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Bild: Christine Sponchia auf Pixabay
05.05.2020

COVID-19: German Down and Feather Industry exemplary in Terms of Hygiene

  • Update on the economic situation of the industry
  • Supply availability secured for the next half-year
  • E-commerce wins in the crisis
  • Sector survey of the Association of the German Down and Feather Industry VDFI and Traumpass e.V. on the occasion of the Corona crisis

The corona pandemic not only poses great challenges for each and every one of us, but also for our businesses as an industry. The decisions of the Federal Government and the federal states to close down shops and restrict freedom of mobility have hit the predominantly medium-sized down and feather industry hard, not only on the sales side, but also through their trading partners. The declining demand was compounded by the industry's international dependencies within the supply chains, since the filling material, the covers and the packaging materials are largely imported.

  • Update on the economic situation of the industry
  • Supply availability secured for the next half-year
  • E-commerce wins in the crisis
  • Sector survey of the Association of the German Down and Feather Industry VDFI and Traumpass e.V. on the occasion of the Corona crisis

The corona pandemic not only poses great challenges for each and every one of us, but also for our businesses as an industry. The decisions of the Federal Government and the federal states to close down shops and restrict freedom of mobility have hit the predominantly medium-sized down and feather industry hard, not only on the sales side, but also through their trading partners. The declining demand was compounded by the industry's international dependencies within the supply chains, since the filling material, the covers and the packaging materials are largely imported. The closure of the borders within Europe and the overall tense global logistics situation contributed significantly to the worsening of the situation.
 
In the past few days, the federal and state governments have started cautious attempts to ease the contact bans and to revive the economy with a sense of proportion. The opening of shops and the continuation of business activities prompted the down and feather associations to question the status quo of the sector with an extensive survey.

Although the companies named significant losses in their turnover, they currently still got off relatively lightly compared with other sectors. Two thirds of the companies stated that they had suffered up to 25% sales losses due to the corona crisis. Approximately 17% reported a decline of up to 50%, the ones with same percentage were much harder hit with a decline of up to 75%.

On the occasion of Heimtextil in January 2020, the association's sector statement had described the position of the specialised trade as still stable from the bedding manufacturers' point of view: By expanding the range of services, such as cleaning down and feathers or refilling existing bedding, the local store was increasingly becoming a point of contact for consumers. Supporting the advisory competence and the deployment of sleep experts made an impact. This picture has changed significantly as a result of the contact ban:

The clear loser in terms of demand on the various sales channels, caused by the shop closures, was the traditional retail: 92% of the surveyed manufacturing companies registered declining demand for the retail trade, 90% for the furniture trade and 80% for the specialty stores. Even for the discounters, whose opening hours were not affected, 33% noted a drop in demand; 44% estimated the demand situation as unchanged. The winner in the crisis was the e-commerce, although perhaps to a lesser extent than expected: 45% of the German down and feather producers recorded an increase in demand, 36% estimated the level as unchanged.

In terms of supply capability, the industry in Germany considers itself as well positioned: Two thirds see no bottlenecks for the fulfilment of closed contracts within the next three months, and the majority also offers free capacities beyond that. And 55% guarantee this ability to deliver even for the next six months, including the satisfaction of additional requirements.

While 2019 was a year of consolidation for the German down and feather sector and, after difficult months with sharply increased raw material prices, a calming down on a high level prevailed, good results from the previous year were maintained and, in some cases, even increased, the assessment for 2020 is much more pessimistic.

As far as the price situation for the coming autumn/winter season is concerned, member companies were correspondingly cautious in their forecasts.    
The unresolved and in some cases very fragile situation in the supplier countries currently not allows to make reliable statements. At the earliest in late summer, a well-founded opinion can be obtained. Especially since 45% of the companies expect to be confronted with requests for price reductions.
 
The down and feather industry is a professional when it comes to hygiene. The highest purity requirements are placed on down and feathers: Before being used as filling material, they must be cleaned by thorough water washing and dried at a temperature of at least 100°C, usually higher. This ensures that bedding meets the hygiene requirements of European Standard EN 12935 with reliably killing bacteria, viruses and other germs. In addition to the applicable standards, the companies have taken additional precautions to protect employees, trade partners and consumers.

In addition to the intensive workplace and hand disinfection, which all manufacturers have increased, the companies focused particularly on the equalization of the workforce. 73% designed home office workplaces for employees outside production, 45% introduced strict shift separation, two thirds shifted working hours and changed the use of common rooms in order to have as few employees as possible in the company at the same time and thus minimized the risk of infection. At the same time, many companies started the production of mouth and nose masks and made their sewing facilities available for this purpose. A list of the manufacturing companies is available from the Association of the German Down and Feather Industry VDFI e.V.

With the start of the lockdown, the German government had announced extensive financial aid, which focused on bridging payments for small businesses, granting loans, short-time work and tax deferrals. Improvements had to be made for small and medium-sized enterprises. In the recent weeks, the sector has not primarily addressed the question for bridging loans nor reducing the interest burden; emergency aid in the form of financial injections and non-repayable grants was also of interest only to one third. The majority of the association members concentrated on measures to secure liquidity (45%), tax deferrals and the suspension of advance payments of VAT (73%) as well as the changeover to short-time work (73%) and the accelerated processing and granting of short-time work compensation (45%). Also, two thirds requested binding statements on the easing of the contact ban and on the economic upturn.

An update on the industry survey is planned for late summer 2020.

Source:

VDFI e.V. / Traumpass e.V.

Heimtextil 2020 (c) Mese Frankfurt Exhibition GmbH, Petro Sutera
05.11.2019

Heimtextil 2020

For the 50th edition of Heimtextil (7-10 January 2020), the international trade fair for home and contract textiles will once again sparkle with the world’s largest product range for textile interiors and its unique presentation of the hottest trends. Around 3000 international exhibitors will present their innovations in Frankfurt.

For the 50th edition of Heimtextil (7-10 January 2020), the international trade fair for home and contract textiles will once again sparkle with the world’s largest product range for textile interiors and its unique presentation of the hottest trends. Around 3000 international exhibitors will present their innovations in Frankfurt.

More than 250 companies will be presenting sustainably produced textiles at Heimtextil. The Green Directory, a separate exhibitor index focusing on the theme of sustainability that will be published by Heimtextil for the tenth time in 2020, lists these companies and their product innovations. The number of companies included in the directory has increased considerably and is higher than ever before. Progressive, sustainably produced materials can also be seen in the new Future Materials Library, part of the Trend Space. Here, visitors can explore the nature and production method of innovative materials. The focus is on recycled fabrics and cultivated – so-called living – textiles, among other things. The Green Village in hall 12.0 also functions as a hub for all questions relating to green issues. Seal providers and certifiers are among those introducing themselves here and offering companies their support in acting more sustainably. The United Nations will also present its Sustainable Development Goals here for the first time.

Trend Space: the furnishing trends of the future
The programme highlight for those interested in design is the Trend Space in hall 3.0. In this trend and inspiration area, visitors and exhibitors alike can look forward to a wealth of material innovations, colour trends and new designs. Sustainability is a top priority here too: thanks to targeted selection of materials, material requirements can be reduced and the environmental footprint kept to a minimum. On an area of around 2000 square metres, designers thus create a forum comprising primarily of textiles and materials that can be reused after the event. The overarching theme is “Where I belong”, which invites visitors to take an inspiring journey of discovery thanks to its numerous interactive elements. An accompanying programme of talks and guided tours give far-reaching insights into new design projects. The Trend Space has been designed by Stijlinstituut Amsterdam.

Expanded area for printers and processing machines
At its upcoming edition, Heimtextil will present an extended range of machines for the textile industry and expand the product segment “Textile Technologies”. The background to this is that the digital revolution is currently leading to fundamental changes in the manufacture and processing of home textiles. Heimtextil will present the opportunities offered by technological change in the industry and, under the new name “Textile Technologies”, will present the latest product developments in hall 3.0, from digital printing machines, software and corresponding accessories to machines for textile processing. The trade fair will also offer its own lecture programme with experts from industry and research for the first time.

