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Monforts denim mills move hemp into the mainstream © Cone Denim
Cone Denim Sweet Leaf jeans.
30.06.2020

Monforts denim mills move hemp into the mainstream

  • There is an urban legend that hemp canvas was used to make the very first pair of Levi’s jeans.
  • While this is a myth that originated in the counterculture of the 1960s, hemp is without doubt the fibre of the moment for the denim industry.

At the second Kingpins24 virtual denim show that was broadcast from New York on June 23rd and 24th, the sustainable benefits of hemp fibre were referenced by many Monforts customers who are now including it in their collections, including AGI Denim, Artistic Milliners, Black Peony, Calik, Cone Denim, Naveena Denim Mills (NDM) and Orta.

“Hemp is an easy to grow fibre which requires no irrigation, no fertilizers, no herbicides and no chemicals,” says Allan Little, Director of Product Development for Cone Denim, which has recently launched its Sweet Leaf collection featuring the fibre. “Significantly, it also uses fifty per cent or even less water than cotton in cultivation.”

It can also bring some new aesthetics to denim too, he adds.

  • There is an urban legend that hemp canvas was used to make the very first pair of Levi’s jeans.
  • While this is a myth that originated in the counterculture of the 1960s, hemp is without doubt the fibre of the moment for the denim industry.

At the second Kingpins24 virtual denim show that was broadcast from New York on June 23rd and 24th, the sustainable benefits of hemp fibre were referenced by many Monforts customers who are now including it in their collections, including AGI Denim, Artistic Milliners, Black Peony, Calik, Cone Denim, Naveena Denim Mills (NDM) and Orta.

“Hemp is an easy to grow fibre which requires no irrigation, no fertilizers, no herbicides and no chemicals,” says Allan Little, Director of Product Development for Cone Denim, which has recently launched its Sweet Leaf collection featuring the fibre. “Significantly, it also uses fifty per cent or even less water than cotton in cultivation.”

It can also bring some new aesthetics to denim too, he adds.

“Hemp has a unique colour and adds a different cast to our indigo, the drape and texture of the fabrics is different and it even adds  a bit of a unique hand, so combined with its sustainable credentials we are proud to be bringing the Sweet Leaf collection to the market.”

US supply chain

Cone is currently sourcing its hemp from France, but with much of its manufacturing now in Mexico – and with the introduction of the US Farm Bill in 2018 which has legalised the growing of legal hemp – is exploring the possibility of investing in the US supply chain.

“With US hemp we’re really at the R&D phase,” Little emphasises. “It’s a unique crop, so coming up with the right stalk to provide the right fibre is challenging. We’ve experimented with different types of seed and various methods of decortication.”

Decortication, he explains, is the mechanical removal of the outside layer of the hemp stalk to useable fibre on the inside. A second process, cottonization, is necessary to make the fibre suitable for spinning, because compared to cotton, hemp is longer, stiffer, and less flexible.

100% success

At the end of 2019, Naveena (NDM), headquartered in Karachi, introduced fabrics featuring up to 51% hemp content in blends with Tencel and recycled polyester and this year has developed the first 100% hemp denims.

“The response to the fabrics we showed last year was incredible and we were looking forward to the response to this latest development – which everyone was asking for – at the Kingpins show in Amsterdam, which unfortunately was unable to go ahead,” says NDM’s Director of Marketing Rashid Iqbal. “We produced initial samples in an undyed state because we were not sure how the wet spun yarn would react in the dyeing, but I’m happy to say we have had success in this respect and are now able to provide one hundred per cent indigo dyed hemp denim.”

Environmental benefits

“Differentiation is the key in the highly-competitive denim industry and we have assisted our customers with trials and optimised processing parameters for a range of different fibres, including hemp, both at our Advanced Technology Centre in Germany and at their own mills around the world,” says Hans Wroblowski, Monforts Head of Denim. “Given the environmental benefits of hemp, and the liberalisation of its cultivation in many parts of the world, the interest in it now comes as no surprise. We have the technologies and know-how to help our customers to fully maximise their hemp denims at all post-weaving stages of production.”

Monforts has a dominant position in the field of denim finishing with its well proven Montex stenters. It has been enjoying further recent success with its Eco Line concept based on two key technology advances – the Eco Applicator and the Thermo Stretch.

The latest Monforts innovation for denim is the CYD yarn dyeing system. This technology is based on the effective and established dyeing process for denim fabrics that is now being applied for yarn dyeing.

The CYD system also integrates new functions and processes into the weaving preparation processes – spinning, direct beaming, warping and assembly beaming, followed by sizing and dyeing – to increase quality, flexibility, economic viability and productivity. A full CYD line is now available for trials at the company’s Advanced Technology Centre.

 New Recycled Fibre FinexTM in Stores; Sateri Partners Fashion Brands to Unveil Product (c) Finex
Finex Circularity Model
08.06.2020

New Recycled Fibre FinexTM in Stores; Sateri Partners Fashion Brands to Unveil Product

Shanghai – Sateri has unveiled FinexTM as its new product brand for recycled fibre. FinexTM, short for ‘Fibre Next’, is an innovative next-generation cellulosic fibre containing recycled content. Internationally known outdoor brand Lafuma has produced FinexTM apparel ahead of 618, China’s major mid-year online shopping festival, while independent China designer Rico Lee will launch his FinexTM apparel next month.

Since its announcement in March this year of a breakthrough in commercial production of viscose using recycled textile waste, Sateri has worked closely with its downstream yarn and garment manufacturing partners to bring the recycled fibre product to the consumer market.

Shanghai – Sateri has unveiled FinexTM as its new product brand for recycled fibre. FinexTM, short for ‘Fibre Next’, is an innovative next-generation cellulosic fibre containing recycled content. Internationally known outdoor brand Lafuma has produced FinexTM apparel ahead of 618, China’s major mid-year online shopping festival, while independent China designer Rico Lee will launch his FinexTM apparel next month.

Since its announcement in March this year of a breakthrough in commercial production of viscose using recycled textile waste, Sateri has worked closely with its downstream yarn and garment manufacturing partners to bring the recycled fibre product to the consumer market.

“We’re pleased to collaborate with Sateri as one of their first brand partners for FinexTM. Sateri’s dedication to this partnership made it possible for Lafuma to produce T-shirts with this fine quality fibre in a short time. T-shirts made with FinexTM will be among the offerings Lafuma has in store for the 618 festival as we look to support environmentally-friendly and excellent performance solutions to strengthen our position as a leading outdoor apparel brand,” said Wu Qian, General Manager of Lafuma China.

