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IFM researchers Research Fellow Frank Chen, Research Fellow Marzieh Parhizkar, Research Engineer Amol Patil and Associate Professor Alessandra Sutti. Photo Deakin University
IFM researchers Research Fellow Frank Chen, Research Fellow Marzieh Parhizkar, Research Engineer Amol Patil and Associate Professor Alessandra Sutti.
20.09.2023

Deakin/Xefco: Dyeing jeans without a drop of water

Deakin University has signed a partnership agreement with Geelong-based company Xefco as part of its Recycling and Clean Energy Commercialisation Hub (REACH) to conduct new research to transform how our clothing, including jeans, get their colour.

Jeans are one of the most worn garments in the world, but they are also one of the least environmentally friendly, taking around 75 litres of water to dye just one pair.

Deakin’s work with Xefco is helping to explore if a waterless manufacturing process can replace the water intensive processes the clothing industry has used for hundreds of years. The new technology in development is called ‘Ausora’.

Associate Professor Alessandra Sutti, from Deakin’s Institute for Frontier Materials, said it was exciting to be on the commercialisation journey with Xefco, working with the company to discover what is possible and hopefully reduce the world’s fashion footprint.

“If successful, the Ausora technology, which colours fabrics without the need for large quantities of water, will put us a step closer to more efficient and sustainable clothing manufacturing,” Associate Professor Sutti said.

Deakin University has signed a partnership agreement with Geelong-based company Xefco as part of its Recycling and Clean Energy Commercialisation Hub (REACH) to conduct new research to transform how our clothing, including jeans, get their colour.

Jeans are one of the most worn garments in the world, but they are also one of the least environmentally friendly, taking around 75 litres of water to dye just one pair.

Deakin’s work with Xefco is helping to explore if a waterless manufacturing process can replace the water intensive processes the clothing industry has used for hundreds of years. The new technology in development is called ‘Ausora’.

Associate Professor Alessandra Sutti, from Deakin’s Institute for Frontier Materials, said it was exciting to be on the commercialisation journey with Xefco, working with the company to discover what is possible and hopefully reduce the world’s fashion footprint.

“If successful, the Ausora technology, which colours fabrics without the need for large quantities of water, will put us a step closer to more efficient and sustainable clothing manufacturing,” Associate Professor Sutti said.

Xefco CEO Tom Hussey said the company’s new pilot plant, housed at Deakin in Geelong, will test different materials, including specialised fabrics such as waterproof items like outdoor jackets and jeans.

“This is the first stage of Xefco’s vision for the technology, with the REACH project focused on demonstrating the commercial viability of the technology at pilot scale and developing processes so it can be scaled up for commercial production,” Mr Hussey said.

“Together, Deakin and Xefco will push the limits of innovation and see what is possible.”
Xefco’s pilot plant is co-located with Deakin researchers at ManuFutures, the state-of-the-art advanced manufacturing hub at Deakin’s Waurn Ponds campus.

Founded in 2018 Xefco now employs 17 people and its products are already making a difference across the world. Its XReflex technology, which reduces consumption of insulation materials, is being used by some of the world’s leading apparel and fashion brands including The North Face.

Backed by a $50 million grant from the Australian Government’s inaugural Trailblazer Universities Program, with industry and university support taking the total project value to $380 million, REACH is facilitating the development of greener supply chains and accelerating business success as markets move from a throughput economy to a circular economy.

Source:

Deakin University

(c) Source Fashion by Hyve
21.04.2023

Source Fashion returns July 2023

Source Fashion returns to London Olympia on 16-18th July, more than doubling in size and welcoming over 300 exhibitors from around the world.

Source Fashion offers a platform for decision-makers in buying, sourcing and procurement, with the reassurance of knowing that every exhibitor has been audited to ensure sustainability and transparency remains at the heart of their business model. The February launch show welcomed over 130 manufacturers from 20 countries including the UK, Peru, Cambodia, Pakistan, Turkey, China, India, Portugal, Hong Kong, Italy, and Greece, attracting nearly 5,000 visitors from leading retailers and brands including John Lewis, M&S, Sainsbury’s, Tesco, All Saints, Asos, Ted Baker, Bella Freud, FILA, Fred Perry, Matalan, Monsoon, Stitch Fix, Urban Outfitters, Very Group, and many more.

Source Fashion returns to London Olympia on 16-18th July, more than doubling in size and welcoming over 300 exhibitors from around the world.

Source Fashion offers a platform for decision-makers in buying, sourcing and procurement, with the reassurance of knowing that every exhibitor has been audited to ensure sustainability and transparency remains at the heart of their business model. The February launch show welcomed over 130 manufacturers from 20 countries including the UK, Peru, Cambodia, Pakistan, Turkey, China, India, Portugal, Hong Kong, Italy, and Greece, attracting nearly 5,000 visitors from leading retailers and brands including John Lewis, M&S, Sainsbury’s, Tesco, All Saints, Asos, Ted Baker, Bella Freud, FILA, Fred Perry, Matalan, Monsoon, Stitch Fix, Urban Outfitters, Very Group, and many more.

Suzanne Ellingham, Director of Sourcing of Source Fashion; “We couldn't have asked for a better first show. Leading retailers attended keen to source new, and crucially audited, producers and manufacturers. We champion responsibility, and sustainability isn’t just an addition to our show, it is our core value. We unite manufacturers practicing environmental, transparent, and fair-trade methods, with buyers looking to source sustainably.

“Our next show will be even bigger and better – we have already doubled the size of our floorplan for July and have been overwhelmed by the interest from both exhibitors and visitors. The global sustainability market is expected to grow by 24% annually in the next seven years according to Meta, which means now more than ever, brands are on the hunt for new sustainable manufacturers and suppliers to source from and the growth rate is staggering for Source Fashion. It is going to be firmly established as a significant platform for responsible sourcing by its second show.”

Source:

Source Fashion by Hyve / Good Results

16.12.2022

Third edition of Istanbul Fashion Connection in 2023

From February 8th to 11th, 2023, the third edition of IFCO, Istanbul Fashion Connection will take place in the Istanbul Exhibition Center.

The fair with over 600 exhibitors in 9 halls gives an overview of the new collections in the areas of womenswear, menswear, kidswear, denim, shoes, leather & furs. Separate platforms at IFCO are LinExpo for lingerie and hosiery and FashionIST with a wide range of wedding dresses, evening wear and suits. IFCO Sourcing, a new area at IFCO, offers the opportunity to find numerous companies for sourcing capacities.

