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INNOVERA (c) Modern Meadow
10.06.2025

Modern Meadow has chosen Menabò Group to promote INNOVERA™

Modern Meadow, a U.S.-based leader in bio-design, has chosen Menabò Group as its partner for the development of the INNOVERA™ brand and the development of its global communication strategy. 
 
With over forty years of experience in integrated communication, the Italian agency led every phase of the project, from the creation of the visual identity and brand payoff to the definition of strategic positioning. Menabò also oversaw the concept, design, and content of the dedicated website; supported brand communications across online and offline touchpoints; assisted during major international trade events; and developed media relations assets for global outreach. 

Modern Meadow, a U.S.-based leader in bio-design, has chosen Menabò Group as its partner for the development of the INNOVERA™ brand and the development of its global communication strategy. 
 
With over forty years of experience in integrated communication, the Italian agency led every phase of the project, from the creation of the visual identity and brand payoff to the definition of strategic positioning. Menabò also oversaw the concept, design, and content of the dedicated website; supported brand communications across online and offline touchpoints; assisted during major international trade events; and developed media relations assets for global outreach. 

INNOVERA™, previously known as BIO-VERA®, is crafted using plant-based proteins, biopolymers and recycled rubber, achieving more than 80% renewable carbon content. Completely animal-free, INNOVERA™ replicates the look and feel of collagen found in leather, yet it is lightweight, twice as strong as traditional leather, and available in various colors, haptics and finishes. 
 
INNOVERA™ is not presented as an outright alternative to animal leather, but as a lowimpact, high-performance option that tanneries and brands can offer their customers across fashion, footwear, the automotive industry, and interior design, while upholding the highest standards in aesthetics and quality. 
 
The official debut of INNOVERA™ took place at the Global Fashion Summit in Copenhagen, the premier international event for sustainable innovation in fashion, held from June 3 to 5. Alongside the product showcase, Modern Meadow contributed to the summit dialogue with the participation of its CEO David Williamson, PhD, in the panel discussion “Bio-Design Futures,” which explored the future of bio-design and the role of renewable materials. 
 
In an environment where sustainability communication demands transparency and credibility, Menabò Group shaped a storytelling approach that highlights INNOVERA™’s tangible benefits and performance qualities. With this project, the agency reinforces its international presence as a trusted partner for brands driving innovation and sustainability on a global scale. 

Source:

Menabò Group

Photo eVent® Fabrics
27.05.2025

eVent Fabrics announces circular collection

eVent® Fabrics, an expert in breathable waterproof, weatherproof, and windproof fabric laminates, announces the launch of its new circular fabric collection, purpose-built, plant-based, and fully recyclable for a more sustainable future without compromising performance.

Featuring 11 different laminate configurations across the eVent stormST™ and windstormST™ technology platforms, this plant-based collection is engineered for recyclability and designed to support closed-loop product systems. By utilizing monomaterial constructions, these laminate fabrics make mechanical recycling more feasible, while maintaining the trusted breathability, durability, and weather protection that outdoor brands and consumers expect from eVent.

“Circularity starts with design,” said Chad Kelly, President of eVent Fabrics. “With these stormST and windstormST fabrics, we’re giving brands the building blocks to create products that are easier to recycle at end-of-life—without sacrificing technical performance.”

eVent® Fabrics, an expert in breathable waterproof, weatherproof, and windproof fabric laminates, announces the launch of its new circular fabric collection, purpose-built, plant-based, and fully recyclable for a more sustainable future without compromising performance.

Featuring 11 different laminate configurations across the eVent stormST™ and windstormST™ technology platforms, this plant-based collection is engineered for recyclability and designed to support closed-loop product systems. By utilizing monomaterial constructions, these laminate fabrics make mechanical recycling more feasible, while maintaining the trusted breathability, durability, and weather protection that outdoor brands and consumers expect from eVent.

“Circularity starts with design,” said Chad Kelly, President of eVent Fabrics. “With these stormST and windstormST fabrics, we’re giving brands the building blocks to create products that are easier to recycle at end-of-life—without sacrificing technical performance.”

The new circularity collection is a major step in eVent’s long-term sustainability strategy, addressing the industry’s growing need for performance materials that align with circular economy principles. And with the EU’s pending Ecodesign for Sustainable Product Regulations set to take effect in the coming years, apparel brands selling into the EU will be incentivized to further incorporate more circular, sustainable materials.

The stormST™ fabrics offer breathable waterproof protection with low environmental impact, making them ideal for outerwear, footwear, and accessories in active outdoor and urban use. The windstormST™ fabrics provide highly breathable windproof protection, perfect for blocking the chilling effects of the wind in dynamic conditions. All fabrics in the collection are PFAS-free, bluesign®, Oeko-Tex®, and/or GRS certified.

Image by eVent® Fabrics
26.02.2025

eVent Fabrics adds “stormburstLT” to list of High-Performance Weather Protection

eVent® Fabrics, a global leader in waterproof/breathable and windproof fabric laminates, introduces their newest, high performance laminate offering, stormburstLT.

Designed to offer best-in-class breathability, the ultralight and ultra-breathable stormburstLT joins existing laminates, including alpineST for extreme applications; stormST for outdoor and lifestyle applications; and windstormST for breathable windproof and softshell applications. This complete line rounds out eVent’s collection of laminates, providing brand partners with custom solutions for apparel, footwear, and gloves.

eVent® Fabrics, a global leader in waterproof/breathable and windproof fabric laminates, introduces their newest, high performance laminate offering, stormburstLT.

Designed to offer best-in-class breathability, the ultralight and ultra-breathable stormburstLT joins existing laminates, including alpineST for extreme applications; stormST for outdoor and lifestyle applications; and windstormST for breathable windproof and softshell applications. This complete line rounds out eVent’s collection of laminates, providing brand partners with custom solutions for apparel, footwear, and gloves.

“With a focus on aerobic use, the stormburstLT ultralight technology platform fills a necessary category space for us,” said Chad Kelly, President of eVent Fabrics. “We designed stormburstLT with a super thin, 5-micron PFAS-free membrane, and will offer it with either lightweight woven or knitted face and interior fabrics, to create a versatile windproof laminate with very high moisture vapor transport and breathability. We’ve listened to our brand partners and are confident we now have a high-performance solution for the fast and light category, as well as a much-requested breathable fabric for insulated jackets.”

eVent will market the new stormburstLT to brands specializing in running, cycling, Nordic skiing, hiking, skiing, and activewear. Light, packable and versatile, stormburstLT is also ideal for adventure travel.  
eVent® Fabrics invites designers, product developers, and industry professionals to visit them at Performance Days Munich.

Source:

eVent® Fabrics

Source Fashion Catwalk (c) Source Fashion
Source Fashion Catwalk
13.02.2025

Source Fashion in London opens 18 February

Source Fashion, Europe’s leading responsible sourcing show, opens next Tuesday 18th February, at Olympia London, welcoming buyers, retailers, and sourcing professionals from around the world. Running until 20th February 2025, the show will host hundreds of makers and manufacturers from over 20 key sourcing regions, including Turkey, Taiwan, Ethiopia, Egypt, China, India, the UK, France, Hong Kong, and Portugal.