Echoing similar sentiments is Rico Lee who established his own independent label in 2014, “I jumped at the opportunity to collaborate with Sateri when they approached me because FinexTM encapsulates what my brand stands for – Beautiful Technology that combines function and fashion.”

Tom Liu, Sateri’s Commercial Vice President said, “Like our flagship brand EcoCosy®, FinexTM is made from bio-based natural fibres. Innovation and technology has made cellulosic textile fibre recycling possible and FinexTM represents how nature not only renews itself but that products made from nature can also be regenerated. This, at its heart, is what circular fashion looks like. Our brand promise to customers remains constant– Sateri’s products are sustainable, high quality, efficient, and cost-effective. The FinexTM tagline ‘Together For A Better Next’ expresses our aspiration to be the partner of choice for next-generation fibre - we thank Lafuma and Rico Lee for pioneering with us on this quest.”

Last month, Sateri announced its entry into China’s Lyocell fibre market. The recent string of product portfolio expansion announcements is underpinned by Sateri’s business strategy to capture value. Allen Zhang, President of Sateri said, “Being the world’s largest viscose producer gives us the advantages that come with volume, but value is what we hope differentiates us. By this, we don’t only mean higher value products like Lyocell or FinexTM but also the value we bring to communities, country, climate and customers.”

Globally, less than 1% of material used to produce clothing is recycled into new clothing. This presents a big opportunity for textile fibre recycling, particularly in China which is the largest textile producing country in the world. Last month, Sateri became a council member of the China Association of Circular Economy (CACE). The company will work closely with CACE’s Textile Waste Comprehensive Utilisation Committee to establish standards and promote industrial-scale textile waste recycling. Sateri is part of the Singapore-based RGE group of companies which has committed USD200 million into next-generation textile fibre innovation and technology.

28.05.2020

Tailorlux Obtains An Exclusive Patent License From NCR Corporation

Tailorlux, developer of hidden luminescent marking solutions that prove origin and protect the integrity of consumer and industrial textile products, announces that it has obtained a patent license from US-based NCR Corporation.

Under the associated agreement, Tailorlux received a field specific exclusive license under a family of NCR patents pursuant to which Tailorlux will make and sell its IntegriTEX® marking and detection solution for textiles to customers in the United States.

The solution is designed to support and protect Tailorlux clients by enabling reliable proof of origin for their fiber and textile products (including, e.g., Egyptian, PIMA and recycled cotton, recycled PET, special fibres, filaments and other premium materials), thereby authenticating the products and protecting against counterfeiting, mixing and blending. Tailorlux will pay ongoing licensing fees to NCR pursuant to undisclosed financial terms.

Tailorlux, developer of hidden luminescent marking solutions that prove origin and protect the integrity of consumer and industrial textile products, announces that it has obtained a patent license from US-based NCR Corporation.

Under the associated agreement, Tailorlux received a field specific exclusive license under a family of NCR patents pursuant to which Tailorlux will make and sell its IntegriTEX® marking and detection solution for textiles to customers in the United States.

The solution is designed to support and protect Tailorlux clients by enabling reliable proof of origin for their fiber and textile products (including, e.g., Egyptian, PIMA and recycled cotton, recycled PET, special fibres, filaments and other premium materials), thereby authenticating the products and protecting against counterfeiting, mixing and blending. Tailorlux will pay ongoing licensing fees to NCR pursuant to undisclosed financial terms.

More information:
Tailorlux
Source:

Tailorlux GmbH

Logo Bio2X
Fortums project Bio2X
07.05.2020

Atte Virtanen appointed Head of Business Development at Fortum Bio2X

Mr Atte Virtanen has been appointed Head of Business Development at the Fortum Bio2X bioeconomy programme as of 1 May 2020. Atte will play a key role in establishing Bio2X partnerships, helping partners to advance more sustainable businesses, as well as developing industrial biorefinery operations together with the programme team.

Before joining Fortum, Atte was working 10 years in the Netherlands for Trespa International B.V and in Italy for Arpa Industriale S.p.A. In both companies, he was leading R&D activities in the areas of cellulose materials and thermosetting resins. In addition, Atte gained experience from production environment during his time at Stora Enso’s Kotka mills, where he worked several years both in paper production and in a paper impregnating plant.

Over the years, Fortum Bio2X has built a team with a focus on research and development, including piloting different production technologies. The programme is now moving on to the next phase by developing competencies in operations and maintenance. As part of this phase, Atte will help to shift the attention to commercializing the biomass fractions.

Mr Atte Virtanen has been appointed Head of Business Development at the Fortum Bio2X bioeconomy programme as of 1 May 2020. Atte will play a key role in establishing Bio2X partnerships, helping partners to advance more sustainable businesses, as well as developing industrial biorefinery operations together with the programme team.

Before joining Fortum, Atte was working 10 years in the Netherlands for Trespa International B.V and in Italy for Arpa Industriale S.p.A. In both companies, he was leading R&D activities in the areas of cellulose materials and thermosetting resins. In addition, Atte gained experience from production environment during his time at Stora Enso’s Kotka mills, where he worked several years both in paper production and in a paper impregnating plant.

Over the years, Fortum Bio2X has built a team with a focus on research and development, including piloting different production technologies. The programme is now moving on to the next phase by developing competencies in operations and maintenance. As part of this phase, Atte will help to shift the attention to commercializing the biomass fractions.

The Bio2X programme is part of Fortum’s strategy to build options for significant new businesses that improve resource efficiency and provide smart solutions. It aims to be the straw refiner with superior material efficiency and a leading supplier of responsible textile fibres. Bio2X focuses on an efficient use of the cellulose, hemicellulose and lignin fractions in order to replace fossil or otherwise detrimental raw materials in numerous end-use applications.

More information:
Fortum Sustainability
Source:

Fortum Cooperations

Logo Mimaki
Mimaki starts to produce masks
29.04.2020

Energiapura: production of masks

Energiapura – Production of reusable, customised protective masks that are also fashion accessories

Energiapura – Production of reusable, customised protective masks that are also fashion accessories

  • The Italian company, a specialist manufacturer of functional sportswear, conducted research and began producing masks in response to the COVID-19 crisis
  • Using Mimaki sublimation printers, the masks can be customised, getting away from their connotation with hospitals and transforming them into a fashion accessory

From functional sportswear to combatting the spread of the Coronavirus: Energiapura, an Italian company has developed a mask that meets the Class I medical device requirements. The EP PA 2020 (Energiapura Pure Air) facial device, optimised for air filtering and breathability, provides protection while working, and can be reused. But Energiapura has gone even further, branding and customising the masks with sublimation printing.
The EP PA 2020 mask, compliant with 93/42 EEC Medical Devices – Class I washable, meets the essential requirements of UNI EN 14683:2019. Having redirected the manufacturing process, Energiapura is now stepping up production levels to meet the rising demand from hospitals, pharmacies, chemists, companies and consumers.

