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Bild von Tumisu auf Pixabay
06.12.2023

Antimicrobial coating: Bacteria, stay out!

Hospital germs and pathogens are not always transmitted directly from person to person. They can also spread via germ-contaminated surfaces and objects. Empa researchers, together with the chemical company BASF, Spiez Laboratory and the Technical University of Berlin, have now developed coated textiles that inhibit or even kill pathogens. They could be used as antimicrobial curtains in hospitals in the future.

Hospital germs and pathogens are not always transmitted directly from person to person. They can also spread via germ-contaminated surfaces and objects. Empa researchers, together with the chemical company BASF, Spiez Laboratory and the Technical University of Berlin, have now developed coated textiles that inhibit or even kill pathogens. They could be used as antimicrobial curtains in hospitals in the future.

Countless times a day, patients, visitors and medical staff in hospitals touch surfaces of all kinds. Door handles, railings or elevator buttons can serve as transport vehicles for pathogens such as hospital germs or viruses. Smooth surfaces are comparatively easy to clean after contamination. With porous structures such as textiles, however, this is not that simple. Empa researchers have solved this problem together with experts from BASF, Spiez Laboratory and the Technical University of Berlin: A coating process can now be used to treat fabrics in such a way that bacterial and viral pathogens are killed or inhibited in their growth. In hospitals, the coated textiles could be used in future as antimicrobial curtains between patient beds, for example.

Active for months
"We were looking for a process that reliably prevents germs from contaminating textiles that come into contact with a large number of people during use," explains Peter Wick from Empa's Particles-Biology Interactions laboratory in St. Gallen. In this way, chains of infection could be interrupted in which multi-resistant bacteria or viral pathogens, for example, settle on hospital curtains and can then be spread by people.

The researchers ultimately developed a coating process in which a benzalkonium chloride-containing disinfectant was evenly applied to hospital curtains. After optimizing parameters such as concentration, exposure time, processing pressure and drying, the coating adhered stably to the textile surface. But did the coated textiles also exhibit a germicidal effect? This was to be shown by analyzing the antimicrobial activity of the first fabric samples.

"The results of the laboratory tests were very encouraging," says Wick. When the bacterial cultures of some typical problem germs were incubated with the fabric samples, the coated textiles inhibited the growth of staphylococci and pseudomonas bacteria, for example. "The hospital germs were significantly reduced or even killed after just ten minutes of exposure," says the Empa researcher. Moreover, the coating was also active against viral pathogens: Over 99 percent of the viruses were killed by the coated fabric samples.

Another advantage: The coatings remained effective even after several months of storage. This allows production in stock. With the new process, other textiles, filters or cleaning utensils could also be quickly and safely treated with antimicrobials in the future, for example in the event of an epidemic, emphasizes Empa researcher Wick.

Source:

EMPA

From MIT to Burning Man: The Living Knitwork Pavilion Credit Irmandy Wicaksono
24.10.2023

From MIT to Burning Man: The Living Knitwork Pavilion

Set against the vast and surreal backdrop of the Black Rock Desert in Nevada, Burning Man is an annual gathering that transforms the flat, barren expanse into a vibrant playground for artistic and creative expression. Here, "Burners" come to both witness and contribute to the ephemeral Black Rock City, which participants build anew each year. With its myriad art installations and performances, Black Rock City is a temporary home for creative minds from around the world.

Set against the vast and surreal backdrop of the Black Rock Desert in Nevada, Burning Man is an annual gathering that transforms the flat, barren expanse into a vibrant playground for artistic and creative expression. Here, "Burners" come to both witness and contribute to the ephemeral Black Rock City, which participants build anew each year. With its myriad art installations and performances, Black Rock City is a temporary home for creative minds from around the world.

This year among the large-scale art stood the Living Knitwork Pavilion, an unusual architectural piece crafted from knitted textiles and a lattice network of wood. Developed and built by a team of researchers from the MIT Media Lab and MIT School of Architecture and Planning, and led by PhD student Irmandy Wicaksono, the installation received a 2023 Black Rock City Honorarium. For the team, it was a highly challenging and fulfilling project, full of learning and surprises. Seeing it emerge and illuminate in the middle of the desert was truly magical.

In the Living Knitwork Pavilion, 12 modular fabric panels, known as Knitwork petals, are connected through a central tower. The whole installation stood as a dodecagonal pyramid shade structure, 18 feet tall and 26 feet wide, resembling a teepee. The fabrics were developed using digital machine knitting and a collection of functional and common yarns, including photochromic, luminous, and conductive yarns. Taking inspiration from the intricacy of textile patterns and temple carvings of Indonesia, Wicaksono leveraged the tension between knitted polyester and spandex yarns to create textural textile patterns or reliefs. The fusion of parametric and hand-designed motifs transforms the "Living Knitwork" into a narrative artwork, reflecting both a reverence for ancient artistry and a vision of the future. These reliefs, full of symbols and illustrations, depict 12 stories of the future — from solarpunk cities and bio-machine interfaces to the deep ocean and space exploration.

Burning Man and the Black Rock Desert are famed for their climbing enthusiasts and intense winds. Given that strong winds can make the fabrics behave like sails, exerting significant force, the team designed a structure capable of supporting the weight of many climbers, and withstanding wind speeds of up to 70 mph.

The finalized central structure of the pavilion consists of an asymptotic lattice network of lumber and joint elements, optimized for structural integrity while minimizing material use. The knitwork petals, integrated with double-knit structure and mesh openings, and thermoformed through melting yarns, maintain structural stability. Tailored channels for ropes and cables were also incorporated into the knitting design, ensuring each fabric and electrical component is securely anchored and protected, without compromising visual elegance. Facing winds that reached 36 mph this year, the Living Knitwork Pavilion remained steadfast throughout the Burning Man event, demonstrating its resilience in extreme desert conditions.

In support of Burning Man's push for more sustainable art, the Living Knitwork Pavilion utilized additive manufacturing of digital knitting. This method allowed for the creation of custom multi-layer textiles that are both aesthetic and functional, all while minimizing raw material use and waste. The team incorporated recycled materials in their fabrics, with 60 percent of the yarns coming from recycled plastic bottles. The pavilion also runs entirely on battery power and solar cells. The team worked together with the Solar Library, a sculptural solar panel that distributes energy to other arts on the playa, to eliminate generators and noise while promoting the use of renewable energy sources.

By day, the Living Knitwork Pavilion served as a shade structure, while providing a communal space for meditation and discovery. As the sun shifts through the day, hidden-encrypted textile patterns and visual experience are revealed through photochromism and luminescent glow. As dusk descended upon the desert, the pavilion underwent a metamorphosis, illuminating its surroundings through an immersive lighting and audio system. Through a distributed network of antennas embedded within the central structure and each knitwork petal, the team’s ultimate goal was to create an intimate experience that allows individual and collective movement and activity to influence the overall ambience of the space, involving sound and illumination.

Throughout Burning Man, the pavilion also hosted pop-up events, from yoga sessions, dance performances, live music, and even a wedding ceremony. Unfortunately, in the last two days of the event, a heavy rainstorm hit the Black Rock Desert — a rarity for the event. Yet, this climatic twist worked in favor of the pavilion, helping cleanse its textile surface from the accumulated dust and reviving its vivid blue color.

The result of this grand project is a collaboration that transcends disciplinary boundaries. The research team aims to exemplify the remarkable possibilities that arise when architecture, technology, and textile arts converge and bring communities together.

The interdisciplinary group behind the Living Knitwork Pavilion includes researchers from across the Media Lab, the MIT Center for Bits and Atoms, and the Department of Architecture: Irmandy Wicaksono, Sam Chin, Alfonso Parra Rubio, Nicole Bakker, Erik Strand, Gabriela Advincula, Manaswi Mishra, Age van der Mei, Judyta Cichoka, Tongge Yu, and Angelica Zhang.

Source:

Massachusetts Institute of Technology MIT News

chemical protective suits Photo: Pixabay, Alexander Lesnitsky
31.07.2023

DITF: Newly developed concept for chemical protective suits

A newly developed concept for chemical protective suits is designed to make use more comfortable and safer for the user. New materials and an improved design increase wearer comfort. The integration of sensor technology enables the monitoring of vital functions.

In the event of hazards from chemical, biological or radioactive substances, chemical protective suits (CSA) protect people from physical contact. CSAs consist of breathing apparatus, head protection, carrying frames and the suit itself. This adds up to a weight of around 25 kg. The construction of a multi-coated fabric makes the CSA stiff and provides for considerable restrictions in freedom of movement. As a result, the emergency forces are exposed to significant physical stress. For this reason, the total deployment time when using a CSA is limited to 30 minutes.

A newly developed concept for chemical protective suits is designed to make use more comfortable and safer for the user. New materials and an improved design increase wearer comfort. The integration of sensor technology enables the monitoring of vital functions.

In the event of hazards from chemical, biological or radioactive substances, chemical protective suits (CSA) protect people from physical contact. CSAs consist of breathing apparatus, head protection, carrying frames and the suit itself. This adds up to a weight of around 25 kg. The construction of a multi-coated fabric makes the CSA stiff and provides for considerable restrictions in freedom of movement. As a result, the emergency forces are exposed to significant physical stress. For this reason, the total deployment time when using a CSA is limited to 30 minutes.

In a joint project with various companies, institutes and professional fire departments, work is currently underway to completely redesign both the textile material composite and the hard components and connecting elements between the two. The goal is a so-called "AgiCSA", which offers significantly more comfort for the emergency forces due to its lighter and more flexible construction. The DITF subproject focuses on the development of a more individually adaptable, body-hugging suit on the one hand, and on the integration of sensors that serve the online monitoring of important body functions of the emergency personnel on the other.

At the beginning of the project, the DITF received support from the Esslingen Fire Department. They provided a complete CSA that is used as standard today. This could be tested at the DITF for its wearing properties. The researchers in Denkendorf are investigating where there is a need for optimization to improve ergonomic wearing comfort.

The aim is to construct a chemical- and gas-tight suit that fits relatively closely to the body. It quickly became clear that it was necessary to move away from the previous concept of using woven fabrics as the basic textile material and think in terms of elastic knitted fabrics. In implementing this idea, the researchers were helped by recent developments in the field of knitted fabric technology in the form of spacer fabrics. By using spacer textiles, many of the requirements placed on the base substrate can be met very well.

Spacer textiles have a voluminous, elastic structure. From a wide range of usable fiber types and three-dimensional design features, a 3 mm thick spacer textile made of a polyester pile yarn and a flame-retardant fiber blend of aramid and viscose was selected for the new CSA. This textile is coated on both sides with fluorinated or butyl rubber. This gives the textile a barrier function that prevents the penetration of toxic liquids and gases. The coating is applied to the finished suit by a newly developed spraying process. The advantage of this process over the conventional coating process is that the desired elasticity of the suit is retained.

Another innovation is the integration of a diagonal zipper. This makes it easier to put on and take off the suit. Whereas this was previously only possible with the help of another person, the new suit can in principle be put on by the emergency responder alone. The new design is modeled on modern dry suits with diagonal, gas-tight zippers.
The new AgiSCA also features integrated sensors that allow the transmission and monitoring of the vital and environmental data of the emergency worker as well as their location via GPS data. These additional functions significantly enhance operational safety.

For the hard components, i.e. the helmet and the backpack for the compressed air supply, lightweight carbon fiber-reinforced composite materials from Wings and More GmbH & Co. KG are used.
The first demonstrators are available and are available to the project partners for testing purposes. The combination of current textile technology, lightweight construction concepts and IT integration in textiles has led to a comprehensive improvement of a high-tech product in this project.
 
BMBF project "Development of a chemical protection suit with increased mobility for more efficient operational concepts through increased autonomy of the emergency forces (AgiCSA)".
The project addresses the objectives of the Federal Government's framework program "Research for Civil Security 2018-2023 and the funding measure "SME-innovative: Research for Civil Security" of July 3, 2018.

 

Source:

DITF Deutsche Institute für Textil- und Faserforschung

DOMOTEX (c) Deutsche Messe AG
30.05.2023

"DOMOTEX is and will remain the home of the entire industry"

Interview on the trade fair landscape for floor coverings in Germany

The effects of the Corona pandemic were felt in almost all areas of social and economic life. The trade fair industry in particular was severely affected, with many events cancelled or postponed. With the return to normality, the question arises as to what significance leading trade fairs will have in the post-Corona era and how the competition between different organisers will develop. For its KLARTEXT interview series, Textination talked to Ms Sonia Wedell-Castellano, Global Director of DOMOTEX Events.

 

Interview on the trade fair landscape for floor coverings in Germany

The effects of the Corona pandemic were felt in almost all areas of social and economic life. The trade fair industry in particular was severely affected, with many events cancelled or postponed. With the return to normality, the question arises as to what significance leading trade fairs will have in the post-Corona era and how the competition between different organisers will develop. For its KLARTEXT interview series, Textination talked to Ms Sonia Wedell-Castellano, Global Director of DOMOTEX Events.

 

After DOMOTEX was unable to take place in 2021 and 2022 due to the pandemic, the trade fair returned in 2023 with a successful event. Nevertheless, the number of exhibitors has almost halved compared to 2020. How do you assess the future importance of leading trade fairs after the industry had to come to terms with online meetings and travel restrictions for a long period of time?

I think it is important to remember that this was the first DOMOTEX since the outbreak of the pandemic, and at a time when the global economic situation is rather difficult. Of course, this situation has made some companies reluctant to participate in DOMOTEX 2023, so we have not yet been able to welcome all companies back as exhibitors at the show. In addition, there were still significant travel restrictions in place at the beginning of the year, for example in China, which simply made it more difficult for our exhibitors to participate in a trade fair abroad. As far as our expectations for the next event are concerned, I can say that many companies - even those that did not exhibit this year - have communicated their interest in wanting to be back at DOMOTEX 2024.
 
We are certain that leading trade fairs and exhibitions in general will continue to be of great importance in the future! You may be able to cultivate existing customers at digital events, but you can't generate new ones. The focus of DOMOTEX is on products you can touch, on the haptic experience on site. You can't transfer that to the digital world. Even the chance encounters at the stand or in the halls do not happen digitally. But a trade fair thrives on personal encounters, personal exchanges. Business is done between people, not between screens. Both exhibitors and visitors have told us quite clearly that they want and need DOMOTEX to be a trade fair where people are present.

 

The degree of internationalisation among DOMOTEX visitors was between 62 and 67 percent in the last three years of the event before the pandemic; in 2023 it even reached 69 percent. Would you agree that leading international trade fairs in Germany are now primarily only important for export-oriented companies? And what does that imply for the economic efficiency of trade fairs?

Certainly, leading international trade fairs in Germany are particularly interesting for export-oriented companies, but not exclusively. That doesn't change anything at all about the profitability of trade fairs. We generate our turnover with all our exhibitors, regardless of whether they are export-oriented or only interested in the Germany-Austria-Switzerland region. That's why satisfied exhibitors are very important to us. And an exhibitor is satisfied when he can do good business or make good contacts at our fairs. It's more and more about the right quality of visitors, less about the quantity. In any case, all our exhibitors very much welcome international visitors!

 

For the 2024 edition, Deutsche Messe has announced that its DOMOTEX concept has been changed to focus on different areas each year: Carpet & Rugs in the odd-numbered years and Flooring in the even-numbered years. Flooring covers wood and laminate flooring, parquet, design flooring, resilient floor coverings, carpets, outdoor flooring and application and installation technology. Carpet & Rugs stands for hand-made carpets and runners as well as for machine-woven carpets.

Yet you say that the Carpet & Rugs segment in particular needs an annual presentation platform, while the flooring segment would like to see DOMOTEX every two years as the central platform for the industry due to longer innovation cycles. Doesn't that actually mean that floor coverings are only in Hannover every other year, but carpets continue to exhibit annually in Hannover? Could you clarify that?