With leading retailers and brands such as ASOS, Barbour, Boohoo, Flannels, Frasers Group, French Connection, GANT, Hawes & Curtis, Jaded London, John Lewis, Lipsy, Lucy & Yak, ME+EM, Marks & Spencer, Moss Bros, Mothercare, New Look, Next, Oliver Bonas, Primark, Saraha, Toast, The Very Group, Whistles, already pre-registered, Source Fashion is set to be a must-attend event for businesses looking to source responsibly and discover innovative solutions to industry challenges.

A Platform for Innovation and Sustainability
The three-day event goes beyond sourcing, offering a dynamic content programme across two dedicated stages: The Source Catwalk Stage and the Source Debates Stage.

Source Fashion, Europe’s leading responsible sourcing show, opens next Tuesday 18th February, at Olympia London, welcoming buyers, retailers, and sourcing professionals from around the world. Running until 20th February 2025, the show will host hundreds of makers and manufacturers from over 20 key sourcing regions, including Turkey, Taiwan, Ethiopia, Egypt, China, India, the UK, France, Hong Kong, and Portugal.

With leading retailers and brands such as ASOS, Barbour, Boohoo, Flannels, Frasers Group, French Connection, GANT, Hawes & Curtis, Jaded London, John Lewis, Lipsy, Lucy & Yak, ME+EM, Marks & Spencer, Moss Bros, Mothercare, New Look, Next, Oliver Bonas, Primark, Saraha, Toast, The Very Group, Whistles, already pre-registered, Source Fashion is set to be a must-attend event for businesses looking to source responsibly and discover innovative solutions to industry challenges.

A Platform for Innovation and Sustainability
The three-day event goes beyond sourcing, offering a dynamic content programme across two dedicated stages: The Source Catwalk Stage and the Source Debates Stage.

Visitors can explore the latest trends and insights into responsible fashion with The Source Catwalk Show – taking place three times daily, showcasing curated womenswear looks built from exhibitors’ collections, highlighting trends such as Circus Play, Romance, Plant Power, and Hyper Tactile.

Exhibitor Highlights
Source Fashion will feature an impressive line-up of responsible manufacturers from around the globe with the spotlight on the UK, Egypt, India, and Portugal. Highlights include:

  • Dee Kay Knitwear (UK) – A leading supplier of high-quality wholesale knitwear.
  • YOKA YO (UK) - Helping take designs from initial concept through to final product development.
  • The Natural Fibre Company (UK) – An award-winning yarn manufacturer working with rare breeds and natural fibres.
  • National Weaving (UK) – Specialists in premium woven and printed labels, with a focus on sustainability The Fashion Incubator (Egypt) – A sustainable fashion manufacturer specialising in knit, woven, sportswear, and swimwear.
  • Desert Crafts Design Studio (India) – A womenswear manufacturer focused on casual and resort wear.
  • WonderRaw (Portugal) – Experts in luxury blanks and fully customised garments made from 100% organic cotton.

Headline Designer: Stuart Trevor
Scottish-born fashion designer Stuart Trevor, founder of All Saints and sustainability advocate, is set to headline the Source Catwalk. After years mentoring brands with a positive social and environmental impact, Trevor’s latest label, STUART TREVOR, focuses on sustainable fashion made from repurposed materials. Trevor set out to create the world’s most sustainable brand with a mission to make buying sustainable products easier, more fun and create non-destructive clothing from other peoples’ waste. His designs will take centre stage at the Source Catwalk, demonstrating how fashion can be both stylish and sustainable.

The Source Catwalk also offers a diverse and informative programme of conversations with thought leaders, retail case studies and challenging panel discussions. Now located on the balcony, presenting leading voices within ethical fashion.

  • Source Debates – A new stage for this year, providing an opportunity to voice thoughts and get involved in the conversations - tackling the industry biggest questions and challenges, from sustainability and circularity to transparency and the future of fashion sourcing.

Speaker Highlights

Source Fashion’s comprehensive speaker programme will bring together industry leaders, sustainability experts, and fashion innovators. Key sessions include:

  • ‘From Fast Fashion to Circularity’ (Source Catwalk, Tuesday, 11:30 AM) – A discussion on how brands can shift towards sustainable models while competing in the fast-fashion landscape, featuring leaders from Vivo Footwear, Neem London, YOU Underwear, and Johnston’s of Elgin.
  • ‘A collaborative journey from farm to fashion’ (Source Catwalk, Tuesday, 1:30pm) - explores how The Natural Fibre Company and John Smedley have forged a groundbreaking partnership, transforming heritage craftsmanship and sustainable innovation into a powerful success story.
  • ‘Tech and sustainability: why data holds the key for a greener future’ (Source Catwalk, Tuesday 2:10pm) - Linda Pimmeshofer from Insider Trends explores how data-driven innovation can revolutionise fashion’s fight against emissions, with global examples and a vision for a tech-enabled future
  • ‘The Urgency of Transparency’ (Source Catwalk, Wednesday, 11:00 AM) – A fireside chat with Andrew Xeni, Founder of Nobody’s Child and Fabacus, on why transparency is critical in building consumer trust.
  • ‘Ecosystem Thinking in Fashion: Redesigning for Regeneration’ (Source Catwalk, Wednesday, 2:10 PM) - Safia Minney MBE, Founder of Fashion Declares is joined by Dr Sri Ram, Founder - Bags of Ethics, Supreme Group, Matthias Knappe, Head of Unit, International Trade Centre (ITC) and Nick Reed, Founder, Neem London for to explore scaling circular practices, adopting regenerative models, and building stronger supply chain relationships to inspire action and meaningful change.
  • ‘A Clothing Company That Doesn’t Produce Clothes’ (Source Catwalk, Wednesday, 1:30 PM) – Stuart Trevor in conversation about his upcycling-focused brand and the future of circular fashion.
  • Designing tomorrow: Is speculative thinking the key to fashion retail's future? (Source Catwalk, Wednesday, 1:30 PM) - Geraldine Wharry, Fashion Futurist, Trend Atelier on speculative design.
  • ‘Taking the Lead When Legislation Falls Short’ (Source Debates, Thursday, 11:00 AM) – This session, with Safia Minney MBE, looks at how businesses can drive sustainability initiatives beyond Government mandates.
  • Can fashion brands embrace sustainability without the fear of being perfect? (Source Debates, Thursday, 11:30 AM) - Jonny Rowe and Joe Russell, Co-Founders, Land of Plenty look at encouraging small wins, while questioning the common fears surrounding building out sustainable practices and the role storytelling and branding to help overcome these.

As part of an ongoing collaboration, The International Trade Centre, under the UK Trade Partnerships Programme, will showcase ethical suppliers from Ethiopia, Madagascar, Tanzania, and Nepal, providing visitors with an exclusive look at sustainable sourcing options from these regions.

 

More information:
Source Fashion catwalk debate
Source:

Source Fashion

stormST Photo (c) eVent® Fabrics
stormST
11.02.2025

stormST & windstormST: eVent Fabrics rename laminates

eVent® Fabrics, a global leader in waterproof/breathable and windproof fabric laminates, is continuing a brand evolution with the recent renaming their plant-based, ePTFE-free “BIO Waterproof” and “BIO Windproof” laminates to the new “stormST” and “windstormST” for the SS 2026 product season.