Also new is the partnership with Igedo Exhibitions, Düsseldorf, which is responsible for the EUROPEAN SELECTION area at IFCO. International fashion labels present themselves at the fair as part of this participation.

More than 25,000 visitors from over 100 nations from all sales channels, from department stores and boutiques to online platforms from Eastern Europe, the Central Asian markets and the Arabian Gulf region, alongside buyers from Türkiye are expected at the show.

From February 8th to 11th, 2023, the third edition of IFCO, Istanbul Fashion Connection will take place in the Istanbul Exhibition Center.

The fair with over 600 exhibitors in 9 halls gives an overview of the new collections in the areas of womenswear, menswear, kidswear, denim, shoes, leather & furs. Separate platforms at IFCO are LinExpo for lingerie and hosiery and FashionIST with a wide range of wedding dresses, evening wear and suits. IFCO Sourcing, a new area at IFCO, offers the opportunity to find numerous companies for sourcing capacities.

Also new is the partnership with Igedo Exhibitions, Düsseldorf, which is responsible for the EUROPEAN SELECTION area at IFCO. International fashion labels present themselves at the fair as part of this participation.

More than 25,000 visitors from over 100 nations from all sales channels, from department stores and boutiques to online platforms from Eastern Europe, the Central Asian markets and the Arabian Gulf region, alongside buyers from Türkiye are expected at the show.

The declared goal of the organizers is to offer a "one-stop shopping solution" with IFCO that shows the creativity of the Turkish fashion scene, enables access to new sales markets and at the same time establishes the connection to potential production partners for supply chain optimization. The competitive advantages of production in Türkiye are evident:
short delivery times, high production quality, young and well-trained employees, the possibility of small minimum order quantities, a vertical textile and clothing industry that allows "one-stop shopping".

The manufacturing sector is an important sector for the industry, with over 80% of companies in Türkiye engaged in this sector. Türkiye has the fastest economic growth among the G20 after Saudi Arabia at 7.6% year-on-year in the second quarter of 2022, according to the Turkish Statistics Authority. Export is one of the most important pillars of growth.

The trade fair concept is being supported by the government with several programs. These include the cooperation with IMA, Istanbul ModaAkademisi, which regularly produces design talents becoming an integral part of the international fashion scene. IMA was founded in 2007 by ITKIB / IHKIB with the help of the IPA I program ((IPA: Instrument for Pre Accession Funds, provided by the EU for the EU candidate countries). Young design talents are brought to the stage at IFCO in cooperation with the ‘’Koza Young Fashion Designers Contest’’.

Source:

IFCO / JANDALI

(c) adidas AG
31.10.2022

and wander and adidas terrex present their outdoor collection

Inspired by this innate desire to experience nature and a shared vision, adidas TERREX has teamed up with fashion-forward Japanese outdoor label and wander on a collection that will take hikers from city centre to mountain top (and back again) in style.

Since its inception, adidas TERREX has focused on providing people with the clothing and apparel they need to realize their individual goals in the outdoors and enjoy the benefits of nature.

Tokyo designers Keita Ikeuchi and Mihoko Mori, meanwhile, launched their own outdoor label and wander in 2011 to bring more creativity to outdoors wear. By pairing high-fashion design with the practical requirements needed for adventure, theirs is a modern approach to apparel that works both in the wild, and on the streets.  

Together, adidas TERREX and and wander have collaborated on a multi-seasonal collection that ties these philosophies together to help people enjoy more outdoors experiences.

Inspired by this innate desire to experience nature and a shared vision, adidas TERREX has teamed up with fashion-forward Japanese outdoor label and wander on a collection that will take hikers from city centre to mountain top (and back again) in style.

Since its inception, adidas TERREX has focused on providing people with the clothing and apparel they need to realize their individual goals in the outdoors and enjoy the benefits of nature.

Tokyo designers Keita Ikeuchi and Mihoko Mori, meanwhile, launched their own outdoor label and wander in 2011 to bring more creativity to outdoors wear. By pairing high-fashion design with the practical requirements needed for adventure, theirs is a modern approach to apparel that works both in the wild, and on the streets.  

Together, adidas TERREX and and wander have collaborated on a multi-seasonal collection that ties these philosophies together to help people enjoy more outdoors experiences.

With a striking visual update, the lightweight TERREX Free Hiker 2 offers grip on a range of surfaces, and a responsive BOOST midsole that delivers incredible energy return. With a breathable upper and a sock-like fit that adapts to every step, this supportive shoe made in part with Parley Ocean Plastic is ready for adventure, anywhere.

With the TERREX Free Hiker 2 taking care of the feet, the TERREX XPLORIC and wander COLD.RDY Down Jacket is a functional essential with eye-catching design. COLD.RDY insulating material help keep the warmth in, while prominent TERREX x and wander reflective prints on the jacket and detachable hood help it stand out. With an array of pockets and adjustable features for the right fit, this versatile jacket’s natural habitat is everywhere. It’s also made in part with recycled materials.

adidas TERREX x and wander graphics and reflective detailing have been worked into the rest of an adventure-ready outdoor clothing collection that also includes a TERREX Fleece Jacket, loose-fit unisex TERREX Graphics Hoody and TERREX Pants.

Also available in the adidas TERREX x and wander collection are breathable Merino Wool Hiking Socks made with COLD.RDY technology for snug hiking , a quilted Winterized Bucket Hat, and a lightweight AERO.RDY Hiking Backpack that is loaded with features to look after outdoor essentials.

More information:
adidas Outdoor Clothing industry
Source:

adidas AG

(c) CHIC
30.09.2022

CHIC GBA 2022 postponed to 2023

Due to rising Covid-19 cases in Shenzhen, CHIC GBA (Greater Bay Area), scheduled from November 2-4, 2022, will be postponed to 2023 for pandemic control and integrated into CHIC Shanghai in spring.

CHIC Shanghai will be held at the National Exhibition and Convention Center from March 8-10, 2023.

Due to rising Covid-19 cases in Shenzhen, CHIC GBA (Greater Bay Area), scheduled from November 2-4, 2022, will be postponed to 2023 for pandemic control and integrated into CHIC Shanghai in spring.

CHIC Shanghai will be held at the National Exhibition and Convention Center from March 8-10, 2023.

Source:

CHIC / JANDALI

(c) Freudenberg Performance Materials Holding SE & Co. KG
06.09.2022

Freudenberg establishes Apparel Technical Solution Center in Asia

Freudenberg Performance Materials Apparel (Freudenberg) is pleased to announce the establishment of the Apparel Technical Solution Center – Asia at its Nantong factory in China to expand the company’s innovation capabilities. With floor space of 900 m2, the new center offers technical expertise and innovations to apparel customers from nearly all apparel segments in Asia and around the world.