Pure Air, Energiapura’s mask
The EP PA 2020 is based on a functional concept: protection, breathability and reusability are the main principles. EP PA 2020 is made up of three layers of fabric: the first, the outer layer, is DWR-treated polyester, the second is TNT polyester, providing a filtering function, and the third, which comes into contact with the face, is polyester containing special fibres, such as coolmax and carbon.  Therefore it can be reused via normal washing and steam ironing, which also sterilises it.
The CEO of Enegiapura, Alberto Olivietto explains the idea of the customisation of the mask: “We wanted to disassociate our masks from the hospital image. By decorating them with company branding and designs provided by customers.” This is where the Mimaki JV300 wide-format printer comes in.

 

More information:
corona virus face masks
Source:

(c) Mimaki Europe B.V.

12.03.2020

Kelheim Fibres achieves low risk in first CanopyStyle Audit

Today, environmental not-for-profit organization Canopy, third-party auditor NEPCon, and Kelheim Fibres released the results of Kelheim’s CanopyStyle Audit. The company’s current supply chain is confirmed as low risk of sourcing wood from Ancient and Endangered Forests or other controversial sources.

Key findings of the audit include:

  • The company is at low risk of sourcing from Ancient and Endangered Forests;
  • The company has a limited fibre basket and uses a significant proportion of FSC-certified fibres in its viscose products; and
  • The company has begun supporting forest conservation solutions in key areas of Ancient and Endangered Forests.

In the spirit of continuous improvement, Canopy recommends that the company increase the proportion of FSC-certified fibre, and make efforts to source 100% FSC, as well as continue to invest in research and development of low-impact alternative fibres, with the goal of launching a fibre line that contain these products.

Today, environmental not-for-profit organization Canopy, third-party auditor NEPCon, and Kelheim Fibres released the results of Kelheim’s CanopyStyle Audit. The company’s current supply chain is confirmed as low risk of sourcing wood from Ancient and Endangered Forests or other controversial sources.

Key findings of the audit include:

  • The company is at low risk of sourcing from Ancient and Endangered Forests;
  • The company has a limited fibre basket and uses a significant proportion of FSC-certified fibres in its viscose products; and
  • The company has begun supporting forest conservation solutions in key areas of Ancient and Endangered Forests.

In the spirit of continuous improvement, Canopy recommends that the company increase the proportion of FSC-certified fibre, and make efforts to source 100% FSC, as well as continue to invest in research and development of low-impact alternative fibres, with the goal of launching a fibre line that contain these products.

This audit, which reflects a snapshot in time, is to be conducted annually to ensure that the company continues to meet the expectations of the CanopyStyle initiative. The audit findings contribute to Hot Button Issue Report.

The public report from Kelheim Fibre’s audit evaluations is available for download here: www.kelheim-fibres.com/en/sustainability/certificates/

More information:
Kelheim Fibres Canopy Nepcon
Source:

Kelheim Fibres GmbH

Logo monforts
Logo monforts
09.03.2020

Monforts ATC adventures in aquaculture

Monforts has recently been involved in a number of R&D trials aimed at improving the performance of the fishing cage nets employed in fish farming operations at its Advanced Technology Centre (ATC) in Mönchengladbach, Germany.

The cultivation of both freshwater and saltwater fish populations under controlled conditions is a global industry valued at around $200 billion annually and only made possible with the use of huge aquaculture nets.

Monforts has recently been involved in a number of R&D trials aimed at improving the performance of the fishing cage nets employed in fish farming operations at its Advanced Technology Centre (ATC) in Mönchengladbach, Germany.

The cultivation of both freshwater and saltwater fish populations under controlled conditions is a global industry valued at around $200 billion annually and only made possible with the use of huge aquaculture nets.

Biofouling
“These nets are very prone to biofouling and to avoid its negative impacts, high-pressure robotic jets are now used to clean them,” explains Monforts Head of Technical Textiles Jürgen Hanel. “Net cleaning is expensive and can also damage current antifouling coatings on the nets, causing contamination as well as fish health and welfare risks.
The development of more effective antifouling coatings for fishing cage nets has been one aspect of R&D work at the Monforts ATC, while the use of how alternative fibres could potentially be coated or finished to replace the polyamide which is currently most widely used has also been explored.
The issue of plastics and synthetic fibres in the oceans has generated global media attention recently, and the aquaculture industry is exploring all avenues that will lead to more sustainable practices.

Expansions
Since its opening in 2013, over €3 million has been invested in equipment at the Monforts ATC, which over an area of 1,200 square metres houses two full finishing lines, engineered to accommodate an extremely diverse range of processes, in addition to a Thermex range for the continuous dyeing of denim.

Source:

AWOL Media

 New pilot line prioritizing collaborative product development (c) Beaulieu International Group
New pilot line prioritizing collaborative product development
26.02.2020

Beaulieu Fibres International at INDEX™20

Beaulieu Fibres International prioritizes collaborative product development & sustainable long-term partnerships

  • Up & running: pilot line & new fibre line in Italy, BICO capacity for industrial fibres in Belgium
  • Introducing new Meraspring for soft cushioned hygiene nonwovens
  • Extended fibre range for filtration applications
  • Stand 1340, INDEX™20, 31st March – 3rd April, Palexpo, Geneva

Beaulieu Fibres International, the leading European polyolefin and BICO fibre supplier, will announce at INDEX™20 completion of its pilot line in Terni, Italy, the start-up of the state-of-the-art multifunctional production line in Terni, and the new BICO line in Belgium. The company invites the Nonwoven sectors to join efforts in accelerating the development of innovative and sustainable solutions for a rapidly changing global market (Stand 1340).

Beaulieu Fibres International prioritizes collaborative product development & sustainable long-term partnerships

  • Up & running: pilot line & new fibre line in Italy, BICO capacity for industrial fibres in Belgium
  • Introducing new Meraspring for soft cushioned hygiene nonwovens
  • Extended fibre range for filtration applications
  • Stand 1340, INDEX™20, 31st March – 3rd April, Palexpo, Geneva

Beaulieu Fibres International, the leading European polyolefin and BICO fibre supplier, will announce at INDEX™20 completion of its pilot line in Terni, Italy, the start-up of the state-of-the-art multifunctional production line in Terni, and the new BICO line in Belgium. The company invites the Nonwoven sectors to join efforts in accelerating the development of innovative and sustainable solutions for a rapidly changing global market (Stand 1340).