These name changes, along with eVent’s recently unveiled “defy the elements” tagline, are intended to strengthen and clarify eVent’s position as leading suppliers of sustainable, high-performance laminates to the outdoor, activewear, fashion, hunt, fish, golf, cycling, and footwear markets.

Starting in February 2025, eVent will cease promoting and supplying BIO branding assets, including for BIO footwear, which will also be stormST, and will work diligently with brand partners to ensure a smooth transition to the new stormST waterproof and windstormST windproof product names. eVent BIO apparel and footwear will be found in the market through the middle of 2026 in order to accommodate selling cycles and transition timelines.

eVent will introduce the stormST and windstormST to the materials sourcing industry at Performance Days in Munich this March.

eVent® Fabrics, a global leader in waterproof/breathable and windproof fabric laminates, is continuing a brand evolution with the recent renaming their plant-based, ePTFE-free “BIO Waterproof” and “BIO Windproof” laminates to the new “stormST” and “windstormST” for the SS 2026 product season.

These name changes, along with eVent’s recently unveiled “defy the elements” tagline, are intended to strengthen and clarify eVent’s position as leading suppliers of sustainable, high-performance laminates to the outdoor, activewear, fashion, hunt, fish, golf, cycling, and footwear markets.

Starting in February 2025, eVent will cease promoting and supplying BIO branding assets, including for BIO footwear, which will also be stormST, and will work diligently with brand partners to ensure a smooth transition to the new stormST waterproof and windstormST windproof product names. eVent BIO apparel and footwear will be found in the market through the middle of 2026 in order to accommodate selling cycles and transition timelines.

eVent will introduce the stormST and windstormST to the materials sourcing industry at Performance Days in Munich this March.

“We introduced eVent BIO in 2016, pre-COVID, and perhaps before the market was ready for it. With our increased focus in offering a variety of high-performance sustainable laminates, we felt that BIO might, at this point, be a bit confusing,” said Chad Kelly, President of eVent Fabrics. “We’ve noticed the term ‘bio’ showing up in a lot of marketing materials across consumer markets, and we felt its meaning had become diluted. Recognizing that this dilution could cause confusion for both brands and consumers, we opted to update our product names to create further differentiation. The new names, stormST and windstormST, are a more natural fit for our product architecture, better highlight the laminates’ weather protecting performance, and speak more strongly to our new tagline “defy the elements”.”

Source:

eVent® Fabrics

Courtney Harold Photo Green Theme Technologies
Courtney Harold
23.01.2025

New Head of Marketing at Green Theme Technologies

Green Theme Technologies (GTT) has appointed Courtney Harold as Head of Marketing. With over 25 years of experience in the textile, apparel, and footwear industries, Courtney brings a proven track record of transforming complex challenges into clear, actionable strategies that drive growth and product innovation.

“I am thrilled to join GTT and help lead the initiative to bring EMPEL’s innovative, water-free, and PFAS-free DWR technology to market,” said Courtney Harold. “GTT’s commitment to surpassing industry standards is precisely the challenge fueling my passion for solving complex problems. I look forward to spearheading the marketing initiatives to position EMPEL as the leading brand in the DWR sustainable performance fabrics.”

Courtney’s career began at Hill Holliday Advertising, where she built a solid foundation for creating impactful value propositions for the retailer Marshalls. She continued to enhance this foundation as a member of the inaugural branding team at Polartec, contributing to the development of a leading brand that resonates with both consumers and industry professionals.

Green Theme Technologies (GTT) has appointed Courtney Harold as Head of Marketing. With over 25 years of experience in the textile, apparel, and footwear industries, Courtney brings a proven track record of transforming complex challenges into clear, actionable strategies that drive growth and product innovation.

“I am thrilled to join GTT and help lead the initiative to bring EMPEL’s innovative, water-free, and PFAS-free DWR technology to market,” said Courtney Harold. “GTT’s commitment to surpassing industry standards is precisely the challenge fueling my passion for solving complex problems. I look forward to spearheading the marketing initiatives to position EMPEL as the leading brand in the DWR sustainable performance fabrics.”

Courtney’s career began at Hill Holliday Advertising, where she built a solid foundation for creating impactful value propositions for the retailer Marshalls. She continued to enhance this foundation as a member of the inaugural branding team at Polartec, contributing to the development of a leading brand that resonates with both consumers and industry professionals.

At Sappi Release Papers, Courtney led efforts to establish specification programs targeted at apparel and footwear product developers, resulting in a unique partnership with Nike.

For over 10 years, Courtney launched the first footwear supplier tradeshow for the world’s largest footwear tradeshow and staged the MAGIC apparel tradeshow in China, a highly complex market. She has also developed market entry strategies for several fashion, outdoor, and apparel brands entering the Chinese market, enhancing her knowledge and understanding of the supply chain, the global retail sector, and the crucial connection between product development and market positioning.

Source:

Green Theme Technologies

Fashion for Good Forecast Graphic by Fashion for Good
14.01.2025

2025 Forecast by Fashion for Good: 6 Major Shifts

According to Fashion for Good, 2025 marks a turning point for the fashion industry, where innovation and sustainability are more crucial than ever. From addressing the intricate challenges of circular footwear design to redefining the resilience of global supply chains, the industry faces both immense tasks and transformative opportunities.

Here are their six pivotal shifts shaping fashion’s future in 2025:

According to Fashion for Good, 2025 marks a turning point for the fashion industry, where innovation and sustainability are more crucial than ever. From addressing the intricate challenges of circular footwear design to redefining the resilience of global supply chains, the industry faces both immense tasks and transformative opportunities.

Here are their six pivotal shifts shaping fashion’s future in 2025:

Footwear's Innovation Sprint
Footwear is emerging as fashion’s next big frontier for innovation, ready to match the advancements seen in apparel. Yet, it faces its own set of challenges in achieving circular design. Traditional shoe construction—reliant on complex material blends and adhesives—has long hindered recycling efforts. But 2025 holds promise. A wave of breakthroughs in sustainable materials and manufacturing techniques is on the horizon, led by both established players and bold startups. Together, they’re redefining what’s possible, paving the way for scalable circular footwear.
 
Regional Circularity Takes Center Stage

The future of materials is accelerating, with innovators urgently seeking access to recycled feedstock. Regional sourcing and recycling hubs are becoming pivotal, as the industry builds networks capable of scaling circular solutions. By moving beyond pilot programs, brands are making tangible strides toward robust supply chains that meet both legislative demands and consumer expectations for sustainability.
 
Hard Tech Investment Shifting

Investments in hard tech and innovation within the fashion industry will face a nuanced landscape in 2025. The tightening of venture funding will necessitate greater discipline among startups. Only those who effectively validate their minimum viable products (MVPs) and manage cash judiciously will thrive. This period of consolidation and selective investment presents opportunities for the most prepared innovators to capitalise on market shifts while adapting to evolving investor priorities.
 
The Waste Crackdown
Zero-waste is no longer a lofty ambition—it’s becoming a necessity. With stricter legislation reshaping the landscape, the fashion industry is innovating rapidly to tackle its waste challenges. From advanced materials recovery systems to AI-powered sorting technologies, the industry is racing to adapt. As the resale market is projected to grow, the drive for waste reduction is unlocking new opportunities for impact.
 