DOMOTEX - Home of Flooring will take place in 2024 and in all even years: This is a DOMOTEX with all exhibitors as we know them from the past. So, from herringbone parquet to outdoor coverings, oriental carpets and contemporary designs - everything, under one roof. In the odd years, i.e. from 2025, there will then be DOMOTEX - Home of Carpets and Rugs, with a focus on suppliers of fitted carpets. The background to this is that the hard flooring industry had wanted DOMOTEX to be held every two years. After this year's DOMOTEX, the suppliers of wall-to-wall carpets have again clearly spoken out in favour of an annual platform. With our new focus model, we are meeting the needs that the market has expressed to us.

 

Messe Frankfurt has declared a new product segment for next year's Heimtextil - interestingly, under the name Carpets & Rugs. While the watchword at DOMOTEX in the even year 2024 is Flooring, Heimtextil offers an alternative trade fair venue for carpets. How do you assess this situation - do exhibitors now have to choose between Hannover and Frankfurt and what does this mean for the split concept?

No, exhibitors from the carpet sector will not have to choose between Hannover and Frankfurt in future - because DOMOTEX is and will remain the home of the entire industry, even in the even years! At DOMOTEX, Home of Flooring means, as I explained earlier, that we present the entire spectrum of floor coverings and carpets. But what is even more important is that we have been told by exhibitors and many visitors that the market does not want to be split up any further. Through the many (small) events, the flooring industry is only competing with itself. To put it bluntly: if only some of the exhibitors take part in ten events, it can't really work. The critical mass is missing. A trade fair is only as good as its participants and they often don't have the time to visit several events.    

 

Another innovation for DOMOTEX is the country focus. What do you expect from this and why did you choose "Insight Italy" for 2024?

With our new special presentation, we want to arouse the curiosity of our visitors - especially retailers, architects and contractors - and highlight the international character of DOMOTEX. After all, what could be more exciting than getting to know a country in depth?  

That is why the INSIGHT concept will in future feature a different country at each DOMOTEX - Home of Flooring. Special exhibition areas will showcase innovations and products, present partnerships with designers and universities, and stage trends. In addition, the conference will provide insights into the respective market and references.  
In 2024, we will start with Italy, a very design-savvy and creative country from which many trends come.

 

Deutsche Messe wants to strengthen the Hannover venue for the leading trade fair DOMOTEX and to hold additional fairs only in Shanghai and in Gaziantep. There will be no Carpet Expo in Istanbul. What influence does the changing entrepreneurial landscape in terms of production countries and markets have on your international concept?

First of all, it must be noted that the business landscape for carpets has not changed in Turkey. Here, only the associations have decided to organise a carpet fair in Istanbul in the future. The background is the continuing visa problem for Turkish exhibitors in Germany as well as the immensely high inflation in Turkey, which makes foreign participation extremely costly for Turkish companies. We would have liked to organise a carpet fair in Istanbul together with the Turkish associations, but not at any price and not on their terms alone. Hannover is and will remain the international platform for DOMOTEX, and we will continue to strengthen this location.

But of course, we also keep an eye on the global market and keep our eyes and ears open at all times, for all our brands, by the way. It was only in this way that DOMOTEX asia/Chinafloor in Shanghai was able to develop into what is now a very successful event. The potential was there, we were in the right place at the right time. If we hadn't seized the opportunity at the time, there would still be a strong floor coverings trade fair in Shanghai - but it would be run by one of our competitors and it wouldn't be called DOMOTEX today.

Many thanks to Ms Sonia Wedell-Castellano for the KLARTEXT.

Fibroblasts (connective tissue cells) on the electrospun Renacer® membrane under the confocal microscope (red: cytoskeleton of the cells, blue: cell nuclei). (c) Fraunhofer-Institut für Silicatforschung ISC
02.05.2023

Bioresorbable membrane: depot for active substances

Fraunhofer researchers have succeeded in using the bioresorbable silica gel Renacer® to produce an electrospun membrane that is neither cytotoxic to cells nor genotoxic. This model mimics fibrous structures found in connective tissue and is therefore particularly suitable for regenerative applications, such as for improved wound healing.
 
The treatment of large as well as internal wounds is challenging and can be a very lengthy process. Researchers at the Fraunhofer Institute for Silicate Research ISC and the Fraunhofer Institute for Toxicology and Experimental Medicine ITEM have developed a bioresorbable membrane for this use. This membrane supports wound healing and biodegrades completely in the body to a natural substance.

Fraunhofer researchers have succeeded in using the bioresorbable silica gel Renacer® to produce an electrospun membrane that is neither cytotoxic to cells nor genotoxic. This model mimics fibrous structures found in connective tissue and is therefore particularly suitable for regenerative applications, such as for improved wound healing.
 
The treatment of large as well as internal wounds is challenging and can be a very lengthy process. Researchers at the Fraunhofer Institute for Silicate Research ISC and the Fraunhofer Institute for Toxicology and Experimental Medicine ITEM have developed a bioresorbable membrane for this use. This membrane supports wound healing and biodegrades completely in the body to a natural substance.

The basis for the novel membrane is a fiber fleece developed at Fraunhofer ISC. This fleece has already been approved as a medical device to support the regeneration of chronic wounds, such as the diabetic foot. During the healing process, the material dissolves completely within six to eight weeks. Using the electrospinning method, the researchers have now managed to reduce the 50-micrometer fiber diameter by a factor of more than 50, resulting in fibers with diameters of less than one micrometer (µm). This made it possible to spin a silica gel sol into an open-meshed silica gel membrane consisting of fibers with a diameter of about one µm. In some cases, the diameters achieved were as small as 100 nanometers. “These fiber systems imitate the extracellular matrix, the fiber structures found in connective tissue, in the body and are very well tolerated by human cells for tissue regeneration. They cause no foreign body reactions and no internal scarring. The innovative silica gel membrane releases only one degradation product, ortho-silicic acid. This has a regenerative effect on the tissue and promotes the closing of wounds,” explains Dr. Bastian Christ, a scientist at the Fraunhofer ISC in Würzburg. Together with his colleagues, he was in charge of the synthesis and processing of the material.
 
“While the original fiber fleece of 50 µm thick fibers is inserted into a chronic wound from the outside, the thinner fiber fleece is also suitable for internal use. Theoretically, it could be placed onto the filler material used for bone defects in the jaw to accelerate wound healing,” is how Dr. Christina Ziemann, research scientist at Fraunhofer ITEM responsible for the biological evaluation of the material, describes one of numerous possible applications. “In principle, the membrane can be glued in the body with biodegradable adhesives.

Material is neither cyto- nor genotoxic
Using a confocal microscope, a special light microscope, it was possible to show that the small-meshed membrane, which serves as a demonstrator, exhibits a barrier function. This prevents the passage of connective tissue cells for a period of at least seven days without interfering with cell proliferation. In addition, the membrane is resorbable, is not cyto- or genotoxic and thus causes no direct damage to tissue or DNA.

Fiber diameter and mesh size influence the behavior of the cells
A thin fiber diameter of 100 nanometers with thin meshes was chosen for use as an adhesion barrier to prevent postoperative adhesions and scarring. With this configuration, only nutrients could pass through the fiber fleece, but connective tissue cells could not. With a fiber diameter of one micrometer and correspondingly wider meshes, on the other hand, the cells grow into the fiber mesh, proliferate there and have a regenerating effect on the surrounding tissue. “By adjusting the material properties, such as fiber diameter and mesh size, it is possible to influence the behavior of the cells as desired,” says Christ. The equipment required for spinning the fibers is designed at Fraunhofer ISC to meet application and specific customer requirements. The shape and size of the fiber fleeces can also be adjusted to customer specifications.

Wounds only heal quickly and effectively if the wounded tissue is sufficiently supplied with nutrients. At the same time, metabolic products have to be removed. In contrast to many products on the market that allow nutrient transport only after biodegradation has started, the open-meshed Renacer® membrane promotes this transport directly after implantation, while not allowing cell passage.

Membrane with an inorganic character
There is another advantage: The Renacer® membrane dissolves completely into almost pH neutral non-toxic ortho-silicic acid, the only water-soluble form of silica. It is physiologically present in the body and has been shown to stimulate connective skin tissue formation and bone formation. Products currently available do not exhibit such bioactive properties. Many biodegradable materials dissolve into organic acids, such as lactic acid or glycolic acid. This can cause local acidification in the tissue, which then triggers inflammatory reactions of the immune system. “Our tests have shown that the dissolution product, ortho-silicic acid, is also non-toxic and completely biocompatible with cells,” says Ziemann. “The membrane decomposes into a single molecule – ortho-silicic acid.”

Fibers as a depot for active substances
Furthermore, drugs can be encapsulated into the matrix of the silica gel fibers, to be released during material resorption. “For example, antibiotics could be delivered into a wound after applying a drug-loaded Renacer® membrane to prevent the formation of bacterial colonies,” elaborates Christ. At Fraunhofer ISC, the BMBF-funded GlioGel project is testing whether the Renacer® material platform can be used as a depot for active substances in the treatment of brain tumors.

Source:

Fraunhofer-Institut für Silicatforschung ISC

Photo: Performance Days
18.10.2022

Eco Award & Performance Award for innovative winter fabrics 24/25

  • Jury presents two awards for outstanding fabric Innovation

The next PERFORMANCE DAYS will take place from November 3-4, 2022 at the MOC Ordercenter in Munich. Visitors also have the opportunity to follow the events online. Thanks to the new platform The Loop, all important information is available all year round, including current trends, new material innovations and extended tools for ease of use. The focus of the curated PERFORMANCE FORUM continues in winter honoring the winners of both awards. This year, in addition to a PERFORMANCE AWARD, the jury also presented an ECO PERFORMANCE AWARD.

  • Jury presents two awards for outstanding fabric Innovation

The next PERFORMANCE DAYS will take place from November 3-4, 2022 at the MOC Ordercenter in Munich. Visitors also have the opportunity to follow the events online. Thanks to the new platform The Loop, all important information is available all year round, including current trends, new material innovations and extended tools for ease of use. The focus of the curated PERFORMANCE FORUM continues in winter honoring the winners of both awards. This year, in addition to a PERFORMANCE AWARD, the jury also presented an ECO PERFORMANCE AWARD.

Sustainable & innovative: the award winners of the Winter 2024/25 season
As part of the winter edition of the sourcing fairs, the fabric highlights plus accessory trends in the individ-ual categories for the winter season 2024/25 will be on display at the PERFORMANCE FORUM.
 
Particularly striking this year was the high levels of innovation and quality of many submitted fabrics on the one hand, but on the other hand – also as a result of this year’s Focus Topic – the sustainable component. “We wish to enable our visitors to make the best decision in terms of material selection, also in terms of CO2 neutrality and ultimately also in terms of textile recyclability,” states Marco Weichert, CEO of PERFORMANCE DAYS.  

Nevertheless, the road to CO2 neutrality remains a long one, yet the approaches adopted with the Focus Topic ongoing until the coming spring can be seen in a positive light. In general, manufacturers are increasingly relying on the use of natural fibers when possible, such as Tencel™ or other plant fibers – most of them also prove a low CO2 balance during production. The issue of recycling comes with many new facets and wide spanning trends. The portfolio ranges from the recycling of marine waste, such as old buoys, plastic waste or fishing nets, to the recycling of waste from the automotive and computer industries, such as old car tires or computer chips. Natural dyeing methods are also gaining in importance, as is the return of fabrics to the textile cycle.

In the Marketplace, visitors have the opportunity to view over 19,000 products from exhibitors, including the fabric highlights of the individual categories at the PERFORMANCE FORUM. In order for visitors to experience the fabrics in terms of haptics, design and structure in as realistic a form as possible, the PERFORMANCE FORUM has been equipped with innovative 3D technology, including innovative tools such as 3D images, video animations and U3MA data for download.

The jury has also presented two awards for outstanding fabrics for the Winter Season 2024/25 – with the PERFORMANCE AWARD going to Long Advance Int. Co Ltd., and the ECO PERFORMANCE AWARD to PontetortoSpa.

The ECO PERFORMANCE AWARD goes to “9203/M/RC” from PontetortoSpa: High Performance despite maximum sustainability
The fabric is a blend of 23 % hemp, 69 % recycled polyester and 9 % recycled elastane. Moreover, the material boasts a low CO2 footprint during production and focuses on low release levels of microplastics into the environment. “9203/M/RC” belongs to Pontetorto's Techno Stretch organic series, which boast an excellent 4-way stretch with great elasticity. In addition, it guarantees fast drying and optimal breathability. The polyester yarn is manufactured by the mechanical recycling of plastic bottles. Hemp, the most water–repellent among natural fibers, allows for quick drying and provides optimal comfort. Hemp is considered an extremely sustainable natural fiber due to its origin from an anti–bacterial plant that requires neither pesticides nor chemical fertilizers during its growth and consumes extremely little water.

PERFORMANCE AWARD for “LPD-22015-Y4E” from Long Advanced Int. Co. Ltd.: Perfect recycling for top performance
The monocomponent 2layer fabric is a mixture of 45 % polyester mechanical stretch and 55 % recycled polyester from recycled textiles, laminated with a PET Membrane, with a weight of 147 grams.
The special feature of the “LPD 22015-Y4E” is the recycling of fabric and cutting waste. Waste is thus returned to the textile cycle and used to spin new yarn. In the future, manufacturers will have to ensure that all fabric can be recycled. Accordingly, the production of waste is then reduced by 30 % compared to conventional processes. Furthermore, the jury praised the feel and the extraordinary look of the material.

The entire PERFORMANCE FORUM including both awards can be experienced live at the fair on October 26-27, 2022 in Portland, Oregon, and in Munich at the PERFORMANCE DAYS fair on November 03-04, 2022. As of now, all innovative materials can also be found online in the Marketplace of the PERFORMANCE DAYS Loop, with the option to order free samples directly from the exhibitor.

(c) Fraunhofer IKTS
02.08.2022

Fraunhofer technology: High-tech vest monitors lung function

Patients with severe respiratory or lung diseases require intensive treatment and their lung function needs to be monitored on a continuous basis. As part of the Pneumo.Vest project, Fraunhofer researchers have developed a technology whereby noises in the lungs are recorded using a textile vest with integrated acoustic sensors. The signals are then converted and displayed visually using software. In this way, patients outside of intensive care units can still be monitored continuously. The technology increases the options for diagnosis and improves the patient’s quality of life.

For over 200 years, the stethoscope has been a standard tool for doctors and, as such, is a symbol of the medical profession. In television hospital dramas, doctors are seen rushing through the halls with a stethoscope around their neck. Experienced doctors do indeed use them to listen very accurately to heartbeats and the lungs and, as a result, to diagnose illnesses.

Patients with severe respiratory or lung diseases require intensive treatment and their lung function needs to be monitored on a continuous basis. As part of the Pneumo.Vest project, Fraunhofer researchers have developed a technology whereby noises in the lungs are recorded using a textile vest with integrated acoustic sensors. The signals are then converted and displayed visually using software. In this way, patients outside of intensive care units can still be monitored continuously. The technology increases the options for diagnosis and improves the patient’s quality of life.

For over 200 years, the stethoscope has been a standard tool for doctors and, as such, is a symbol of the medical profession. In television hospital dramas, doctors are seen rushing through the halls with a stethoscope around their neck. Experienced doctors do indeed use them to listen very accurately to heartbeats and the lungs and, as a result, to diagnose illnesses.