Further growth in furniture and decorative fabrics
In the “Decorative & Furniture Fabrics” segment in particular, Heimtextil is experiencing unstoppable growth. At the upcoming fair, 40 new exhibitors will be joining and adding new perspectives to the already very large selection of furniture and decorative fabrics as well as leather and imitation leather. Over 400 international producers will present their new collections in halls 4 and 6. European top producers in particular are strongly represented. Another new aspect is that for the first time Heimtextil will be identifying around 250 weavers of furniture and decorative fabrics, curtains and bed linen fabrics with their own logo at stands and in the catalogue – for the better orientation of visitors. This innovation applies to both hall 4 and hall 8.0.

Design Dialog highlights trends for the furnishing industry
Representatives from the furniture industry will find hall 4 an attractive place thanks the expanded product range and information offered by the Design Dialog. Heimtextil will be providing information on the latest design trends for the furniture industry in the Lecture Area of hall 4.2 on the Wednesday of the trade fair between midday and 1.30 pm. Those present will include Christiane Müller from Studio Müller Van Tol, Anne Marie Commandeur from Stijlinstituut Amsterdam, representing the Heimtextil Trend Council, and product and furniture designer Werner Aisslinger. Susanne Tamborini-Liebenberg, editor-in-chief of md- Magazin, will chair the event.

Interior.Architecture.Hospitality by Heimtextil
Heimtextil offers new business segments and sales opportunities for contract furnishers. Around 370 exhibitors will provide solutions for the contract sector aimed specifically at interior designers, architects and hospitality experts. Selected suppliers will present their wares at the Interior.Architecture.Hospitality EXPO. The product offer will be supported by a new materials library, the Interior.Architecture.Hospitality LIBRARY. It will present a selection of exhibitor products with functional characteristics such as flame-retardant, sound-insulating, abrasionresistant and water-repellent. Numerous information offers, such as expert presentations and guided tours of the trade fair, complete the programme.

Hall 8.0: Hotspot for the latest interior collections
Curtains, decorative and furniture fabrics, drapery and curtain hardware, sun protection systems, carpets and tools for textile processing will be presented in Hall 8.0 under the title "Window & Interior Decoration". In addition, Heimtextil bundles all participating textiles editeurs and optimally integrates them into the product range for interior decorators and retailers. Around 50 international editeurs present their collections for the coming season.

Showcase: design classics from the past 50 years
Suppliers of pillows, blankets and plaids as well as table and kitchen linen will be exhibiting in Hall 9.0 under the title "Beautiful Living" – together with lifestyle-oriented accessories. Heimtextil thus creates a starting point full of brands for high-quality retailers. On the occasion of the 50th Heimtextil edition, the fair stages design classics from the past 50 years. On this showcase area the fair invites to a journey through five decades of Heimtextil history. Four designed tell about the colors, shapes, furniture and design objects of the past decades. The showcase will be complemented by a café, which will be realized in cooperation with Schöner Wohnen, Europe's largest interior design magazine.

Sleep: new findings and product solutions
Heimtextil puts the sleep theme prominently on the agenda: with the product segment Smart Bedding, the trade fair offers new insights into healthy sleep in hall 11.0 and presents concrete product solutions. Mattresses, bedding, sleep systems and associated technology can be viewed here, as well as duvets and pillows. 140 major players in the industry will bring the theme of sleep to life. There will also be some exciting start-ups that will cause a sensation with smart market innovations. More in depth-information is offered in presentation area “Sleep! The Future Forum”. Here, in the foyer of hall 11.0, visitors can look forward to discussions with sleep experts. These include professional athletes such as Olympic luge champion Susi Erdmann, sleep coach Nick Littlehales and scientists from Berlin’s Charité, the Fraunhofer Institute and the German Sleep Research Society. Speakers from Ikea, Hästens and Auping will talk about progressive sleep topics. The lecture programme covers the top themes of digital, sport, hospitality, sustainability and interior design. In this way, Heimtextil presents the latest findings from sleep research and showcases the latest developments in industry and trade.

Photo by pexels.com
11.06.2019

From PET Bottles to Textile Recycling: Where Does the Sports Industry Stand?

  • Recycling: The System in the Sports and Outdoor Industry needs Solutions

Old PET bottles are nowadays used to make polyester clothing, and there are also sports jerseys, outdoor jackets, shirts, trousers and bikinis made of plastic waste. But can textiles and shoes also be recycled? The good news is that some solutions have already been found. However, textiles and shoes can only be recycled with a massive reduction in quality.
 
Recycling of Shoes Possible Since 2018
The world's first industrial recycling plant for all types of footwear has been in operation in Germany since June 2018. It was established by Soex Recycling Germany GmbH from Bitterfeld, which in cooperation with European companies has developed a shoe recycling plant within five years.

More information:
Recycling recycling fibers
Source:

Messe München GmbH

Messe Frankfurt Exhibition GmbH / Jens Liebchen (c) Messe Frankfurt Exhibition GmbH / Jens Liebchen
08.01.2019

SLEEP! THE FUTURE FORUM

  • HEIMTEXTIL IS ALREADY SHOWING TODAY HOW WE CAN SLEEP BETTER TOMORROW

According to doctors specialising in sleep, we already know almost everything there is to know about sleep. However, studies show that the quality of this regeneration process is deteriorating all the time. How can we prevent this from happening? The upcoming Heimtextil (8-11 January, Frankfurt am Main) will supply solutions to this with the new ‘Sleep! The Future Forum’. Here, international experts will present the latest findings and textile innovations for a restful night. The world’s leading trade fair for home and contract textiles brings together around 800 producers of textiles in the bed segment. Of these, 140 international industry leaders will be represented in the ‘Smart Bedding’ segment alone in hall 11.0, which will be presenting the latest sleep systems, mattresses, bedding and smart sleep technology. In addition, the new ‘Sleep!

  • HEIMTEXTIL IS ALREADY SHOWING TODAY HOW WE CAN SLEEP BETTER TOMORROW

According to doctors specialising in sleep, we already know almost everything there is to know about sleep. However, studies show that the quality of this regeneration process is deteriorating all the time. How can we prevent this from happening? The upcoming Heimtextil (8-11 January, Frankfurt am Main) will supply solutions to this with the new ‘Sleep! The Future Forum’. Here, international experts will present the latest findings and textile innovations for a restful night. The world’s leading trade fair for home and contract textiles brings together around 800 producers of textiles in the bed segment. Of these, 140 international industry leaders will be represented in the ‘Smart Bedding’ segment alone in hall 11.0, which will be presenting the latest sleep systems, mattresses, bedding and smart sleep technology. In addition, the new ‘Sleep! The Future Forum’ in the foyer of hall 11.0 will provide a platform for knowledge transfer, exchange of experiences and networking relating to a good night’s sleep. International experts will provide an overview of the current state of research and the latest findings on the ‘Future of sleep’ in the four subject areas of digital, sport, hotels and sustainability.

‘We sleep too little’
It is not without reason that many experts are declaring sleep to be the latest lifestyle trend after nutrition and fitness: numerous current studies prove that we are sleeping ever more badly despite increasing knowledge. ‘You don’t always notice sleep deprivation straightaway but you do become less attentive’, says Prof. Ingo Fietze, Head of the Interdisciplinary Sleep Medicine Centre at the Berliner Charité and chair of the German Sleep Foundation. At ‘Sleep! The Future Forum’, Fietze will talk about ‘The power engine of sleep’. ‘From a scientific point of view, we already know a great deal about our night’s sleep. The big problem is that we don’t sleep enough and don’t give sleep the importance it deserves’, says Fietze.

