRIL Group in Pangkalan Kerinci, Riau province, Sumatra. This co-location allows integrated operations where renewable plantation pulp supply from APRIL feeds directly to APR for viscose rayon production. The new operation represents a total investment of approximately Rp.15 trillion (USD1.1 billion).

The APR facility has an annual production capacity of 240,000 tons. The inauguration ceremony included the signing of a plaque by President Widodo and the symbolic sealing by the President of an export container with 10,190 tons of viscose rayon fibre for shipment to Turkey, one of APR’s key export markets, and another 12,000 tons to Central Java.

The ceremony was also graced by the Minister of Industry, Agus Gumiwang Kartasasmita, the Minister of Trade Agus Suparmanto, the Governor of Riau, Syamsuar, RGE Founder and Chairman Sukanto Tanoto, and Anderson Tanoto, Director, RGE.

Speaking at the inauguration, President Widodo welcomed APR's investment in the development of the national textile industry. The role of the private sector was influential in driving economic growth, alongside the stimulus provided by the Government, he said. “Our garment industry should be greater than Vietnam. We already have our own raw materials here, such as viscose rayon, to support the industry,” he said.

Economic Contribution
APR’s business aligns with President Jokowi's vision to encourage more value-added investment in the nation and the strengthening of the national textile and textile product (TPT) industry, as set out in the Making Indonesia 4.0 Road map. In addition, the production of viscose rayon will reduce dependence on the import of textile raw materials, particularly cotton, to meet domestic demand.

Agus Gumiwang Kartasasmita, Minister for Industry, said: “By optimising the availability and use of raw materials originating from Indonesia, we can boost the performance of our textile sector. This is just one of several steps we are taking to continue to improve the performance and competitiveness of the labour-intensive industry.”

Basrie Kamba, Director APR, said: “The presence of APR will have a positive impact on employment and business opportunities for small and medium-sized businesses in the upstream and downstream sectors of the textiles and textile products industry. We are honoured and grateful to President Jokowi for inaugurating our new facility”.

In addition to Turkey, APR’s products are exported to 14 other countries including key textile centres such as Pakistan, Bangladesh, Vietnam, Brazil, and various parts of Europe. The products also support an expanding Indonesia fashion industry.

It is estimated that APR may generate foreign exchange revenues exceeding Rp1.77 trillion (USD130 million) annually, and reduce dependence on imported raw materials by about Rp2.01 trillion (USD149 million) annually.

Sustainable Production
APR produces sustainable viscose rayon fiber from renewable, traceable and biodegradable raw materials. The company’s raw materials are supplied by APRIL Group, which is recognised as a responsible pulp producer through national (Timber Legality Verification System) and international (Program for the Endorsement of Forest Certification/PEFC) certifications.

APR is the first viscose rayon manufacturer in Indonesia to receive the internationally recognised STeP certification from OEKO-TEX ®, an independent Swiss-based certification organisation, for the responsible manufacturing of viscose staple fibre.

APR has launched the ‘Everything Indonesia’ campaign to promote the sustainable sourcing and production of fashion from Indonesia. The aim is to support Indonesia’s resurgence as a global centre for textile manufacturing, and catalyse home-grown fashion design and creativity.

Source:

Omnicom Public Relations Group

Asia Pacific Rayon  logo Asia Pacific Rayon
Asia Pacific Rayon Logo
24.01.2020

Asia Pacific Rayon Joins World Economic Forum’s Public Blockchain Platform

To Accelerate Public-Private Cooperation in Supply Chain Transparency

Asia Pacific Rayon (APR) has joined the first neutral and public traceability platform capable of visualising blockchain-based supply chain data from multiple companies and sources. It aims to help businesses across industries respond to consumer demands for ethical and environmentally friendly products.
The neutral and safe space for collaboration is provided by the World Economic Forum and created in collaboration with Everledger, Lenzing Group, TextileGenesis™, and the International Trade Centre. APR will contribute to Phase 2 of the initiative which seeks to incorporate more data sources.

“APR has started harnessing the potential of enterprise blockchain technology to enable customers to trace finished products back to the plantation forest origins on a smartphone app. To be able now to connect our data to other similar industry initiatives is a natural next step for APR, as is extending the benefits of our upstream traceability to the rest of the textile value chain.

Enhancing Follow Our Fibre with New Mill Sustainability Dashboard

To Accelerate Public-Private Cooperation in Supply Chain Transparency

Asia Pacific Rayon (APR) has joined the first neutral and public traceability platform capable of visualising blockchain-based supply chain data from multiple companies and sources. It aims to help businesses across industries respond to consumer demands for ethical and environmentally friendly products.
The neutral and safe space for collaboration is provided by the World Economic Forum and created in collaboration with Everledger, Lenzing Group, TextileGenesis™, and the International Trade Centre. APR will contribute to Phase 2 of the initiative which seeks to incorporate more data sources.

“APR has started harnessing the potential of enterprise blockchain technology to enable customers to trace finished products back to the plantation forest origins on a smartphone app. To be able now to connect our data to other similar industry initiatives is a natural next step for APR, as is extending the benefits of our upstream traceability to the rest of the textile value chain.

Enhancing Follow Our Fibre with New Mill Sustainability Dashboard

Launched in mid-2019, APR’s blockchain-based Follow Our Fibre allows customers and stakeholders to scan its viscose product with a user-friendly app to access data that traces the product’s journey from plant nursery to viscose manufacturing and on to seaports. In October 2019, APR announced a collaboration with TrusTrace to integrate Follow Our Fibre with the latter’s T-Trace module. This helps connect APR’s upstream data to downstream textile value chain actors such as yarn and fabric customers and fashion brands.

More recently, a sustainability dashboard tracking key mill environmental performance indicators has been added to Follow Our Fibre. The dashboard presents APR’s performance in its first year of operations where a baseline has been established for quarterly tracking, reporting and continuous improvement.
The performance indicators follow key industry standards being set by ZDHC for Man-Made Cellulosic Fibres (MMCF), as well as the European Union Best Available Technologies (EU BAT).

 

 

Source:

(c) Omnicom Public Relations Group