Decarbonisation Reality Check
As the industry grapples with missed targets, 2025 will see an intensified push for collective action, with mounting pressure on suppliers to accelerate green transitions. Success will depend on deep collaboration—between brands, local governments, and cross-sector coalitions—especially in manufacturing regions where grid transformation remains critical. The journey is complex, but the shared commitment to decarbonisation is stronger than ever.
 
Supply Chain Geopolitics 2.0
Investment in other manufacturing markets is accelerating as brands seek alternatives to China. But this isn't simple nearshoring - it's about strategic diversification and building resilient regional networks. The focus is shifting to developing new manufacturing ecosystems that can support both traditional and circular production models.

More information:
Fashion for Good forecasts
Source:

Fashion for Good

Fine craftsmanship Photo Vivolo
03.12.2024

OEKO-TEX® LEATHER STANDARD for Vivolo

One piece at a time - work with precision, grow with wisdom: Luciano Vivolo unveils the strategy that has enabled his company to navigate these challenging years for the world of luxury and, particularly, leather: technological investments, diversification of supply and markets, sustainable innovation, and hope for the future, without ever conceding on quality.

In a demanding and competitive field such as haute couture, achieving nearly fifty years of success does not happen by chance. It requires consistently staying one step ahead, designing the future in its most elegant details while safeguarding the identity and uniqueness that form the foundation of a company’s heritage. What distinguishes Vivolo, for example, is its refined and original designs, the ability to develop prototypes in just 24 hours, and the capacity to produce over 8 million articles a year, all adhering to the company’s high-quality standards.

One piece at a time - work with precision, grow with wisdom: Luciano Vivolo unveils the strategy that has enabled his company to navigate these challenging years for the world of luxury and, particularly, leather: technological investments, diversification of supply and markets, sustainable innovation, and hope for the future, without ever conceding on quality.

In a demanding and competitive field such as haute couture, achieving nearly fifty years of success does not happen by chance. It requires consistently staying one step ahead, designing the future in its most elegant details while safeguarding the identity and uniqueness that form the foundation of a company’s heritage. What distinguishes Vivolo, for example, is its refined and original designs, the ability to develop prototypes in just 24 hours, and the capacity to produce over 8 million articles a year, all adhering to the company’s high-quality standards.

These founding values of Vivolo are rooted in the prestigious manufacturing tradition of Made in Italy. However, as founder and president Luciano Vivolo explains, while these values remain essential, they are no longer sufficient to guarantee success for Italian companies. "In recent years, we have faced all sorts of variables, unpredictable or, worse, unforeseen. The belief of luxury, like many cornerstones of our society and industry, is no longer as firmly established as it once was. The sector is experiencing a crisis with deeper roots than many might imagine. At Vivolo, we are tackling this situation as we always have, by working patiently, designing, cutting, sewing, and creating one piece at a time, but always looking towards the horizon to recognize new opportunities and needs."

In 2024, just one year after inaugurating its efficient and modern headquarters in Bologna (San Lazzaro), Vivolo announced the expansion of its production department. This 1,000 square-meter addition of machines, dedicated to footwear and leather goods, complements the company’s existing 10,000 square-meter production facility. The strategic decision to invest more than one million euros in these segments materialized not only in the purchase of advanced machinery but also in the hiring of highly qualified personnel and structural improvements that enabled the company to increase production volumes.

In addition to this vertical growth, Vivolo has also pursued horizontal expansion by strengthening its network of sales agents in Northern Europe, particularly Germany, Holland, and Scandinavia, and the Far East, focusing on South Korea and Japan. These regions, especially important for Vivolo’s denim sector, value the company’s iconic leather labels, which are hot-printed, high-frequency (HF) or digitally produced, making each garment unique. Vivolo’s innovative capabilities are further enhanced by a state-of-the-art 3D machine, which eliminates the need for die-casting facilities, significantly optimizing costs, time, and resources. A prototype can now be produced in just a few hours.

However, the range of Vivolo’s accessories extends far beyond this. Each season brings dozens of new themes that explore sustainable materials, innovative processes, original designs, and unique techniques to anticipate fashion trends and offer unexpected, inimitable solutions to luxury brands. At the heart of Vivolo's business is environmental ethics, a vision that embraces the product in all its dimensions while integrating both working and human processes and relationships.

"As rhetorical as it may sound, our corporate culture is built on the idea of leaving a better world, or the best possible world, for future generations. For me, this need is closely and pragmatically tied to my four children. From the first patches I created to mend my son Salvatore’s trousers in the 1970s to the investments in our new headquarters and the recent production expansion, every decision has been driven by the desire to build a better future for the Vivolo family and company, and for generations to come," adds Luciano Vivolo.

Looking ahead, the company, which prides itself on maintaining up-to-date certifications, including the recently added OEKO-TEX® LEATHER STANDARD, and transparent communication, is currently in the preparatory stage of drafting its first sustainability report. This milestone will provide an opportunity to reflect on objectives achieved and set goals for the future. "The Sustainability Report 2025 is a goal we have set for ourselves as a concrete demonstration of our commitment to creating and sharing value for all stakeholders," says Luciano Vivolo. "We expect 2024 to close on a positive note for our company, even though it is difficult to define precise figures at this time. Certainly, our goal for 2025 is to raise our standards even higher while hoping for a recovery in the luxury market, to which we have been connected for decades."

Source:

Vivolo

21.11.2024

Green Threads DPP Launches Process for Digital Product Passport Compliance

Green Threads DPP, the Hampshire-based supplier of Digital Product Passports (DPP) to the uniform, workwear, and outdoor apparel industries, is officially launching to help brands fight greenwashing, create value chain transparency, and stay ahead of pending EU Green Deal DPP mandates.

Working directly with universities, textile suppliers, brands, governmental agencies, and manufacturing facilities around the world, Green Threads will help companies quickly and effectively navigate the DPP landscape, engage consumers, and bring in the next era of product transparency.

By 2030, all apparel sold in the EU will require some form of DPP. Scannable at all points along the value chain, DPPs will come in the form of a QR code, RFID tag, or NFC chip. Anyone from brand representatives to compliance officers to consumers will soon have access to a wide range of product information at their fingertips, including a product’s origin, carbon footprint, water consumption, materials composition, credentials, and end of life considerations.

Green Threads DPP, the Hampshire-based supplier of Digital Product Passports (DPP) to the uniform, workwear, and outdoor apparel industries, is officially launching to help brands fight greenwashing, create value chain transparency, and stay ahead of pending EU Green Deal DPP mandates.

Working directly with universities, textile suppliers, brands, governmental agencies, and manufacturing facilities around the world, Green Threads will help companies quickly and effectively navigate the DPP landscape, engage consumers, and bring in the next era of product transparency.

By 2030, all apparel sold in the EU will require some form of DPP. Scannable at all points along the value chain, DPPs will come in the form of a QR code, RFID tag, or NFC chip. Anyone from brand representatives to compliance officers to consumers will soon have access to a wide range of product information at their fingertips, including a product’s origin, carbon footprint, water consumption, materials composition, credentials, and end of life considerations.

Once a brand’s supply chain has been audited and a range of DPP have been created for the garments being produced, Green Threads will actively identify areas for sustainability improvements and make recommendations through the use of tailored Carbon Reduction Plans which are designed to help factories and suppliers set and reach decarbonization goals.