In order to improve our night’s sleep, there are now a number of smart gadgets available: intelligent pillows, noise-reducing high-tech earplugs and sleep trackers – these are all designed to help banish bad sleeping habits and consolidate healthy ones. Given that consumers can quickly get lost in this maze, the Schlafonauten, who call themselves Germany's biggest YouTube channel on the topic of sleep, are ready to help. ‘We test products that promise a calmer night to see how effective they are’, says Schlafonaut Fabian Dittrich. He will present the latest test results in the knowledge forum as part of an interview (‘Smart innovations – the practical test’).

Sleep like a (sports) professional
Another speaker knows the sleeping habits of professional athletes very well: Nick Littlehales, sleep coach of five-time World Cup footballerCristiano Ronaldo and four-time Formula 1 world champion Lewis Hamilton, will present his findings from his 22 years as a sleep coach for top athletes (‘Redefining Sleep in Elite Sport’). ‘Athletes and professionals in world sports are facing the growing demands of a globalised 24-hour society’, says Littlehales. This is also increasingly true for non-athletes, says Littlehales, who is certain that his sleep tips for professionals will also be useful for normal mortals.

The night's rest as an experience
Sleeperoo founder Karen Löhnert will show that you can sleep comfortably in the most unusual places during her lecture ‘Sleeperoo - The Night, The Place and You’ at the ‘Sleep!’ forum. She will be introducing the world’s first ‘Design Sleep Cube’. The sleeping capsule known from the start-up TV show ‘Höhle des Löwen’ is currently nominated for the German Innovation Award 2019. It allows the user to spend the night in exotic places such as a museum, a bunker or a pier in the Baltic Sea. ‘I'm a big fan of adventure nights, from tree houses to tepees; but unfortunately I've only been able to find a few local accommodation offers of this type and they don't come with quality guarantees’, says Löhnert. With her sleep cube, she wants to make sleep experiences with a high standard of amenities possible for the first time. In the Sleep Cube, the user lies on a comfortable 1.60 metre wide and 2 metre long mattress, while three large panoramic windows and the roof provide a view of the surroundings and the sky.

Even classic hotel stays have now become a focus of research. Vanessa Borkmann from the Fraunhofer Institute for Industrial Engineering IAO will talk about the importance of sleep in hotels in Frankfurt am Main in January (‘The importance of sleep during a hotel stay – a special experience thanks to innovation’). ‘Healthy sleep is particularly important in hotels’, says Borkmann, who wants to show how the effect of rest in the hotel bed can be improved, for example through the design of the sleeping environment, the behaviour of the guest themselves or technical innovations.

Sustainable sleep
More and more people are using natural materials and sustainably produced textiles in their bedrooms. The lecture block ‘Sleep & Sustainability’ is therefore dedicated to the material properties of textiles and the quality of their processing as well as the auditability of sustainable procurement and production standards. This is how Hendrik Albers, buyer of home and household textiles, bedding & mattresses at OTTO, and Dr Juliane Hedderich, managing director of the Down and Feather Associations in Mainz, describe the growing importance of nature conservation, environmental protection and animal welfare in the bedroom (‘Sustainable good advice - Convincing with the right arguments when it comes to animal welfare and quality’). ‘In the past, criteria such as weight, moisture wicking and filling power has played an almost exclusive role in the choice of bedding, but now the ethical component is increasingly coming into play’, says Hedderich. Consumers are placing ever greater importance on certificates and seals which prove that the processed down and feathers did not originate from live plucking or foie gras production. Hedderich and OTTO buyer Albers present the quality seal ‘DOWNPASS 2017’, which guarantees controlled animal husbandry and adherence to animal protection criteria.

Furniture market in France Photo: Pixabay
24.04.2018

FURNITURE MARKET IN FRANCE IS GROWING VIGOROUSLY

  • Sales of Kitchens and Beds is outperforming
  • E-commerce puts pressure on the Sector

Paris (GTAI) - Furniture sales in France rose sharply in 2017 for the third year in a row, although the record level of 2011 has not yet been reached. This is reported by the association FNAEM in its annual balance sheet and refers to the close connection with the booming housing market. This also should push the furniture sector in 2018.

  • Sales of Kitchens and Beds is outperforming
  • E-commerce puts pressure on the Sector

Paris (GTAI) - Furniture sales in France rose sharply in 2017 for the third year in a row, although the record level of 2011 has not yet been reached. This is reported by the association FNAEM in its annual balance sheet and refers to the close connection with the booming housing market. This also should push the furniture sector in 2018.

After growth rates of 2.4 and 2.3 percent in 2015 and 2016 the French furniture market has again achieved a stable growth of 2 percent in 2017. According to the FNAEM Federation (Federation française du negoce de la ameublement et de equipement de la maison), the market developments are closely linked to the housing and real estate markets. According to the association, every third furniture purchase was made by a household that has moved within the last 24 months.
 
In 2017 16 percent more homes were built in France compared to the previous year. By the end of October 2017, the real estate market also had also registered 16 percent more transactions. The FFB (Federation française du batiment) expects a strong total construction activity again but with a slight decline of 2.5 per cent in the construction of new housing in 2018.

The development of the overall economy and the political environment also have a strong influence on the furniture market. For example, the presidential elections and the change of government in France led to an initial uncertainty among consumers and delays in the awarding of public contracts. Sales of furniture initially developed weakly in the first half of 2017, but then all the more dynamically.

Furniture market in France 2017
  Sales 2017 (in Euro billion) Change  2017/16 (in %) Share (in %)
Kitchen furniture 2.57 4.0 26.3
Upholstered furniture (sofas, armchairs and benches) 2.42 2.3 24.8
Beds 1.34 3.0 13.8
Bathroom furniture 0.24 -1.6 2.5
Garden furniture 0.13 2.0 1.4
Other home furniture (tables, chairs, chests, drawers) 3.06 0.1 31.2
Total 9.76 2.0 100.0

Source: IPEA (Institut de prospective et d'etudes de l'ameublement)

Most strongly grew the kitchens segment in 2017, whereas in recent years in particular bedroom furniture led the sales. Kitchens are particularly benefiting from the improving housing market and a continuing trend in French households to pay more attention to kitchen equipment.

Fitted kitchens gain market share
According to an analysis by the market research company IPEA (Institut de prospective et d'étes de l'ameublement), only 60 percent of households in France have fitted kitchens, much less than in other Western European countries (Germany: around 80 percent). This difference promises good growth rates for this segment for years to come.
According to the market researchers, the gap between the well-running segment of sofas and armchairs over benches is increasing in favor of upholstered furniture. Above all, folding sofas, which are always offered cheaper, continue to make competition to banks.

Other home furniture such as tables, chairs or chests, which continue to make the majority of the market, were, according to the FNAEM association, unable to make up much ground in retailing compared to kitchens and beds in 2017. Also, in 2018, according to the association's expectations, there will be no signs of recovery. According to FNAEM at most the online trade should continue to grow in the home furniture segment.
The sales of garden furniture benefited from warm weather periods in spring 207, which extended the sales season. According to IPEA bathroom furniture could not fully benefit from the upturn in the housing market in 2017. The business often depends on the hardware stores, which often promote low-cost products. Installers would have sold less bathroom furniture in favor of heating systems.
 
Good sales forecasts for beds
The bedroom segment, the leader in growth in recent years, has developed less strongly in 2017. IPEA attributes this to a tougher competition with more price promotions. Lower prices had slowed the sales despite good volumes. The buyers continue to ask for larger beds sizes with a width of 160 cm.

According to a study by the market research firm Xerfi, the bedding segment is expected to grow steadily by 3.3 percent per year until 2019, supported by the housing market and higher disposable income. French consumers would also exchange their mattresses now more often. According to the trade Frenchmen buy a new mattress every 14 year, whereas this happens in the US every eight years. The association of the mattress industry calls 13,5 for Germany.

Retailers operate multichannel strategy
However, the competition in the bed and mattress market is growing, above all due to the success of e-commerce. Online mattress suppliers such as Casper from the USA (with production in Germany), Tediber and Ilobed from France or Simba and Eve Sleep from the UK have launched massive advertising campaigns in France. According to estimations of the providers, they now have reached a market share of about 5 to 6 percent in the mattress segment.