New products are also on their way to show. For nonwoven converters serving the hygiene segment, Beaulieu Fibres International will unveil Meraspring to the European market at INDEX™20. The BICO-fibres are made with polyethylene (PE) in the sheath and polyethylene terephthalate (PET) in the core, and are the latest addition to the hygiene portfolio.

Source:

EMG for Beaulieu International Group

Kelheim Fibres stops travels to and from China
Kelheim Fibres stops travels to and from China
31.01.2020

Kelheim Fibres stops travels to and from China

Because of the unpredictable risks arising from the Corona virus, the viscose speciality fibre manufacturer Kelheim Fibres has decided to stop all business trips to and from China for the time being.

“We recognise our responsibility towards our customers and our employees. Their health and safety come first”, explains Matthew North, Commercial Director of Kelheim Fibres.

Among other things, Kelheim Fibres manufactures hygiene fibres that are used, for example, in tampons and other personal care products. These highly sensitive products have been also taken into account in making this decision.

The Bavarians operate their own representative office in Shanghai and are supplier for many Chinese companies.

“We wish China and its population that the measures taken will lead to a rapid containment of the virus”, adds Matthew North.

Because of the unpredictable risks arising from the Corona virus, the viscose speciality fibre manufacturer Kelheim Fibres has decided to stop all business trips to and from China for the time being.

“We recognise our responsibility towards our customers and our employees. Their health and safety come first”, explains Matthew North, Commercial Director of Kelheim Fibres.

Among other things, Kelheim Fibres manufactures hygiene fibres that are used, for example, in tampons and other personal care products. These highly sensitive products have been also taken into account in making this decision.

The Bavarians operate their own representative office in Shanghai and are supplier for many Chinese companies.

“We wish China and its population that the measures taken will lead to a rapid containment of the virus”, adds Matthew North.

More information:
Kelheim Fibres
Source:

Kelheim-Fibres

(c) Trevira GmbH
30.01.2020

Trevira at Heimtextil 2020

The Trevira CS joint booth at Heimtextil 2020 was once again a success.

Trevira looks back on a successful trade fair appearance at Heimtexil 2020. The concept of a joint booth together with customers along with the presentation of product innovations and a special exhibition dedicated to the contract sector has once again proved its worth. Trevira hosted 31 co-exhibitors thus increasing the number of participants again compared to last year. Members of the entire textile value chain were present at the Trevira stand: from the fibre production and yarn manufacture, to the colouring, weaving and warp and weft knitting stages, to the textile editor.

Klaus Holz, CEO Trevira GmbH: „We are pleased about the very positive feedback we got on our joint booth at Heimtextil 2020 from our customers and the visitors to our stand. It shows that our concept is successful and that the booth works well as a market place for Trevira CS.”

The Trevira CS joint booth at Heimtextil 2020 was once again a success.

Trevira looks back on a successful trade fair appearance at Heimtexil 2020. The concept of a joint booth together with customers along with the presentation of product innovations and a special exhibition dedicated to the contract sector has once again proved its worth. Trevira hosted 31 co-exhibitors thus increasing the number of participants again compared to last year. Members of the entire textile value chain were present at the Trevira stand: from the fibre production and yarn manufacture, to the colouring, weaving and warp and weft knitting stages, to the textile editor.

Klaus Holz, CEO Trevira GmbH: „We are pleased about the very positive feedback we got on our joint booth at Heimtextil 2020 from our customers and the visitors to our stand. It shows that our concept is successful and that the booth works well as a market place for Trevira CS.”

Product novelties were presented in an Innovation Park. Under the headline “Recycling at Trevira” the fibre producer presented its sustainable product range and diversified approaches to recycling: flame retardant fibres are produced from residual materials, which are reprocessed in an agglomeration plant. The recyclates are then deployed in the spinning facility to make new, high-quality products consisting of 100 % pre-consumer recycled material. Recycled, flame retardant filaments are produced from PET bottles and have a recycled content of 50 %. Standard polyester spun-dyed filament yarns are also available in a recycled version. Produced from PET bottles these yarns have a recycled content of 100 %.

In order to produce flame retardant fabrics which are also high-performing  in outdoor applications, Trevira now offers six more colours in addition to the existing colour range of 24 UV-stable, spun-dyed filament yarns. Trevira had been awarded the „Brandenburger Innovationspreis Kunststoffe und Chemie 2019“ for this innovation.

Cationic dyeable fibres and filament yarns enhance the Trevira portfolio of flame retardant specialties. They are used to create melange designs in fabrics, which still represents a strong trend in the home textile sector.

To meet the ever more complex demands of the market for more flexibility in design and additional functions as well as for sustainable products Trevira has introduced an enhanced Trevira CS branding concept, consisting of the three brands Trevira CS, Trevira CS flex und Trevira CS eco. Assigned according to product features, all of them stand for tested safety.

(c) A. Monforts Textilmaschinen GmbH & Co. KG
24.01.2020

Talking sustainability with Monforts denim customers

In the latest short film released on the Monforts YouTube Channel – captured at the recent Denim Première Vision show in London – some of the leading global manufacturers discuss their initiatives for more sustainable denim production.

Cone Denim, based in Greensboro, North Carolina, for example, can lay claim to having put in place its first environmental control measures back in the 1940s when the company first started recycling its water.

“It was a method of efficiency even back then, eighty years ago,” says Gabriel Magopat, of the company’s UK customer service centre, “but  producing high quality products is another method of being sustainable and of being efficient, and I think that’s what Cone stands for. We have an amazing history.”

Cone Denim is known for its signature S Gene® stretch denims which have traditionally incorporated polyester components to provide the stretch. It has now partnered with Intrinsic Advanced Materials of Gastonia, also in North Carolina, to introduce patent-pending CiCLO stretch polyester fibres into its denim collections. 

In the latest short film released on the Monforts YouTube Channel – captured at the recent Denim Première Vision show in London – some of the leading global manufacturers discuss their initiatives for more sustainable denim production.

Cone Denim, based in Greensboro, North Carolina, for example, can lay claim to having put in place its first environmental control measures back in the 1940s when the company first started recycling its water.