The use of a DPP comes with several benefits:

  • Comply with Green Deal regulations for the sale of footwear and apparel in the EU
  • Eliminate Greenwashing
  • Set and communicate sustainability goals to buyers
  • Showcase Ethical and Sustainability credentials
  • Provides quantifiable / actionable data with which to make future sourcing decisions
  • Market brand messaging directly to the end consumer by creating another touch point for engagement.

Beyond simple compliance with EU regulations, anyone using DPPs will be able to showcase sustainability credentials, differentiate themselves from the competition, and incorporate next-level marketing directly to consumers, all while making “greenwashing” a thing of the past.

“Between pending regulations and concerns around greenwashing, brands have a lot to gain from adopting a Green Threads DPP solution,” said Iain Kettleband, CEO of Green Threads. “By working with our clients and partners, we audit and measure the various elements throughout the entire product journey, facilitating continuous improvement and accountability. We add value by empowering consumers and businesses through easy to access data by which to make informed buying decisions. Most critically our solution goes above and beyond legislation and delivers complete environmental supply chain transparency as well as a dynamic platform through which to showcase a wealth of information related to recycling, care instructions, corporate objectives and ethical certifications”.

Source:

Green Threads DPP

Water-Free Dye by GTT and Golden Long John Photo Green Theme Technologies
20.11.2024

Water-Free Dye by GTT and Golden Long John

Substituting dry curing for traditional water-based techniques, these new textile production solutions greatly reduce water-borne pollution: Green Theme Technologies (GTT), creators of the waterless and PFAS-free EMPEL® textile finishing platform, has teamed up with Golden Long John to promote the next generation of cleaner and more efficient fabric dye and finishing processes.

The textile manufacturing industry generates trillions of gallons of wastewater each year. Traditional textile dyeing and finishing rinses chemical dyes and water repellency onto fabrics. Post-production toxic water is then dumped into rivers and oceans.

Last year, Golden Long John, a major textile supplier of the global footwear industry, introduced GTT’s EMPEL® finishing platform in their Vietnam factories. Their partnership has led to the combination of their two industry leading technologies, the EMPEL® high performance water repellent finish and Golden Long John’s direct dye process.

Substituting dry curing for traditional water-based techniques, these new textile production solutions greatly reduce water-borne pollution: Green Theme Technologies (GTT), creators of the waterless and PFAS-free EMPEL® textile finishing platform, has teamed up with Golden Long John to promote the next generation of cleaner and more efficient fabric dye and finishing processes.

The textile manufacturing industry generates trillions of gallons of wastewater each year. Traditional textile dyeing and finishing rinses chemical dyes and water repellency onto fabrics. Post-production toxic water is then dumped into rivers and oceans.

Last year, Golden Long John, a major textile supplier of the global footwear industry, introduced GTT’s EMPEL® finishing platform in their Vietnam factories. Their partnership has led to the combination of their two industry leading technologies, the EMPEL® high performance water repellent finish and Golden Long John’s direct dye process.

“We believe, Cleaner IS Better and this is a big step forward for the fashion and textile industries,” said Martin Flora, President of GTT Business Development. “Similar to GTT’s EMPEL® application, Golden Long John applies dye chemistry directly onto fabrics. Better performance with much less pollution is our vision for the future.”

Source:

Green Theme Technologies

Rajiv Sharma Photo Archroma
Rajiv Sharma
02.10.2024

Archroma: Leadership and organizational changes

Rajiv Sharma has been appointed as the new Chief Executive Officer (CEO) of Archroma with key responsibility for the Textile Effects business, effective October 1, 2024. Current Group CEO Mark Garrett will transition to the Archroma Board of Directors.

Rajiv Sharma comes to Archroma following a 14-year tenure with Coats Group plc, where he was Group Chief Executive for the last eight years. As head of the UK-listed company, which is the world leader in thread manufacturing and structural components for apparel and footwear, Mr. Sharma created a platform for profitable growth and shaped a company culture based on customer centricity, innovation, digitalization and sustainability.

Rajiv Sharma has been appointed as the new Chief Executive Officer (CEO) of Archroma with key responsibility for the Textile Effects business, effective October 1, 2024. Current Group CEO Mark Garrett will transition to the Archroma Board of Directors.

Rajiv Sharma comes to Archroma following a 14-year tenure with Coats Group plc, where he was Group Chief Executive for the last eight years. As head of the UK-listed company, which is the world leader in thread manufacturing and structural components for apparel and footwear, Mr. Sharma created a platform for profitable growth and shaped a company culture based on customer centricity, innovation, digitalization and sustainability.

In parallel with these leadership changes, Archroma’s Packaging Technologies business will be established as a focused business activity from October 1, 2024, with the aim of increasing its focus on the packaging business and accelerating its development. It will continue under the leadership of its CEO, Sameer Singla, who will report directly to the Archroma Board of Directors. Packaging Technologies has also delivered substantial growth with more dedicated leadership over the past two years and the organizational changes will help both Textile Effects and Packaging Technologies continue to focus on best serving their respective customers and markets.

breathable waterproof solutions (c) eVent® Fabrics
02.10.2024

eVent Fabrics: New talents for global expansion

eVent®️ Fabrics, a global leader in waterproof and breathable laminates, announced the hiring of three key team members to assist with growing demand for the brand’s expanding line of performance laminates and recent expansion into the South Korean market. Founded in 1999, the company impressed the industry with the first air-permeable 100% waterproof membrane and continues to innovate with sustainable, high-performance textiles. eVent is globally recognized for its breathable waterproof solutions and commitment to reliable, high-performance laminates.

Recent hires include Bartosz Lassak to the US sales team and Xie Yi to engineer the next generation of eVent textiles. For the recent expansion into Korea, Terry Kim will assist as eVent’s Korean Market Consultant.

eVent®️ Fabrics, a global leader in waterproof and breathable laminates, announced the hiring of three key team members to assist with growing demand for the brand’s expanding line of performance laminates and recent expansion into the South Korean market. Founded in 1999, the company impressed the industry with the first air-permeable 100% waterproof membrane and continues to innovate with sustainable, high-performance textiles. eVent is globally recognized for its breathable waterproof solutions and commitment to reliable, high-performance laminates.

Recent hires include Bartosz Lassak to the US sales team and Xie Yi to engineer the next generation of eVent textiles. For the recent expansion into Korea, Terry Kim will assist as eVent’s Korean Market Consultant.

eVent’s recent expansion into the Korean market includes a new strategic partnership with GEO International Co., LTD, a leading Korean company in the textile industry. This collaboration will introduce eVent’s high-performance waterproof breathable laminate solutions for apparel, footwear, and accessories to the Korean market, catering to the increasing demand for premium outdoor and performance apparel.

eVent’s newest team members include:

Bartosz Lassak – Senior Sales Manager
Based in Washington D.C., Bartosz is a Senior Sales Manager for the Eastern U.S. region and will help expand eVent’s sales footprint as new customers are added to the eVent portfolio. Bartosz brings 20 years of global industry experience and has a deep knowledge of outerwear materials, end use applications, and component brand sales. Most recently, Bartosz was a Territory Sales and Marketing Manager for Primaloft, managing ingredient brand distribution in the UK, Germany, Eastern Europe, Russia, Turkey, and North America.
 