The stationary trade with furniture stores like Ikea, Conforama or But and the bed specialists Maison de la literie, Compagnie du lit or Litrimarche defend themselves against the pure on-line offerors. All major retailers now operate a multichannel strategy, meaning that they try not only to sell in their furniture stores but also via their own online channels. At the same time the shops are upgraded by events, more advice or more frequently changing exhibitions.

Leading in France are the large furniture stores Ikea, Conforama and But. Market leader Ikea claims a market share of 19.4 percent in 2017. Conforama and But did not publish any shares for 2017 but came to 16.1 and 13.4 percent respectively in 2016. According to estimates by IPEA, online commerce accounts for a total market share of around 12 percent. Half of this is accounted for by pure online providers and internet sales by conventional, previously purely stationary, providers.

Ikea aims for a 10 percent online share in France. Conforama claims to already generate 10 percent of its sales via the Internet. However, the company also offers entertainment and household electronics. Of the online furniture purchases, 82 percent are still being picked up at the stores. Conforma wants to do justice to this with additional furniture markets in the low-price segment. At the same time, other sales rooms should be created in which new furnishing ideas will be presented.

Furniture retail in France by sales channel 2017
  Sales 2017 (in EUR billion) Change 2017/16 (in %)
Furniture stores 4.91 +0.9
Kitchenhouses 1.30 +6.0
Furniture stores, medium segment 1.02 +1.4
Luxury furniture stores 0.37 +2.0
Craft 0.33 -0.4
E-Commerce, catalog-trading and others 1.83 +3.3
Total 9.76 +2.0

Source: IPEA

Conforama joined the French online pioneer Showroomprive.com in 2017 as an investor, hoping to gain expertise in online marketing. Due to the impending bankruptcy of the South African parent company Steinhoff Conforama sold its shares in early 2018 to the supermarket chain Carrefour.

However, the company intends to take advantage of the increased customer interest in the bedding segment with a new high-end store chain under the brand "Il etait une nuit" and is buying additionally more smaller bed houses. The chain But was for a long time for sale until it was taken over in mid-2016 by the third largest furniture retailer Lutz from Austria together with financial investors.

Contacts
Name Internet address Comments
AHK Frankreich http://frankreich.ahk.de Advises on entering the market in France
Federation française du negoce de l'ameublement et de l'equipement de la maison (FNAEM) http://www.fnaem.fr Association of the furniture trade
Union nationale des industries de l'ameublement français http://www.ameublement.com Association of the French furniture manufacturers


      

More information:
France Furniture market
Source:

Peter Buerstedde, Germany Trade & Invest www.gtai.de. Translation Textination.

INTERTEXTILE SHANGHAI HOME TEXTILES  SPRING (c) Messe Frankfurt (HK) Ltd.
03.04.2018

INTERTEXTILE SHANGHAI HOME TEXTILES SPRING: OCCASION FOR CONCRETE BUSINESS OUTCOMES AND BRAND BUILDING IN CHINA

  • Quality suppliers satisfied buyers with a wide range of sourcing needs
  • Fringe programme brought insights to fairgoers

The 2018 Spring Edition of Intertextile Shanghai Home Textiles concluded last week with positive business outcomes generated. Being held during the peak sourcing season for home textiles finished products in China, the three-day show attracted 12% more buyers than last year. A total of 20,870 visitors (2017: 18,596) from 68 countries and regions came to source a wide range of finished products including bedding, towelling and table & kitchen linen.

  • Quality suppliers satisfied buyers with a wide range of sourcing needs
  • Fringe programme brought insights to fairgoers

The 2018 Spring Edition of Intertextile Shanghai Home Textiles concluded last week with positive business outcomes generated. Being held during the peak sourcing season for home textiles finished products in China, the three-day show attracted 12% more buyers than last year. A total of 20,870 visitors (2017: 18,596) from 68 countries and regions came to source a wide range of finished products including bedding, towelling and table & kitchen linen. 232 exhibitors from 11 countries and regions (2017: 204, eight countries and regions) including well-known international brands such as Cotton Council International and Asahi Kasei as well as domestic big names like Ruyi, Sunvim and Yueda participated and praised the show as one of the most effective trade platforms at this time of the year for home textiles industry.

“Thanks to the revitalised market conditions in China and the increased number of buyers, our exhibitors have had a successful show. Not only did they receive onsite orders and make contact with new clients, but they also valued Intertextile Shanghai as a channel to build up their brand so as to expand their business network in China. Apart from the stronger Chinese market, another reason for the buyer increase this year was the large growth of the four concurrent fairs. This resulted in a more diverse buyer profile with increased demand from different textile industry sectors,” Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd said.

Exhibitor opinions:

Mr Wang Si Qi, Representative of Fibers Sales Dept, Asahi Kasei Advance (Shanghai) Co., Ltd, Japan
“We came to the fair to gain exposure and to promote our brand. Since our products are rare in the market and are a perfect substitution for traditional materials, most of the buyers that visited our booth were interested. We succeeded in promoting our brand and letting more industry players know about it. We are really satisfied with the visitor number. People from different sectors with different products in different price ranges are all here. It does help increase our reputation in the industry.”

Ms Allisa Lau, Senior Manager, Chain Supply, Chain & Consumer Marketing, Cotton Council International, USA
“We are happy with the visitor number this year as we made contacts with a lot of manufacturers. Most of them are our target users. The fair has always been helpful for our Council as we can connect with existing clients and explore potential new customers at the same time.”

Mr Trevor Beuth, Managing Director, The Australian Alpaca Bedding Company Pty Ltd, Australia
“We exhibit in Intertextile Shanghai because I believe that it is the premier show in Asia at this time of the year, and it has a wide global reach too. We hope to establish our brand and reputation here at the fair and in China. Our products received very strong interest from Chinese buyers. Overall, we had a very busy show and we are satisfied. We have worked with some major Chinese companies and they came to see us again this edition, but nearly all of the visitors that have come to our booth this time are new to us.”
 
Mr Tetsuo Tosaki, Manager, Tamurakoma & Co., Ltd, Japan
“The reason we come here is that it’s the largest show in Asia at this time of the year, and the Intertextile brand is very famous in Japan. We met almost 100 customers every show day, including manufacturers, brand traders and wholesalers. This show helps us to know our customers better and expand our business in China. The Chinese market is developing rapidly in recent years, so attending this show is a good start for us and the result is beyond my expectation.”
 
Mr Sunwei, Marketing Manager, Shanghai Yueda Xiangyun Home Textile Co., Ltd, China
“Among our visitors, 80% are our existing clients who placed orders directly and the remaining ones are new clients who are interested to be our franchisees. It is surprising that we have received such a huge amount of orders in just two show days. Nearly 90% of our existing clients we met at the show placed orders, and we’ve met more than 10 potential franchisees. This is really a fruitful show as it helps us to connect with old customers and establish new business.”

Mr Gao Qi, District Manager, Sunvim Co., Ltd, China
“This edition we showcased towelling and bedding products especially designed for the 2018 spring season. Intertextile Shanghai is one of the most important platforms for us to launch new products for the year. On the one hand, many suppliers and brand buyers are looking for new items during this peak sourcing season. On the other hand, many quality buyers and decision makers are invited to the show. The visitor flow is high so we can both enhance our brand popularity and receive orders after the show.”

Quality suppliers satisfied buyers with a wide range of sourcing needs. While exhibitors were delighted about meeting new customers and receiving orders on the spot, international and domestic buyers also appreciated the wide range of products they discovered at the fair.
 
Buyer opinions:

Mr Anil Miglani, President, SawHill Intl Ltd (Toronto), Canada
“The show has always been a satisfying one as we can meet some interesting and potential suppliers every time. So far, we’ve found two to three exhibitors that we look forward to working with. As a Chinese fair, Intertextile Shanghai is highly recommended as the exhibitors, domestic ones in particular, are of good quality and friendly to foreign visitors. The product range on offer is getting wider and wider, so I come to this show every year to look for potential Chinese suppliers.”