“It was a method of efficiency even back then, eighty years ago,” says Gabriel Magopat, of the company’s UK customer service centre, “but  producing high quality products is another method of being sustainable and of being efficient, and I think that’s what Cone stands for. We have an amazing history.”

Cone Denim is known for its signature S Gene® stretch denims which have traditionally incorporated polyester components to provide the stretch. It has now partnered with Intrinsic Advanced Materials of Gastonia, also in North Carolina, to introduce patent-pending CiCLO stretch polyester fibres into its denim collections. 

While still being synthetic based, CiCLO polyester is able to biodegrade in marine environments, wastewater treatment plants and landfill conditions, at rates similar to natural fibres like wool. 

This more sustainable solution for stretch is also being introduced to China for the first time by another leading denim supplier, Advance Denim.

“Advance Denim is spending its resources on being the most technologically advanced company in China, and also the most sustainable,” says Mark Ix, the company’s Director of Marketing. “We are investing heavily in our manufacturing to save both water and chemicals to create cleaner products.”

Monforts denim customer Berto is a family-owned company with its main denim mill in Bovolenta, a small rural town near to Padua in the north east of Italy, where respect for the environment has always been a must.

“The family has always been focused on respect for the environment,” says Berto’s Marketing Manager Francesca Palento. “In particular, we have a river next to the company from which we take our water for production and we then return it cleaner than it was before. We are also now producing GOTS and Global Recycling Standard jean produced with yarns made from our own internal waste production.”

Pakistan’s Soorty has recently received Cradle to Cradle Gold certification – the most stringent and exacting sustainable standard currently in existence – for its Pure D range of denims. These are produced using the company’s proprietary Zero Waste Water dyeing technology, in combination with the most advanced Monforts finishing machines. 

“Our very latest collection is called Climate Jeans, because every single product we now produce draws attention to the climate emergency we are living through right now,” says Eda Dikman, Soorty’s Marketing Communications Manager. “Sustainability is very important to us because we produce at scale and all of the actions we take reflect on the planet.”

Asia Pacific Rayon  logo Asia Pacific Rayon
Asia Pacific Rayon Logo
24.01.2020

Asia Pacific Rayon Joins World Economic Forum’s Public Blockchain Platform

To Accelerate Public-Private Cooperation in Supply Chain Transparency

Asia Pacific Rayon (APR) has joined the first neutral and public traceability platform capable of visualising blockchain-based supply chain data from multiple companies and sources. It aims to help businesses across industries respond to consumer demands for ethical and environmentally friendly products.
The neutral and safe space for collaboration is provided by the World Economic Forum and created in collaboration with Everledger, Lenzing Group, TextileGenesis™, and the International Trade Centre. APR will contribute to Phase 2 of the initiative which seeks to incorporate more data sources.

“APR has started harnessing the potential of enterprise blockchain technology to enable customers to trace finished products back to the plantation forest origins on a smartphone app. To be able now to connect our data to other similar industry initiatives is a natural next step for APR, as is extending the benefits of our upstream traceability to the rest of the textile value chain.

Enhancing Follow Our Fibre with New Mill Sustainability Dashboard

To Accelerate Public-Private Cooperation in Supply Chain Transparency

Asia Pacific Rayon (APR) has joined the first neutral and public traceability platform capable of visualising blockchain-based supply chain data from multiple companies and sources. It aims to help businesses across industries respond to consumer demands for ethical and environmentally friendly products.
The neutral and safe space for collaboration is provided by the World Economic Forum and created in collaboration with Everledger, Lenzing Group, TextileGenesis™, and the International Trade Centre. APR will contribute to Phase 2 of the initiative which seeks to incorporate more data sources.

“APR has started harnessing the potential of enterprise blockchain technology to enable customers to trace finished products back to the plantation forest origins on a smartphone app. To be able now to connect our data to other similar industry initiatives is a natural next step for APR, as is extending the benefits of our upstream traceability to the rest of the textile value chain.

Enhancing Follow Our Fibre with New Mill Sustainability Dashboard

Launched in mid-2019, APR’s blockchain-based Follow Our Fibre allows customers and stakeholders to scan its viscose product with a user-friendly app to access data that traces the product’s journey from plant nursery to viscose manufacturing and on to seaports. In October 2019, APR announced a collaboration with TrusTrace to integrate Follow Our Fibre with the latter’s T-Trace module. This helps connect APR’s upstream data to downstream textile value chain actors such as yarn and fabric customers and fashion brands.

More recently, a sustainability dashboard tracking key mill environmental performance indicators has been added to Follow Our Fibre. The dashboard presents APR’s performance in its first year of operations where a baseline has been established for quarterly tracking, reporting and continuous improvement.
The performance indicators follow key industry standards being set by ZDHC for Man-Made Cellulosic Fibres (MMCF), as well as the European Union Best Available Technologies (EU BAT).

 

 

Source:

(c) Omnicom Public Relations Group

14.01.2020

Saurer at ITME Africa

As a member of the Swiss Textile Machinery Association, Saurer will give visitors the opportunity to learn about the company and to gain an overview of its spinning and embroidery offerings at ITME Africa from 14 to 16 February 2020. At the exhibition, visitors will learn more about Saurer’s extensive spinning offerings, which enable customers to process a wide range of fibres depending on their needs using ring-, worsted- and compact- or rotor-spinning technologies. Autoairo, the group’s new double-sided air-spinning machine, will also be introduced to prospective clients.

As a member of the Swiss Textile Machinery Association, Saurer will give visitors the opportunity to learn about the company and to gain an overview of its spinning and embroidery offerings at ITME Africa from 14 to 16 February 2020. At the exhibition, visitors will learn more about Saurer’s extensive spinning offerings, which enable customers to process a wide range of fibres depending on their needs using ring-, worsted- and compact- or rotor-spinning technologies. Autoairo, the group’s new double-sided air-spinning machine, will also be introduced to prospective clients.

More information:
Saurer
Source:

Saurer AG

13.01.2020

Kelheim Fibres: Frontrunner in CanopyStyle “Hot-Button“Ranking

In the 2019 `Hot-Button´ report issued by the forest conservation organisation Canopy, Kelheim Fibres attained a “green shirt” ranking. Many fashion brands already value the `Hot-Button´ report as a reliable indicator for sustainability for viscose fibre producers.

Raw material wood sourced only from certified sustainable forestry
The CanopyStyle initiative aims to achieve that no wood from ancient and endangered forests is used to produce viscose fibres. The audited companies must prove that they avoid these fibres and have implemented appropriate rules and procedures to check the origin of the wood. Performance in the areas environmental protection and innovation have been examined and evaluated by qualified external auditors; the report will be posted publicly in the first quarter of 2020.

