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Photo: C.L.A.S.S.
20.09.2022

Bemberg™ by Asahi Kasei taking part at White Sustainable Milano

  • New fibre with a circular economy footprint obtained from cotton linters through a closed-loop process
  • September 22-25, 2022, WSM-White Sustainable Milano, Visconti pavilion

For the second time in a row Bemberg™ by Asahi Kasei takes part to White Sustainable Milano, the first fashion trade show entirely dedicated to the research and focus on new materials and technologies able to lead to a real ecological transition, developed in collaboration with Giusy Bettoni, CEO and founder C.L.A.S.S., and Marco Poli, Founder of The Style Lift.

After becoming a leader in formalwear lining, in the latest decade this fiber by Asahi Kasei has been able to evolve towards new consumer needs and desires, moving itself towards many different applications such as intimate, fashion, formalwear and activewear. Bemberg™ by Asahi Kasei arrives at WSM with a new step into its journey and evolution in contemporary style with a new Staple-fibre that unlocks creative paths towards mew aesthetics, touch and sustainability.

  • New fibre with a circular economy footprint obtained from cotton linters through a closed-loop process
  • September 22-25, 2022, WSM-White Sustainable Milano, Visconti pavilion

For the second time in a row Bemberg™ by Asahi Kasei takes part to White Sustainable Milano, the first fashion trade show entirely dedicated to the research and focus on new materials and technologies able to lead to a real ecological transition, developed in collaboration with Giusy Bettoni, CEO and founder C.L.A.S.S., and Marco Poli, Founder of The Style Lift.

After becoming a leader in formalwear lining, in the latest decade this fiber by Asahi Kasei has been able to evolve towards new consumer needs and desires, moving itself towards many different applications such as intimate, fashion, formalwear and activewear. Bemberg™ by Asahi Kasei arrives at WSM with a new step into its journey and evolution in contemporary style with a new Staple-fibre that unlocks creative paths towards mew aesthetics, touch and sustainability.

A new yarn range that expands the company’s realm of applications for the fashion and luxury industry, including also knitwear, jersey and casualwear. Indeed, the fibre comes with a circular economy footprint obtained from cotton linters through a closed-loop process. Bemberg™ also ensures certified sustainability credentials through its transparent and traceable approach.

At WSM fair, the company proves it by unveiling a collection of t-shirts developed in collaboration with the MagnoLab smart network of Italian companies. Circular economy and environmental responsibility meet aesthetic research with a collaborative imprint.

The new t-shirt collection created in synergy with MagnoLab, a network of Biella-based companies bringing forward initiative and collabs related to sustainability and circular economy. Staple-fibre is the top ingredient of the collection. The cut t-shirts are presented both in sheer and blends with other certified fibers, including GOTS cottons and RWS wools, capable of enhancing both the hand of the final garment and the performance of the brand-new yarn.

Source:

C.L.A.S.S.

(c) Bemberg™ by Asahi Kasei / C.L.A.S.S.
14.06.2022

Bemberg™ at Pitti Uomo 102 in partnership with MagnoLab

Bemberg™ is teaming up with MagnoLab, a network of Biella-based companies apt to carry out projects related to sustainability and circular economy, to create and display T-shirts that combine environmental responsibility and aesthetic research at the 102nd edition of Pitti Uomo.

Bemberg™ is used in shirts, cocktail dresses, dust coats, coordinates, outerwear and more by international brands operating in the fashion and luxury industries. To demonstrate its journey and evolution in contemporary style, Bemberg™ has collaborated with MagnoLab to develop a project that resulted in contemporary cut I-shirts presented both in sheer and blends with other certified fibers, including GOTS cottons and RWS wools, capable of enhancing both the hand of the final garment and the performance of the yarn.

Bemberg™ is teaming up with MagnoLab, a network of Biella-based companies apt to carry out projects related to sustainability and circular economy, to create and display T-shirts that combine environmental responsibility and aesthetic research at the 102nd edition of Pitti Uomo.

Bemberg™ is used in shirts, cocktail dresses, dust coats, coordinates, outerwear and more by international brands operating in the fashion and luxury industries. To demonstrate its journey and evolution in contemporary style, Bemberg™ has collaborated with MagnoLab to develop a project that resulted in contemporary cut I-shirts presented both in sheer and blends with other certified fibers, including GOTS cottons and RWS wools, capable of enhancing both the hand of the final garment and the performance of the yarn.

The project conceived for Pitti Uomo 102 stems from the spirit of Bemberg™ and fits perfectly into the philosophy of MagnoLab, whose mission is to carry out projects related to environmental responsibility through a joint and participatory approach of partners, and to create value by developing innovative products and processes with rapid testing cycles, according to a lean management model.

Source:

Bemberg™ by Asahi Kasei / C.L.A.S.S.

(c) SEEK
11.10.2019

Strong, confident and focussed on the new season. SEEK is repositioning itself

SEEK is edgy, clear and unpolished. It’s all about cool statement designs, the new classics, denim and sportswear. SEEK is the trade show for the fashion community that knows the facts, prompts sales and meets the needs of the new generation of decision-makers. Compared to other trade shows, SEEK is particularly unconventional and the antidote to boring.

At the start of the season in January SEEK will be showcasing one thing more than anything – relevance. SEEK epitomises values like honesty, loyalty, consciousness of quality, local proximity; and the brands that exhibit at SEEK are on exactly the same page. The BRIGHT brands relevant to retail are now fully integrated.