Xie Yi – Textile Engineer
Having recently graduated with a double Master’s Degree in Textile Materials and Product Design from the highly regarded Donghua University, Xie joins the eVent team full time as a Textile Engineer. Xie will be integral as eVent continues to enhance product strategy and new product introductions. Throughout her academic career, Xie worked as a Production Assistant for Oya Jacquard Belt limited and a Research and Development Assistant at Atelier LUMA.

Terry Kim – Senior Consultant in Korea
Terry will support the expansion of eVent’s global footprint into Korean markets and assist with marketing efforts in the Korean market as well. Terry has significant experience in the industry including 20 years working in roles such as Sales Director and New Business Development Director in his time at Gore-Tex. In his most recent role, Terry was the Managing Director of Fabric Division for Gore-Tex.

More information:
eVent® Fabrics Korea expansion
Source:

eVent® Fabrics

24.09.2024

Dow: New durable water repellent finishing with 81% bio-based emulsion

Dow has announced the launch of DOWSIL™ IE-9100 Emulsion for durable water repellent (DWR) finishing, the latest addition to the Dow Ecolibrium™ Brand portfolio, as a product for high-performing water repellent fabrics.

An 81% bio-based silicone-organic hybrid formulation honored with both the R&D 100 Award and the SEAL Sustainable Product Award, DOWSIL™ IE-9100 Emulsion is designed to match the water repellency performance of fluoro-containing emulsions, making it a good option for high-performance outerwear fabrics, including athleticwear, outdoor garments and equipment, personal protective equipment, and footwear.

Dow has announced the launch of DOWSIL™ IE-9100 Emulsion for durable water repellent (DWR) finishing, the latest addition to the Dow Ecolibrium™ Brand portfolio, as a product for high-performing water repellent fabrics.

An 81% bio-based silicone-organic hybrid formulation honored with both the R&D 100 Award and the SEAL Sustainable Product Award, DOWSIL™ IE-9100 Emulsion is designed to match the water repellency performance of fluoro-containing emulsions, making it a good option for high-performance outerwear fabrics, including athleticwear, outdoor garments and equipment, personal protective equipment, and footwear.

DOWSIL™ IE-9100 Emulsion offers formulators and brand owners key performance advantages expected of performance apparel and technical textiles, including the ability to tailor the level of water repellency to match the specific end-use needs. It also boasts excellent water-based stain protection and color fastness as well as good tape adhesion and logo printability. It can be applied across a wide range of fibers, both natural and synthetic, and helps maintain the breathability of fabrics and membranes to maximize comfort. Additionally, it is compatible with standard manufacturing processes, allowing for ease of use for finishing mills and is certified OEKO-TEX® ECO PASSPORT.

On October 10th at 10 a.m. CEST / 4 p.m. CST, Isabelle Riff, along with Yusuke Kuwana and Jacob Milne, Dow Scientist, Textiles, will present the specifics of this new product during a dedicated webinar titled “Advancing textiles’ durable water repellency with silicone hybrid, bio-based technology.”

16.08.2024

Cascale: Higg BRM for supporting CSRD Reporting Obligations

Cascale, formerly the Sustainable Apparel Coalition, has published a white paper that details how the organization’s Higg Brand & Retail Module (BRM) can help companies meet their regulatory reporting obligations under European Union (EU) law. The paper, titled “How the Higg BRM Supports CSRD Reporting Obligations,” speaks specifically to how the tool is continually evolving to support companies in meeting their regulatory reporting requirements under the EU’s Corporate Sustainability Reporting Directive (CSRD).

In the face of today’s challenging and ever-changing legislative landscape, brands and retailers require reliable tools to support them in meeting compliance requirements. The Higg BRM is the leading framework specific to the textile, apparel, and footwear industry designed for brands and retailers to evaluate, assess, and improve Environmental, Social, and Governance (ESG) performance. The tool assesses 11 critical impact areas along global value chains to foster a holistic approach to sustainability, and is available on Worldly, a sustainability data and insights platform.

Cascale, formerly the Sustainable Apparel Coalition, has published a white paper that details how the organization’s Higg Brand & Retail Module (BRM) can help companies meet their regulatory reporting obligations under European Union (EU) law. The paper, titled “How the Higg BRM Supports CSRD Reporting Obligations,” speaks specifically to how the tool is continually evolving to support companies in meeting their regulatory reporting requirements under the EU’s Corporate Sustainability Reporting Directive (CSRD).

In the face of today’s challenging and ever-changing legislative landscape, brands and retailers require reliable tools to support them in meeting compliance requirements. The Higg BRM is the leading framework specific to the textile, apparel, and footwear industry designed for brands and retailers to evaluate, assess, and improve Environmental, Social, and Governance (ESG) performance. The tool assesses 11 critical impact areas along global value chains to foster a holistic approach to sustainability, and is available on Worldly, a sustainability data and insights platform.

The Higg BRM has evolved to assist brands and retailers in fulfilling reporting obligations, while also supporting companies in the development of consistent corporate sustainability strategies to streamline efforts and reduce redundancy across sustainability initiatives. Beginning in 2024, Cascale conducted a thorough analysis of the European Sustainability Reporting Standards (ESRS), which provides specific guidance on how companies should report on sustainability. Cascale mapped how the standards align with the Higg BRM, offering a clear pathway for organizations aiming to comply with ESRS. As detailed in the white paper, there is a 65 percent content overlap between the ESRS and the Higg BRM.

While the Higg BRM aligns broadly with ESRS on sustainability topics, it also delves deeper into issues that are specific to the textile, apparel, and footwear sector. This focus on sector-specific material issues ensures Higg BRM users can expect a comprehensive tool that not only meets general reporting requirements but also emphasizes the nuances and priorities unique to the industry.

Cascale is currently hosting an ongoing webinar series titled “Navigating Legislation & the Higg Index,” which highlights how the Higg Index tools serve as a valuable resource and can offer specific guidance on reporting requirements. The most recent webinar, co-hosted by Cascale and Worldly, provided an in-depth discussion on how the Higg BRM intersects with key pieces of legislation at the EU level, such as the CSRD.

Cascale is committed to continuously evolving, updating, and refining the Higg Index to meet the needs of its members, Higg Index users, and the industry. In collaboration with Worldly, the Higg BRM will be further refined to enhance alignment with the CSRD and other relevant regulations. By identifying and bridging gaps, the Higg BRM continues to support stakeholders in achieving a more structured and transparent approach to sustainability reporting.

More information:
Cascale Higg Index CSRD
Source:

Cascale

Fashion for Good: Testing and validating footwear recycling process (c) Fashion for Good
07.08.2024

Fashion for Good: Testing and validating footwear recycling process

Fashion for Good and its footwear partners adidas, Inditex, ON Running, PVH Corp., Reformation, Target, and Zalando announce a new initiative aimed at accelerating and validating the next generation of footwear innovations. This builds on the organisation’s existing work leveraging their expertise in scouting, validation, innovation and collaboration. This initiative will address the key intervention points needed to drive footwear circularity spanning four work streams across the supply chain from materials to end of use. Industry wide collaboration will be vital to overcome the various roadblocks we face in this space. Therefore, Fashion for Good is launching a call for action, asking all relevant innovators to apply and collaborators to join in the movement.