New capabilities with the Apparel Technical Solution Center – Asia
Committed to bringing enhanced technical support and services tailored to customers’ needs, the dedicated Apparel Technical Solution Center – Asia (ATSC) is equipped with cutting-edge technology. This includes a wide variety of fusing and bonding machines, laser and ultrasonic cutters, specialized sewing machines for sportswear applications, fiber filling machines for insulation applications, and washing and dry-cleaning machines that meet GB and AATCC standards.

Freudenberg Performance Materials Apparel (Freudenberg) is pleased to announce the establishment of the Apparel Technical Solution Center – Asia at its Nantong factory in China to expand the company’s innovation capabilities. With floor space of 900 m2, the new center offers technical expertise and innovations to apparel customers from nearly all apparel segments in Asia and around the world.

New capabilities with the Apparel Technical Solution Center – Asia
Committed to bringing enhanced technical support and services tailored to customers’ needs, the dedicated Apparel Technical Solution Center – Asia (ATSC) is equipped with cutting-edge technology. This includes a wide variety of fusing and bonding machines, laser and ultrasonic cutters, specialized sewing machines for sportswear applications, fiber filling machines for insulation applications, and washing and dry-cleaning machines that meet GB and AATCC standards.

The ATSC offers technical know-how to help customers design complex apparel solutions. In particular, it furthers Freudenberg’s dedication to joint innovations with sportswear customers and to finding technical solutions for performance applications.

Further innovation at the Nantong factory
The factory was moved to the Nantong Economic and Technological Development Area to meet increased production demand with state-of-the-art technological capabilities. Covering an area of nearly 50,000 m2 with cotton interlining, bi-elastic fusible interlining, and preformed materials production lines, the new site went into operation in 2021.

Dedicated to continuously improving production quality, the new factory also includes an innovative online defect detection system. This system enables defect information to be captured in real time and sent to operators for immediate adjustments, increasing the rate of bi-elastic interlinings and shirt interlinings. Furthermore, the online weft density automatic adjustment system helps improve the stability of the drying process and the quality of semi-finished products.

Source:

Freudenberg Performance Materials Holding SE & Co. KG

(c) adidas AG
18.08.2022

adidas Originals and Sean Wotherspoon team up with Hot Wheels

The Los Angeles-based designer Sean Wotherspoon returns with another release, this time combine his love for all forms of automotive memorabilia by bringing Hot Wheels into the frame to create a race inspired collection of apparel and footwear, brought to life with a series of bold graphics.

The apparel collection features a race jacket, long sleeve mesh t-shirt, cotton tee, trail shorts, a bucket hat and reversible tote bag. While the footwear release is comprised of an updated Superturf Adventure shoe with detachable patches and a take on adidas’ classic slider, the Adilette.

The Los Angeles-based designer Sean Wotherspoon returns with another release, this time combine his love for all forms of automotive memorabilia by bringing Hot Wheels into the frame to create a race inspired collection of apparel and footwear, brought to life with a series of bold graphics.

The apparel collection features a race jacket, long sleeve mesh t-shirt, cotton tee, trail shorts, a bucket hat and reversible tote bag. While the footwear release is comprised of an updated Superturf Adventure shoe with detachable patches and a take on adidas’ classic slider, the Adilette.

Source:

adidas AG

(c) INNATEX
19.07.2022

INNATEX: Countdown to 50th international trade fair for sustainable textiles

The 50th INNATEX fair opens its gates to a Green Fashion trade audience from 29 to 31 July 2022 in Hofheim-Wallau, near Frankfurt. At this anniversary fair, over 200 labels will be exhibiting, a wide range of experts and organisations will be gathering, and elaborate features and facilities are planned for the Rhein-Main exhibition centre.

According to INNATEX project manager Alexander Hitzel, one highlight is the Community Area, which brings together a range of experts. In short lounge talks, they reveal insights into what they are currently working on and a dialogue format encourages personal discussion. Mirjam Smend, whom we know well from Greenstyle Munich, introduces her recently launched sustainability magazine, Pureviu, and facilitates the morning talks.

The 50th INNATEX fair opens its gates to a Green Fashion trade audience from 29 to 31 July 2022 in Hofheim-Wallau, near Frankfurt. At this anniversary fair, over 200 labels will be exhibiting, a wide range of experts and organisations will be gathering, and elaborate features and facilities are planned for the Rhein-Main exhibition centre.

According to INNATEX project manager Alexander Hitzel, one highlight is the Community Area, which brings together a range of experts. In short lounge talks, they reveal insights into what they are currently working on and a dialogue format encourages personal discussion. Mirjam Smend, whom we know well from Greenstyle Munich, introduces her recently launched sustainability magazine, Pureviu, and facilitates the morning talks.

Alongside standard bodies such as IVN and GOTS, which have taken part in INNATEX for many years, younger projects such as Fairmodel and the digital platform Retraced will be part of this special area. Fairtrade Germany, Femnet and the VDMD are to be found there too. Almost all of them are joining in with the Ask Me Anything dialouge format. Interested attendees can pre-book a slot of up to ten minutes for a personal discussion with the expert of their choice.

The supportive activities that had to be suspended during the pandemic are enjoying a comeback at this year’s summer fair: five newcomers to INNATEX designated DesignDiscoveries will be presenting their projects in another special area. Vegtus, from Barcelona, produces sneakers and other products from cactus leather. Natural textiles such as organic cotton are used by Lounge Cherie, a yoga fashion label.

Products for kids through to seniors, classics and streetwear, footwear and accessories
Nordlicht similarly relies on recyclable, renewable natural fibres for its outerwear, bags and accessories. The field of circular fashion is also served by the remaining two Design Discoveries. Both Nature is Future, with its handmade sneakers, and Freibeutler, with its functional rucksacks, make extensive use of recycled materials, while also paying due attention to broader sustainability aspects.

Regular INNATEX exhibitors include Lana, Chapati and Didymos, all of whom are also celebrating anniversaries. Labels such as Anokho with their colourful accessories in jacquard fabrics and Danish label Angel Circle with its plus-size fashion are exhibiting for the first time.

Source:

INNATEX / UBERMUT GbR

19.04.2022

Sustainable fashion platform Manufy: Upgraded version with more functionalities

Manufy, a marketplace for sustainable fashion production, has launched a new version of their platform. The platform connects conscious brands with sustainable manufacturers in hopes to create a cleaner future for the clothing industry. Now decked out with many more functionalities, Manufy aims to facilitate sustainable business between both parties from start to finish.  