In the 2019 `Hot-Button´ report issued by the forest conservation organisation Canopy, Kelheim Fibres attained a “green shirt” ranking. Many fashion brands already value the `Hot-Button´ report as a reliable indicator for sustainability for viscose fibre producers.

Raw material wood sourced only from certified sustainable forestry
The CanopyStyle initiative aims to achieve that no wood from ancient and endangered forests is used to produce viscose fibres. The audited companies must prove that they avoid these fibres and have implemented appropriate rules and procedures to check the origin of the wood. Performance in the areas environmental protection and innovation have been examined and evaluated by qualified external auditors; the report will be posted publicly in the first quarter of 2020.

Sustainable fibres for a changing market
“For years now Kelheim Fibres has consistently recognised the importance of sustainability and environmental protection. Now that resource saving and alternatives to plastics are of focal interest to the public and to the economy, our products are meeting with an even better reception from the market. Fibres produced in Germany with low emissions from certified sustainable timber meet the needs of customers seeking products that have a low risk of sourcing from ancient and endangered forests. “Having been awarded a `green shirt´ in the `Hot-Button´ ranking once again underlines this absolutely clearly!” says Matthew North, Commercial Director at Kelheim Fibres.

More information:
Kelheim Fibres
Source:

Kelheim-Fibers

Mayer & Cie. China shows first in-house development at Shanghaitex (c) Mayer & Cie
Mayer & Cie. China shows first in-house development at Shanghaitex
05.12.2019

Mayer & Cie. China shows first in-house development at Shanghaitex

At the Shanghaitex trade fair Mayer & Cie. China (MCN) exhibited its new machine for manufacturing three-thread fleece. The MFC 3.2 is the first in-house development by the German circular knitting machine manufacturer’s Chinese subsidiary. It produces light to heavy linings and is specially geared to processing polyester yarn. The MFC 3.2 will be available from spring 2020; the material it produces is used in sports- and leisurewear.

“Three-thread fleece linings are popular all over the world,” says Marcus Mayer, Mayer & Cie.’s technical director, “albeit with important regional differences. In Europe and America customers appreciate heavier, warm cotton fabrics, whereas in Asia light, fluffy fabrics made of mixed synthetic fibres are preferred. That is why the MFC 3.2 is a major addition to our Chinese portfolio.“

At the Shanghaitex trade fair Mayer & Cie. China (MCN) exhibited its new machine for manufacturing three-thread fleece. The MFC 3.2 is the first in-house development by the German circular knitting machine manufacturer’s Chinese subsidiary. It produces light to heavy linings and is specially geared to processing polyester yarn. The MFC 3.2 will be available from spring 2020; the material it produces is used in sports- and leisurewear.

“Three-thread fleece linings are popular all over the world,” says Marcus Mayer, Mayer & Cie.’s technical director, “albeit with important regional differences. In Europe and America customers appreciate heavier, warm cotton fabrics, whereas in Asia light, fluffy fabrics made of mixed synthetic fibres are preferred. That is why the MFC 3.2 is a major addition to our Chinese portfolio.“

MFC 3.2: Tried and trusted basis, market-specific alignment
The new Chinese three-thread fleece machine is based on the established Mayer & Cie. MBF 3.2, the qualities of which deliver the goods in the MFC 3.2. They include the high quality of material on both sides of the fabric and the production of challenging weaves. At the same time, the Chinese Mayer & Cie. team attached importance to catering for local requirements, first and foremost processing polyester yarns. Thanks to cam parts developed in-house the new machine performs these tasks reliably and efficiently. At up to 30 rpm on a 30-inch diameter cylinder the MFC 3.2 produces three-thread fleece for sports- and leisurewear.

The MFC 3.2 is more than a three-thread fleece machine, however. A conversion kit transforms it into the MSC 3.2 II, the most popular machine in Mayer & Cie. China’s portfolio. The conversion works in both directions, which further upgrades the single jersey machine because “in the highly saturated Chinese single jersey market the fact that the MSC 3.2 II can be converted into a threethread fleece machine is an important selling point,” Managing Director Mayer notes.

More information:
Mayer & Cie ShanghaiTex
Source:

Mayer & Cie GmbH & Co. KG

Monforts at Techtextil India (c) Monforts
A recent Monforts texCoat installation.
20.11.2019

Monforts at Techtextil India

Monforts Textilmaschinen GmbH & Co. KG will be providing information on its extensive range of coating and finishing technologies for the production of nonwovens and technical textiles at the forthcoming Techtextil India exhibition.

“India is already a very important market for Monforts and there are exciting prospects ahead for Indian manufacturers of technical textiles, who are well positioned to capitalise on growth opportunities,” says Monforts Head of Denim Hans Wroblowski, who will be at the Monforts stand in Hall 4, booth C52 at the show. “India has one of the largest working-age populations in the world and a complete textile value chain for both natural and synthetic fibres.”

In addition, he adds, India’s government, through its Ministry of Textiles, has been actively promoting the growth of technical textiles through various programmes based on investment promotion, subsidies, the creation of infrastructure and the stimulation of consumption.

Monforts Textilmaschinen GmbH & Co. KG will be providing information on its extensive range of coating and finishing technologies for the production of nonwovens and technical textiles at the forthcoming Techtextil India exhibition.

“India is already a very important market for Monforts and there are exciting prospects ahead for Indian manufacturers of technical textiles, who are well positioned to capitalise on growth opportunities,” says Monforts Head of Denim Hans Wroblowski, who will be at the Monforts stand in Hall 4, booth C52 at the show. “India has one of the largest working-age populations in the world and a complete textile value chain for both natural and synthetic fibres.”

In addition, he adds, India’s government, through its Ministry of Textiles, has been actively promoting the growth of technical textiles through various programmes based on investment promotion, subsidies, the creation of infrastructure and the stimulation of consumption.

As a result, India’s Ministry of Textiles is forecasting that the growth of technical textiles in the country will be over 18% annually in the next few years, from a value of US$16.6 billion in 2018 to US$28.7 billion in 2021.

Value addition

High value-added technical products such as wide-width digital printing substrates, carbon fabrics for high-performance composites, filter media, flame retardant barrier fabrics and heavy-duty membranes are now being coated on Monforts texCoat ranges and finished with the company’s industry-leading Montex stenters.