Mr Abdelkrim Boussehra, Yiwu Mingyu Import & Export Co., Ltd, Morocco
“This is my first time attending this fair. I didn’t know any of the Chinese brands here beforehand, but I think the quality of their products is really good. I met two machine suppliers, TPET & Richpeace, and will place orders with one of them. I’ve been to several shows in China, and I think this one is an effective sourcing platform because I can find everything I want.”

Mr Paul Chen, Business Supervisor, Jiangsu Yueda Hometex R and D Co., Ltd, China
“Compared to the previous editions, there are more and more high level and innovative products. Big domestic brands like Mercury, Goldsun and Bermo are all here and we are interested to work with them. This is an excellent platform that facilitates our sourcing with these exhibitors all under one roof.”

Fringe programme brought insight to fairgoers
Apart from concrete business outcomes, the fair’s fringe programme, including the Intangible Cultural Heritage Zone and a series of forums, further enriched the three-day show. Fairgoers were fascinated by the presentation of unique and traditional textile production and processing techniques from Chinese ethnic minorities in the Heritage Zone. While the forums that discussed topics from consumption upgrade to the newest technology applications were another success as they provided extra opportunities for industry players to share their insights and learn the latest developments.

The next Intertextile Shanghai Home Textiles fair, the 2018 Autumn Edition, will be held from 27 – 30 August at the same venue. Intertextile Shanghai Home Textiles – Spring Edition is organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Home Textile Association (CHTA). 

DOWNPASS e.V.’s FIRST TRADE FAIR IN CHINA Traumpass e.V.
20.03.2018

DOWNPASS e.V.’s FIRST TRADE FAIR IN CHINA

  • The association's zero tolerance standard was presented at Intertextile Shanghai Home Textiles between 14 and 16 March
  • The association enjoyed a successful appearance together with three certification bodies from Germany, Japan and the US/China
  • Chinese manufacturers showed great interest in the unique combination of animal welfare and quality control

‘We met many committed companies – primarily from China – that showed great interest in traceability and the ethically sound sourcing of feathers and down. The potential that Downpass offers as a traceability standard together with continuous quality control was clearly recognised and won companies over not only for export-oriented purposes, but also for the domestic Chinese market’, explained Dr Juliane Hedderich, who was responsible for the trade fair appearance as managing director of Downpass e.V.

  • The association's zero tolerance standard was presented at Intertextile Shanghai Home Textiles between 14 and 16 March
  • The association enjoyed a successful appearance together with three certification bodies from Germany, Japan and the US/China
  • Chinese manufacturers showed great interest in the unique combination of animal welfare and quality control

‘We met many committed companies – primarily from China – that showed great interest in traceability and the ethically sound sourcing of feathers and down. The potential that Downpass offers as a traceability standard together with continuous quality control was clearly recognised and won companies over not only for export-oriented purposes, but also for the domestic Chinese market’, explained Dr Juliane Hedderich, who was responsible for the trade fair appearance as managing director of Downpass e.V.
‘The follow-up after the trade fair will be crucial to translate Chinese companies’ interest into actual memberships.’

The association's representatives and rotating teams from the certification bodies Wessling, QTEC and IDFL advised visitors at a large stand in the foyer of hall 4.2 (HOME) with a deliberately puristic design. These independent testing institutes and auditing organisations are companies’ direct contacts for audits and product monitoring. As is common for trade fairs, the largest crowds were seen on the afternoon of the first and second day of the event.

The markets are increasingly demanding materials that guarantee trading partners and therefore consumers the greatest possible security when it comes to ethics and sustainability, alongside high product quality. Products certified by independent testing institutes gain in importance and set sales standards.

Ms Anna Elisa Wessling, legal representative of the subsidiary Wessling Consulting (Shanghai) Ltd. and representative of the German Wessling Group at the trade fair, was happy to engage with customers directly, explaining, ‘our presence as a consulting, analysis and testing company at Intertextile Home gave us the opportunity to talk to visitors and thus allowed us to increase transparency on the Chinese market such that retailers and consumers are suitably informed of the highest requirements of product quality and of the origin of bedding filled with feathers and down.’
As a German family company, the Wessling Group has stood for continuous improvement in the quality and security of products and processes for 35 years and is set to move into new, larger premises for its subsidiary in Shanghai in the near future so that it can fulfil the increasing number of testing requests in Asia with a larger team.
‘We expect constant growth in our analysis and consulting segment feathers and down, especially as our international customers see Downpass as a clear advantage for customer acquisition domestically and abroad. As an independent testing institute, we play a substantial role in underpinning trust in the Downpass brand’, highlighted Ms Weßling.

The Japanese institution QTEC also confirmed Downpass’ high level of visitor interest and, like its colleagues, stressed the importance of an institute’s independence. The managing director of Shanghai QTEC Testing Laboratory, Hiroyuki Nakamoto, who successfully presented the company’s three Chinese sites – including Shanghai and Wuxi – at the home textiles trade fair, explained, ‘our knowledge of the Japanese market, together with our testing expertise, make us a top contact for manufacturers of bedding and clothing products filled with feathers and down to ensure the supply chain is ethically sound.’ The institute expects a steady rise in the number of testing requests for Downpass, especially at Chinese sites.

A large, bilingual English-Chinese sales team from IDFL China, based in Hangzhou was available at the trade fair in Shanghai to answer all questions relating to audits and testing procedures with its varied specialist expertise. Together with its cooperation partner, the Chinese national down and feather laboratory CIQ Xiaoshan, IDFL has capacities for a broad range of different tests and audits.
IDFL’s Global Audit Manager Bryan Mortensen highlighted that Downpass had become a standard and therefore a seal that is recognised worldwide and in China in particular. The joint appearance with other certification bodies provided the opportunity to answer the questions of Chinese companies along the supply chain, from wholesalers to clothing and home textile brands and trading partners.
‘We are seeing strong demand for the current version of the standard, Downpass 2017, and its seal. IDFL carried out numerous audits across the globe in 2017 and we receive new requests every day. Overall we anticipate a successful future for Downpass in the down and feather industry’, explained Mortensen. IDFL – which will celebrate 40 years in the industry in 2018 – has been carrying out audits in the field of down and feathers for more than 10 years and is currently undergoing certification in accordance with ISO/EN 17065 and 19011.

In their first summary of the event, the extended Downpass trade fair team took stock of a successful trade fair premiere. ‘We aim to promote the sustainable use of natural resources across the globe and to increase transparency in the supply chain’, explained Dr Juliane Hedderich. ‘Animal welfare and guaranteed product quality are our hallmarks. We did a great job in Shanghai of jointly informing others about these and finding new collaborators.’

 

About the zero tolerance standard DOWNPASS 2017
Products filled with feathers and down that are certified in accordance with Downpass 2017 exclude products sourced from live plucking and production based on force feeding. The animals’ rearing is monitored and monitoring may be extended to the parent animal farms.
To this end, farms, commodities traders and producers are subject to audits and monitoring.
Pre-made products are bought by mystery shoppers at the point of sale and subsequently undergo quality control in independent testing laboratories.
As of January 2018, 503 million animals had been audited in accordance with DOWNPASS 2017.
Labelled products are available in North America, Europe and Asia.

Heimtextil: 2975 companies present design innovations © Messe Frankfurt Exhibition GmbH / jochen günther
09.01.2018

Heimtextil: 2975 companies present design innovations

  • As of today, textile interior design is the focus of international attention at Heimtextil in Frankfurt am Main.
  • From 9 to 12 January 2018, representatives from industry, commerce, design, architecture and the hotel industry will gather at the world's leading trade fair for home and contract textiles.

‘With 2,975 exhibitors from 64 countries (2017: 2,949)*, Heimtextil is on a growth course for the eighth consecutive year and is continuing its remarkable success story in a challenging market. Over the next few days, we will be experiencing a globally unique design show with a variety of product innovations and textile inspirations by international market leaders’, says Detlef Braun, CEO of Messe Frankfurt. A high-calibre event programme with well-known guests and renowned industry experts will highlight themes relating to furnishing trends and design, architecture and the hotel industry.