Over the course of the last year the Manufy team has been busy gathering feedback from its growing user base. The platform started out as a place where manufacturers and brands from Europe could connect and chat with each other, but the team found out both parties wanted more. “We constantly reached out to our users to listen to their needs. We’ve compiled all those ideas and implemented them in version two!” says Michiel Dicker, co-founder of Manufy.

Not only a full visual transformation, but many functionalities were added: “Users can now easily start a sampling process, organise projects from start to finish and get sustainability insights” Dicker says. “Manufy is becoming your one-stop-shop for all your sourcing needs!”

Manufy, a marketplace for sustainable fashion production, has launched a new version of their platform. The platform connects conscious brands with sustainable manufacturers in hopes to create a cleaner future for the clothing industry. Now decked out with many more functionalities, Manufy aims to facilitate sustainable business between both parties from start to finish.  

Over the course of the last year the Manufy team has been busy gathering feedback from its growing user base. The platform started out as a place where manufacturers and brands from Europe could connect and chat with each other, but the team found out both parties wanted more. “We constantly reached out to our users to listen to their needs. We’ve compiled all those ideas and implemented them in version two!” says Michiel Dicker, co-founder of Manufy.

Not only a full visual transformation, but many functionalities were added: “Users can now easily start a sampling process, organise projects from start to finish and get sustainability insights” Dicker says. “Manufy is becoming your one-stop-shop for all your sourcing needs!”

The start-up, which launched in december of 2020, has seen a sharp increase in user activity over the last year. With trade shows being canceled due to covid, lots of manufacturers and brands were looking for new ways to do business. Going digital was one of the logical steps.

The production requests being placed on the platform cover a wide range of garments. Hoodies and t-shirts are popular, but the Manufy team also sees lots of shoes, caps, bags, dresses, swimwear and lingerie requests coming in.

Another notable trend in the industry is the ever growing demand for sustainable clothing production. With reports on climate change coming out and more and more consumers asking for sustainable alternatives, brands are making an effort to source their products more responsibly. The fashion industry, being the second largest polluting industry, needs a sort of paradigm shift. “We should focus more on making lower quantity, higher quality products. Making it on demand would be best” says Dicker.

More information:
Manufy Sustainability
Source:

Manufy

(c) Denim Expert Ltd
09.04.2022

Bangladesh Denim Expo re-opens its doors with theme “Beyond Business”

  • Renowned global denim event goes live again after two years
  • Bangladesh Denim Expo brings together the global denim supply chain
  • The show has a sustainability focus, and a central theme of ‘Beyond Business’
  • Bangladesh is the 2nd largest denim exporter to the EU and the third largest to the United States

After a two-year break, Bangladesh Denim Expo will once again open its doors in the international Convention City, Bashundhara (ICCB) in Dhaka on May 10th & 11th 2022. The event is now firmly established as one of the world’s leading denim trade shows, and its live return is a huge boost to the global denim manufacturing sector.

“Beyond Business” is the theme of the 12th edition of the show. Bangladesh Denim Expo addresses the new opportunities for successful & sustainable business, in a world that now demands that industry leaders to go “Beyond Business.”

79 Exhibitors are set to attend the event, consisting of both local and international participants.

  • Renowned global denim event goes live again after two years
  • Bangladesh Denim Expo brings together the global denim supply chain
  • The show has a sustainability focus, and a central theme of ‘Beyond Business’
  • Bangladesh is the 2nd largest denim exporter to the EU and the third largest to the United States

After a two-year break, Bangladesh Denim Expo will once again open its doors in the international Convention City, Bashundhara (ICCB) in Dhaka on May 10th & 11th 2022. The event is now firmly established as one of the world’s leading denim trade shows, and its live return is a huge boost to the global denim manufacturing sector.

“Beyond Business” is the theme of the 12th edition of the show. Bangladesh Denim Expo addresses the new opportunities for successful & sustainable business, in a world that now demands that industry leaders to go “Beyond Business.”

79 Exhibitors are set to attend the event, consisting of both local and international participants.

In this edition exhibitors will display fabrics, garments, threads, machinery, finishing equipment and accessories, positioning the show as a true representation of Bangladesh’s denim industry - the second largest denim exporter to the EU and third largest to the United States.

Through a series of product displays, seminar sessions & panel discussions, the Expo will encourage robust debate and interaction among exhibitors and visitors.

8 seminar sessions conducted by exhibitors at the two days event, and two panel discussions, reflecting the overriding sustainability theme of this edition of the Expo.

Industry experts will gather to discuss how the denim industry can improve, not only from a business perspective, but also considering social and environmental impacts and goals.

Source:

Denim Expert Ltd

(c) C.L.A.S.S.
31.03.2022

C.L.A.S.S.: Winner of the IMAGINING SUSTAINABLE FASHION competition announced

The winner of the IMAGINING SUSTAINABLE FASHION competition was announced during a webinar broadcast on March 30 at 4pm attended by Giusy Bettoni, CEO of C.L.A.S.S. Eco Hub, Anna Detheridge, President of Connecting Cultures, Dio Kurazawa, Founding Partner of The Bear Scouts, Stefania Ricci, Director of the Salvatore Ferragamo Museum.
 
Vishal Tolambia, 24, a graduate with an MA in Fashion Futures from the London College of Fashion and in Fashion Design from the National Institute of Fashion Technology India, is a Fashion Sustainability researcher and a multidisciplinary designer. In 2021, Vishal founded the organization Humanity-Centred Designs (HCD) with the aim of transforming "human-centred design into humanity-centred designs through sustainable practices to foster the Fashion Industry."
 

The winner of the IMAGINING SUSTAINABLE FASHION competition was announced during a webinar broadcast on March 30 at 4pm attended by Giusy Bettoni, CEO of C.L.A.S.S. Eco Hub, Anna Detheridge, President of Connecting Cultures, Dio Kurazawa, Founding Partner of The Bear Scouts, Stefania Ricci, Director of the Salvatore Ferragamo Museum.
 
Vishal Tolambia, 24, a graduate with an MA in Fashion Futures from the London College of Fashion and in Fashion Design from the National Institute of Fashion Technology India, is a Fashion Sustainability researcher and a multidisciplinary designer. In 2021, Vishal founded the organization Humanity-Centred Designs (HCD) with the aim of transforming "human-centred design into humanity-centred designs through sustainable practices to foster the Fashion Industry."
 