“Since we acquired the technology that our coating units are based on in 2015, we have made a lot of refinements,” says Hans. “All of these developments are reflected in higher coating accuracy and the resulting quality of the treated fabrics. At the same time, our latest multi-functional coating heads offer an unprecedented range of options, with a wide range of modules available.”

The texCoat user interface is now equipped with the unique Monforts visualisation system and the magnetic doctor blade has greater power reserves. Options include a carbon fibre-reinforced composite coating drum with a more scratch-resistant surface and maximum rigidity and remote control which simplifies exact adjustment for the operator.

Montex stenters in special executions are meanwhile ideal for the drying and finishing of both technical woven fabrics and nonwovens and characterised by high stretching devices in both length and width.

“The European-built Montex range of stenters has earned its leading position in the technical textiles market due to the overall robustness, reliability and economy of these machines,” Hans concludes. “Whatever the intended end-product – and we continue to discover potentially new areas in which technical textiles can be utilised all the time – we have the machine specification and know-how to turn ideas into reality. In India we also benefit from the strong sales and service support of A.T.E. Enterprises.”

Texchtextil India takes place alongside World of Composites at the Bombay Exhibition Centre in Mumbai from November 20-22.

Source:

A. Monforts Textilmaschinen GmbH & Co. KG by AWOL Media.

Porcher Industries presents the future of quiet and clean mobility solutions with materials that offer high-performance thermal and acoustical insulation. (c) Porcher Industries
Thermal acoustical insulation materials
18.11.2019

Porcher Industries at the Annual Automotive Exhaust Systems Summit

  • Porcher Industries presents the future of quiet and clean mobility solutions with materials that offer high-performance thermal and acoustical insulation.

The 5th Edition of the Annual Automotive Exhaust Systems Summit, to be held in Dusseldorf on November 28th-29th, will see Porcher Industries showcase the market’s most complete range of high performance thermal and acoustical insulation products.

With a key strategic thrust targeting quiet and clean mobility by developing new insulation applications, Porcher Industries’ range of textiles meet the demands and requirements of the Automotive, Aerospace and other transport sectors by delivering unsurpassed levels of thermal and acoustical management.

On display the group will showcase its Techmat®, SilcoSoft® and ThermoShield® materials – all highly functional non-woven textiles that can be found in key areas of both the hot and cold ends of vehicle exhaust systems.

  • Porcher Industries presents the future of quiet and clean mobility solutions with materials that offer high-performance thermal and acoustical insulation.

The 5th Edition of the Annual Automotive Exhaust Systems Summit, to be held in Dusseldorf on November 28th-29th, will see Porcher Industries showcase the market’s most complete range of high performance thermal and acoustical insulation products.

With a key strategic thrust targeting quiet and clean mobility by developing new insulation applications, Porcher Industries’ range of textiles meet the demands and requirements of the Automotive, Aerospace and other transport sectors by delivering unsurpassed levels of thermal and acoustical management.

On display the group will showcase its Techmat®, SilcoSoft® and ThermoShield® materials – all highly functional non-woven textiles that can be found in key areas of both the hot and cold ends of vehicle exhaust systems.

Produced from 100% non-respirable fibres, these binder free non-wovens are safe to handle and can be tailored to provide application specific thermal insulation and heat shields at temperatures ranging from 650˚C to 1150˚C (1200°F to 2100°F).

Porcher Industries is able to deliver its Techmat®, SilcoSoft® and ThermoShield® materials in a wide range of formats from roll goods, flat or formed shapes through to sub-assemblies and finished parts that combine metallic layers with their insulation materials.

Porcher Industries’ thermal and acoustical insulation solutions will also be on show in Dusseldorf: technical textiles that blend chemistry and fibre processing technology to produce a powerful range of non-woven and glass mat thermoplastics (GMT) materials that can be tailored to a customer’s specific acoustical and thermal insulation requirements.

In addition, Andreas Stoeferle, Technical Support Engineer, EMEA, Porcher Industries, will present a detailed view of the group’s expertise in high performance insulations, their global reach, products and delivery formats on the opening day of the conference.

“As one of the leading manufacturers of specialist technical textiles within the Automotive sector, we have responded to demand and placed significant development time and resource into developing our range of thermal and acoustical material solutions for Automotive and Aerospace.” commented Pierre-Yves Quéfélec, Global Aerospace & Automotive BU Head.

12.11.2019

DyStar Exhibits Innovations at Performance Days

DyStar, a leading specialty chemical company with a heritage of more than a century in product development and innovation is pleased to invite you to meet us at DyStar’s Booth H11 of Hall C1, Performance Days at Munich from 13 to 14 November.

Bernhard Knoche, Global Head of Brand & Retailer Management said, “This is our second time at the event, and we are elated to have five of our new developments chosen by the Jury of PERFORMANCE FORUM to be displayed on the Wall Special. Learn and find out how DyStar’s products can help you shape a more sustainable manufacturing journey with us.”

Manufacturers, Brands and Retailers will see intangible benefits from the five winning concepts featured on the Wall Special, namely DyStar CADIRA® Reactive, DYCON® HF on TENOWA® 1, DYCON HF on TENOWA 12, DYCON HF on TEXLENE®, DYCON HF on CERAMICA® GREEN.

DyStar, a leading specialty chemical company with a heritage of more than a century in product development and innovation is pleased to invite you to meet us at DyStar’s Booth H11 of Hall C1, Performance Days at Munich from 13 to 14 November.

Bernhard Knoche, Global Head of Brand & Retailer Management said, “This is our second time at the event, and we are elated to have five of our new developments chosen by the Jury of PERFORMANCE FORUM to be displayed on the Wall Special. Learn and find out how DyStar’s products can help you shape a more sustainable manufacturing journey with us.”

Manufacturers, Brands and Retailers will see intangible benefits from the five winning concepts featured on the Wall Special, namely DyStar CADIRA® Reactive, DYCON® HF on TENOWA® 1, DYCON HF on TENOWA 12, DYCON HF on TEXLENE®, DYCON HF on CERAMICA® GREEN.

DyStar’s Cadira Reactive is a resource saving module which was first launched in 2016. The Cadira concept supports in reduction of water, waste, and energy consumption. And as another sustainable solution offering the DYCON HF series, being the most cost efficient and resource saving continuous process for cellulosics and blends with PES, PA and PU fibres.

The two-day trade fair for the functional fabrics industry highlights a wide range of solutions for Manufacturers, Brands and Retailers globally. At DyStar’s booth, we welcome you to discuss opportunities for collaborations that will help to make the industry cleaner.

