From the Sector

Suedwolle Group introduces ACTIVEYARN®, the company’s first seasonless corporate collection: ACTIVEYARN® is composed of a selection of weaving, flat and circular knitting, hosiery and technical yarns, with advanced spinning technologies, wool blends and other natural and traceable fibres. It is a seasonless collection of yarns suitable for different occasions, to support everyone’s attitude and style.

This idea is expressed by the concept of “Get active”, which is not just about using Suedwolle Group’s products in sports applications, but about a new mindset, a changing perspective. By taking a fresh look at the company’s wide offer, ACTIVEYARN® provides new opportunities and inspiration to explore Suedwolle Group’s full potential in terms of technology, sustainability and innovations. It considers with a new point of view on the collections for knitting, weaving and technical uses, creating new connections among them and offering a mosaic of new possibilities and versatile combinations.

This theme of the collection and the new mindset may be represented in the concept of a “kaleidoscope”, symbol of the active change inspiring Suedwolle Group’s creativity.

The yarns in the ACTIVEYARN® collection embody the company’s six strategic pillars of innovation – sustainability, circularity, traceability, design, performance and technology – drivers of the entire process of design and production.

Jasmin GOTS Nm 2/48 (100% wool 19,5 μ X-CARE) is a natural, renewable and biodegradable yarn with GOTS certification that meets the company’s demand for sustainability. X-CARE, the innovative treatment by Suedwolle Group, uses eco-friendly and chlorine-free substances that make wool environmentally friendly and suitable for easy-care quality.

Tirano Betaspun® RWS FSC (41,5% wool 17,2 μ TEC RWS certified, 41,5% LENZING™Lyocell 1,4 dtex 17% polyamide filament 22 dtex GRS certified) is a fully traceable high performance yarn, suitable for sportswear and activewear.

OTW® Midway GRS Nm 2/60 (60% wool 23,5 μ X-CARE, 40% polyamide 3,3 dtex GRS certified) comes from the recycling of pre-consumer polyamide and thus is a perfect example of circular production. Suitable for weaving, it combines the added performance that comes from our OTW® patented technology applied to a high durability blend, ideal for active garments.

Wallaby Betaspun® Nm 1/60 (87,5% wool 18,4 μ TEC, 12,5% polyamide filament 22 dtex) is the result of application of latest-generation Betaspun® technology to a natural fibre like wool, allowing production of fine yarns with extra strength and abrasion resistance, ideal for seamless and wrap knitting.

Banda TEC X-Compact Nm 2/47 (100% wool 17,2 μ TEC) is a 100% natural, renewable and biodegradable yarn benefitting from the innovative X-Compact, permitting production of particularly linear yarns ideal for clean design and fabrics appropriate for today’s fashions.

Caprera GRS Nm 1/60 (45% wool 19,3 μ Non mulesed X-CARE 55% COOLMAX® EcoMade polyester 2,2 dtex GRS certified) increases the performance of the wool-based non mulesed fibre through combination with COOLMAX® EcoMade polyester. This is a material coming from recycling of post-consumer PET bottles, dyeable at low temperatures, that aids evaporation of moisture from the skin to maintain stable body temperature, enhancing the comfort of activewear and urban garments.

• The “new normal” by Südwolle: responsible, seasonless and high performance

The concept of seasonality in the F/W 2023/24 collection is increasingly vague, in favour of more functional categories in terms of performance, sustainability, innovative content and style.

Yarns are predominantly pure wool or blends, corresponding with the new concept of “dressing well” which is gaining ground among consumers – an individual style that promotes wellbeing at various times of the day, a fluid, personal idea of elegance, that fits daily activities with ease.

The new formal replaces the traditional suit with “smart casual” jackets and trousers -comfortable, and carefully cut, they feature quality materials that guarantee wearability as well as durability. Focus on these factors makes for more informed and less impulse buying.

The renewed interest in heritage is met with Südwolle's wool know-how and its basic essentials, updated to make them more sustainable by choosing certified fibres and chlorine-free anti-shrink treatments, for products with a longer lifespan thanks to domestic washing at low temperatures.