In his communication project, the "Fashion Affair" video proposes a speculative view of fashion dating - derived from dating apps - a tool to effectively evaluate brands and their products, in the form of augmented reality. The consumer is not only informed in real time about the brand and supply chain, but the app also becomes a platform for matching products based on individual sustainability goals and commitments. "Fashion Affair" also won the special social media contest open to the public among the finalists selected by the jury for being the most voted project by Instagram followers on C.L.A.S.S.' profile.
 
Vishal ranked first among the finalists selected by the international jury composed of:
- Anna Detheridge, Founder and President, Connecting Cultures
- Giusy Bettoni, CEO and Founder, C.L.A.S.S.
- Rita Airaghi, Director, Gianfranco Ferré Research Center            
- Paola Arosio, Head of New Brands & Sustainability Projects, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
- Jeanine Ballone, Managing Director, Fashion 4 Development
- Evie Evangelou, Founder and President, Fashion 4 Development
- Chiara Luisi, Sustainability Projects Coordinator, Camera Nazionale della Moda Italiana (The National Chamber for Italian Fashion)
- Sara Kozlowski, Director of Education and Sustainable Strategies, Council of Fashion Designers of America
- Dio Kurazawa, Founding Partner, The Bear Scouts
- Renata Molho, journalist and fashion writer, former editor-in-chief of L'Uomo Vogue and editor-at-large of L'Uomo Vogue, Vogue Italia, Casa Vogue
- Stefania Ricci, Director, Salvatore Ferragamo Museum.

TEXHIBITION Istanbul Fabric and Textil Accessories Fair
Texhibition 2022
30.03.2022

TEXHIBITION Istanbul Fabric and Textil Accessories Fair

  • March 16-18, 2022, Istanbul Expo Center
  • Successful start of Texhibition, Istanbul Fabric and Textile Accessories Fair with over 10,000 visitors from 63 countries
  • More than 160 exhibitors presented fabrics, yarns and accessories on approx. 5,000 square meters in the Istanbul Expo Center
  • Intensive order activity in a professional trade fair atmosphere of over 1billion US$
  • The organizer's objective: to double the area and number of exhibitors for the second event in September

With over 10,000 visitors, the premiere event of Texhibition Istanbul Fabric and Textile Accessories Fair, organized by the Istanbul Textile and Raw Materials Exporters' Association (ITHIB) and the Istanbul Chamber of Commerce (ITO) from March 16th to 18th, 2022 has successfully started.

  • March 16-18, 2022, Istanbul Expo Center
  • Successful start of Texhibition, Istanbul Fabric and Textile Accessories Fair with over 10,000 visitors from 63 countries
  • More than 160 exhibitors presented fabrics, yarns and accessories on approx. 5,000 square meters in the Istanbul Expo Center
  • Intensive order activity in a professional trade fair atmosphere of over 1billion US$
  • The organizer's objective: to double the area and number of exhibitors for the second event in September

With over 10,000 visitors, the premiere event of Texhibition Istanbul Fabric and Textile Accessories Fair, organized by the Istanbul Textile and Raw Materials Exporters' Association (ITHIB) and the Istanbul Chamber of Commerce (ITO) from March 16th to 18th, 2022 has successfully started.

İTHİB President Ahmet Öksüz: "Our exhibition platforms Texhibition Istanbul Fabric and Textile Accessories Fair and IFCO, Istanbul Fashion Connection, which was launched by our sister association IHKIB in February, play an important role in making Istanbul the fashion center of the Turkish textile and clothing industry. For the follow-up event to Texhibition in September this year, we expect the number of exhibitors and space to double."

The consistently positive feedback from the exhibitors underscores this expectation, as does the great interest shown by international visitors, including those from Denmark, Germany, France, Italy, the Netherlands and the UK.

The Turkish textile industry started with an export target of US$ 15 billion in 2022. The exhibition organizers assume that their platforms will contribute US$ 1 billion. Turkey is one of the most important procurement markets for the European textile industry and is becoming even more important in the course of the global supply chain problem and is now one of the top 3 most interesting procurement locations with its low prices, good quality products, reliable suppliers and short delivery times.

Exhibitors
On offer were high-quality and innovative fabrics from the weaving sector, including Kipaş Textiles, BTD Textile, Özdoku, Bossa and Yünsa; knitters like Gülle, Saka, Örkumod or İskur showed their current collections; yarn market leaders such as Korteks, Tepa and Gama were present, as were Şimşek Ege, EMR Zippers, Çağ-Tek and Öz-El Lastik for the accessories sector. A total of 166 exhibiting companies presented themselves in clearly structured segments in a professional trade fair atmosphere.

Frame program
In the Texhibition Forum, experts discussed the topics Sustainability, New Trends, Supply Chain and GMO-Free Cotton giving an outlook on the upcoming trends and developments in the Turkish textile industry. All events were heavily frequented by visitors.

Next Texhibition September 21-23, 2022

(c) Manufy
25.02.2022

Sustainable fashion platform Manufy reaches first 1000 production requests

Manufy, a marketplace for sustainable fashion production has reached its thousandth production request. The platform connects conscious brands with sustainable manufacturers in hopes to create a cleaner future for the clothing industry.

The right conditions
The start-up, which launched in december of 2020, has seen a sharp increase in production requests the last couple of months. With trade shows being cancelled due to covid, lots of manufacturers and brands are looking for new ways to do business. Going digital was one of the logical steps. “We’ve seen many users that were used to more traditional ways of working join Manufy,” says co-founder Michiel Dicker. “Some of them didn’t have a website, so our platform helps them become visible online.”

An increase was also noticed on the brand side of Manufy. With most new brands being digital natives that have a strong focus on sustainability, the platform helps them to get started.

Manufy, a marketplace for sustainable fashion production has reached its thousandth production request. The platform connects conscious brands with sustainable manufacturers in hopes to create a cleaner future for the clothing industry.

The right conditions
The start-up, which launched in december of 2020, has seen a sharp increase in production requests the last couple of months. With trade shows being cancelled due to covid, lots of manufacturers and brands are looking for new ways to do business. Going digital was one of the logical steps. “We’ve seen many users that were used to more traditional ways of working join Manufy,” says co-founder Michiel Dicker. “Some of them didn’t have a website, so our platform helps them become visible online.”

An increase was also noticed on the brand side of Manufy. With most new brands being digital natives that have a strong focus on sustainability, the platform helps them to get started.

One-stop-shop
The production requests being placed on the platform cover a wide range of garments. Hoodies and t-shirts are popular, but the Manufy team also sees lots of shoes, caps, bags, dresses, swimwear and lingerie requests coming in. “This sometimes leads us to having to find manufacturers specifically for the job, but it helps us to create a better user experience!” explains Dicker.