Now, the stethoscope is getting some help. As part of the Pneumo.Vest project, researchers of the Fraunhofer Institute for Ceramic Technologies and Systems IKTS at the Berlin office have developed a textile vest with integrated acoustic sensors, presenting a high-performance addition to the traditional stethoscope. Piezoceramic acoustic sensors have been incorporated into the front and back of the vest to register any noise produced by the lungs in the thorax, no matter how small. A software program records the signals and electronically amplifies them, while the lungs are depicted visually on a display. As the software knows the position of each individual sensor, it can attribute the data to its precise location. This produces a detailed acoustic and optical picture of the ventilation situation of all parts of the lungs. Here is what makes it so special: As the system collects and stores the data permanently, examinations can take place at any given time and in the absence of hospital staff. Pneumo.Vest also indicates the status of the lungs over a period of time, for example over the previous 24 hours. Needless to say, traditional auscultation can also be carried out directly on the patients. However, instead of carrying out auscultation manually at different points with a stethoscope, a number of sensors are used simultaneously.

“Pneumo.Vest is not looking to make the stethoscope redundant and does not replace the skills of experienced pneumologists. However, auscultation or even CT scans of the lungs only ever present a snapshot at the time of the examination. Our technology provides added value because it allows for the lungs to be monitored continuously in the same way as a long-term ECG, even if the patient is not attached to machines in the ICU but has instead been admitted to the general ward,” explains Ralf Schallert, project manager at Fraunhofer IKTS.

Machine learning algorithms aid with diagnosis
Alongside the acoustic sensors, the software is at the core of the vest. It is responsible for storing, depicting and analyzing the data. It can be used by the doctor to view the acoustic events in specific individual areas of the lungs on the display. The use of algorithms in digital signal processing enables a targeted evaluation of acoustic signals. This means it is possible, for example, to filter out heartbeats or to amplify characteristic frequency ranges, making lung sounds, such as rustling or wheezing, much easier to hear.

On top of this, the researchers at Fraunhofer IKTS are developing machine learning algorithms. In the future, these will be able to structure and classify complex ambient noises in the thorax. Then, the pneumologist will carry out the final assessment and diagnosis.

Discharge from the ICU
Patients can also benefit from the digital sensor alternative. When wearing the vest, they can recover without requiring constant observation from medical staff. They can transfer to the general ward and possibly even be sent home and move about more or less freely. Despite this, the lungs are monitored continuously, and any sudden deterioration can be reported to medical personnel straight away.

The first tests with staff at the University Clinic for Anesthesiology and Intensive Therapy at the University of Magdeburg have shown that the concept is successful in practice. “The feedback from doctors was overwhelmingly positive. The combination of acoustic sensors, visualization and machine learning algorithms will be able to reliably distinguish a range of different lung sounds,” explains Schallert. Dr. Alexander Uhrig from Charité – Universitätsmedizin Berlin is also pleased with the technology. The specialist in infectiology and pneumology at the renowned Charité hospital was one of those who initiated the idea: “Pneumo.Vest addresses exactly what we need. It serves as an instrument that expands our diagnostic options, relieves the burden on our hospital staff and makes hospital stays more pleasant for patients.”

The technology was initially designed for respiratory patients, but it also works well for people in care facilities and for use in sleep laboratories. It can also be used to train young doctors in auscultation.

Increased need for clinical-grade wearables
With Pneumo.Vest, the researchers at Fraunhofer IKTS have developed a product that is cut out for the increasingly strained situation at hospitals. In Germany, 385,000 patients with respiratory or lung diseases require inpatient treatment every year. Over 60 percent are connected to a ventilator for more than 24 hours. This figure does not account for the current increase in respiratory patients due to the COVID-19 pandemic. As a result of increasing life expectancy, the medical industry also expects the number of older patients with breathing problems to increase. With the help of technology from Fraunhofer IKTS, the burden on hospitals and, in particular, costly ICUs can be relieved as their beds will no longer be occupied for quite as long.

It should be added that the market for such clinical-grade wearables is growing rapidly. These are compact medical devices that can be worn directly on the body to measure vital signs such as heartbeat, blood oxygen saturation, respiratory rate or skin temperature. As a medical device that can be used flexibly, Pneumo.Vest fits in perfectly with this development. But do not worry: Doctors will still be using the beloved stethoscope in the future.

Fraunhofer “M³ Infekt” cluster project
Pneumo.Vest is just one part of the extensive M³ Infekt cluster project. Its objective is to develop monitoring systems for the decentralized monitoring of patients. The current basis of the project is the treatment of COVID-19 patients. With the SARS-CoV2 virus, it is common for even mild cases to suddenly deteriorate significantly. By continuously monitoring vital signs, any deterioration in condition can be quickly identified and prompt measures for treatment can be taken.

M3 Infekt can also be used for a number of other symptoms and scenarios. The systems have been designed to be modular and multimodal so that biosignals such as heart rate, ECG, oxygen saturation, or respiratory rate and volume can be measured, depending on the patient and illness.

A total of ten Fraunhofer institutes are working on the cluster project under the leadership of the Fraunhofer Institute for Integrated Circuits IIS in Dresden. Klinikum Magdeburg, Charité – Universitätsmedizin Berlin and the University Hospitals of Erlangen and Dresden are involved as clinical partners.

Source:

Fraunhofer Institute for Ceramic Technology and Systems IKTS

Photo: Pixabay
19.07.2022

The future of fashion: Revolution between fast and slow fashion

The fashion industry is massively influenced by the change in social values. Which trends can be observed and in which direction is the fashion future developing - an excerpt from the Retail Report 20231 by Theresa Schleicher.

The fashion industry is massively influenced by the change in social values. Which trends can be observed and in which direction is the fashion future developing - an excerpt from the Retail Report 20231 by Theresa Schleicher.

The fashion industry has been slowed down by the global health pandemic and further affected by the measures taken in the wake of the Ukraine war: Fragile supply chains, increased transportation and energy costs, and rising prices are having an impact on the globalized fashion industry. Those who were moving the fastest are being hit the hardest. Fast fashion based on the principle of "faster and faster, cheaper and cheaper, more and more" - which has been in the fast lane for years - is now experiencing an unprecedented crash. Even without these momentous events, the fashion system would have reached its limits. What could have developed evolutionarily is now being revolutionized. Now and in the future, it will be particularly difficult for brands and retail companies that do not have a sharp profile or that have lost many customers in the attempt to offer mass-produced goods at prices that are still lower than those of their competitors.

New value paradigm in society - also for fashion
While fashion retailers and fashion brands are focusing on expanding online and have been putting their foot on the gas pedal since the corona pandemic at the latest, a parallel change in values is taking place in society. Many behaviors that have been practiced, tested and lived for months will continue to shape our consumer behavior and lifestyles in the future. The uncertainty in society as well as a shrinking economy and rising consumer prices as a result of the Ukraine war will further contribute to this shift in values.

The old paradigm was "primarily shaped by pragmatic factors such as price, quantity, safety and convenience, so consumer behavior was predominantly based on relatively simple cost-benefit calculations." The new value paradigm, on the other hand, is more strongly influenced by "soft factors". For example, the quality of a product is defined more holistically. In addition to price, "ecological, [...] ethical and social aspects are also taken into account. It is about positive or negative experiences that one has had with producers and about the visions that they pursue with their companies". This new value paradigm is forcing the large chain stores in particular to rethink. They have to develop their business models further in the direction of sustainability, transparency and responsibility - and show attitude. The influence of the neo-ecology megatrend combined with the push towards the sense economy is reshuffling the cards in the fashion industry.

The most important driver for the change in consumer behavior is climate protection, which is also becoming personally more important to more and more people because they are feeling the effects of climate change themselves in their everyday lives. The transition to a sustainable, bio-based and circular economy is accompanied by fundamental changes in the technical, economic and social environment.

Circular fashion as an opportunity for fast fashion
The development of the fashion industry - especially the fast fashion industry - towards a more circular economy is not a short-term trend, but one of the most long-term and at the same time forward-looking trends in retailing of all.

Even before the pandemic, a growing proportion of consumers placed value on sustainably produced clothing instead of constantly shopping the latest trends. A reset is needed, but the fashion industry faces a difficult question: How can it respond to the demand for new trends without neglecting its responsibility for the environment?

The solution for reducing emissions and conserving raw materials and resources seems obvious: produce less. On average, 2,700 liters of water are needed to produce a T-shirt - that much drinking water would last a person for two and a half years. In Europe, each person buys an average of 26 kilograms of textiles per year - and disposes eleven kilograms. Of this, almost 90 percent is incinerated or ends up in landfills. Overproduction, precarious working conditions during production and the use of non-sustainable materials are the major problems of the fast fashion industry. It is time to slow down fast fashion.

Fashion recycling by Design & Recycling as a Service
A first step towards keeping fashion and textiles in the cycle for longer is to recycle materials properly. In the future, recycling must be considered as early as the design stage - not only for sustainably produced fashion, but also for fast fashion. The H&M Group, for example, developed the Circulator for this purpose: The digital evaluation tool guides the designer through materials, components and design strategies that are best suited for the product depending on its purpose, and evaluates them in terms of their environmental impact, durability and recyclability.

However, more and more young companies are specializing in offering recycling for textiles as a service. They work directly with fashion retailers or fashion brands to enable the best possible recycling, re-circulation or even upcycling. Until now, it has not been worthwhile for large textile companies to invest in their own recycling systems. But Recycling as a Service is a market of the future, led by innovative start-ups such as Resortecs that are tackling previous hurdles in our recycling system. In the future, more and more new service providers will pop up around returns and recycling and help fashion retailers to align their material cycles more sustainably.

Secondhand conquers the fast fashion market
Another way to extend the life of clothing is to pass it on to new users. We are witnessing the triumph of vintage, retro and more - chic secondhand stores and chains like Resales and Humana are popping up everywhere. The renaming of secondhand to pre-owned or pre-loved also illustrates the increased appreciation of worn clothing. The trend toward secondhand also pays off economically for companies: The number of platforms whose business model revolves around the resale of clothing is increasing, and secondhand fashion is arriving in the middle of society. The luxury segment and especially vintage fashion are stable in price because the availability of these unique pieces is limited. Fast fashion, on the other hand, is available in sufficient quantities and is particularly interesting for price-sensitive customers, as secondhand is considered one of the most sustainable forms of consumption - meaning that fashion can be shopped with a clear conscience - and is usually even offered at a lower price than new goods. The second-hand market will continue to professionalize and become more socially acceptable. As a result, the fast fashion industry will also be forced to produce higher quality clothing in order to become or remain part of the circular system.

Slow fashion gains momentum thanks to technology
The development and orientation of fast fashion towards circular processes is also changing sustainable fashion. In the future, fast fashion and slow fashion can learn from each other to fully exploit their potential: fast fashion will become more sustainable, while slow fashion will focus on faster availability and delivery and make the customer experience as pleasant as possible. Fast and slow fashion are no longer compelling opposites - because the sustainable fashion movement can also benefit from technological innovations that are being established above all by the fashion platforms, and lift slow fashion to a new level.

At the same time, Sustainable Luxury is a new form of luxury consumption - especially in the field of designer fashion, sustainability is becoming the all-important criterion. Sustainability as a means of distinction for true luxury and sustainability as a basic prerequisite for a functioning fashion industry are increasingly converging. This is where the transition between a slowdown of fast fashion and an acceleration of slow fashion takes place.

Trend Sustainable Luxury
Luxury is defined less and less by the object and its possession and is increasingly becoming an expression of one's own lifestyle and values. Consumers' understanding of premium and luxury has changed - not least driven by the neo-ecology megatrend. In the future, it will no longer be just about owning something as expensive and ostentatious as possible. What began as a rebellion against careless consumption of luxury brands that promise high-end products but accept unfair and environmentally damaging manufacturing conditions in the process has increasingly become accepted as a value attitude. Luxury products have no less a claim than to improve the world.

Sustainable and ethical products and services made from innovative materials that have the power to solve problems and make the world a better place. At the same time, this highly ethically and morally charged form of sustainability is turning into a means of distinction: For the materials are so new, the manufacturing processes still so experimental, that the products are unique and often only available in very small quantities or on order. And this exclusive sustainability naturally comes at a price. After all, a company that pursues a mission is not concerned with simply cutting costs - certainly not at the expense of others or the environment. Instead of leather and fur, luxury fashion is now made from oranges, pineapples, hemp, cacti: there are more and more new, innovative and sustainable materials from which unique garments and accessories can be made.

Predictive, Pre-Order & Made-to-Order
Artificial intelligence and Big Data analysis can help predict fashion demand. Fast fashion leaders like Shein are characterized by agile production which is supported by AI algorithms for trend prediction fed with data from TikTok and other social media services. This could sustainably reduce overproduction and unsaleable goods in the future. As critical as Shein's practices are, the automation of processes also offers immense opportunities for a more sustainable fashion industry, as production only starts when goods are in demand.

AI support in the design process can be used to produce more sustainable fashion - and make it available more quickly. In a future of an avatar economy and in the world of virtual influencers, it may even be possible to dispense with part of the production process: Fashion will remain virtual - and thus more resource-efficient. Digital fashion will become increasingly important as the metaverse is built.

5 Key Takeaways on the Future of Fashion

  1. The current crisis in the fashion industry is an opportunity to move more in the direction of circular fashion. Above all, the new value paradigm in society, understanding quality more holistically and consuming more mindfully, is providing a push towards fairer, more ecological and more social fashion. Fast fashion and sustainability are not mutually exclusive.
  2. There are already first approaches to keep fast fashion in the cycle longer or to return it to the cycle. One important development is to consider recycling or reuse as early as the design and manufacturing process - known as recycling by design. In addition, there is a growing number of start-ups specializing in the optimized recycling of textiles and cooperating with major fashion players.
  3. Above all, the booming online trade in used fashion, often communicated as the pre-loved or pre-owned category, is making secondhand respectable for the mainstream. Such fashion, with a story and an aura of uniqueness, is also a cost-effective but more sustainable alternative to fast fashion.
  4. But slow fashion is also changing, especially due to the dominance of new technologies. Slow fashion can also benefit from processes that are currently manifesting themselves in the online fashion market, such as fast delivery or pre-order services. Slow fashion thus becomes more convenient, better and faster available. It will be easier for sustainably oriented fashion enthusiasts to consume according to their values and attitudes.
  5. The trend toward sustainable luxury continues: Sustainability as a means of distinction for a new form of luxury enables alternative manufacturing processes and innovative materials in the luxury fashion market. These are being showcased by an avant-garde and, if they prove successful, adapted by fast fashion.

1 https://onlineshop.zukunftsinstitut.de/shop/retail-report-2023/

Source:

Retail Report 2023 | Theresa Schleicher, Janine Seitz | June 2022

Foto: Lalit Kumar, Unsplash
29.03.2022

The man-made fibers industry at the turning point of time

"You don't tear down a house before the new one is ready for occupancy."

Textination talked to the Managing Director of the Industrievereinigung Chemiefaser e.V., Dr. Wilhelm Rauch, about his assessment of the turning point that the man-made fibers industry is currently facing. What are the risks and threats, and what needs to change in order to remain a competitive player on the global market.

"You don't tear down a house before the new one is ready for occupancy."

Textination talked to the Managing Director of the Industrievereinigung Chemiefaser e.V., Dr. Wilhelm Rauch, about his assessment of the turning point that the man-made fibers industry is currently facing. What are the risks and threats, and what needs to change in order to remain a competitive player on the global market.

US President Joe Biden has called his Russian counterpart Vladimir Putin a war criminal in connection with the invasion of Ukraine. The United Nations' highest court, the International Court of Justice in The Hague, has ordered Russia to immediately end its war against Ukraine. How do you personally assess Russia's behavior?
Dr. Rauch:
With family roots in the Rhineland, Central and East Germany, I grew up at a time when, as a result of the division of Europe, families were separated and people were ruthlessly shot in the middle of Germany who wanted to cross the inner-German demarcation line towards the West. Since 1989, the fall of the Iron Curtain has led us into a period that lasted more than 30 years and allowed us, at least in Europe, to experience an era of peaceful coexistence between the great power blocs, intensive trade relations and prosperous states.