  • As of today, textile interior design is the focus of international attention at Heimtextil in Frankfurt am Main.
  • From 9 to 12 January 2018, representatives from industry, commerce, design, architecture and the hotel industry will gather at the world's leading trade fair for home and contract textiles.

‘With 2,975 exhibitors from 64 countries (2017: 2,949)*, Heimtextil is on a growth course for the eighth consecutive year and is continuing its remarkable success story in a challenging market. Over the next few days, we will be experiencing a globally unique design show with a variety of product innovations and textile inspirations by international market leaders’, says Detlef Braun, CEO of Messe Frankfurt. A high-calibre event programme with well-known guests and renowned industry experts will highlight themes relating to furnishing trends and design, architecture and the hotel industry.

Martin Auerbach, Managing Director of the Association of the German Home Textiles Manufacturers, is pleased about the continuation of the trend towards more materiality in private and public spaces. ‘Home textile products are again significantly more visible than they were a few years ago. This confirms the signals we have observed over the past one to two years,’ says Auerbach happily. ‘The diversity of home textiles products, designs and colours makes the international trade fair platform for home textiles a trailblazing annual event to start the year. Although the economy over the past year is likely to remain below expectations – not all of the figures from German industry are available yet – the overall mood in the sector is good’.

VIP guests: Barbara Schöneberger presents wallpaper collection   

In hall 3.0, DecoTeam is celebrating its 30th birthday and inspiring with a varied programme, exciting trend showcases and renowned guests such as TV presenter Enie van de Meiklokjes and star chef Alexander Hermann. Highlights in hall 3.1 include presentations by international textile manufacturers such as Alhambra / Tormes Design from Spain, Damaceno & Antunes / Evo Interior Fabrics from Portugal, Fryett's Fabrics from the UK, Kobe from Germany and Wind from Belgium. Visitors can also look forward to the world's largest wallpaper presentation with international market leaders and celebrity guests. Star entertainer Barbara Schöneberger presents her first collection for the wallpaper factory Gebr. Rasch.

VDT targets wallpapering world record

In cooperation with Heimtextil, the Association of the German Wallpaper Industry (VDT) is aiming for a world record in continuous wallpapering on a 100-metre-long action area. In hall 5.1 (east side), the area will be wallpapered both day and night from 8 to 12 January. Through this, the audience will experience how wallpaper can create atmosphere and noticeably enhances rooms. Trade visitors, journalists and manufacturers are invited to join in with celebrity guests such as interior designer and RTL presenter Resi Colter.

Upholstery: new presentation area in hall 4.2

The upholstery section in hall 4 will see renewed growth in the number of exhibitors thanks to the participation of well-known manufacturers such as Beaulieu Fabrics from Belgium, Konrad Hornschuch from Germany, Luilor and Vigano from Italy and Dina Vanelli from Turkey. Due to the great demand, presentation possibilities for high-quality upholstery and decorative fabrics have been created for the first time in hall 4.2. Trevira is also present here with a promising highlight. For the first time in several years, the company will take part in a big community presentation with its CS partners. These include Engelbert E. Stieger and Getzner Textil from Austria, Jenny Fabrics and Swisstulle from Switzerland, Pugi from Italy and Spandauer Velours from Germany.

Bed, bath & table: Wide range of ready-made products

The home textiles sector also impresses with its strong range. In halls 8 to 11, around 1,500 suppliers will be presenting ready-made products in the bed, bath and table segments. The bedding offer stands out here as the world's largest range of such products.

Hall 8.0, which is completely booked out, has become the central contact point for the bedding industry. Numerous market-leading companies such as Irisette, Billerbeck and Frankenstolz will be present. Mascioni from Italy and Dún or Fior from Iceland are new to the fair. In Rössle & Wanner, Heimtextil also welcomes a renowned supplier of premium mattresses and a market leader in the field of manually and motor-driven adjustable slatted frames. Rössle & Wanner will exhibit its Röwa brand products in Galleria 1.    

Home collections by international fashion labels such as Joop Living, Marc O' Polo and Esprit can be seen in hall 11.0. In addition, premium providers will also be presenting their new products in a lifestyle-oriented environment. The companies will present their contemporary and modern as well as classic and elegant approaches in hall 11.1. Among those represented with collections of the highest quality are Schlossberg from Switzerland, Collection Stiegler and Curt Bauer from Germany, Kas International from Australia, Martinelli Ginetto from Italy, Sorema from Portugal and Welspun from the UK.

Heimtextil will also be introducing a new product group:

the “All about pets” section presents selected suppliers of textiles and accessories for animals. In Galleria 0, beds for dogs and cats, pillows, cosy blankets and much more are on offer. Darling Little Place and Studio am Meer from Germany, Lex & Max from the Netherlands and Volentis from Switzerland will be among the exhibitors.

“Interior. Architecture. Hospitality”: contract furnishing as a top theme

A central role in the trade fair’s programme is played by the range of contract furnishings and fittings, which Heimtextil sums up under the title “Interior.Architecture.Hospitality”. With the Interior.Architecture.Hospitality Expo, Heimtextil is launching a new event format in hall 4.2. The following renowned suppliers will be presenting their textile products and material solutions in an exclusive setting: Drapilux-Schmitzwerke, Low & Bonar, Gerriets and Maasberg from Germany, Forster Rohner from Switzerland, Chieftain Fabris from Ireland as well as The Cotting Group (Griffine) and Senfa from France. They are aimed specifically at architects, interior decorators, interior designers, project planners and hoteliers. The Expo's offer encompasses both aesthetic and functional answers to questions regarding modern, sustainable design, as well as fire protection regulations and structural requirements. A four-day lecture programme, guided tours of the exhibitors and a special catalogue of exhibitors (the “Contract Guide”) also provide in-depth information on the subject of contract furnishings.

Carpet show reveals benefits of textile floor coverings

Whether in hotels, restaurants, theatres, on trains or in private residences – with textile flooring, rooms can be designed to be comfortable, warm underfoot and individual. The numerous advantages of textile floor coverings will be showcased in a tangible way at Heimtextil 2018. With its presentation in hall 4.2 “Carpet by Heimtex”, the German Association of Home Textile Manufacturers is targeting architects and contract decision-makers in an architectural environment in particular. Employees of the Heimtex member companies such as Findeisen, German Rugs, Object Carpet, TOUCAN-T, Vorwerk and Weseler Teppich will offer advice on acoustics, modularity and design in relation to textile floor coverings.

Heimtextil “Theme Park”: the furnishing trends of the future

The programme highlight for those interested in design is the “Theme Park” in hall 6.0. In this trend and inspiration area, visitors and exhibitors alike can look forward to a wealth of material innovations, colour trends and new designs. The overarching theme is “The Future is urban”. An accompanying programme of talks and guided tours will give far-reaching insights into new design projects. For the 2018/19 season, a team of seven international design studios have isolated the most important themes from various general trends. The London-based studio Franklin Till was in charge of the design of the “Theme Park” in hall 6.0.

Messe Frankfurt Exhibition GmbH
15.08.2017

Home Textiles Sourcing Expo showcases 158 international exhibitors

  • Exhibitors from 9 countries showcased products across 6 categories: upholstery, bed, bathroom, table, window and floor
  • Summer 2017 Seminar Series highlights include home furnishings color trends, sustainability and post-consumer recycling, and appealing to the millennial shopper

The 8th edition of Home Textiles Sourcing Expo opened its show floor to exhibitors and buyers alike on Monday July 17, 2017. As a long-term joint venture partnership between Messe Frankfurt and CCPIT-TEX, the show is the only trade event in North America to focus solely on home textiles and finished soft goods for all home applications.