Manufy uses feedback from its users to keep improving the platform. Aside from finding new manufacturers to fill production requests the team has been working on a lot of new functionalities based on input from users. A new version of the platform will be released very soon. “With Manufy 2.0 it will become easier to organise your projects, place re-orders and have all your production details in one place. Manufy will be your one-stop-shop for all your sourcing needs!” says Dicker.

More information:
Manufy Sustainability digital
Source:

Manufy

01.02.2022

EURATEX: High energy costs undermine crucial transformation of the textile and clothing industry

The current energy crisis is impacting on the competitiveness of the European textile and clothing industry. Because there are limited alternatives to the use of gas in different parts of the production process, production costs increase sharply. EURATEX asks the European Commission and Member States to urgently support the industry to avoid company closures. At the same time, we need a long term vision to move towards climate neutrality, while keeping the T&C industry internationally competitive.

EURATEX presented ten key requirements to Kadri Simson, European Commissioner for Energy, to develop such a vision:

The current energy crisis is impacting on the competitiveness of the European textile and clothing industry. Because there are limited alternatives to the use of gas in different parts of the production process, production costs increase sharply. EURATEX asks the European Commission and Member States to urgently support the industry to avoid company closures. At the same time, we need a long term vision to move towards climate neutrality, while keeping the T&C industry internationally competitive.

EURATEX presented ten key requirements to Kadri Simson, European Commissioner for Energy, to develop such a vision:

  1. The apparel and textile industry needs a safe supply with sufficient green energy (electricity and gas) at internationally competitive prices.
  2. The transformation of industry requires access to very significant amounts of renewable energy at competitive costs. Additional investments in infrastructure will also be needed to guarantee access to new renewable energy supplies.
  3. Until a global (or at least G 20 level) carbon price or other means for a global level playing field in climate protection are implemented, competitive prices for green energy must be granted at European or national levels (e.g. CCfDs, reduction on levies, targeted subsidies).
  4. As the European textile and clothing sector faces global competition mainly form countries/regions with less stringent climate ambitions, it is of utmost importance that the European textile and clothing companies are prevented form direct and indirect carbon leakage.
  5. EU-policy should support solutions, e.g. through targeted subsidies (for hydrogen, energy grids, R&D, technology roadmap studies etc.).
  6. A dedicated approach for SMEs might be appropriate as SMEs do not have the skills/know-how to further improve their energy efficiency and/or becoming carbon neutral.
  7. CAPEX and OPEX support will be necessary for breakthrough technologies, like hydrogen.
  8. The Fit-for-55-Package must support the European Textile and Clothing industry in decarbonization and carbon neutrality. The EU must therefore advocate a global level playing field more than before. The primary goal must be to establish an internationally uniform, binding CO2 pricing, preferably in the form of a standard at G-7 / G-20 level.
  9. EU-policy must not hinder solutions, e.g. we need reasonable state aid rules (compensating the gap between national energy or climate levies and a globally competitive energy price should not be seen as a subsidy).
  10. The European Textile and Clothing industry has made use of economically viable potentials to continuously improve energy efficiency over many years and decades. The obligation to implement further measures must be taken considering investment cycles that are in line with practice. Attention must be paid to the proportionality of costs without weakening the competitive position in the EU internal market or with competitors outside the EU.

Please see the attached position paper for more information.

Source:

EURATEX

(c) SHIMA SEIKI
18.01.2022

SHIMA SEIKI opens Online Store for APEXFiz™ Subscriptions

SHIMA SEIKI MFG., LTD. of Wakayama, Japan announces the opening of its new “SHIMA eStore” online shopping site for purchasing subscriptions to its APEXFiz™ design software. Users can access the SHIMA eStore to purchase and download entry-level APEXFiz™ Design Jr. subscription software, or sign up for a free 30-day trial.

SHIMA SEIKI’s APEXFiz™ subscription-based design software has been on sale since March 2021 as the latest addition to its proven SDS®-ONE APEX series design system lineup. Whereas previous APEX-series design systems were offered as an all-in-one proprietary hardware/software package, APEXFiz™ is available as subscription-based design software that can be installed on customers’ individual computers. Maintaining proven functions that have made the APEX series so popular with fashion designers, with APEXFiz™ those strengths are now enhanced with the added versatility to adapt to different work styles and business environments of the “new normal,” including teleworking and telecommuting.

SHIMA SEIKI MFG., LTD. of Wakayama, Japan announces the opening of its new “SHIMA eStore” online shopping site for purchasing subscriptions to its APEXFiz™ design software. Users can access the SHIMA eStore to purchase and download entry-level APEXFiz™ Design Jr. subscription software, or sign up for a free 30-day trial.

SHIMA SEIKI’s APEXFiz™ subscription-based design software has been on sale since March 2021 as the latest addition to its proven SDS®-ONE APEX series design system lineup. Whereas previous APEX-series design systems were offered as an all-in-one proprietary hardware/software package, APEXFiz™ is available as subscription-based design software that can be installed on customers’ individual computers. Maintaining proven functions that have made the APEX series so popular with fashion designers, with APEXFiz™ those strengths are now enhanced with the added versatility to adapt to different work styles and business environments of the “new normal,” including teleworking and telecommuting.

APEXFiz™ offers the latest fashion tech for supporting the creative side of fashion from planning and design to colorway evaluation, realistic fabric simulation and 3D virtual sampling. Virtual samples are a digitized version of sample making that allows visual confirmation of garment designs without the need for producing physical prototypes, reducing time, cost and material that are otherwise wasted. APEXFiz™ thereby helps to realize sustainability while digitally transforming the fashion supply chain.

APEXFiz™ is available in 5 different software variations from APEXFiz™ Design Jr. to APEXFiz™ Design Pro that can be selected according to each customer's needs. APEXFiz™ Design Jr., sold at the SHIMA eStore, is entry-level software that specializes in the design and simulation of woven and flat knitted fabrics for supporting virtual sampling. Fabric simulations are available in different formats to be used together with 3D virtual sampling software besides APEXFiz™, allowing continued use of software already used by customers while enhancing the realism of digital prototypes created on them.

Source:

SHIMA SEIKI

TBWA\Helsinki: Finnish webstore replaced its products with friends to the lonely (c) TBWA\Helsinki
26.11.2021

TBWA\Helsinki: Finnish webstore replaced its products with friends to the lonely

Black Friday is known as the world's largest shopping event, which is constantly growing in size. Rather than offering highly promoted sales, a Finnish clothing company Pure Waste joined forces with HelsinkiMissio, an NGO battling loneliness in Finland. On Black Friday, instead of buying clothes anyone can donate a friend to people suffering from loneliness.