Fashion for Good and its footwear partners adidas, Inditex, ON Running, PVH Corp., Reformation, Target, and Zalando announce a new initiative aimed at accelerating and validating the next generation of footwear innovations. This builds on the organisation’s existing work leveraging their expertise in scouting, validation, innovation and collaboration. This initiative will address the key intervention points needed to drive footwear circularity spanning four work streams across the supply chain from materials to end of use. Industry wide collaboration will be vital to overcome the various roadblocks we face in this space. Therefore, Fashion for Good is launching a call for action, asking all relevant innovators to apply and collaborators to join in the movement.

Around 23.9Bn shoes are produced globally each year, they are often made using over 40 different components from a range of different materials including TPU, EVA, PU and rubber. The industry faces significant challenges due to this high complexity of shoe construction. This combined with a low collection rate, results in a vast majority of discarded footwear ending up in landfills. Fashion for Good sees the need to address this challenge and focus on laying the foundation for footwear circularity as well as accelerating innovation.

Therefore, Fashion for Good will double down their work in this space, building on their existing projects including the Fast Feet Grinded pilot, which tests and validates Fast Feet Grinded's footwear recycling process. Expanding on existing workstreams Fashion for Good will collaborate with our footwear focused partners, including adidas, Inditex, ON Running, PVH Corp., Reformation, Target, and Zalando

To effectively address the challenges in footwear sustainability, Fashion for Good has identified the key intervention points across the shoe lifecycle and structured work into four core workstreams:

  1. Materials - Scouting and validating sustainable alternatives for footwear materials including TPU, PU, EVA, leather, and rubber
  2. Design - Defining circular design in the footwear space and collectively driving guidelines to build a circular infrastructure
  3. End of Use: Sorting, Disassembly, & Recycling - Developing a comprehensive data set on post-consumer footwear waste flows, including (non-)rewearable fractions, volumes, construction and composition. As well as scouting and validating solutions for repair,  end of use, disassembly and recycling of footwear
  4. Traceability - Laying the foundation by amalgamating a footwear traceability data protocol to build traceability for evidence to substantiate sustainability claims

CALL FOR INNOVATIONS
Fashion for Good is on the lookout for breakthrough sustainable solutions in the footwear sector that maintain performance and durability. If you have a relevant technology, whether you're an innovator, university, or established company, can apply by 20th September 2024 here.

KARL MAYER North America: Successful Textiles Innovation Conference (c) KARL MAYER GROUP
09.07.2024

KARL MAYER North America: Successful Textiles Innovation Conference

The 2nd Textiles Innovation Conference held by KARL MAYER North America proved to be a complete success. The trade event took place from June 25 to 27, 2024 at the headquarters of the KARL MAYER GROUP subsidiary in Greensboro, North Carolina. The conference boasted a turnout with over 200 attendees, exhibitors, and keynote speakers. While the majority hailed from many states across the USA, the event also attracted a global audience, including participants from Italy, Canada, Mexico, and other countries. The central theme: the importance of textiles made in the USA, their value and influence on global markets.

The 2nd Textiles Innovation Conference held by KARL MAYER North America proved to be a complete success. The trade event took place from June 25 to 27, 2024 at the headquarters of the KARL MAYER GROUP subsidiary in Greensboro, North Carolina. The conference boasted a turnout with over 200 attendees, exhibitors, and keynote speakers. While the majority hailed from many states across the USA, the event also attracted a global audience, including participants from Italy, Canada, Mexico, and other countries. The central theme: the importance of textiles made in the USA, their value and influence on global markets.

The conference brought together leading industry brands and academic institutions to delve into the future of product development and sustainability in textiles. KM.ON, Black Swan, Meta, and Supreme shared a convergence of ideas, challenges, and groundbreaking advancements shaping the textile landscape. NC State and Kent State universities highlighted their efforts in developing local talent and enhancing research capabilities to meet industry demand for regional supply chains. Manufacturing Solutions Center, Southern Textile Association, and AFFOA (Advanced Functional Fabrics of America) explored research capabilities and technology testing to foster funding opportunities and generate ideas for the future.

The recipe for success also included a lecture program. The conference kicked off with a keynote speech from New Balance, a brand that empowers people through sport and craftsmanship. New Balance MADE U.S., their premium collection manufactured domestically, reflects their commitment to quality and community impact. On day two Kenny Wilsey, Sourcing Director at Dillard’s, shared his expertise to ensure adherence to quality standards and social compliance requirements for private label brands. To complete the speaker series, Allison Hicks, Lead Knit Engineer at Under Armour, inspired attendees with her innovative approach to performance footwear, apparel, and accessories.

Important topics at the conference were sustainability and digitalization: Unifi showcased high-performance fibers made from recyclable materials and pre- or post-consumer waste management initiatives. KM.ON, the digital solution company of the KARL MAYER GROUP, displayed artificial intelligence applications for quality control, supply chain optimization, and predictive maintenance for warp knitting and knitwear production.

The Textile Innovation Conference program was rounded out by an exhibition of selected textile supply chain partners. These business partners supplemented the information about innovation presented in the lectures and performance demonstrations of the latest STOLL flat knitting and KARL MAYER warp knitting machines.

Source:

KARL MAYER Verwaltungsgesellschaft AG

adidas and JJJJound: José Mourinho presents latest Collection (c) adidas AG
18.06.2024

adidas and JJJJound: José Mourinho presents latest Collection

adidas Originals and Montreal-based design studio, JJJJound, return to present their latest collection.

Inspired by the Three Stripes’ sporting heritage and driven by a commitment to authentic storytelling, the second adidas Originals by JJJJound collection draws on quintessential footballing aesthetics with a 7 piece apparel, accessories, and footwear offering.

The apparel and accessories selection includes an all black track top and matching pair of track pants, a tonal white jersey, and a black airliner bag, as well as a co-branded football and bag set. The collection is then rounded out by a new take on the classic Samba sneaker.

Accompanying the launch of the collection is a campaign featuring football legend José Mourinho. Captured by photographer Liam MacRae amidst a backdrop of quotidian Portuguese life, the José campaign is an ode to Samba’s time honored legacy in sport and culture.

adidas Originals and Montreal-based design studio, JJJJound, return to present their latest collection.

Inspired by the Three Stripes’ sporting heritage and driven by a commitment to authentic storytelling, the second adidas Originals by JJJJound collection draws on quintessential footballing aesthetics with a 7 piece apparel, accessories, and footwear offering.

The apparel and accessories selection includes an all black track top and matching pair of track pants, a tonal white jersey, and a black airliner bag, as well as a co-branded football and bag set. The collection is then rounded out by a new take on the classic Samba sneaker.

Accompanying the launch of the collection is a campaign featuring football legend José Mourinho. Captured by photographer Liam MacRae amidst a backdrop of quotidian Portuguese life, the José campaign is an ode to Samba’s time honored legacy in sport and culture.

Source:

adidas AG

10.06.2024

Lectra: TextileGenesis joins forces with Forest Stewardship Council ® (FSC®)

The Lectra Group company announced a new collaboration between TextileGenesis, the textile traceability platform and the Forest Stewardship Council (FSC®). It will enable the implementation, via the TextileGenesis platform, of new solutions to ensure the traceability of cellulose fibers from responsibly managed forests.