  • Exhibitors from 9 countries showcased products across 6 categories: upholstery, bed, bathroom, table, window and floor
  • Summer 2017 Seminar Series highlights include home furnishings color trends, sustainability and post-consumer recycling, and appealing to the millennial shopper

The 8th edition of Home Textiles Sourcing Expo opened its show floor to exhibitors and buyers alike on Monday July 17, 2017. As a long-term joint venture partnership between Messe Frankfurt and CCPIT-TEX, the show is the only trade event in North America to focus solely on home textiles and finished soft goods for all home applications.

Over the last eight years, Home Textiles Sourcing Expo has become a go-to event for manufacturers, retailers, jobbers, converters, contract specifiers and designers searching for the perfect fabric or manufacturing resources for their next home collection. This July’s edition showcased home products in six categories, including upholstery, bed, bathroom, table, window and floor.
 
Home Textiles Sourcing Expo Summer 2017 featured 158 exhibitors representing 9 countries, making this edition the most globally diverse group in show history. Countries represented included USA, Taiwan, Thailand, Korea, Bangladesh and more. Dedicated pavilions included the Handloom Export Promotion Council (HEPC)-sponsored India pavilion, the Pakistan pavilion featuring 8 suppliers, and the always popular Turkey pavilion. The Suzhou China pavilion also made its debut on the show floor with suppliers specializing in quality silk bedding and home textiles.

High-quality cotton, kitchen textiles, premium bedding and luxury bath textiles were also to be found among July 2017 exhibitor product offerings. “The Summer 2017 edition of Home Textiles Sourcing Expo was the most diverse showing of exhibitors in the history of the show from both a product and sourcing destination perspective”, said Jennifer Bacon, Show Director. “Our attendees were able to source quality textiles and finished goods from both established and emerging sourcing destinations. The access our show gives buyers to products in almost every home category – bedding, bath, floor, upholstery and more – is hard to find elsewhere. “

Once again taking place alongside Texworld USA and Apparel Sourcing USA, as well as the debut edition of Avanprint USA, the Summer 2017 edition of Home Textiles Sourcing Expo ultimately welcomed a diverse group of visitors from 45 countries. Together the four co-located shows welcomed a record-breaking number of visitors from a combined 72 different countries, making the Summer 2017 shows the most well attended in show history.
   
Texworld USA Seminar Series, organized by Lenzing Innovation, cater to home furnishings and home goods industry with timely topics
The Lenzing Innovation seminar series once again proved to be a big draw for Home Textiles Sourcing Expo attendees. Several home trendfocused seminars catered specifically to the home market and spoke directly to issues that the industry is facing.

Home-industry focused seminars included:
INSPIRING AND EXPRESSING COLOR: DEFINING THE ESSENTIAL TRENDS FOR HOME FURNISHINGS 2018
Laurie Pressman, Vice President - Pantone Color Institute
Color palettes for 2018 break free from traditional thinking. Colors are revitalized, hues are mixed in novel combinations and new color directions instantly and effectively express a fresh approach. While commerciality is still critical, taking a more unique approach to color will help you stand out from the mainstream. Colors range from classic arrangements through to fully saturated, punchy narratives all the while leading to newer and more unique color expressions.

BREATHE EASIER: ASTHMA AND ALLERGY-FRIENDLY TEXTILES
Dr. John McKeon, Co-Founder and Chief Executive Officer - Allergy Standards
Asthma and allergies strike one-in-four Americans, that’s 60 million people who spend an estimated $10 billion a year on products marketed to this group! But claims made by companies today can’t be verified because there is little or no governing regulation. What can companies do to capture a piece of this growing market?    

APPEALING TO THE MILLENNIAL SHOPPER: WHAT HOME TEXTILE RETAILERS ARE DOING TO CAPTURE THIS CRITICAL DEMOGRAPHIC
Jennifer Marks,  Editor-In-Chief - Home & Textiles Today Magazine
Moderator - Nina Nadash, Home Textile Manager (Americas) - Lenzing Fibers, Inc.

Despite the fact that Millennials are coming of age in one of the most frenetic economic climates in the past century, research shows almost 3 out of 4 are willing to pay extra for sustainable offerings. Marketers of products and services committed to positive social and environmental impact need to ensure they are communicating their brand message in a way that builds confidence with this critical consumer demographic. Jennifer Marks, Editor-in-Chief of Home & Textiles Today will be on hand to give her perspective on the Millennial market, highlighting the importance of matching your brand message to the personal values of this important consumer group.

 

EuroShop 2017: Retailers eager to invest © Messe Duesseldorf / ctillmann
14.03.2017

EUROSHOP 2017: RETAILERS EAGER TO INVEST

With over 113,000 visitors and 2,368 exhibitors the largest EuroShop in its 50-year history

With over 113,000 visitors and 2,368 exhibitors the largest EuroShop in its 50-year history

  • Great international attendance confirms its special global position
  • In focus: digitalisation, omnichannel and emotionalisation of the shopping experience 
  • Accompanying forums very highly attended

After five days, on 9 March 2017 saw the world’s largest trade fair for retail investment requirements, EuroShop 2017, draw to a close in Düsseldorf with the best result in its 50-year history: the 2,368 exhibitors from 61 nations report unanimously on very good to excellent contacts and business deals. Furthermore, very lively post-fair business is anticipated. Over 113,000 visitors (round about 4% over the last event) came to the Rhine to gather information on the range of products, trends and concepts for retailers and their partners on display here in the 18 exhibition halls extending over 127,000 m² of net exhibition space.

Hans Werner Reinhard, Managing Director at Messe Düsseldorf, is delighted: “EuroShop 2017 has further exceeded all the top scores achieved at EuroShop 2014. At its anniversary event it was able to once again show how young and creative the sector and its trade fair are.”

The exhibitors across all exhibition areas spent months preparing for EuroShop 2017 so as to be able to meet the competition with convincing innovations. And they encountered an outstanding response: trade visitors were delighted with product variety and the level of innovation at the stands as well as with the excellent quality and great creativity of the stand presentations.

A total of 138 countries were represented on the visitor side. Commenting on this Reinhard said: “We could not be happier with the trade visitor breakdown. We are recording a constantly high level of demand from Germany and a significant rise in interest from abroad. Throughout the world it is known that EuroShop in Düsseldorf is the global No.1 trade show in the sector demonstrating what the future of retail looks like.”

Held every three years, EuroShop 2017 kicked off with a completely new concept. Its refined profile with seven clearly defined dimensions (POP Marketing, Expo & Event Marketing, Retail Technology, Lighting, Visual Merchandising, Shop Fitting & Store Design and Food Tech & Energy Management) went down well with exhibitors and visitors alike – because this meant exhibitors could be positioned in their optimum segment while visitors conveniently found the suppliers they needed according to area of interest.


The dominant themes at EuroShop 2017 were the continuing digitalisation in retail, tailor-made omnichannel solutions and emotionalisation of the shopping experience in the store.

Online retail is currently fuelling investment in physical stores in the sector. This is because competition from suppliers online means retailers have to make their stores ever more attractive. At the same time, the dovetailing of physical and online stores is generating new retail and interior design concepts. Modern information technology is becoming ever more important here.

“Customers expect both – on the one hand the shopping experience on site in the store and, on the other, delivery to their own front door. Conventional physical retail is now increasingly developing it online activities and large online retailers are looking more and more to opening their own stores. EuroShop has managed to bring both worlds together,” explained Michael Gerling, Managing Director of the EHI Retail Institute, adding: “Physical stores and online retail are growing ever closer together, which is why at EuroShop the exhibition segments of shop fitting and technology are increasingly merging.”

EuroShop 2017 also highlighted that the top priority for stores themselves was unadulterated emotionalisation! Storytelling was at the forefront of many concepts, solutions and products at EuroShop 2017. Whether it was architecture, design, lighting or the embedding of state-of-the-art media in the shop fitting, everything has to follow a joint dramaturgy to give customers that certain kick. So it comes as no surprise that visual merchandising is continuing to gain great significance in the custom design of retail spaces. Here retailers’ willingness to invest in Germany has virtually doubled, according to an EHI study presented at EuroShop.