It is more than shocking to see today how Russia is trying to turn back the wheel of history in Europe with a brutality that the youngest generation growing up in Europe has fortunately not had to experience so far, and it brings back the worst memories of the Cold War, which everyone hoped would never return. If today in Ukraine even facilities for the peaceful use of nuclear energy are fired upon, a dimension has been reached that one does not want to extrapolate any further. In addition to the unspeakable human suffering caused, which we can only begin to alleviate by accepting Ukrainian refugees, in the long term all trust in political promises is being gambled away, which, however, is essential both for peaceful coexistence and for economic cooperation. We are facing a reordering of the world in which supply relationships and dependencies with or on autocratic states must be evaluated much more sensitively for each individual case.

The economic consequences of the Russia-Ukraine conflict are becoming increasingly clear. The Association of German Chambers of Commerce and Industry (DIHK) is correcting its forecast for 2022, but does not yet see a recession. What are your expectations for the industry in the current fiscal year?
Dr. Rauch:
The man-made fibers industry has been severely affected by the SARS-CoV-2 pandemic in the last two years. Planned investments were first postponed and then finally abandoned. By the end of 2022, three man-made fibers producers will close their doors in Germany compared to 2019. The industry started the current year on a very hopeful note, although previous issues such as REACH and, above all, energy costs were already increasing in severity before the Russia-Ukraine war. The economic consequences of the war will have a negative impact both directly in the form of increased energy prices and indirectly through changes in international competitive conditions.

What do the war in Ukraine and the economic sanctions against Russia entail for the upstream supply chains of the manmade fiber industry?
Dr. Rauch:
The immediate upstream supply chains will not be affected much by this war at first. However, we must expect supply chains in other industries to be disrupted. If, for example, certain raw materials or products are no longer available, this can have a noticeable impact, starting with logistics (mobility) and extending to components in production technology facilities. An example of this is the availability of cable harnesses, which were previously produced in Ukraine and are indispensable in many electronic components for man-made fibers production.

What is the relevance of Ukraine and Russia as sales markets for IVC member companies?
Dr. Rauch:
If we take the last year before the outbreak of the SARS-CoV-2 pandemic as the reference year, exports to Ukraine and the Russian Federation account for around 1.6% of total exports of man-made fibers from Germany. On average, a loss of sales to these countries can be tolerated, although it should not be forgotten that in individual cases - depending on a company's product portfolio - the impact can be quite significant. Looking beyond the horizon, it is not only the direct exports of man-made fibers to the war region that are of significance, but also deliveries of products in which man-made fibers are processed. Here, there are now interrupted supply relationships that result in order losses for the man-made fibers industry.

Certain industries are particularly affected by the consequences - what does this mean for the man-made fibers sector as a supplier industry?
Dr. Rauch:
Wherever production is cut back along the downstream value chain in which man-made fibers were used, the effects will be noticeable with a temporal delay. This applies, for example, to deliveries to the automotive sector, where the production of new vehicles comes to a standstill due to a lack of components originating from Ukraine.

How are exploding energy prices and the gas embargo affecting man-made fibers producers in the DACH region?
Dr. Rauch:
Even before the Russia-Ukraine war, European energy costs were already at a level that hit our members hard. For example, European gas costs currently rose by ten times from approx. 12 EUR/MWh to approx. 120 EUR/MWh as a result of the war, while in the USA they "only" rose by two and a half times from approx. 8 EUR/MWh to approx. 18 EUR/MWh. The situation is similar for electricity prices in Germany in particular, which have also risen by a factor of 10 from an already high level. Further price increases in Europe cannot be ruled out, but are more likely. Against this background, moderate adjustments in man-made fibers prices are only a drop in the bucket. A market development with virtually exploding energy costs cannot be reliably depicted by any company, nor can it be priced in such a way as to cover costs.

As the industry association of the man-made fibers industry, what do you think of "Freeze for Peace" or a stop to all Russian gas and raw material imports?
Dr. Rauch:
In Germany in particular, we have deliberately made ourselves dependent on Russian gas, contrary to all international warnings, by defining it as necessary for the bridge technology of electricity generation that we will need after the shutdown of coal- and nuclear-based power plants, before the availability of a sufficient amount of so-called "green" energy is assured. Gas is also needed for heating purposes and as a raw material, so it takes on the function of an all-rounder.

A boycott-related import stop would not only have serious negative consequences for the man-made fibers sector, but for the entire German industry and the majority of private households. As I mentioned at the beginning, it is the order of the day to help alleviate human suffering by taking in Ukrainian refugees. But this is not the end of the crisis. It must be assumed that the war situation will not be resolved in the near future. However, in order to cope with a protracted crisis situation, our economic strength must be maintained in order to be able to cope with the challenges ahead. An import freeze would be counterproductive in this respect. Since, due to the latest developments, gas deliveries are now to be paid for in rubles, there is rather a risk that Russia, for its part, will stop gas deliveries. In their effect, the two scenarios do not differ. The only thing that is certain is the fact that the availability of Russian gas to Europe is no longer guaranteed. Ultimately, the Russian demand to switch payments to rubles, which is not only aimed at revaluing the ruble, makes it clear that Russia is not dependent on Europe as a buyer of its gas. This would mean that a "freeze for peace" would lead to nothing. In the Far East, there is already a potential buyer of Russian gas to obtain it cheaply and safely, and which is also a major competitor of the European chemical fiber industry: China.

Are agreements with the United Arab Emirates and Qatar a good substitute solution for gas and oil supplies from Russia?
Dr. Rauch:
It is not a question of evaluating a measure in the sense of good or bad, but of whether it appears suitable in this particular situation to reduce unilateral dependencies on an aggressor before sustainable solutions are available in sufficient quantity. In this respect, there should initially be no ideological barriers in the measures to be examined for feasibility. The agreements concluded with the United Arab Emirates and Qatar after certainly careful political scrutiny are individual decisions and represent only one piece in the mosaic among many.

Does the saying "First we had bad luck, then we were not lucky at all" apply to the current economic performance of the industry - or: how do you assess the influence of the Corona pandemic and the war situation in this respect?
Dr. Rauch:
Both the SARS-CoV-2 pandemic and the Russia-Ukraine war are events with a global character. While the first event affected all countries equally sooner or later, the impact of the Russia-Ukraine war must be assessed in a more differentiated manner. The consequences of the war primarily affect companies in Europe, and there in particular those countries which - as mentioned above - have placed themselves in unilateral dependencies like Germany. This does not apply to the man-made fibers industry in particular. Although there are many fellow sufferers in other industries, this does not improve the situation, of course.

What does the industry expect from the political leaders in Berlin and Brussels in the future?
Dr. Rauch:
The wish list can be fixed to a few core elements:
In the long term, we need a supply of energy and raw materials that is not based on the dependence of a few autocratic states. On the way there, against the backdrop of the Russia-Ukraine war, previous exit scenarios from coal and nuclear energy must be reconsidered without prejudice with regard to their timeline. Or to put it more concisely: You don't tear down a house before the new one is ready for occupancy.

But energies from renewable raw materials must also be offered at prices that allow global competitiveness. According to a study by DECHEMA and FutureCamp, the chemical industry has calculated a price of 4 ct/kWh (including all taxes and fees). We are miles away from this today.

The revision of REACH must not lead to further bureaucracy and requirements that tie up capacity in companies. What we need in Europe is not dotting the i on Maslow's hierarchy of needs, but to ensure that we do not slide down the levels step by step and that the i dot floats in the air without an "i".

European economic policy must focus on the international competitiveness of European industry. It is not sufficient to consider and regulate the European Union only from the point of view of the internal market. The planned carbon border mechanism is such an example. It is intended to impose customs duties on imports that carry a high CO2 burden. This may protect the domestic market, but it does nothing at all to help export-oriented European industry such as the man-made fibers sector on the international world market, because European production costs remain too high by global standards despite the carbon border taxes.

The European Commission must increasingly recognize the European industry and with it the man-made fibers industry as problem solvers. Man-made fibers are indispensable as products for the energy turnaround (rotor blades for wind turbines), lightweight construction in mobility (lightweight car bodies in composite systems), sustainable road construction (geotextiles to reinforce the road surface and increase its service life), reduction of steel-reinforced concrete and thus cement, sand and gravel (reinforcement with high-tensile man-made fibers) and medical products (medical masks, bandaging materials, stents).

In Europe, we again need more market economy and no small-scale regulations that are adapted again and again and proliferate into an impenetrable thicket.

With all the wishes to politicians mentioned above, let me finally mention the following with regard to the current situation: In 1961, after the Berlin Wall was built, Russian and American tanks faced each other at Checkpoint Charlie at a distance of less than 50 meters, ready to fire.

A year later, in October 1962, nuclear-equipped American and Russian naval units met head-on in the Cuban Missile Crisis. Both John F. Kennedy and Nikita S. Khrushchev - bitter rivals in the contest of political systems - were sensible enough at the time not to let the situation escalate.

At present, I wish our national, European and transatlantic politicians’ unconditional determination in the defense of our free democratic values, but I also appeal to all politicians worldwide to take to heart one of Albert Einstein's fundamental perceptions: "I don't know what weapons will be used in the Third World War. But I can tell you what they'll use in the Fourth - rocks!"

Source:

Textination

The Interview was conducted by Ines Chucholowius, CEO Textination GmbH

IT solutions for stable supply chains © pixabay
30.11.2021

IT solutions for stable supply chains

Global supply chains comprise complex networks, making them particularly vulnerable. The UK is a prime example of this, where logistics problems are currently resulting in empty supermarket shelves and closed gas stations. Fraunhofer experts provide IT solutions that counteract supply bottlenecks in international goods traffic and maintain robust supply chains.

Earthquakes in South America, floods in Germany or political unrest in Asia: all compromise supply chains. A research team at the Fraunhofer Institute for Industrial Mathematics ITWM is developing mathematical methods that can be used to calculate how to minimize risks to supply chains. “Mathematically speaking,” explains Dr. Heiner Ackermann, Deputy Head of Optimization – Operations Research, “these disruptive events create a multidimensional decision problem.”    

Global supply chains comprise complex networks, making them particularly vulnerable. The UK is a prime example of this, where logistics problems are currently resulting in empty supermarket shelves and closed gas stations. Fraunhofer experts provide IT solutions that counteract supply bottlenecks in international goods traffic and maintain robust supply chains.

Earthquakes in South America, floods in Germany or political unrest in Asia: all compromise supply chains. A research team at the Fraunhofer Institute for Industrial Mathematics ITWM is developing mathematical methods that can be used to calculate how to minimize risks to supply chains. “Mathematically speaking,” explains Dr. Heiner Ackermann, Deputy Head of Optimization – Operations Research, “these disruptive events create a multidimensional decision problem.”    

Cushioning risks without additional costs
Ackermann’s team of experts analyze the properties of supply chains using mathematical models. The failure scenarios simulated on the basis of these calculations show at which points there is a greater need for action. In the second step, the researchers focus on holistic optimization – for a more robust supply chain that can cushion risks without incurring major costs. The experts package all variables into a multicriteria optimization problem. In this way, they determine the best possible solution for the triad of resilience, cost and risk. Algorithms calculate the optimum balance and with it various options for raw materials, suppliers and warehousing. Even the use of alternative materials is considered. The top priority: as few assumptions as possible. “Our work has set the ball rolling – companies that previously relied on Excel spreadsheets and their gut feeling are now engaging in very fruitful discussions,” explains Ackermann, adding: “Whether you are dealing with supply chains or supply networks, mathematics is a universal and very effective tool.”

Early detection of potential supply shortages
The Fraunhofer Institute for Material Flow and Logistics IML also offers highly effective support for testing and optimizing supply chains with its Order-To-Delivery-NETwork (OTD-NET) simulator. Thanks to this tool, planning and material flow processes from order to delivery can be continuously assessed. “OTD-NET maps even highly complex supply chains in full and at all levels, including the planning and information flow processes. Using various parameters, it is possible to accurately model cooperation between supply chain partners on the computer,” specifies Marco Motta, Head of Supply Chain Engineering at Fraunhofer IML.
 
Combining digital twins of supply chains with simulations
The tool set examines networks particularly with regard to customer promises in terms of delivery reliability and quality, etc., costs, environmental considerations and, in the analysis of alternative scenarios, resilience. “In the simulation, I can easily play around with demand peaks, a slump in the respective market or scenarios in which production is disrupted,” explains the Fraunhofer IML expert. In this way, forecasts can be made about how a supply chain will react in a state of emergency. Logistics assistance systems that combine a digital twin of the supply chain with simulations show dispatchers which cargo ships have loaded which parts, where these are located and when the consignment will be available at the required location. Supply for the next 20–30 weeks can thus be depicted for global networks, enabling potential bottlenecks to be detected early on. Tracking is also a distinguishing feature of the solution for demand and capacity management. Not only is the number of parts affected displayed but planners can also directly see the impact of this on the whole of production.
 
Most recently, both the automotive and medical sectors have suffered from supply bottlenecks. Saskia Sardesai, Senior Scientist at Fraunhofer IML, is leading different research projects in which OTD-NET is being used to increase resilience in value creation networks for medical supplies. “Especially smaller and medium-sized companies were addressing this problem using existing spreadsheet analysis tools. However, this approach does not identify dynamics.” This is where OTD-NET comes into play: The simulation dynamically shows over a long period whether all parts will be at the right location at the right time. “If all parts are available except for those from my transatlantic supplier and there is no alternative supplier in Europe, I will quickly have a break in my chain lasting over a month,” outlines the specialist.

Increasing the European manufacturing sector’s resilience to future pandemics In the European research project “CO-VERSATILE”, overseen by Sardesai, participants are doing everything in their power to increase the European manufacturing sector’s resilience to future pandemics. The supply chain should be able to react quickly and effectively to a sudden spike in demand for strategic medical supplies. To that end, experts at Fraunhofer IML have developed a simulation model that takes into account future peaks and fluctuations in demand as well as supplier risks. Companies are immediately given an overview of which effects they will have to face. “We have created very simple models to facilitate rapid feedback and implementation for a variety of companies,” explains the project manager. Particular attention was paid to capacities, lead times, transportation frequency and possible supply restrictions. Users can see how individual factors interplay – an invaluable advantage compared to the long-standing Excel solution.

(c) PERFORMANCE DAYS
16.11.2021

PERFORMANCE DAYS 2021: Hybrid Event in December

From December 1 to 2, 2021, the industry will meet up again live at the trade fair center in Munich. Trade visitors, industry insiders and experts can look forward to inter-personal exchanges, intensive networking, exciting fabric innovations and various other program highlights. The fair will go ahead in strict compliance with the current official hygiene regulations and in close cooperation with the Messe München authorities. Planned as a hybrid event, PERFORMANCE DAYS offers the possibility to follow what is on offer digitally.

From December 1 to 2, 2021, the industry will meet up again live at the trade fair center in Munich. Trade visitors, industry insiders and experts can look forward to inter-personal exchanges, intensive networking, exciting fabric innovations and various other program highlights. The fair will go ahead in strict compliance with the current official hygiene regulations and in close cooperation with the Messe München authorities. Planned as a hybrid event, PERFORMANCE DAYS offers the possibility to follow what is on offer digitally.

Live in Munich: PERFORMANCE DAYS in Hall A6
In Hall A6 on the grounds of the New Trade Center in Munich, trade visitors can look forward to an extensive portfolio of exhibitors showcasing their latest functional textiles and fabric innovations for the upcoming winter season, winter 2023/24. Exhibitors who are unable to present their highlights on site can also be accessed via the PERFORMANCE DAYS LOOP digital platform throughout the course of the fair. As part of the newly developed “remote booths” concept, trade visitors will for the first time also find collections from exhibitors who cannot be in Munich in person for the trade show. Interactive exchanges via chat, call or video call is planned.