In fashion, many textiles such as viscose, lyocell and modal use man-made cellulose fibers. These fibers are themselves made from wood pulp, the production of which can contribute to deforestation.

Founded in 1994, the Forest Stewardship Council (FSC®) is an international NGO whose mission is to promote responsible forest management worldwide. In particular, the organization offers certification for products and raw materials which have been obtained from wood grown in responsibly managed forests, and comes from supply chains where social rights of workers, communities and indigenous peoples have been safeguarded.

The Lectra Group company announced a new collaboration between TextileGenesis, the textile traceability platform and the Forest Stewardship Council (FSC®). It will enable the implementation, via the TextileGenesis platform, of new solutions to ensure the traceability of cellulose fibers from responsibly managed forests.

In fashion, many textiles such as viscose, lyocell and modal use man-made cellulose fibers. These fibers are themselves made from wood pulp, the production of which can contribute to deforestation.

Founded in 1994, the Forest Stewardship Council (FSC®) is an international NGO whose mission is to promote responsible forest management worldwide. In particular, the organization offers certification for products and raw materials which have been obtained from wood grown in responsibly managed forests, and comes from supply chains where social rights of workers, communities and indigenous peoples have been safeguarded.

Amit Gautam, founder and CEO of TextileGenesis, explains: "We've already been working with Man Made Cellulosic Fiber Producers for several years to facilitate, thanks to our blockchain-inspired technology, the traceability of fibers manufactured by the most virtuous producers, and we've integrated their analysis criteria into our platform. By also becoming an FSC® partner today, we're taking things a step further. This new collaboration will support companies in the traceability of FSC certified fibers and support the administration and data management of FSC Chain of Custody certification. All players in the value chain will benefit from increased transparency and much more reliable upstream data. Fashion brands will be able to demonstrate much more easily that their garments use textiles made from responsibly sourced man-made cellulose fibers."

Fabian Farkas, FSC International Chief Commercial Director, adds: “We are seeing a rapid increase in interest in FSC certification from the textile industry, marking a very positive trend. Through this collaboration with TextileGenesis, we aim to simplify the administrative part of FSC certification for companies within the textile supply chain by automating many required data processes. Our goal is to empower brands to identify opportunities for seamless progress in meeting their FSC procurement policies.”

Following the signature in October 2023 of a memorandum of understanding with the International Cotton Association (ICA) and the launch last January of two consortiums with footwear and leather players, and more recently the announcement of its partnership with the Aid by Trade Foundation (AbTF), the initiator of The Good Cashmere Standard® (GCS), TextileGenesis confirms, with this new collaboration with the FSC®, its central place in the ecosystem of players mobilizing for more sustainable and responsible fashion.

27.05.2024

adidas Originals and 100 Thieves launch Collection

adidas Originals and gaming lifestyle brand 100 Thieves present their inaugural collaborative collection.

Founded in 2017 by gaming icon Matthew "Nadeshot” Haag, 100 Thieves has established itself as the premium lifestyle brand for the gaming generation, with a mission to be the epicenter of gaming-culture and to give every gamer something to be proud of. 100 Thieves, fronted by digital creators Nadeshot, Valkyrae, and CouRageJD, is built on three pillars: championship esports, entertainment, and apparel.

The first ever collaborative collection between the Trefoil and 100 Thieves consists of apparel, footwear, and accessories. The apparel selection features the previously announced competition jersey – with sponsor logos removed – in men’s and women’s sizing, as well as 100 Thieves’ take on the classic adidas track-suit presented as a matching half-zip track top and track pants in brushed cotton-terry. Rounding out the selection of apparel and accessories are a classic white tee with embroidered logo, a 3-pack of socks in 100 Thieves colors, and a co-branded towel.

adidas Originals and gaming lifestyle brand 100 Thieves present their inaugural collaborative collection.

Founded in 2017 by gaming icon Matthew "Nadeshot” Haag, 100 Thieves has established itself as the premium lifestyle brand for the gaming generation, with a mission to be the epicenter of gaming-culture and to give every gamer something to be proud of. 100 Thieves, fronted by digital creators Nadeshot, Valkyrae, and CouRageJD, is built on three pillars: championship esports, entertainment, and apparel.

The first ever collaborative collection between the Trefoil and 100 Thieves consists of apparel, footwear, and accessories. The apparel selection features the previously announced competition jersey – with sponsor logos removed – in men’s and women’s sizing, as well as 100 Thieves’ take on the classic adidas track-suit presented as a matching half-zip track top and track pants in brushed cotton-terry. Rounding out the selection of apparel and accessories are a classic white tee with embroidered logo, a 3-pack of socks in 100 Thieves colors, and a co-branded towel.

More information:
adidas Originals adidas 100 Thieves
Source:

adidas AG

adidas: Tennis Collection for Paris 2024 (c) adidas AG
Felix Auger Aliassime
06.05.2024

adidas: Tennis Collection for Paris 2024

adidas introduces its 15-piece SS24 Paris Collection ahead of the 2024 clay season. Built to help players adapt to clay court conditions, the collection includes a core 8-piece range of apparel and footwear to help raise awareness of adidas’ annual Move For The Planet activation.

Designed to be played in seasonably warm Parisian temperatures, the collection features HEAT.RDY technology – breathable and lightweight fabrics that maximize airflow, to help keep players feel comfortable on court. Meanwhile increased mobility is unlocked thanks to adidas’ FreeLift Construction – a paneled fabric structure under the armpits – that enables greater freedom of arm movement during play while preventing the hems from riding up.

The pieces have been intentionally paired back, using zero prints to allow other bolder design features to make maximum impact, through striking color blocking, engineered paneling and textured fabrics. White and black panels on the garments emulate classic tennis court lines, highlighted by black bonding seams, meanwhile a stimulating Orange ‘Spark’ is used throughout to foster a sense of joyful energy for players during high-pressure games.

adidas introduces its 15-piece SS24 Paris Collection ahead of the 2024 clay season. Built to help players adapt to clay court conditions, the collection includes a core 8-piece range of apparel and footwear to help raise awareness of adidas’ annual Move For The Planet activation.

Designed to be played in seasonably warm Parisian temperatures, the collection features HEAT.RDY technology – breathable and lightweight fabrics that maximize airflow, to help keep players feel comfortable on court. Meanwhile increased mobility is unlocked thanks to adidas’ FreeLift Construction – a paneled fabric structure under the armpits – that enables greater freedom of arm movement during play while preventing the hems from riding up.

The pieces have been intentionally paired back, using zero prints to allow other bolder design features to make maximum impact, through striking color blocking, engineered paneling and textured fabrics. White and black panels on the garments emulate classic tennis court lines, highlighted by black bonding seams, meanwhile a stimulating Orange ‘Spark’ is used throughout to foster a sense of joyful energy for players during high-pressure games.

The collection will be worn by athletes including Caroline Wozniacki , Elina Svitolina, Xinyu Wang, Dana Mathewson, Jessica Pegula, Maria Sakkari, Stefanos Tsitsipas , Felix Auger Aliassime, Jason Wu and Martin de la Puente.

More information:
adidas adidas AG Sportswear
Source:

adidas AG