More information:
DyStar Performance Days
Source:

DyStar Singapore Pte Ltd

Special exhibition “Textile Future by Trevira CS” presented by studio aisslinger (c) studio aisslinger
05.11.2019

Trevira at Heimtextil 2020

Special features: over 30 top clients at a joint stand and a special exhibition highlighting trendsetting textile concepts for the contract market

Trevira, which manufactures high-quality, flame retardant polyester fibres, will be repeating its successful joint booth concept at the upcoming Heimtextil fair, due to take place from 7-10 January 2020 in Frankfurt. Together with 32 of its major customers, Trevira will be located on a stand of over 2000 msq in Hall 4.2.

The participants of the Trevira CS joint stand will cover the entire textile value chain: from the fibre production and yarn manufacture, to the colouring, weaving and warp and weft knitting stages, to the textile editor. Trevira’s customers will present their latest Trevira CS products for home and contract textiles at individual stands, demonstrating their contribution to the value chain. This year, Trevira welcomes a new partner to its Heimtextil stand, design and engineering specialist ima-tuve.

Special features: over 30 top clients at a joint stand and a special exhibition highlighting trendsetting textile concepts for the contract market

Trevira, which manufactures high-quality, flame retardant polyester fibres, will be repeating its successful joint booth concept at the upcoming Heimtextil fair, due to take place from 7-10 January 2020 in Frankfurt. Together with 32 of its major customers, Trevira will be located on a stand of over 2000 msq in Hall 4.2.

The participants of the Trevira CS joint stand will cover the entire textile value chain: from the fibre production and yarn manufacture, to the colouring, weaving and warp and weft knitting stages, to the textile editor. Trevira’s customers will present their latest Trevira CS products for home and contract textiles at individual stands, demonstrating their contribution to the value chain. This year, Trevira welcomes a new partner to its Heimtextil stand, design and engineering specialist ima-tuve.

“We’re excited that our joint fair booth has proved to be so popular and that we are increasing the number of Trevira CS customers joining us for Heimtextil year on year. This means that we can once again look forward to displaying the extensive range of possibilities and applications available in Trevira CS,” said Trevira CEO Klaus Holz.

Trevira’s joint booth, which will be situated in Hall 4.2, immediately next to the Messe Frankfurt exhibition “Interior. Architecture. Hospitality”, will also feature a special showcase, “Textile Future by Trevira CS” especially for the contract market. To curate this special display, Trevira is proud to have secured a collaborative partnership with renowned Berlin design company studio aisslinger. The studio is known for its outstanding work in experimental and product design, innovative materials and architectural concepts.  As a designer, studio founder Werner Aisslinger is particularly interested in how the newest technologies and unusual materials can be integrated into product design. Besides a focus on furniture, his most recent projects include interior design concepts for hotels and workspaces.

More information:
heimtextil 2020 Trevira GmbH
Source:

Trevira GmbH

Internationale Textilmesse Apparel Textile Sourcing Germany (ATSG) feiert erfolgreiche Premiere © JPC
Überblick Ausstellungshalle im Estrel Berlin 2019
24.09.2019

International textile trade fair Apparel Textile Sourcing Germany (ATSG) celebrates successful premiere

Berlin - 200 exhibitors, around 1,000 visitors and over 20 speakers from Germany and abroad – the ATSG textile fair premiered in Berlin from 11 to 13 September 2019 brought together exhibitors, speakers and trade visitors from all over the world. Jason Prescott, CEO of JP Communications, said he was satisfied with the event at the Estrel Conference Center: "The first step has been taken, now we will establish the ATSG as an important event of the Berlin fashion and textile world".

Berlin - 200 exhibitors, around 1,000 visitors and over 20 speakers from Germany and abroad – the ATSG textile fair premiered in Berlin from 11 to 13 September 2019 brought together exhibitors, speakers and trade visitors from all over the world. Jason Prescott, CEO of JP Communications, said he was satisfied with the event at the Estrel Conference Center: "The first step has been taken, now we will establish the ATSG as an important event of the Berlin fashion and textile world".

The ATSG was the first fair of its kind in Germany. "There are many fashion trade fairs for sale from wholesale to retail. Berlin has so far lacked an event for companies of all sizes, including micro-brands and small fashion labels," continues Jason Prescott. The exhibited product categories included fabrics, technical clothing, mixed and knitted fabrics, home textiles, leather, natural and synthetic fibres, readymade goods and fashion accessories. Visitors to major European fashion brands as well as small, independent brands from the Berlin fashion scene were able to take a close look at raw materials and finished garments and discuss their ideas personally with the exhibitors. In parallel, China Textile Brand Show (Berlin), sponsored by Chinese Ministry of Commerce (MOFCOM), made its debut bringing in more than 150 superb Chinese manufacturers with their best collections for Germany and EU market.

Opening Ceremony, Lectures and Fashion Show

The ATSG was opened by Chinese government representatives and international association delegates. More than 20 lectures on the three days provided the latest impulses for thought and discussion. In their lectures and panel discussions, speakers from all over the world presented current positions on topics such as "All China? Or is there more to it?", "Application examples of artificial intelligence in the fashion industry", "Optimal logistics concepts for Europe", or "The importance of sustainability in the European fashion industry".

Wilson Zhu, COO at Li & Fung, one of the world's largest trading houses based in Hong Kong, explained in his keynote speech his view on the digitization of global supply chains: "From raw materials in the textile factory to consumer tracking: In retail, every step of the value chain is determined by digitization.

Companies need to be close to consumers and their supply chains must enable a seamless flow of data and information from start to finish". Customers and their requirements have also changed: "They want to know about origin, recyclability and production standards and use their information to adjust their purchasing behavior accordingly.” Other speakers included Jeff Streader of the brand investment platform Go Global and Salman Khokhar of Brand Lab Kollective Moda. The fashion show on the second day featured creations by local Berlin labels (Damur, Danny Reinke, Aline Celi, Yoona Tech) as well as Asian brands exhibiting at ATSG.

Successful kick-off

Exhibition organiser Jason Prescott draws a positive balance: "Looking back on the three days, I am very proud of what went well. Which has been confirmed for us: We're on an exciting path, have taken our first steps here in Berlin and will continue to develop the exhibition." The creators of ATSG 2019 are taking ideas for the year 2020 with them, especially from the many intensive discussions with exhibitors and visitors: "The ATSG has offered visitors and exhibitors a unique opportunity to identify new growth strategies, look around for market partners, learn from each other and establish networks. We are very pleased that the concept was used here in Berlin," concludes Chase Vance, Director of JP Communications.