Two further PERFORMANCE DAYS fairs are planned as live events: The Functional Fabric Fair by PERFORMANCE DAYS in Portland, Oregon, USA on November 17-18, 2021 and Functional Textiles Shanghai by PERFORMANCE DAYS on December 6-7, 2021. Registration is open at www.functionalfabricfair.com/ and www.functionaltextilesshanghai.com/

PERFORMANCE FORUM together with USA Fair
As part of the PERFORMANCE FORUM, a select jury of experts assembles for two days prior to the fair to exchange views on the latest fabric innovations for the winter 23/24 season. In order to ensure a more global market overview, the PERFORMANCE FORUM will curate highlights for the first time in conjunction with the US fair in Portland. Consequently, the next fair in Munich will not only feature the latest products from exhibitors at the Munich fair, but also highlights from the fair in Portland. This year’s Focus Topic in cooperation with the Vaude Academy will engage with the topic “The Sustainable Future of Nylon” and a specific hand-chosen selection of fabric materials. Furthermore, as part of the winter fair, the “sustain & innovate” conference on sustainability, organized in close cooperation with SAZsport, will take an in-depth look at the topic comprising all its aspects along with speakers, webinars and discussion rounds. The program will be broadcast live from the fair and thus accessible for all who wish to follow it online in digital form.  

Eco Award and Performance Award for Innovative Winter Fabrics 23/24
This year, in addition to a PERFORMANCE AWARD, the jury also presented an ECO PERFORMANCE AWARD. An integral part of the winter edition of PERFORMANCE DAYS is the presentation of the fabric highlights and accessory trends in the respective categories for the Winter Season 2023/24 at the PERFORMANCE FORUM. The well-known segments will be joined for the first time this winter by the Shoes & Bags category, while the renowned Lifestyle Category will be continued under its new title, “Function Meets Fashion”. The high level of innovation and quality of many of the fabrics submitted this year are particularly striking.

“The fusion of the two PERFORMANCE FORUMs of our fairs in Munich and Portland has lead to a significant increase in quality and innovation. Thanks to the new partnership, not only were we able to get new, exciting manufacturers on board, but there was also a significant increase in participation in general“, says Marco Weichert, CEO of PERFORMANCE DAYS.

Natural fabrics such as organic cotton, wool or canvas remain in demand. These are joined by significantly more plant fibers such as hemp, coconut shell, bamboo or fibers derived from pineapple or banana leaves. The additional use of castor oil, zinc or ginger supports the antibacterial effect, ensures enhanced breathability, optimum temperature management and makes the fabric soft, light and kind to the skin. The topic of recycling presents itself in various new facets and features exciting trends. The portfolio ranges from the recycling of marine waste, such as old buoys, plastic waste or fishing nets, to the recycling of waste from the automotive and computer industries, such as old car tires or computer chips. Natural dyeing methods are also gaining increasing importance, as is the recycling of materials into the textile loop.

In the Marketplace, visitors have the opportunity to view over 13,000+ products from exhibitors, including the fabric highlights of the individual categories at the PERFORMANCE FORUM. In order to be able to present the fabrics to the digital visitors as realistically as possible in terms of feel, design and structure, the PERFORMANCE FORUM has been equipped with groundbreaking 3D technology, including innovative tools such as 3D images, video animations and U3M files for download.

In addition to the PERFORMANCE AWARD WINNER, which goes to drielease/Optimer, there is also an ECO PERFORMANCE AWARD WINNER, awarded to Long Advance.

Completely new look: With the innovative Dricomfort Geo, drirelease turns to a blend of 6 % Lycra, 44 % polyester and 50 % recycled polyester. The processing of the various fibers in the knitting process, in combination with the Dricomfort GEO finishing, makes the reversible interlock fabric unique.

Unique, new pattern and knit designs are possible thanks to a special jacquard knitting process used to process the recycled polyester yarn. The material impresses with its lightness and versatility. The GEO technology also ensures optimal body temperature management. The adaptable technology provides excellent thermal regulation features through efficient heat management and enhanced moisture transport to optimize comfort and performance. Moreover, GEO boasts UV protection up to 50+.

New recycling variant: Long Advance presents LNT-21191-Z4C, a post consumer nylon that opens up a new world to recycling. The fabric, which consists of 7 % elastane and 93% recycled polyamide via Mass Balance, introduces new facets to the topic of recycling. BASF is using tire waste from now on and processes them into a new fiber. fiber. Due to the recycling, the need for synthetic fabrics are reduced to replace petroleum-based plastics with plastics made from renewable raw materials.

(c) FESPA
02.11.2021

FESPA back with first live events in Europe

FESPA has kick-started business recovery in the speciality print and signage communities with the successful return of FESPA Global Print Expo and European Sign Expo 2021 (12 – 15 October 2021) after a two-year gap.

The first live FESPA events in Europe since Spring 2019 attracted a strong audience dominated by business leaders, who came with an appetite to update their industry knowledge with a view to short- and medium-term investment.

FESPA has kick-started business recovery in the speciality print and signage communities with the successful return of FESPA Global Print Expo and European Sign Expo 2021 (12 – 15 October 2021) after a two-year gap.

The first live FESPA events in Europe since Spring 2019 attracted a strong audience dominated by business leaders, who came with an appetite to update their industry knowledge with a view to short- and medium-term investment.

International audience of senior decision-makers
Visitors came from more than 100 countries, with a strong emphasis on the Benelux region and Germany which accounted for 49% of the audience, in line with expectations given the location in Amsterdam. Other strongly represented countries were Italy, France, the United Kingdom, Spain and Poland. As anticipated, the challenges for long-haul travellers due to COVID-related restrictions resulted in fewer visitors from outside Europe than usual for a Global Print Expo event. In total, the events attracted 7,850 unique visitors, 42% of whom attended for more than one day, bringing total visits to 11,130.

Close to half of all visitors (44%) were owners or managing directors, reinforcing the significance of the event as a springboard for business recovery and forward planning. Two in three visitors influence or make final purchasing decisions in their business.

54% of visitors stated that they were visiting FESPA for the first time, indicating a thirst for market knowledge, insight and inspiration following the commercial challenges of the pandemic.

Sources of inspiration
Printeriors was once again a popular attraction for visitors. Inspired by nature and curated by FESPA’s Textile Ambassador, Debbie McKeegan, the feature highlighted digitally printed applications targeted at printers operating in or looking to expand into interior décor. In collaboration with industry suppliers including Imageco, Kornit Digital, PONGS, swissQprint and TTS, the products displayed were produced using a series of high-end technologies, print processes and materials.

The World Wrap Masters Europe 2021 competition was also a key area of interest. In addition to a series of demonstrations and workshops from wrap experts, visitors saw competitors battle it out for the title of the “World Wrap Master of Europe 2021”. On day four, Norman Brübach from Germany was crowned the winner and will go on to compete against regional champions in the World Wrap Masters Final 2022 at FESPA Global Print Expo 2022 in Berlin.

For members of the community unable to attend the event in person, FESPA and its exhibitors provided an array of live-streamed and virtual content. The FESPA Live sessions involved conversations with key exhibitors, printers and print experts on the latest trends and innovations and these attracted 5,125 views throughout the four-day event. The recordings of the sessions are also still available to watch on demand.

Neil Felton, FESPA CEO comments: “Feedback from exhibitors was effusive, with many commenting on the upbeat mood among visitors, the unmatched value of face-to-face conversations with senior decision-makers, the enthusiasm for the new technologies and consumables on display, and the overriding sense of optimism for the future. The buzz in the halls was energising and the impression was that delegates felt very confident and happy to be in a live event environment again after such a long time.”

Neil Felton concludes: “The past two years have undoubtedly been challenging for everyone in our community. To move forward, printers and signmakers need to unearth new opportunities, explore the latest technologies and meet with peers to share ideas. This year’s events were an important milestone in our collective recovery and we hope that our next Global Print Expo and European Sign Expo, which will return to Messe Berlin, Germany, from 31 May – 3 June 2022, will finally put our whole global community back in motion.”

(c) Messe Düsseldorf / ctillmann
26.10.2021

A+A 2021: Restart for Trade Fairs in Düsseldorf

  • World's leading trade fair for safe and healthy working offers central platform for personal exchange within the industry

The responsible handling of the issues of safety and health at work has once again moved into the focus of society and politics due to the pandemic. At A+A 2021, which begins on 26, October 2021, these topics have been the focus since its premiere. Under the motto "People matter", A+A 2021 will present everything to do with personal protection, occupational safety and health at work from 26 to 29 October. More than 1,200 exhibitors from 56 nations will present themselves to trade visitors in 10 halls at the Düsseldorf exhibition centre.

  • World's leading trade fair for safe and healthy working offers central platform for personal exchange within the industry

The responsible handling of the issues of safety and health at work has once again moved into the focus of society and politics due to the pandemic. At A+A 2021, which begins on 26, October 2021, these topics have been the focus since its premiere. Under the motto "People matter", A+A 2021 will present everything to do with personal protection, occupational safety and health at work from 26 to 29 October. More than 1,200 exhibitors from 56 nations will present themselves to trade visitors in 10 halls at the Düsseldorf exhibition centre.

"The anticipation for the fair was great. This year we were particularly looking forward to the personal exchange with the industry. The positive exhibitor feedback confirms that the players in occupational health and safety want a live platform. And with the A+A we deliver what only a trade fair can offer. Tactile product presentations and innovations as well as planned and accidental encounters with the entire industry," says Birgit Horn, Project Director A+A.

Exciting topics and best practices at the A+A Congress
Parallel to the A+A trade fair, the 37th International Congress for Occupational Safety and Health deals with numerous current topics and challenges of the scene. It is organised by the Federal Working Group for Safety and Health at Work (Bundesarbeitsgemeinschaft für Sicherheit und Gesundheit bei der Arbeit, Basi). In more than 25 series of events, well-founded specialist knowledge and current political topics are conveyed and intensively discussed for all stakeholders in matters of safety and health at work, on site and in some cases also digitally. "Even the opening event will be interesting. Social partners and other stakeholders will discuss the impact of the pandemic on occupational safety and health and the return to the 'new normal' that is now beginning," says Basi Managing Director Dr Christian Felten.

At the A+A Congress, renowned experts from the field of occupational safety and health will provide answers to central questions such as: How does the digitalisation of work affect the health and safety of employees? How do I, as an occupational safety specialist, advise companies and employees on this? How should decentralised workplaces be managed in a safe and healthy way? How do you determine a healthy balance between mobile and stationary work? What is the need for occupational prevention in the case of musculoskeletal stress and what is the current need for prevention in the case of activities involving carcinogenic hazardous substances and bio-substances? There are many interesting events on this and many other topics, further information can be found at www.basi.de/kongress. .

Trend topics at the A+A 2021
Digital performance and sustainability determine the current discussion and will continue to strongly influence the future of work. In addition to these two megatrends at A+A 2021, the focus of the framework programme is on solutions for the future (Future Solutions), new working worlds (New Work) and the topic of hygiene and pandemics.

A+A Live: Experience safe and healthy work with all senses
Best practices using state-of-the-art products and processes will be communicated under the label "A+A live" in the Trend Forum, the Theme Park Operational Fire Protection and Emergency Management, the Robotics Park and the Start UP Zone.

In Hall 10, trade visitors will find the Safety and Health Meeting Point, the competence centre for all occupational health and safety issues. This is where Basi's member and partner organisations present themselves..

The Robotics Park is also located in Hall 10, it is divided into the Self Experience Space and the Exoworkathlon. The partner of the Robotics Park is the Fraunhofer IPA from Stuttgart.
In the Self Experience Space, the following manufacturers of exoskeleton solutions will be presenting their products, which visitors can try out for themselves:  Ottobock SE & Co. KGaA, Japet Medical Devices SAS, Iturri, German Bionic Systems GmbH, Ergoschutz GmbH, suitX Inc, hTRIUS GmbH, Levitate Technologies Inc. and Laevo B.V.

The Exoworkathlon is a live study conducted by the Fraunhofer Institute for Manufacturing Engineering and Automation (IPA) and the Institute for Industrial Manufacturing and Management at the University of Stuttgart (IFF) in which young test subjects (trainees and technical students) run through a course once with and once without an exoskeleton. The data collected during the Exoworkathlon is used to scientifically evaluate the extent to which these exoskeletons reduce muscular and skeletal strain and increase performance.

In Hall 4, expert lectures on the topics of digitalisation + safety, digitalisation + health, sustainability, protection and hygiene as well as safe handling of hazardous substances will provide an insight into current developments in the Trend Forum.

The Corporate Fashion Lounge is located in Hall 5. Here, trade visitors can find out about the latest trends in fashionable workwear and experience how versatile modern workwear is today. At the same time, the lounge provides an outlook on the future role that corporate fashion will play at the trade fair from A+A 2023 onwards.

In Hall 6, trade visitors will find the action area on industrial fire protection and emergency management, organised by the Bundesverband Betrieblicher Brandschutz / Werkfeuerwehrverband Deutschland (WFVD). Several live demonstrations will simulate the use of chemical protective suits (CSA) in the event of the escape of toxic substances in the event of an accident and demonstrate the correct prevention.

More information:
A+A
Source:

Messe Düsseldorf

Foto: Pixabay
12.10.2021

Making companies crisis-proof: Resilience as an extended security concept

Companies today face a variety of increasingly complex risks. Not least the pandemic has shown how crises can pose an existential threat to companies. The FReE tool of the Fraunhofer Institute for High-Speed Dynamics, Ernst-Mach-Institut, EMI, allows companies to measure their resilience and subsequently be prepared for upcoming crisis scenarios.
 

Companies today face a variety of increasingly complex risks. Not least the pandemic has shown how crises can pose an existential threat to companies. The FReE tool of the Fraunhofer Institute for High-Speed Dynamics, Ernst-Mach-Institut, EMI, allows companies to measure their resilience and subsequently be prepared for upcoming crisis scenarios.
 
Our world is highly complex and prone to disruption: Natural disasters, cyberattacks, power outages, terrorist attacks, pandemics and other crisis scenarios can threaten companies existentially. The corona pandemic has shown us how vulnerable the German economy really is: According to the Federal Statistical Office, in 2020 the economy fell into a deep recession after ten years of growth; especially in the second quarter of 2020, economic output saw a historic slump. There will be other crises after this pandemic. The classic methods of risk analysis and risk management, which only take into account expected risks, do not adequately protect companies against major losses.

“Companies often only consider the most likely scenarios rather than focusing on possible crisis events,“ says Daniel Hiller, Head of business unit Security and Resilience at Fraunhofer EMI in Freiburg. Teams at Fraunhofer are establishing resilience as a new security concept to help prepare organizations and companies for crises. The results of their research work include the online tool Fraunhofer Resilience Evaluator FReE and the KMU-Lagebild software, both designed to enable companies to measure and evaluate their resilience and to carry out a resilience analysis before, during and after a disruptive event.
 
The five-stage concept “Prepare, Prevent, Protect, Respond and Recover”
The online tool FReE allows companies to plan resilience strategically, to implement the abstract concept in their company and to put it into practice on management level. FReE is based on the five-stage concept “Prepare, Prevent, Protect, Respond and Recover.”  

The software comes with a list of 68 questions related to the five resilience stages. The answers provide the company with some initial information needed to assess resilience. The five stages are ordered chronologically, starting with a what-if scenario. During this Prepare stage companies prepare for disruptive situations, which helps avert damage using preventive measures during the Prevent stage.