FOCUS TOPICS

SEEK is edgy, clear and unpolished. It’s all about cool statement designs, the new classics, denim and sportswear. SEEK is the trade show for the fashion community that knows the facts, prompts sales and meets the needs of the new generation of decision-makers. Compared to other trade shows, SEEK is particularly unconventional and the antidote to boring.

At the start of the season in January SEEK will be showcasing one thing more than anything – relevance. SEEK epitomises values like honesty, loyalty, consciousness of quality, local proximity; and the brands that exhibit at SEEK are on exactly the same page. The BRIGHT brands relevant to retail are now fully integrated.

FOCUS TOPICS

  • Responsible Future
    Sustainability is part of SEEK’s DNA and has always informed how the team and community operate. Over 80 sustainable brands make up the brand portfolio, including players like Veja, Dedicated, Sandqvist and Kings of Indigo.
    The SEEK team places great value on personal contact with customers and puts a great deal of love into the details and in honest collaboration with all stakeholders.
  • Retail Experiences
    There is no other comparable brand portfolio at any other trade show. SEEK’s unique brand mix is becoming even more dynamic, reflecting retail concepts that have had international success. In the world’s most in-demand stores, such as End Clothing (London), Voo Store (Berlin) and Caliroots (Stockholm), EUR 500 designs are placed next to EUR 50 t-shirts and bought by the same customers. That’s the status quo – end consumers decide on and bring the range to life

  • #FASHIONTECH at SEEK
    Digitalisation remains one of the most important topics in the industry. For this and other reasons, formats of #FASHIONTECH will take place at SEEK. For the first time, topics relevant to SEEK will be initiated in the style of talks and masterclasses at #FASHIONTECH. SEEK is taking a fundamental look at topics such as Brand Building, Social Media and Gaming.

     

More information:
SEEK, Fashion Week
Source:

SEEK | Press Team

Shirt-Finisher_SF26 (c) VEIT GmbH
23.04.2019

VEIT Group is presenting highlights at Texprocess 2019

At the Texprocess trade fair in Frankfurt/Main, Germany (May 14th to 17th 2019) VEIT Group will present on more than 400 m² the latest highlights in the areas of ironing, finishing, pressing and fusing in the garment industry as well as automotive and interior sectors.

"Pressing for Excellence" is the corporate slogan of the VEIT Group. In addition, this year's motto at Texprocess is "LOVEIT" which is a wordplay on "love it" or “love VEIT”. In the words of VEIT Group President Günter Veit: “Our motto stands for the passion that we have for the engineering of our products, our love of perfection and our devotion to our customers. This is the basis of their trust in our products. We want to offer our customers value not only now, but also for the future which we believe will be more digital and more sustainable. Both Industry 4.0 readiness, as well as the good of operator and environment are essential components of our product development efforts.”

At the Texprocess trade fair in Frankfurt/Main, Germany (May 14th to 17th 2019) VEIT Group will present on more than 400 m² the latest highlights in the areas of ironing, finishing, pressing and fusing in the garment industry as well as automotive and interior sectors.

"Pressing for Excellence" is the corporate slogan of the VEIT Group. In addition, this year's motto at Texprocess is "LOVEIT" which is a wordplay on "love it" or “love VEIT”. In the words of VEIT Group President Günter Veit: “Our motto stands for the passion that we have for the engineering of our products, our love of perfection and our devotion to our customers. This is the basis of their trust in our products. We want to offer our customers value not only now, but also for the future which we believe will be more digital and more sustainable. Both Industry 4.0 readiness, as well as the good of operator and environment are essential components of our product development efforts.”

Among the large portfolio of high-performance technology presented at the trade show, there is a significantly improved shirt finisher SF 26. With the new model SF 26, VEIT manages to further increase both the functionality and the ergonomics of the shirt finisher. For the customer, this optimisation in application technology is reflected in higher quality of the finished product and simplified operation.

Combined with the improved FS shirt folding table series – a highly successful product – VEIT offers true streamlining potential while maintaining high quality levels when folding shirts, blouses and polos in 3 versions.

Reacting to the customers’ demands, VEIT has equipped their popular BX fusing machines – BXT, the universal solution for shirts and outerwear – with a separate feeding belt and a 7” colour operating panel. These changes make the BX fully industry 4.0 ready and helps to further improve the ergonomics and energy efficiency.

In order to increase flexibility in the shaping of textiles, VEIT will present a new solution for high-quality finishing of the elbow seam in the area of BRISAY machines – the BRI 860 VC sleeve seam finish pressing machine. The 8430 universal multiform finisher was enhanced to cover an even wider range of applications. It can now also be used for finishing, among other items, also polos, T-shirts, blouses, blousons and jackets.

In addition to the innovative machine highlights, VEIT has also developed special solutions for customers' investment decisions. "More and more companies that are making investments are not only looking at the purchase price, but rather at the total lifetime cost of ownership," explains Vice President Christopher Veit. VEIT is presenting two interesting offers to meet this trend:
Customers may choose to buy a machine according to the “Pay Per Piece” system, which means that they pay for how much the machine is used, instead of a full up-front investment. This reduces the investment risk and allows more flexible reactions to especially to scalable business opportunities. Alternatively, when purchasing a machine the traditional way, customers can limit operating costs, extend the machine’s lifespan and achieve improved machine availability by signing a service contract. With its global service and partnership network, VEIT Group can offer this service worldwide.

More information:
VEIT
Source:

VEIT GmbH