A Global survey shows that over a third of adults experience feelings of loneliness worldwide. Many who feel lonely try to cope by shopping, which in fact has been proven to aggravate loneliness and can even cause feelings of depression.1

This is why HelsinkiMissio, a Finnish NGO battling loneliness, and Pure Waste, a Finnish clothing manufacturer, joined forces on Black Friday. All Pure Waste’s products on their webstore have been replaced with a chance to donate for HelsinkiMissio’s important work against loneliness.

Black Friday is known as the world's largest shopping event, which is constantly growing in size. Rather than offering highly promoted sales, a Finnish clothing company Pure Waste joined forces with HelsinkiMissio, an NGO battling loneliness in Finland. On Black Friday, instead of buying clothes anyone can donate a friend to people suffering from loneliness.

A Global survey shows that over a third of adults experience feelings of loneliness worldwide. Many who feel lonely try to cope by shopping, which in fact has been proven to aggravate loneliness and can even cause feelings of depression.1

This is why HelsinkiMissio, a Finnish NGO battling loneliness, and Pure Waste, a Finnish clothing manufacturer, joined forces on Black Friday. All Pure Waste’s products on their webstore have been replaced with a chance to donate for HelsinkiMissio’s important work against loneliness.

“Black Friday is known as the biggest commercial event, but for lonely people it can actually be the darkest day of the year. This is why we wanted to shed light on this issue precisely today. We hope that together with Pure Waste we’re able to raise awareness on the issue and furthermore help lonely people”, says Tuula Colliander, Executive Director from HelsinkiMissio.

Black Friday stunt is executed together with Pure Waste, a Finland-based clothing manufacturer that has never taken part to Black Friday due to their values. The company, also known as a pioneer in textile recycling, makes its clothing from 100% recycled cotton, utilizing cutting waste from the textile industry.


1 Pieters, Rik: Bidirectional Dynamics of Materialism and Loneliness: Not Just a Vicious Cycle. Journal of Consumer Research Volume 40, Issue 4, 1 December 2013, Pages 615–631.

Source:

TBWA\Helsinki

16.11.2021

Gina Tricot and We aRe SpinDye in a resource-efficient collaboration

Gina Tricot releases its first collection that has been produced with We aRe SpinDye. The collection is part of Gina Tricot's innovation program Gina Lab. and consists of a coat, shirt, trousers and two bags colored with We aRe SpinDye's method.

With the collaboration, Gina Tricot continues to focus on sustainability, now with the coloring process at the center. Of all the resources that arise during the entire lifespan of a garment - from the production of raw materials, to recycling, 80% is used during the production phase itself. To maximize the effects of the sustainability changeover, an increased focus is required on the entire production process and in particular on the most resource-intensive of them all: the dyeing.

Gina Tricot releases its first collection that has been produced with We aRe SpinDye. The collection is part of Gina Tricot's innovation program Gina Lab. and consists of a coat, shirt, trousers and two bags colored with We aRe SpinDye's method.

With the collaboration, Gina Tricot continues to focus on sustainability, now with the coloring process at the center. Of all the resources that arise during the entire lifespan of a garment - from the production of raw materials, to recycling, 80% is used during the production phase itself. To maximize the effects of the sustainability changeover, an increased focus is required on the entire production process and in particular on the most resource-intensive of them all: the dyeing.

One of Gina Tricot's focus is to explore new methods and technologies in sustainability, which makes the collaboration with We aRe Spin Dye feel just right for us. Together we get a product with more durable and circular fibers, in addition with a more sustainable textile production with a focus on minimal water use. We are extremely proud of this collaboration. says Emma Garrote, Global Production & Sustainability Manager at Gina Tricot.

Gina Tricot is a shining example of an agile organization with short decision-making processes. They have managed to enthuse both the design and production department. It has been crucial to reach the launch of this collection that takes place today, says Andreas Andrén, CEO of We aRe SpinDye®.

Gina Tricot
Gina Tricot is a Swedish fashion brand that offers fashion to women in over 30 countries. Today, Gina Tricot has over 160 stores around Sweden, Norway, Denmark and Finland, as well as e-commerce throughout Europe. With around 1,900 employees, 98% of these are girls. For Gina Tricot, it is important to build pride from the inside out, we are a company that chooses to invest in and highlight women.

We aRe Spin Dye
The company is a Swedish cleantech company that provides and offers a process and platform for production and quality control that enables players in the fashion and clothing industry to significantly reduce their environmental impact. The company's business concept is to establish a new, sustainable and transparent standard for dyeing synthetic textiles in the fashion and apparel industry in a simple and user-friendly way.

More information:
We are SpinDye We aRe Spin Dye
Source:

We aRe SpinDye

04.11.2021

Sarah Borghi: New Green Collection with a range of sustainable tights and stockings

For its 2021 Green Collection, the Italian luxury hosiery brand Sarah Borghi presents a broadened product offer in terms of colors and categories, meeting the needs of a stylish, yet sustainable consumer. By mixing fashion, quality, innovation and research, the tights and stockings powerhouse continues its development in the journey towards a conscious future.

The evolution of the Green Collection, the sustainable hosiery collection first launched in 2020, confirms the efforts of the brand in promoting a new generation of attractive fashion and design which actively encourages and supports a responsible change in culture and smart products offer.

For its 2021 Green Collection, the Italian luxury hosiery brand Sarah Borghi presents a broadened product offer in terms of colors and categories, meeting the needs of a stylish, yet sustainable consumer. By mixing fashion, quality, innovation and research, the tights and stockings powerhouse continues its development in the journey towards a conscious future.

The evolution of the Green Collection, the sustainable hosiery collection first launched in 2020, confirms the efforts of the brand in promoting a new generation of attractive fashion and design which actively encourages and supports a responsible change in culture and smart products offer.

Lately, a decisive step has been added to the brand’s history thanks to the publication of the Integrated Report by Gizeta Calze, Sarah Borghi’s top-notch producer and first Italian company in the hosiery sector to include sustainability throughout its business model. A commitment of responsibility and transparency on a path that has been carried on for years and that, today more than ever, becomes of the utmost importance, as stated by Luca Marzocchi, CEO of Gizeta Calze. The Integrated Report provides a complete view of the business strategy, operating model and governance, which combines financial information with sustainability insights, conceived as complementary to other strategies and, indeed, essential for increasing business value.

The collection
The collection presents a range of versatile, colorful products combined with extra-luxury comfort and designed for every type of woman: from seductive tights to everyday socks, together with knee- highs, up to athleisure with leggings.
 