“An aluminum processing plant, for example, might want to protect its premises with security fences and cameras, because thieves usually break in at night to steal aluminum,“ says Hiller, illustrating the first two stages using a classic example. The Protect stage, as the name suggests, aims to protect; this might include safeguarding important infrastructures or buildings with additional concrete layers or walls. If it was not possible to stave off the disaster, the Respond stage comes into play. It is now important to quickly identify the cause and extent of the damage and to preserve critical supply functions. After the incident, companies should systematically draw lessons from the crisis in order to be better able to avert future risks and to boost their resilience in a cyclical iterative process – researchers call this stage Learn and Adapt.
 
The FReE tool takes the user through the list of questions, which are ordered chronologically into the sections before, during and after a disruption and cover all company divisions. These including personnel, finance, infrastructure and technology. The tool allows you to filter by division during the evaluation process. “For example, a controller can set the filter such that only results related to finance are shown,” says Hiller. Possible questions include: “Is there a disaster manager in the event of a disruption?“, “What are their qualifications and powers?” or “What are the financial reserves for emergencies?” The evaluation is shown in the radar chart, with the worst result being at zero percent in the graticule.

FReE is available in three versions: The free web-based quick version includes 15 questions. The full version, which includes the complete list of 68 questions, is available on a project basis. The accompanying consulting project is based on the paid version. As part of the consulting project, Hiller and his team work together with the companies to develop appropriate measures to boost resilience and eliminate weak spots. Furthermore, additional questions can be added to the FReE tool to adapt it to the needs of specific industries. Many SMEs are already using the quick version and are planning to update it to the full version.

KMU-Lagebild project
While FReE enables companies to assess their resilience on their own, the KMU-Lagebild project supports them in carrying out a comprehensive resilience assessment. The researchers model all procedures and processes on the computer using the available data. By inputting hypothetical disruption scenarios, you can see how the system reacts to them and which countermeasures have to be taken. “By asking yourself not only what the most likely disruptions are, but also what potential incidents there are, you broaden your view of the risks. What’s more, resilient companies exhibit a high level of adaptability and flexibility,” says Hiller in summary.

More information:
SMEs resilience corona crisis
Source:

Fraunhofer-Institut für Kurzzeitdynamik, Ernst-Mach-Institut, EMI [Fraunhofer Institute for High-Speed Dynamics, Ernst-Mach-Institut, EMI]

(c) Messe Frankfurt Exhibition GmbH or Messe Frankfurt GmbH
05.10.2021

Heimtextil 2022: International Reunion eagerly awaited

Meeting business partners, discovering new products and gaining inspiration – all will be possible again when Heimtextil 2022 opens its doors in Frankfurt am Main from 11 to 14 January. With registrations from around 1,600 exhibitors from 50 countries, the Trade Fair for Home and Contract Textiles anticipates a highly promising return to the international stage. The Heimtextil Team has begun the decisive preparatory phase for this international meeting place for the sector with great commitment and enthusiasm.

Meeting business partners, discovering new products and gaining inspiration – all will be possible again when Heimtextil 2022 opens its doors in Frankfurt am Main from 11 to 14 January. With registrations from around 1,600 exhibitors from 50 countries, the Trade Fair for Home and Contract Textiles anticipates a highly promising return to the international stage. The Heimtextil Team has begun the decisive preparatory phase for this international meeting place for the sector with great commitment and enthusiasm.

“With four months still to go, there has been a tremendous response to Heimtextil 2022, especially from the international side. The yearning for personal encounters and the chance to examine the latest products in reality is greater than ever before. We are looking forward very much to welcoming the sector back to our fair and exhibition centre and have complete confidence that Heimtextil 2022 will be a safe and successful event for all concerned”, says Olaf Schmidt, Vice President Textiles & Textile Technologies, Messe Frankfurt.

Trendsetting themes and a multifaceted product spectrum
In addition to the extensive spectrum of products to be seen, Heimtextil 2022 will offer inspiration and an attractive range of information services and events to help visitors discover the latest market developments in the sector. In particular, the presentation of the Heimtextil Trends provides in-depth insights into tomorrow’s furnishing themes. Also at Heimtextil, Interior.Architecture.Hospitality will spotlight offers for (interior) architects and hospitality experts. Moreover, particular emphasis will be given to the on-trend subject of healthy sleep, including numerous advisory services and products for the specialist bed trade. In this connection, the Heimtextil Sleep & More Conference will be a meeting place for representatives of the specialist bed trade with a high-grade programme of lectures, discussions and product presentations to choose from. Another important focal point at Heimtextil 2022 will be far‑reaching aspects for greater sustainability. Naturally, detailed information will also be available about this topic. Other highlights include presentations by Trevira and DecoTeam.

Digital services to supplement the trade fair
The range of products and information at Heimtextil 2022 will be rounded off by a blend of digital services. For example, the complete spectrum of Heimtextil Trends will be available for the first time in digital form – richly illustrated and visualised with the latest colours, designer features and short films. The Future Materials Library is also online with a first-class selection of sustainable material innovations. Also in planning are videos on demand about many of the items on the programme and tours of the fair via audio guides.

Another digital service provided by Messe Frankfurt is the order and data-management portal Nextrade, which offers a digital 24/7 business relationship between dealers and suppliers. The first digital B2B marketplace for the home and living, Nextrade brings together the demand and supply sides of the whole sector online and thus generates substantial value added for both sides.

(c) Messe Frankfurt GmbH
13.07.2021

Messe Frankfurt aiming for €500 Million in Sales in 2022

Messe Frankfurt is ready to start up again. Speaking at the Corporate Press Conference earlier today, Wolfgang Marzin, President and Chief Executive Officer of Messe Frankfurt, said: “If the pandemic situation continues to improve, we have every confidence that we will be able to get fully started again in all areas in 2022. We are aiming for sales of over €500 million.”

Mayor Peter Feldmann, Chairman of the Messe Frankfurt Supervisory Board, also stressed: “Our trade fairs, congresses and other events are central elements in the global economy and part of the economic lifeblood of Frankfurt and the Rhine-Main region in particular. I firmly believe that, once the pandemic has passed, Messe Frankfurt will be one of the top players in the international trade fair sector.”

Messe Frankfurt is ready to start up again. Speaking at the Corporate Press Conference earlier today, Wolfgang Marzin, President and Chief Executive Officer of Messe Frankfurt, said: “If the pandemic situation continues to improve, we have every confidence that we will be able to get fully started again in all areas in 2022. We are aiming for sales of over €500 million.”

Mayor Peter Feldmann, Chairman of the Messe Frankfurt Supervisory Board, also stressed: “Our trade fairs, congresses and other events are central elements in the global economy and part of the economic lifeblood of Frankfurt and the Rhine-Main region in particular. I firmly believe that, once the pandemic has passed, Messe Frankfurt will be one of the top players in the international trade fair sector.”

Presuming that the pandemic situation and the restrictions imposed by local authorities permit this, events are also to be organised again at the Group’s Frankfurt base in the second half of this year. Since the pandemic broke out in March 2020, it has been scarcely possible to generate any sales at all in Germany. Outside Germany, Messe Frankfurt was only able to hold events to a limited extent, for example in China. The pandemic brought the Group’s decades of growth to an abrupt halt. Since then, Messe Frankfurt has focused on ensuring sufficient liquidity for the Group, with a flexible but strict budget. There are still no plans for redundancies.

Wolfgang Marzin: “In spite of the strict cutbacks, the backing of our shareholders – the City of Frankfurt and the State of Hesse – means that, even in times like these, we are in a position to seize opportunities and invest counter-cyclically. With outside capital and a shareholder loan, Messe Frankfurt’s financial position has been secured for the current financial year and well into 2022.”

After the final financial report for financial year 2020 was submitted, Group sales were approximately €257 million (2019: approx. €736 million). With a consolidated net loss of around €122 million for the year, the result was far removed from the consolidated net profits of previous years (2019: approx. €50 million). The current financial year will also see a decline in all the Group’s financial performance indicators.

In spite of very difficult conditions, a total of 153 events were held over the past financial year – these included 46 trade fairs and exhibitions (2019: 155) with more than 33,000 (2019: 99,246) exhibiting companies and 1.2 million visitors.

As Wolfgang Marzin summed up: “The need to hold all events entirely in digital form illustrated the importance of face-to-face interaction for success in business.” And Detlef Braun, Member of the Executive Board of Messe Frankfurt, added: “The digital working environment and long-distance interaction that have been our everyday reality for over a year have led to a certain digital fatigue among many people. In the overall context of our events, hybrid events will continue to play an important part and to add value for the sectors.” It is not possible at present to predict exactly how the demand for digital and hybrid formats will actually develop. Wolfgang Marzin: “Changes will be of an evolutionary but lasting nature, with great advances being made in integrating valuable digital elements. Aspects relating to sustainability, growing environmental awareness and experience in digital interaction will lead to changes in behaviour – which, incidentally, was already happening before the coronavirus broke out.”

Messe Frankfurt is planning events in digital, hybrid and in-person formats for the third and fourth quarters of the current financial year. The premiere of Frankfurt Fashion Week took place in digital form under the Frankfurt Fashion Week (FFW) Studio label. Detlef Braun: “Back in April, we opted – together with everyone else involved – to hold an exclusively digital event. With an expected international component of 80 percent, a physical event would not have been feasible given that the pandemic situation was still volatile.” Automechanika Frankfurt Digital Plus will be launched in September according to the Plug & Play principle. As Detlef Braun explains: “We developed a hybrid concept that contains a condensed physical exhibition while also allowing all participants to present themselves and network internationally by digital means.” In 2022, Automechanika will be reverting to its original cycle of being held in even-numbered years. For the first time ever, Hypermotion will be taking place parallel to Automechanika. When Nordstil opens its doors in Hamburg in July, it will be the first in-person Messe Frankfurt event to be held again in Germany.

The 70 or so guest events scheduled to take place in Frankfurt in the second half of the year – including trade fairs like Franchise Expo, White Label World Expo, the Frankfurt Book Fair and Food Ingredients & Health Ingredients Europe – will also be creating new momentum at the Group’s Frankfurt base. Uwe Behm, Member of the Executive Board of Messe Frankfurt, commented: “We are delighted that our contract with DECHEMA has been renewed.” This means that the Frankfurt exhibition grounds will be playing host to ACHEMA – the world forum and leading show for the process industries – until at least 2027. Uwe Behm: “ACHEMA is a prime example of the kind of premium international event and personal interaction that will remain important in the future as well as sending an important signal for our Frankfurt base.”

As Mayor Peter Feldmann concluded: “Even in challenging times, Messe Frankfurt continues to invest in its future and in expanding its portfolio, having added a total of 23 events worldwide since 2020. These include, for example, the Cross Border E-Commerce Fair in Shenzhen – the first event of its kind in China – which was added during the current financial year. As well as this, the Group will be stepping up its activities in the North Chinese city of Tianjin. Located in the centre of the Circum-Bohai-Sea Economic Zone, the city’s economic importance is on a par with that of the Greater Bay Area and Yangtze River Delta and it is set to be a new global trade fair hotspot.”

(c) Neonyt/Messe Frankfurt GmbH
30.03.2021

Circularity and Fashion: Interview about the Business and Communication Platform Neonyt

Circular instead of throwaway economy - from fast fashion to zero-waste philosophy. The key elements of the circular economy in the fashion business are: Avoiding waste and pollution through new processes, continuous recycling of products and materials, and regeneration of natural systems. Textination talked with Olaf Schmidt, Vice President of Textiles & Textile Technologies, and Thimo Schwenzfeier, Show Director of Neonyt, from Messe Frankfurt about the Neonyt trade show as a business and communication platform for circularity & fashion.
 
It has been about 10 years since Messe Frankfurt ventured onto the "sustainable" fashion trade show stage. Initially with the Ethical Fashion Show, then with the Greenshowroom, there were two trade show formats in Berlin dedicated to the topic of green fashion. What prompted you as a trade show organizer to launch such a special format in Germany at that time?

Circular instead of throwaway economy - from fast fashion to zero-waste philosophy. The key elements of the circular economy in the fashion business are: Avoiding waste and pollution through new processes, continuous recycling of products and materials, and regeneration of natural systems. Textination talked with Olaf Schmidt, Vice President of Textiles & Textile Technologies, and Thimo Schwenzfeier, Show Director of Neonyt, from Messe Frankfurt about the Neonyt trade show as a business and communication platform for circularity & fashion.
 
It has been about 10 years since Messe Frankfurt ventured onto the "sustainable" fashion trade show stage. Initially with the Ethical Fashion Show, then with the Greenshowroom, there were two trade show formats in Berlin dedicated to the topic of green fashion. What prompted you as a trade show organizer to launch such a special format in Germany at that time?

Olaf Schmidt: Messe Frankfurt's Texpertise Network brings together the world's most important textile trade shows - at around 60 events worldwide, we show what drives the textile and fashion industry. We present the current topics and trends and set impulses for the entire textile value chain. Messe Frankfurt recognized the need for a suitable platform for the future topic of sustainability at an early stage. It was therefore obvious to expand our expertise in the field of fashion and to meet the demand from this segment. To achieve this, we have adapted and realigned existing formats: After launching the Ethical Fashion Show in Paris in 2004, Messe Frankfurt France took over the event in 2010. Two years later, Messe Frankfurt founded the Ethical Fashion Show Berlin in Germany and found, with the moving of the event to the polarizing capital, the ideal location for the coming years. Messe Frankfurt merged the already existing Greenshowroom with the Ethical Fashion Show, and from January 2015 the two shows took place in one venue. For Messe Frankfurt, hosting these events was the next logical step on our way to a sustainable fashion future - the concept is now established in the sustainable fashion market and has a continuous growth potential. The merging of the trade show duo in 2019, with the current name Neonyt, allowed us, our exhibitors and visitors a new content orientation and a holistic approach to the topic of sustainability as well as a more direct access to the conventional fashion market, especially with regard to retail. In summer 2021, Neonyt will take place for the first time in the new fashion hotspot Frankfurt as part of the new Frankfurt Fashion Week.

 
In 2019, both event formats were merged, the new trade show Neonyt was born and 1 + 1 became what? What components does Neonyt offer in addition to the previous trade show concepts, what is so "new-new" and how did you actually come up with the name?

Thimo Schwenzfeier: One plus one, as you so nicely put it, did not simply add up to two with Neonyt. One plus one equals unique, neo-new, internationally relevant: Among other things, the trade show business was supplemented by the international conference format Fashionsustain and a showcase to gradually bring
together the topic of sustainability with the topics of technology, innovation and prepress. Our content creator format Prepeek ensures the necessary lifestyle and the fashion show provides the glamour of the fashion world. Neonyt combines the most important elements of the international textile and fashion industry - style, business, inspiration, innovation, knowledge, fun and community. And that is exactly what makes Neonyt so "new-new". Progressive and polarizing - the artificial word Neonyt is derived from the ancient Greek word "neo" (eng. new, revolutionary) and the Scandinavian word "nytt" (eng. new). "The renewed new" - Neonyt is our synonym for the fundamental transformation process of the textile and fashion industry, a reinterpretation of what has already been there and our commitment not to stand still and to promote positive change together.

 
For the Neonyt trade show format, you have teamed up with partners - for example, for conferencing components and in the design area. What expertise do they provide, and what is the added value for exhibitors and visitors?

Thimo Schwenzfeier: We know which future topics our brands and the community are currently dealing with and therefore create the right platform - for personal encounters and exchange, for networking and successful business deals. To put it simply: we organize trade shows, we organize events, we provide the right setting, we connect people and business. Neonyt therefore forms the global interface between the various players in the textile and fashion industry - between industry, trade, politics, services and consumption. And so that a lively, transparent and, above all, authentic dialog can develop between all counterparts, we naturally draw on the knowledge of industry experts and form strong partnerships to push fashion and sustainability forward. Only together can we achieve real change and guarantee that our community is provided with sufficient and, above all, the right information to make self-determined decisions.
 