Sustainable innovation attentive to performance and durability goes hand in hand with the selection of earth-friendly recycled, recyclable and traceable materials blended with natural fibres.

Overview of the collection
The words inspiring the new collection are: sustainable, responsible, natural, recycled and high-performance.

A leading position goes to the OTW® line of weaving yarns made with Omega Twist® technology, developed and patented by Südwolle Group, which gives yarns enhanced performances in terms of reduced pilling, greater elasticity, strength and durability.

Espresso TEX Nm 48/2 (100% untreated wool,20.5μ) was created to value the authentic naturalness of wool. Made with undyed, untreated merino wool, it is a twisted yarn for weaving, ideal, for example, for flannel suits and jacket. It is available in 4 shades of brown obtained by mixing different percentages of untreated raw wool and undyed, naturally brown wool.
Eolo Nm 24/2 (100% wool 20.5 µ) is an example of circular production and reuse of recycled wool within the Karma project. Starting with in-house pre-and post-production waste, a partly carded, partly combed, product is created at Südwolle Group facilities where this type of process can be carried out.

Rhein GOTSNm 64/1 and Nm 64/2 (100% wool 19.5 µ) is the new pure woolyarn with GOTS –Global Organic Textile Standard certification, which certifies its organic provenance. The same traceable origin applies to Lerici GOTS X-COMPACT®Nm 60/1 (70% GOTS certified wool 19.5μ, 30% Schappe Mulberry silk), a glossy yarn with reduced pilling effect for improved anti-abrasion performance, obtained with X-COMPACT® spinning technology.

Performance paired with reduced energy consumption is the added value of SRP ClarkNm 60/2 (48% wool 23.5μ, 44% cationic polyester, 8% Donegal viscose), also available in a stretch version. The cationic polyester can be dyed blended with the wool, making double dying unnecessary and so saving on water and energy consumption. The addition of pre-dyed red, green or brown Donegal viscose to the blend creates a fluid look enhanced with slubbing and micro-nep effect.

Rosvic Nm 40/2 (98% wool 19.5μ, 2% Lycra®44 dtex) is a twisted yarn with Basolan treatment for comfort fabrics. It has a slightly textured surface with a contrasting or tone on tone micro mouliné pattern.

Key players among the circular knitting and hosiery yarns are Basak Nm 80/1(80% wool TEC. 20% polyamide 2.2 dtex), OTW® Barone GRS Nm 60/2(60% wool 23.5 µ TEC, 40% RENU™ recycled cationic polyester 2.2 dtex) and OTW®Concorde Nm 88/2(100% wool 19.3 µ TEC), available in the new colour cards.

"ROICA™ new identity is the ultimate upgrade and milestone of the brand’s evolution path which brings together and merges performance, innovation and responsible imprint. ROICA™ strategic commitment is built on two main pillars that meet value driven consumer’s expectations: first, continuous R&D and innovation activities focusing on new contemporary stretch functionalities with the highest integration of sustainability. Second, developing synergies and partnerships with leading responsible innovators throughout the whole value chain from throwsters down to consumers, people and companies sharing the same goals", declares Shinichiro Haga, Senior Executive Manager of ROICA Division.

ROICA™ identity will be activated in all its communication tools and channels, such as a renovated website and social media presence.

Balanced geometries, calibrating color and different anatomical details: the visual identity is then declined in 5 different designs, each for one of the 5 applications that can be enhanced by ROICA™ yarns: ACTIVATION for performative sportswear garments, AQUA for smooth swimwear, STYLE#FIT for casual wear and athleisure, ESSENTIALS for next to skin lingerie and underwear and LEGWEAR for stylish hosiery. A complete wardrobe.

The company also created and introduced a branding policy indicating the allowed blends for their smart yarns belonging to the unique ROICA Eco-Smart™ family for complete transparency and transparent authentic communication.

Constant investments in R&D, people and technology allowed the company to engineer agile, multi-facetted and sustainable stretch yarns which redefine the new circularity, delivering the style, support and finish, trusted to match the performance demands and ambitions of the new generation contemporary consumer.