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24.03.2022

C.L.A.S.S. ICON 2022: Applications open for third edition

On March 15th C.L.A.S.S. Eco Hub launched the 3rd edition of C.L.A.S.S. ICON Award, the annual competition with the aim of sponsoring and rewarding a visionary creative who is able to combine design, responsibility, innovation and communication.

The next selected winner of the international competition for visionary fashion creatives who are able to convey the values of sustainability not only to fashion professionals, but also to the wider public, will be chosen in accordance to the principles of the C.L.A.S.S. Manifesto of Responsible Fashion (https://www.classecohub.org/wp-content/uploads/2022/03/Copia-di-C.L.A.S.S.-ICON-MANIFESTO-2.pdf).

The prestigious reward for the game changers of fashion counts C.L.A.S.S. support at 360° degrees, from material consultancy to communication support and a partnership-like engagement in C.L.A.S.S. activities both on and off-line. This specifically includes:

On March 15th C.L.A.S.S. Eco Hub launched the 3rd edition of C.L.A.S.S. ICON Award, the annual competition with the aim of sponsoring and rewarding a visionary creative who is able to combine design, responsibility, innovation and communication.

The next selected winner of the international competition for visionary fashion creatives who are able to convey the values of sustainability not only to fashion professionals, but also to the wider public, will be chosen in accordance to the principles of the C.L.A.S.S. Manifesto of Responsible Fashion (https://www.classecohub.org/wp-content/uploads/2022/03/Copia-di-C.L.A.S.S.-ICON-MANIFESTO-2.pdf).

The prestigious reward for the game changers of fashion counts C.L.A.S.S. support at 360° degrees, from material consultancy to communication support and a partnership-like engagement in C.L.A.S.S. activities both on and off-line. This specifically includes:

  • 2 coupons valued 1000 € each to source responsibly on THE SMART SHOP, the inspirational materials’ bank and samples' e-shop, that includes a premium selection of the C.L.A.S.S. Material Hub’s materials
  • A consultancy session with C.L.A.S.S. TEAM: the ICON will have the chance to choose between an introduction to responsible innovation workshop or a specific session focusing on brand’s needs, for example responsible sourcing, certifications, communication.
  • Full communication support in terms of press releases, social media and events organisation

C.L.A.S.S. is also happy to announce that its partners will offer an exclusively customed package of marketing and communication activities:

  • Renoon is the app devoted to Responsible Shopping agglomerating thousands of ways to combine style and sustainability values may it be new, pre-loved and rental clothing. The package dedicated to C.L.A.S.S. ICON includes: a dedicated brand page on Renoon, the possibility to check and edit the description of the brand with Renoon's team and a featured article/interview on the new Renoon Library.
  • IDEE BRAND PLATFORM is a company based in Milan, which provides dedicated support in all commercial activity for design and fashion brands through the various stages of their growth steps. The package dedicated to C.L.A.S.S. ICON includes the support of the brand in commercial activities for SS23 and AW23/24.
  • SUSTAINABLE BRAND PLATFORM is a digital platform to measure, improve and communicate fashion brands sustainability making it simple and affordable. Through the creation of a real DIGITAL TOOLBOX SBP wants to give fashion brands all the instruments they need to obtain a global assessment of their sustainable performance. The package dedicated to C.L.A.S.S. ICON includes the Ecoscoring for brand’s sustainability and the creation of its Sustainable ID Card on Sustainable Brand Platform, as well as the use of the SBP logo, communication on social media and an interview in SBP/Magazine.
  • WHITE has always been attentive to the themes of responsible fashion and alongside the new generations of designers. That’s why they decided to support the international sustainability platform C.L.A.S.S. (Creativity, Lifestyle And Sustainable Synergy) with the annual award C.L.A.S.S. ICON, which promotes awareness in new sustainability values. For this reason, WHITE offers to the winner of C.L.A.S.S. ICON: a digital space on its WSM-WHITE platform and a physical space at the next show scheduled for September.

Applications are open until 1st May.
Email to classicon@classecohub.org, with a list of information such as brand vision and objectives, sustainability values and strategy, designer profile, a photo/video story of your latest collection, and any previous award (https://www.classecohub.org/c-l-a-s-s-icon).

04.05.2021

C.L.A.S.S.: THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM

How to recognize truly sustainable fashion? How can responsible recycling of garments and fabrics - as well as new formulas for circular economy - make a difference in fighting the climate emergency? These are just some of the topics addressed during THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM, the open-ended program of virtual meetings with some of the most influential fashion and sustainability experts organized by the Museo del Tessuto di Prato in collaboration with C.L.A.S.S. ecohub.

The museum and the international platform that creates awareness and supports professionals who believe in fashion and sustainable textiles have joined forces to talk not only to fashion enthusiasts but to everyone, and explore a hot and often underestimated topic that involves everyday life. The series of meetings deepens and complements the new section entirely dedicated to circular textiles in the museum's Textile Library.

How to recognize truly sustainable fashion? How can responsible recycling of garments and fabrics - as well as new formulas for circular economy - make a difference in fighting the climate emergency? These are just some of the topics addressed during THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM, the open-ended program of virtual meetings with some of the most influential fashion and sustainability experts organized by the Museo del Tessuto di Prato in collaboration with C.L.A.S.S. ecohub.

The museum and the international platform that creates awareness and supports professionals who believe in fashion and sustainable textiles have joined forces to talk not only to fashion enthusiasts but to everyone, and explore a hot and often underestimated topic that involves everyday life. The series of meetings deepens and complements the new section entirely dedicated to circular textiles in the museum's Textile Library.

Like a real symposium, THE TEXTILE LIBRARY CIRCULAR SYMPOSIUM is a conversation arena involving 10 game changers who have been able to innovate not only with high-tech and responsible products and materials but also with new formulas, business models and production systems that respect the planet and people. Among the speakers of the cycle, visionary innovators who generate change at all levels: from the entire production system and beyond to retailers, leading international brands, research companies and communication experts, all the way to the final consumer.

The first appointment is Wednesday, May 13 at 5 pm CEST with the talk THE SUSTAINABLE PERSPECTIVE. True sustainable fashion is a choral and capillary system in which every actor plays a fundamental role. During the meeting, professionals from different fields, from cultural institutions to industrial production, from marketing to retail, will share their perspective on sustainability.

Recycling is the key word in THE SECOND CHANCE, the second meeting scheduled for June 10 h. 5 p.m CEST.

On September 29, also at 5 p.m. CEST, appointment for the talk A TICKET TO FASHION... AND BACK entirely dedicated to the new models of circular economy.

You can register here.

Source:

C.L.A.S.S. / GB Network Marketing & Communication