In recent years, the keyword circularity - or rather closing the loop - has been encountered everywhere in the fashion industry. Whether Stella McCartney, the Ellen MacArthur Foundation, or large retail groups - many players and decision-makers are of the opinion that the future of the fashion world lies only in a circular economy and not in downcycling of any kind. What is Neonyt's view on this?
         
Thimo Schwenzfeier: That's right, the concept of circular economy is not new, nor is it limited to the textile and fashion industry. Circularity - actually the ultimate for every product, every industry, for our global society. The concept is supposedly simple: All materials and products are kept in a closed loop, the useful life is increased and at the end of the product life cycle everything is recycled. Many sustainable fashion labels are already showing how it's done. Neonyt brands are right at the forefront and are already implementing practices that should become the norm as soon as possible: starting with T-shirts or shoes made from recycled materials and take-back systems for collection items. As well as compostable clothing that "dissolves" at the end of the product life cycle and breaks down into its natural components, and on to repair services and leasing models for denim and co. - thinking holistically, acting in a sustainable manner and producing in a circular way are definitely the trends of the coming fashion seasons and at least one important, if not the most important, component of the future fashion world.

 
For the idea of a circular economy to be implemented successfully, there needs to be an interplay between technology, production, design and sales. What presentation options and forms of communication does Neonyt have in store for the various components?  

Thimo Schwenzfeier: The combined innovative power of technology, sustainability and digitization is an important driver of the current developments in the textile and fashion industry - including the topic of circularity. Processes and production sequences are changing along the entire value chain - the industry has to reinvent itself for the most part. Neonyt shows how this can work successfully in the long term, with the internationally established Fashionsustain conference format - including spin-offs in China, Europe and the USA - and the supplementary Showcase. Together, these two formats offer the ideal mix of orientation and inspiration to prepare the industry for the future. Virtual fashion, authentic brands and textile value chains, science and innovation as well as retail, business models and impact investment - at Fashionsustain, top-class experts will exchange ideas with an interested professional audience and discuss the change and new solutions in the textile and fashion industry. The Neonyt Showcase takes a deeper look at the topics and innovations presented and discussed on the Fashionsustain stage. Expert knowledge on-demand, so to speak: whether microfactories or installations - Neonyt brands as well as brands from the rest of the Texpertise Network of Messe Frankfurt, such as exhibitors at Texprocess, get the chance to present sustainable innovations, new technologies and materials, initiatives, change-maker campaigns or research projects. Here they interact directly and practically with Neonyt's international cross-sector community.
 

Last year was an unprecedented challenge for trade show companies due to the pandemic situation. Neonyt was also affected by this - and physical events had to be canceled. With a digital format "Neonyt on Air" you have tried to offer exhibitors and visitors an alternative platform. What has been your experience: Did the focus of the trade show and its community perhaps even help to make such a virtual event easier to launch? 

Olaf Schmidt: Corona has already changed a lot and will certainly continue to do so in one way or another. Nevertheless, it will continue to be our task as trade show organizers to offer the industry the best possible meeting platforms for presenting their new products worldwide. We are convinced that people will continue to want to meet in person and discuss new products as well as services in the future. This is particularly the case in the textile sector, where haptics plays a very crucial role. We expect that there will even be a certain catch-up effect after the crisis. Because what the last two very successful digital seasons of Neonyt on Air, for example, have nevertheless shown clearly: Fashion lives from personalities, presentation and inspiration. Digital formats can support this, but they cannot fully replace it.
 
Thimo Schwenzfeier: The digital Neonyt on Air was far from being a total replacement for the original physical seasons, but nevertheless a huge success. For one week, fashion, lifestyle and digital experts were discussing about more authenticity, immediacy and transparency in the textile and fashion industry in numerous keynotes, interviews and panel discussions. With more than 24,000 international followers on Instagram, we generated around 50,000 impressions and more than 4,700 content interactions with our presenting partners Grüner Knopf, Hessnatur and Oeko-Tex in just five days. These figures show, that the topic of sustainability has arrived in the middle of society and is being discussed across all industries. I think that the polarization and, above all, the prevailing restrictions, as far as trade and commerce are concerned, have certainly contributed to holding a successful digital format. Digitization was truly the booster for the fashion industry in this case: Instead of replacing personal exchange, it helps to maintain and expand the business activities of brands, especially in the current times. And quite clearly, the need for exchange in the fashion industry and the motivation to initiate together a change are still enormous. Neonyt on Air has once again shown us that clearly. However, we are already looking forward to the next physical edition of Neonyt.
 

The COVID-19 pandemic has also left its mark on the textile and clothing industry. When you look back on just under a year of "state of emergency" - what positive experiences do you take with you, where do you see a need for improvement, for what support are you grateful for and where did you feel you were left on your own? 

Olaf Schmidt: A year like no other - that can clearly be said about the last one. The Corona pandemic caught everyone off guard - us as trade show organizers, but of course also our exhibitors, visitors and partners. Especially in the near future, we must continue to expect, that trade shows can only be held under stricter health and safety regulations at first. Messe Frankfurt reacted quickly and developed a comprehensive safety and hygiene concept. One thing was clear: we all had to adjust and deal with a new situation. And so far, we've done a great job together, the team understanding among each other, the close contact - although physically at a distance, but globally networked - between all those involved, makes me feel positive about the future. For me, an important realization of this global pandemic, a credo almost, is to be open to new ways and opportunities and to find ways to combine things rather than separate them: Hybrid solutions, so to speak.    

Thimo Schwenzfeier: There was no master plan for Neonyt, and in places there was also the impression that we now had to "reinvent the wheel": How does collaboration work when face-to-face meetings cannot take place? Can digitized contact compensate for the social distancing that is currently being imposed and still make it possible to work closely together? How can business relationships be maintained when stores are closed? How can priorities be set when well-tested solutions and established annual plans lose their validity? Who am I, who are 'the others' and what defines community? Never have questions about our creation and existence, about what makes us who we are and what we want to be, been more relevant than right now. One thing that I take away from the current situation and that allows me to continue to look forward positively despite difficult circumstances is the fact, that cohesion and solidarity with one another - both privately and professionally - have become increasingly important. Like a magnifying glass, the crisis has magnified existing opportunities, but also challenges, and brought the essentials into focus. I think that if we continue to try to experience things more consciously and not take them for granted, we will manage together to create a " new normal " and leave this crisis with more strength.
 

As in the past in Berlin, Neonyt is currently also located in Frankfurt in the environment of the Fashion Week and conventional trade shows. Can you imagine that a special event concept like Neonyt will be unnecessary in a few years, because the circularity concept will have established itself in the clothing industry worldwide?

Olaf Schmidt: A clear no. Sustainability per se is already no longer a unique selling point. The important thing is to keep up with the times, to follow trends or, even better, to track down new trends yourself and develop them further. Things, strategies, concepts will always change - if last year showed us one thing, it was certainly that. It is more than desirable that we all learn from this crisis and reflect on the really important values, on solidarity between partners, on climate protection and sustainability. It may be exactly for this reason, that companies that place particular emphasis on sustainability will emerge even stronger from this crisis. So you can be sure that we, as a leading international trade show organizer for the textile industry, will continue to focus on sustainability and support future-oriented companies and solutions. However, this will not make our formats obsolete due to the establishment and normalization of holistic business practices in the textile industry. But it is impossible to make an exact forecast for the coming decades. Over the last few months, we have all noticed ourselves in our personal everyday lives or in our professional lives, how uncertain and volatile the future is. What is clear, however, is that the fashion industry - the world in general - will change even faster than before. And therein lies the opportunity for formats like Neonyt. The ten-year history shows in how many directions Neonyt has already developed, content focal points have been shifted and it has reinvented itself - this will also be the case in the future.
 

Mr. Schwenzfeier, in addition to your role as Director of Marketing Communications for Messe Frankfurt's textile exhibitions, you have also been Show Director of Neonyt since 2018. You have spoken to many exhibitors and visitors - which ideas or creations have particularly impressed you?

Thimo Schwenzfeier: I think it's not so much the individual innovations or creations of the exhibitors at our trade shows. And I deliberately choose the plural here. Because in my function as Director of Marketing Communications in the Textiles & Textile Technologies division of Messe Frankfurt, Neonyt is just one of "my" events. I think it's more the variety of fashion, technical and professional innovations that brands, labels, companies, start-ups and designers present every year. But if I really had to choose one innovation, it would probably be the vegan "Currywurst" sneakers made of red pepper and recycled PET bottles - the same label also offers shoes made of wood, stone, coffee and mushrooms or now even meteorite particles. It is impressive to experience every season anew of how creative the textile and fashion industry is.
 

Breaking new ground means being willing to make decisions, overcoming fears - and thus also having the courage to fail. Not every project can succeed. In retrospect, about which entrepreneurial decision by Messe Frankfurt are you particularly glad, that you made?
 
Olaf Schmidt: Clearly the decision to create Neonyt. To establish our own trade show format for fashion, sustainability and innovation and to integrate the freedom and lifestyle, which entail this topic, into our event. After more than a decade, we may be saying goodbye to Berlin in 2021, but not to our community and our spirit. Together we look back on many fashionable seasons and great locations in the capital: starting in the Hotel Adlon Kempinski to the Ewerk, the Postbahnhof, the Kronprinzenpalais, the Funkhaus and the Kraftwerk to the last physical event in Tempelhof. With the turn of the year and in the setting of Frankfurt Fashion Week, Neonyt is about to move to the metropolis by the Main. In Frankfurt, worlds collide: Skyscrapers and 19th-century villas. Architectural sins and masterpieces. Business and middle class. Red-light district and luxury boulevard. Frankfurt Fashion Week sets new impulses in this area of conflict. And in the middle of all this is Neonyt. The signs are pointing to a new beginning - a restart for the entire fashion industry, together we are taking sustainability to the next level - the focus topics Applied Sustainability and Applied Digitization are creating a completely new Fashion Week ecosystem in the metropolis by the Main.
 

If everything works out, Neonyt can be held again as a face-to-face event for the first time in July 2021. What are your plans? What and who can visitors look forward to? And what backup is there for a worst-case scenario?

Thimo Schwenzfeier: Of course, due to the currently ongoing tense situation around Covid-19, it is difficult to make binding statements about the next physical event. However, we are cur rently expecting the situation to ease into the summer summer 2021 is therefore on the health of everyone - exhibitors, visitors, partners and employees of Neonyt. Messe Frankfurt has developed a concept that includes detailed hygienic measures: Hygiene, distance and fresh air supply are important factors, which we coordinate with the responsible authorities in Frankfurt and those in charge of Frankfurt Fashion Week. In due course, the Neonyt community will receive advice and recommendations for the trade show attendance and participation, that comply with current regulations. We have not yet thought about a concrete backup for a worst-case scenario, as we are currently anticipating a physical B2B event - but the last two seasons have shown, should it not be possible to hold the Neonyt face-to-face, that we are quite well positioned with the digital Neonyt on Air and could certainly adapt the format for another summer event. We regularly exchange ideas with all market participants and try to get a sense of opinions and wishes from our community through surveys. Wait and see, one might say - in the end, we also have to act according to what the current health situation allows and what decisions are made by politicians.

The Interview was conducted by Ines Chucholowius,
Managing Partner, Textination GmbH

09.03.2021

Functional Textiles Shanghai by PERFORMANCE DAYS celebrates its Chinese premiere

Design & Development GmbH Textile Consult, founder and trade fair organiser of PERFORMANCE DAYS in Munich, is eyeing the new year with a lot of hope. After the launch of Functional Fabric Fair by PERFORMANCE DAYS in New York City and Portland together with Reed Exhibitions, PERFORMANCE DAYS is further expanding its portfolio. In cooperation with Tengda Exhibition, the foundations have been laid for a new trade fair for functional textiles in Shanghai. On the 28th and 29th of September 2021, the FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS will premiere at the renowned Shanghaimart Exhibition Center, offering ample space for future trends displayed by more than 100 exhibitors.

Design & Development GmbH Textile Consult, founder and trade fair organiser of PERFORMANCE DAYS in Munich, is eyeing the new year with a lot of hope. After the launch of Functional Fabric Fair by PERFORMANCE DAYS in New York City and Portland together with Reed Exhibitions, PERFORMANCE DAYS is further expanding its portfolio. In cooperation with Tengda Exhibition, the foundations have been laid for a new trade fair for functional textiles in Shanghai. On the 28th and 29th of September 2021, the FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS will premiere at the renowned Shanghaimart Exhibition Center, offering ample space for future trends displayed by more than 100 exhibitors.

As the new year is entered, the PERFORMANCE DAYS team looks forward with great optimism and confidence to the launch of the new fair for functional textiles - the FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS - in Shanghai. China counts as one of the fastest growing and more important future markets worldwide, especially when it comes to functional apparel. The oriental gateway is proving to be innovative, trendsetting, and more recently, increasingly sustainable.

This development is also reflected in the activities of yarn and fabric producers, with local sportswear brands enjoying significant growth. One can be particularly proud of the cooperation with Tengda Exhibition, which is renowned for providing professional services for manufacturers and trading companies in the textile, fibre and various apparel segments. Their services range from fairs to sourcing events in China, Japan, Spain, Great Britain and Turkey.

The premiere of FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS will be held at Shanghaimart Exhibition Center on the 28th and 29th of September. Here too, a conscious decision was made for specifically choosing it as an influential trade fair and trading centre. At present, almost 1.000 companies from more than 20 countries and regions have set up offices and showrooms on site, most of them renowned industry experts from the textile and fabric branches.

Qualitative, informative & innovative: Shanghai fair borrows from the Look & Feel of PERFORMANCE DAYS
The FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS event team will transfer the already established concept of PERFORMANCE DAYS from Munich to Shanghai. This will lend the fair in China not only the Look & Feel of a familiar concept, but above all the same aspirations in terms of quality. And indeed with a total of 5.300 square metres, more than 100 Chinese and international exhibitors will have sufficient exhibition space. In line with this, the fair organisers wish to guarantee industry visitors to the fair a balanced assortment of top brands from the world of functional textiles.

The fair will focus on the latest trends and innovations from the world of textiles, yarns, membrane technologies and accessories for functional sportswear, workwear, performances wear and lifestyle wear. Demand is accordingly high, with top manufacturers such as Romrol, Sanchuan and Winsun confirming their participation along with other well-known brands such as Anta, Bosideng, Decathlon, Descente, Eral, Fila Hotwind, Icicle, Jeep, Kailas, Kappa, Li-Ning, Peace Bird, Peak, Semir, Skechers, Toread, Uniqulo, Zuczug and 361°, to name a few.

As is usual at the trade fair in Munich, there will also be an informative supporting program with exciting expert talks and discussion panels on sustainable and industry-relevant topics. The centrepiece of the fair, the PERFORMANCE FORUM, rounds off the comprehensive package. Materials from exhibitors curated on-site will be displayed on this specially designed platform. Trade fair general manager Marco Weichert had this to say: “We are thrilled to be starting the new year with such inspiring new projects. The launch of FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS in September is the result of many years of monitoring of the Asian market and its increasing demand for curated and high quality sustainable offerings. We are especially pleased about the partnership with Tengda Exhibition, who are real professionals in this field. We are absolutely convinced that the PERFORMANCE DAYS concept, which we will adopt in Shanghai, will be very well received by local trade fair visitors and exhibitors.”