The responsible collection features two new generation materials. One is Amni Soul Eco®, the world’s first biodegradable in anaerobic conditions polyamide 6.6 yarn that degrades in around 5 years* after disposing of in landfill, developed by SOLVAY and produced and distributed by FULGAR. The other is ROICA™ V550 by leading fiber manufacturer Asahi Kasei, a premium sustainable stretch yarn boasting the Gold Level Material Health Certificate by Cradle-to-Cradle Product Innovation Institute** as it has been evaluated for impact on human and environmental health. Moreover, it smartly breaks down without releasing harmful substances in the environment according to Hohenstein Environment Compatibility Certification. Key elements that makes ROICA™ V550 a precious choice when it comes to Circular Economy material approach.

Source:

Sarah Borghi / GB Network – for ROICA™

(c) CHIC / JANDALI
29.10.2021

CHIC fueled fashion business in Shanghai and Shenzhen

  • CHIC Shanghai successfully completed under high safety and hygiene conditions
  • The trend hotspot for the Chinese sales market: Lively interest of more than 20,000 trade visitors in the new collections of the 487 brands at the NECC in Shanghai
  • Sustainability in great demand in all areas
  • CHIC Shenzhen focuses on trading in the strong sales region of South China and the international clusters Hong Kong and Macao: Date postponed from November to December due to current Covid-19 cases in China

The fashion world of China met at the physical event CHIC Shanghai from October 9-11, 2021 at the National Exhibition and Convention Center in Shanghai

487 exhibitors presented themselves in clearly structured segments on 50,000 square meters. Maximum compliance with the security measures determined the course. Against this background the exhibitors welcomed more than 20,000 trade visitors and reported cheerful orders.

The 487 exhibitors were also satisfied with the business activity and reported successful orders.

  • CHIC Shanghai successfully completed under high safety and hygiene conditions
  • The trend hotspot for the Chinese sales market: Lively interest of more than 20,000 trade visitors in the new collections of the 487 brands at the NECC in Shanghai
  • Sustainability in great demand in all areas
  • CHIC Shenzhen focuses on trading in the strong sales region of South China and the international clusters Hong Kong and Macao: Date postponed from November to December due to current Covid-19 cases in China

The fashion world of China met at the physical event CHIC Shanghai from October 9-11, 2021 at the National Exhibition and Convention Center in Shanghai

487 exhibitors presented themselves in clearly structured segments on 50,000 square meters. Maximum compliance with the security measures determined the course. Against this background the exhibitors welcomed more than 20,000 trade visitors and reported cheerful orders.

The 487 exhibitors were also satisfied with the business activity and reported successful orders.

Perfect presentation platform: the CHIC Matching area
The expanded matchmaking events at CHIC were also enthusiastically received.
In total, over 37 matchmaking events took place in the specially set up matching area consisting of several presentation platforms and private negotiation rooms at the fair. From company presentations by industry giants such as Shein, through trade fair tours to selected one-on-one discussions, CHIC brought exhibitors and visitors together in a targeted manner. More than 600 participants have been matched by this CHIC event. Among them visitors such as Shein, Walmart, Wang Yi Yan Xuan, Tiktok, BAILIAN GROUP, LIQUN etc, parts of the organizer's broad network.

Continuing growth: sustainable productions
Sustainability is one of the most important consumer trends in China. CHIC played the theme in all exhibition areas; from womenswear, kidswear and menswear to accessories, sustainable collections were represented in all segments.

Design talent and traditional styles
In the IMPULSES area, innovative designer brands showed inspiring trends, high-quality collections and fashion variety like Kmusso, MIJA or Yu Jian Tian with its new design collection made by natural materials such as mulberry silk and wool, presenting the unique traditional Chinese style.

CHIC Shanghai presented the entire range of the fashion business in a total of 12 exhibition segments. This year's acclaimed visual concept, created by lava beijing, has been awarded the Bronze Award of the Hiiibrand Awards 2021 in the Identity category.

Digital tools and physical events
In addition to the on-site trade fair offer, CHIC is expanding its reach through the consistent use of digital tools. The CHIC app combines all the functions needed for a successful trade fair participation, from the digital trade fair catalog and matchmaking to direct appointments and live chats for all participants who cannot be on site.

The next CHIC in Shanghai will take place in March 2022.

Source:

CHIC / JANDALI

26.10.2021

We aRe SpinDye with its resource-saving dyeing technology in new collaboration

With its resource-saving dyeing technology, We aRe SpinDye takes place in H&M's latest Innovation Stories collection called Co-exist.

The use of We aRe SpinDye's technology contributes to reducing both water consumption and CO2 emissions, which in turn leads to a lower impact on the world's ecosystem and creates conditions for our co-existence with nature.

Up to 24% of a garment's entire climate footprint occurs during dyeing. We aRe SpinDye's technology can reduce the consumption of the earth's resources in textile production. On average, the reduction of water is -75%, chemicals -90% and energy consumption and CO2 emissions -30%.

In just one year, the clothing industry uses 9 billion cubic meters of water (which is in line with the annual need for drinkingwater for the entire population of our planet) and 168 million tons of process chemicals to dye fabrics. We aRe SpinDye now hopes that more players in the industry will pay attention to the ways that are available when it comes to resource-efficient dyeing process and quickly implement this technology in their production.

With its resource-saving dyeing technology, We aRe SpinDye takes place in H&M's latest Innovation Stories collection called Co-exist.

The use of We aRe SpinDye's technology contributes to reducing both water consumption and CO2 emissions, which in turn leads to a lower impact on the world's ecosystem and creates conditions for our co-existence with nature.

Up to 24% of a garment's entire climate footprint occurs during dyeing. We aRe SpinDye's technology can reduce the consumption of the earth's resources in textile production. On average, the reduction of water is -75%, chemicals -90% and energy consumption and CO2 emissions -30%.

In just one year, the clothing industry uses 9 billion cubic meters of water (which is in line with the annual need for drinkingwater for the entire population of our planet) and 168 million tons of process chemicals to dye fabrics. We aRe SpinDye now hopes that more players in the industry will pay attention to the ways that are available when it comes to resource-efficient dyeing process and quickly implement this technology in their production.

"The enormous resource consumption in the dyeing process is a global problem that must be addressed on a broad front. It is therefore inspiring to work with major brands with an organization that is sensitive to cutting-edge expertise and at the same time shows a willingness to work together to achieve common goals", says Andreas Andrén, CEO of We aRe SpinDye.

Source:

We aRe SpinDye