Kornit Rewrites the Rules for Fashion and Textiles
- Hundreds of designers, brands, creators, e-com platforms, manufacturers, and virtual fashion pioneers expected to attend VIP events at Kornit’s headquarters, R&D and production centers, and in major venues of Tel Aviv
- Kornit will unveil future technologies and solutions, including the revolutionary Kornit Apollo fully-digital mass production direct-to-garment (DTG) platform – considered a future game-changer for the mainstream mass production of fashion and apparel, a multi-billion-dollar market opportunity – constrained today by antiquated, analog, and polluting methods of production
- Mass production of textile, traditionally off-shored, is going through an accelerated shift to near-shore production, significantly shorter production runs, lean-to-no inventory risk, and unlimited creativity and flexibility for designers and creators – all possible with Kornit’s new solution for mass production
- Kornit will also unveil its Kornit Atlas MAX Poly – predicted to transform the multi-billion-dollar professional and recreational sports apparel and teamwear markets, suffering today from major limitations with mass customization of polyester
Kornit Digital Ltd. (NASDAQ: KRNT) (“Kornit”), a worldwide market leader in sustainable, on-demand digital fashionx and textile production, announced today the Company will present the convergence of design, technology, and sustainable fashion at Kornit Fashion Week Tel Aviv 2022, April 3rd – 6th. Rewriting the rules for fashion and textiles, the transformative event will unveil vibrant runway collections together with game-changing industry-first product and technology introductions that bring digital production to the mainstream.
The four-day event is attended by some of the top designers, retailers, brands, fulfillers, and ecommerce players, in addition to global investors and press – and will include exclusive VIP experiences demonstrating the confluence of the design, technology, and fashion worlds. Together, these three elements are central to Kornit’s 4.0 strategy, bringing sustainable, on-demand fashion to the mainstream with end-to-end workflow solutions.
Kornit Fashion Week Tel Aviv 2022
Kornit Fashion Week features an immersive runway showcase produced by worldwide fashion icon, producer, director, and entrepreneur Motty Reif. The week follows successful Kornit events in 2021 across Los Angeles, New York, Milan, and Tel Aviv – displaying the creative freedom associated with sustainable, on-demand fashion fulfillment. Attendees will experience runway events showcasing designer creativity across a broad array of collections. These fascinating collections were created in just a few weeks, unlike typical fashion and textile production processes that take over six months.
Looking behind the scenes at Kornit Fashion Week, attendees will witness Kornit’s disruptive mass production technology in action. Unveiled for the first time, the Kornit Apollo direct-to-garment (DTG) system addresses accelerated post-pandemic market trends for streamlined supply chains and production nearshoring. Demonstrated at an exclusive VIP event, Kornit Apollo features the Company’s proven MAX technology offering the highest retail quality combined with full automation control and integrated smart curing processes, utilizing functionality from Lichtenau, Germany-based Tesoma (Kornit’s recently announced acquisition). The solution is the most comprehensive digital, single-step end-to-end system for nearshore short-and-medium-runs mass production and offers optimal TCO and highest output per operator. The result far surpasses performance of screen printing and analog techniques. With early customer engagements in the second half of 2022, the system will be available mid-2023.
Physical and Virtual Worlds
Kornit enables customers to exchange supply chain headaches and materials waste for unsurpassed creativity and a frictionless pixel-to-parcel-to-doorstep production experience. Supported by the KornitX workflow solution, customers have access to a scalable and modular ecosystem for on-demand decorated apparel and textiles. Supporting diverse supply chain models, the infrastructure-agnostic system enables on-demand, automated production, end-to-end from initial order to package delivery.