Noel Tian, Managing Director, Tengda Exhibition, adds: “The functional apparel market in China is growing so fast, the brands here need one professional, focused and high class platform for functional textiles just like PERFORMANCE DAYS. We are really excited to launch FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS while adopting 100% the PERFORMANCE DAYS concept in the special new year 2021. It is a great honour to have this partnership with Design & Development GbmH Textile Consult and their world famous trade fair brand.“

FUNCTIONAL TEXTILES SHANGHAI by PERFORMANCE DAYS
September 28-29th, 2021
Shanghaimart Exhibition Center No.99 Xingyi Road,Chang Ning District,Shanghai China
Contact:
info@functionaltextilesshanghai.com or +86-21-60493344.

Source:

PERFORMANCE DAYS functional fabric fair

(c) Claudia Bitzer
05.01.2021

Telling good Stories - PR Challenges of the medium-sized Textile Industry

Interview with Claudia Bitzer, Owner Bitzer PR, Albstadt

The past year was not only a big economic challenge for many companies, but also in terms of communication - whether in advertising or in PR topics - new ground had to be broken. Contact restrictions up to a strict lockdown, the cancellation of many trade fairs, congresses or other event formats made it necessary to rethink.

Textination discussed it with Claudia Bitzer, owner of the PR agency of the same name in Albstadt, Baden-Württemberg. Her customers include medium-sized companies from the textile and clothing industry as well as machinery manufacturers, public clients and the media.

Interview with Claudia Bitzer, Owner Bitzer PR, Albstadt

The past year was not only a big economic challenge for many companies, but also in terms of communication - whether in advertising or in PR topics - new ground had to be broken. Contact restrictions up to a strict lockdown, the cancellation of many trade fairs, congresses or other event formats made it necessary to rethink.

Textination discussed it with Claudia Bitzer, owner of the PR agency of the same name in Albstadt, Baden-Württemberg. Her customers include medium-sized companies from the textile and clothing industry as well as machinery manufacturers, public clients and the media.

With your PR agency based in Albstadt, you have also been busy in the textile industry for a good 5 years. If you had to introduce yourself in 100 words to someone who doesn't know you: Why did you decide to become your own boss after working for an agency, and what distinguishes your work?
Actually, self-employment gave me a call: An acquaintance suggested that I take over the communication for his employer, a textile machine manufacturer in the Alb, as a freelancer. When I was on the phone, I had our ten-day-old son in my arms. I was also a PR consultant at Ketchum in Stuttgart. Because I was curious, I got to grips with the matter over the next few months. With success: The textile machines have turned out to be surprisingly tangible products, after all, they make the clothes that we wear on our bodies every day. From this my access to the textile industry developed, which I would call my home base today.

Because I serve various companies along the textile chain, I have an overall view of the industry and can offer overarching stories with different perspectives. I also have a weakness for complex, "dusty" topics, regardless of the industry. I can delve in them with devotion in order to present them vividly. That's why I would call myself a content specialist.

In addition to German, English, Spanish and French, you speak Swabian fluently. Why is it important to have regional roots when you work for export-oriented companies in the textile industry in Baden-Württemberg?
You got that about fluent Swabian from my website, right? (Laughs) But yes, it is very helpful if you can feel whether "gschwind" – Swabian for “pretty fast” - tolerates a delay or has to be dealt with immediately.

I think the Swabian is really important in terms of the mentality behind it. I grew up in the Alb, my father ran a medium-sized company of his own. I understand many things without a customer having to explain them to me.

For example, modesty in relation to one's own person. Especially in long-established family businesses, the owners play an important role. They bear a great responsibility, both in the company and at their location. Nevertheless, the focus is always on the entrepreneurial performance, the product that, manufactured somewhere in the Swabian province, can keep up with the German, European or global competition. That doesn't happen by itself, but requires courage, entrepreneurial spirit and a great deal of openness to new things, and that fascinates me. I also often notice that by the passion, that these leading family businesses bring with them, I am carried away.

Breaking new ground means being willing to make decisions, overcoming fears - and thus also having the courage to fail. Not every project can succeed. In retrospect, which entrepreneurial decision are you particularly glad to have made?
Apart from being self-employed? The first corona lockdown with home schooling and closed daycare centers was a big challenge. On the one hand, I was relieved that it became quieter on the customer side between the end of March and the beginning of June, otherwise it would not have been feasible either professionally or in terms of family. On the other hand, this silence scared me and I often asked myself whether self-employment was the right way to go.

In early summer, when the situation on all sides had stabilized somewhat, I tackled the problem head on: I looked for co-working spaces and took extensive further training in online marketing. Being honest, of course, these were business decisions. Fortunately, they are already paying off, even if I may sit alone in the office for now.

Is there any work you are particularly proud of? Which story moved you beyond normal and which thematic challenges do you love?
One project that I fondly remember is the communication referring to a repdigit anniversary one of my clients was celebrating. For this, I first put 111 years of the company’s history down on paper in weeks, no, months of archive work. Because I had delved so deeply into the subject, I came up with many ideas for the messages of the anniversary celebration. Fortunately, the client was quickly convinced. At some point we had a signet, a slogan and a really good story for the anniversary. Incidentally, we still benefit from the numerous proof points we worked out for the occasion in our product and corporate communications today.

In addition, the project has naturally deepened the relationship with this client. I also work closely with the advertising agency that accompanied the anniversary communication. I consider such long-term partnerships as a great asset.

Have the messages you want or need to communicate for your clients changed in Corona times? And what was the focus of your work in 2020?
Unsurprisingly, the focus of work in 2020 was on online communication. For almost all of my customers we will start planning and implementing new measures in this area in the coming year.

As for the messages, little has altered. This is certainly due to the fact that the meta-topics have remained the same. Take sustainability, definitely a long-running favorite in the textile industry, and the sub-topic regionality. In contrast to previous crises, the Corona pandemic has not sidelined these approaches, but intensified them because it has shown us how dependent we are on production abroad. The same applies to the issues of transparency and quality.

Precisely because the themes have stayed the same, the crucial part for me is to find a unique story within these permanent themes so as not to disappear into the big river. That requires empathy, creativity - and a good portion of diligence.

Moving away from the simple advertising message to storytelling - what recommendation would you give medium-sized companies in general regarding their communication for the coming year? Are there any special features that the textile industry in particular should consider?
I think that will go in the direction of "We are still there, and even stronger than before". After all, the crisis demanded a lot from everyone. But it is always a productive phase, because when it comes to a head, it forces us to develop further that otherwise would not have been initiated or at least would have been initiated later. Therefore, it can represent a turning point, definitely for the better.

Take digitization, which is the most obvious approach: the crisis has given rise to a boost in this area; the online shop was or is to be expanded, the service is to become more digital.

Apart from that, there are certain individual changes in every company that the crisis has brought about. You can have the courage to name and tell them, because these are stories that interest everyone.

Goodbye Facebook - good morning TikTok. Which social media platforms do you recommend to your clients and under what conditions should medium-sized companies get involved?
TikTok has so far been more of a topic that I discuss with my daughter, who is almost 12 years old. But seriously: I recently read in a study published by Hootsuite that at the beginning of 2020, less than ten percent of Germans were using TikTok. On Facebook, the user share is still over 60 percent. For that reason alone, we shouldn't simply dismiss Facebook.

When I discuss the topic of social media with my clients, it is important for me not to think from the channels. Sure, it's tempting, but other questions should be asked at the beginning: What is the long-term goal of the social media activities? What resources are available - and what budgets? By now it is well known that social media is an extensive field of activity in its own right, which ties up corresponding resources. In medium-sized businesses, where I rarely have access to a multi-headed marketing team, a solid strategy is the be-all and end-all. It must be very, very clear which target groups are to be addressed. Then I can talk about channels and choose the most important ones. This almost certainly includes LinkedIn and Xing, as well as Instagram and Facebook, the latter especially in an international environment. By the way, the evaluation is just as important, it tends to fall behind. The relationship between measured values and corporate goals is anything but trivial.

Trade fairs, events, press conferences and meetings - these have almost completely fallen by the wayside in 2020. How important do you consider face-to-face communication to be in the long term, and which channels and measures do you recommend to your customers to compensate for these losses?
Face-to-face contact remains important! Of course, we all realised last year that not every event has to be a face-to-face event. A video conference saves time and money and, with the right discipline, can be just as effective as a face-to-face meeting. Many service cases can also be solved by video telephony, no one has to travel around. I am therefore convinced that we will not return to the meeting in person culture we had before Corona, even if this will be possible again at some point.

That's why I advise my clients to take advantage of the digital opportunities that are opening up everywhere. At the moment, everyone is still a beginner, you can only learn. Take virtual trade fairs: This is a fundamentally different approach than the classic presence fair. There is no need for a large trade fair team that is ready from 6 a.m. to 8 p.m. There are no press appointments either. It is much more important to contact the visitors directly, i.e., to collect leads, to group the visitors and to stay in touch with them after the event by providing them with tailor-made content. Speaking of content: at the latest with such online events, it becomes clear how diverse content must be prepared. To pick up customers in the virtual space, you need graphics, videos, animations and much more.

Nevertheless, it will not work without direct, physical contact. I remain convinced that people buy from people. Video conferences work particularly well when the participants already know each other from real life. And the textile industry in particular thrives on haptics. I can never feel a yarn or a fabric digitally. Nor can I feel the production speed of a machine. With every revolution there is a slight breeze. You can't get that digitally.

 

The interview was conducted by Ines Chucholowius, CEO Textination GmbH

(c) Messe Frankfurt Exhibition GmbH
22.12.2020

Decade of Action: Texpertise Network launches further measures to implement the Sustainable Development Goals

Since 2019, the Messe Frankfurt Texpertise Network has been working with the Conscious Fashion Campaign and the United Nations Office for Partnerships to bring the Sustainable Development Goals to all 58 textile events in the network worldwide. Numerous measures have already been implemented. Others are imminent.

Shortly before the start of the COVID-19 crisis, the UN Secretary-General Antonio Gutérrez hailed the start of the Decade of Action. As of 2020, the international community now has just ten years to achieve the 17 Sustainable Development Goals (SDGs) to which the UN Member States committed themselves in the 2030 Agenda. As part of the collaboration with the Conscious Fashion Campaign and the United Nations Office for Partnerships, the Messe Frankfurt Texpertise Network will put the SDGs on the agenda of additional events in December, thus further supporting their implementation in the fashion and textile industry.

Since 2019, the Messe Frankfurt Texpertise Network has been working with the Conscious Fashion Campaign and the United Nations Office for Partnerships to bring the Sustainable Development Goals to all 58 textile events in the network worldwide. Numerous measures have already been implemented. Others are imminent.

Shortly before the start of the COVID-19 crisis, the UN Secretary-General Antonio Gutérrez hailed the start of the Decade of Action. As of 2020, the international community now has just ten years to achieve the 17 Sustainable Development Goals (SDGs) to which the UN Member States committed themselves in the 2030 Agenda. As part of the collaboration with the Conscious Fashion Campaign and the United Nations Office for Partnerships, the Messe Frankfurt Texpertise Network will put the SDGs on the agenda of additional events in December, thus further supporting their implementation in the fashion and textile industry.

Virtual event “Discover the SDGs – To Power the Decade of Action”
From 1-30 December 2020, the Texpertise Network is taking part in the virtual learning experience “Discover the SDGs”, which was initiated by the Conscious Fashion Campaign in collaboration with the United Nations Office for Partnerships. The aim of the event is to strengthen the knowledge and commitment within the fashion industry that is needed to further support the Decade of Action to deliver the Sustainable Development Goals. One component of the event is a virtual and interactive exhibition on the 17 goals, as well as on-demand discussions with industry leaders, United Nations representatives and advocates of the United Nations, including Detlef Braun, Member of the Executive Board, and Thimo Schwenzfeier, Director Marketing Communications Textiles and Textile Technologies at Messe Frankfurt, as well as from Kering, Lenzing, Allbirds, Arch and Hook, Artistic Milliners, Orta, ITL, Vogue Business, CFDA, Collina Strada and the Swarovski Foundation.

“This is a critical time to accelerate partnerships to address the world's biggest challenges – from eliminating poverty, hunger and inequalities to reversing climate change and unsustainable consumption and production practices,” said Annemarie Hou, acting Executive Director of the United Nations Office for Partnerships. “The fashion industry is an important ally for the United Nations in this Decade of Action to deliver the SDGs by 2030.”

Conscious Fashion Campaign becomes a presenting partner of Frankfurt Fashion Week
Joining forces to improve the fashion industry: Frankfurt Fashion Week is positioning itself as the host of the future of fashion and actively driving forward the transformation towards a future-oriented, more sustainable fashion and textile industry. All decision-makers looking to instigate this change will be coming together in Frankfurt am Main from 5-9 July 2021. The initiators of Frankfurt Fashion Week – Messe Frankfurt and the Premium Group – have achieved a real coup: Conscious Fashion Campaign, working in collaboration with the United Nations Office for Partnerships, will be the presenting partner. Messe Frankfurt will build on its collaboration with the United Nations Office for Partnerships. The Sustainable Development Goals (SDGs) will be a prerequisite for exhibitors by 2023. And the Frankfurt Fashion SDG Summit by CFC is set to become the leading international conference for sustainability in the fashion world.

Expansion of internal sustainability communication
17 goals, 58 textile events worldwide, around 600,000 visitors and 23,000 exhibitors in 2019: with its global events, the Messe Frankfurt Texpertise Network offers unique reach for supporting the SDGs, even during the corona pandemic. The participating subsidiary companies, sales partners and Messe Frankfurt partners abroad who organise the relevant events play an important role in this. To actively expand knowledge about and further commitment to the Sustainable Development Goals, the Texpertise Network is organising several online seminars, including for staff members in Argentina, Ethiopia, China, Hong Kong, India, Japan, Russia, South Africa and the USA and thus expanding its internal sustainability communication.

SDG actions up to now
Ever since the expanded collaboration between the Messe Frankfurt Texpertise Network, the Conscious Fashion Campaign and the United Nations Office for Partnerships was announced at the UN headquarters in New York in December 2019, the international Messe Frankfurt textile events have implemented numerous measures to support the SDGs.

At the Messe Frankfurt textile events in Germany alone, a number of things came to fruition: the most recent physical and digital editions of Heimtextil, the leading trade fair for home and contract textiles and Neonyt, global hub for fashion, sustainability and innovation, offered panel discussions, press conferences and video messages, including with the Conscious Fashion Campaign and United Nations Office for Partnerships. An SDG Lounge in the Green Village at Heimtextil and selfie walls with the SDGs inspired exhibitors, visitors and influencers alike to engage with the 17 goals and share them on their social network channels. Podcasts were produced that can still be listened to on the Neonyt and Heimtextil channels and Neonyt also hosted e.g. the influencer challenge “Let's wear the goals!”.

A great deal has also already been achieved internationally: in March 2019, Neonyt organised a showcase with selected Neonyt brands to mark the foundation of the “UN Alliance for Sustainable Fashion” in Nairobi. Techtextil India launched Techtextil NEXT at its 2019 edition, India’s first hackathon for technical textiles and sustainability. Among those who attended were Shrikar Dhole, founder and CEO of the SDG Foundation and Niharika Gautam, who campaigns for the achievement of the SDGs in the fashion industry and co-leads the fashion section of the All Ladies League Delhi. The Heimtextil Russia 2020 Digital Edition was able to attract a prominent figure to give a message of greeting, namely Vladimir Kuznetsov, head of the UN Information Centre (UNIC) in Moscow. The digital edition of Texworld USA (now Texworld New York City) and Apparel Sourcing USA in summer 2020 offered a talk by the Conscious Fashion Campaign and supported the production of a podcast with Claire Kells from the UN Global Compact.

With its SDG actions to date, Messe Frankfurt Texpertise Network is estimated to have reached around 146,000 visitors, 170,000 followers on social media channels and 65,000 subscribers to newsletters about participating events at home and abroad. Added to this is also the approx. 2.5 million followers of the influencers involved in the actions.