However, retail is also investing heavily in LED technology and refrigeration technology. This was not just another result from the EHI study, it was also visible in the halls of the exhibition centre. Here energy saving and sustainability are top priorities for retailers – which is why EuroShop Special Ecopark with its accompanying forum met with such a great response.

Overall, the accompanying lecture forums on the different EuroShop dimensions were avidly attended and many EuroShop visitors took valuable ideas home with them from the international line-up of practicefocused lectures, be this from the Architecture & Design Forum, the EuroCIS Forum, the Omnichannel Forum, the POPAI Forum or the Expo & Event Forum.

The next EuroShop will be held in Düsseldorf from 16 to 20 February 2020 and the next EuroCIS, as an annual event focusing on retail technology themes, will already run from 27 February to 1 March 2018.

 

100 years VDFI VDFI e.V.
31.05.2016

VDFI E.V. LOOKS BACK ON 100 YEARS OF ITS ASSOCIATION HISTORY

  • From Wilhelm II to the traceable Supply Chain of ethical sourced Down and Feathers
To celebrate its 100th anniversary the Association of the German Down & Feather Industry has invited to the origin of its genesis to Berlin. From Schleswig-Holstein to Bavaria the largest German bed-feather and bedding companies sent their management to the Spree. Friendly associations congratulated as well as representatives of certification and auditing companies, universities, exhibition companies, media and animal welfare organizations. Politicians praised in particular the socio-political and standardization legal merits of the VDFI.
 
The parliamentary state secretary of the Federal Ministry of Food and Agriculture, Mr. Peter Bleser, MDP, gave in his speech the importance of sociopolitical consumer and animal protection broad space.
  • From Wilhelm II to the traceable Supply Chain of ethical sourced Down and Feathers
To celebrate its 100th anniversary the Association of the German Down & Feather Industry has invited to the origin of its genesis to Berlin. From Schleswig-Holstein to Bavaria the largest German bed-feather and bedding companies sent their management to the Spree. Friendly associations congratulated as well as representatives of certification and auditing companies, universities, exhibition companies, media and animal welfare organizations. Politicians praised in particular the socio-political and standardization legal merits of the VDFI.
 
The parliamentary state secretary of the Federal Ministry of Food and Agriculture, Mr. Peter Bleser, MDP, gave in his speech the importance of sociopolitical consumer and animal protection broad space. After focusing on environmental protection in the 80s and the issues of food safety in the 90's in recent times the focus has shifted to livestock farming. There would just be a beginning of a development whose aim is to become leading in animal welfare in Europe. So the sector could use the change in values of the society for a differentiation from competitors and profile themselves over the unique proposition traceability.
The chairman of the parliamentary committee for Food and Agriculture, Alois Gerig, MP, congratulated the association for 100 years bed-feather industry in good as well as in difficult times. He praised the dialogue orientation of the association with politics, associations and animal welfare organizations and underlined the readiness to continue the talks: "Only when politics and people talk, one can achieve positives together."
 
The chairman of the association, Friedrich-Wilhelm Verse, took in his lecture the audience on to an exciting journey through the time: The cradle of today’s VDFI stood 1915 in Berlin. In a cold, grim war winter full of heavy snowstorms, when heating materials were in short supply and a warming blanket could decide about life and death, Emperor Wilhelm II. committed himself personally in providing the population with down comforters during the war years through establishing a common organization of bedding manufacturers. Because during the wartime travel options were restricted and dangerous, two regional organizations were established in December 1915 – one in northern Germany and one in the south. In the privation postwar years both decided 1921 to merge to the Union of Bed-Feather Manufacturers. Until 1945 the development of uniform guidelines for descriptions of the goods at the bedding retailers took a large room – the RAL regulations became valid. With the development of the Nazi dictatorship a state allocation system on the issuing of import licenses for feathers and downs was constructed.
 
Weekly representatives of the bedding industry met with a representative of the surveillance office in Berlin to test the conformity with the import samples. Negotiations followed to enforce quotas and foreign exchange allocations and the distribution of import quotas for the German bedding manufacturers. At the beginning of World War II the association of the bedding manufacturers was renamed "War Community of Bed-feather Factories”. After World War II, in 1946, parallel with the British, the French and American occupation zone, three new regional organizations were established.
 
Verse drew the bow of the association history to the founding of the Federal Republic of Germany in 1949 and thus to the new working group of the German bedding industry, which was formed from the merger of the three regional associations. In the 50s the association activities shifted to fields of quality testing and promotional activities, inter alia mainly to position the proven products with natural filling materials feathers and downs against the new synthetic bedding materials. In particular, the emerging discussion about allergies, which began with house dust allergy, required scientific research and an information policy until it was assignable that down comforters and pillows are free of mites. The number of employees in the sector increased significantly - especially since the companies started to offer ready-made comforters and pillows to the trade. And the association became a new scope as an employers' organization.
 
In 1990, the working group got a new name: for the first time under the today’s familiar name VDFI - Association of the German Down and Feather Industry. In the same year it got to feel the consequences of the European integration. The European commission demanded that the EU member states should adapt and combine the labeling of the filling material downs and feathers with the European textile labelling directive. All necessary labeling regulations, product standards, test standards and definitions had to be renewed in and with all European countries. At this target the VDFI was intensively involved. And 10 years later in 2000 the EN 12934 replaced the RAL.
 
Parallel with the subjects of standardization animal protection took an ever greater room in the field of the association activities. 1995 VDFI initiated the first European agreement regulating the breeding of ducks and geese in agricultural livestock. After four years of intensive work with animal welfare organizations, scientists, and institutions the agreement was adopted and gradually taken into the national legislations. The next step for the member companies was the voluntary agreement to make the origin of the raw material traceable and to get it audited. Further steps are in preparation, so Verse, in order to get an evidence of ethical behavior at the sourcing of downs and feathers. The goal is a fully global traceable supply chain with ethically sourced downs and feathers.
 
Already before the event the VDFI took different actions to lead attention to the anniversary: These included an innovation competition - advertised for students of different disciplines to get the use of downs and feathers artistic, functional and thru marketing highlighted. Innovative ideas and approaches in using a natural, ecologically valuable commodity were awarded at Heimtextil 2016.
Next was an illustrated children's book about Oscar and the adventures with his down comforter: from the knight’s cloak over the flying carpet to the wigwam. The production costs were covered by all VDFI member companies, in addition 1 Euro per book went as a donation to the foundation Herzenswuensche e.V., a nationwide operating non-profit association, which realizes since 1992 seriously ill children and young people long held wishes. 70 volunteers and three full-time employees try with parents, doctors, therapists and the affected children to establish a close contact to find out what wish could give a child new courage and strength. A following spontaneous collection for the foundation Herzenswuensche yielded again around € 2,300, so that an amount of more than € 17,300 in total as "Motivation Help" became available.
 
The end of the evening the guests enjoyed at the Berlin Waterworks.
 
TEXPO Trade Development Authority of Pakistan (TDAP) / TEXPO
15.03.2016

TEXPO 2016 - INTERVIEW ON THE OCCASION OF THE FIRST TEXTILE FAIR AT KARACHI EXPO CENTER

The Trade Development Authority of Pakistan (TDAP) organizes from April 07th - 10th a new textile exhibition, the TEXPO in Karachi. This exhibition has been conceived as a whole sector comprehensive trade fair and should help to promote the export business of Pakistani textile and clothing companies. A month before the opening Textination got the opportunity to speak with the person in charge in Germany, the trade expert Mr. Rizwan Tariq from the Pakistani Consulate General in Frankfurt.

The Trade Development Authority of Pakistan (TDAP) organizes from April 07th - 10th a new textile exhibition, the TEXPO in Karachi. This exhibition has been conceived as a whole sector comprehensive trade fair and should help to promote the export business of Pakistani textile and clothing companies. A month before the opening Textination got the opportunity to speak with the person in charge in Germany, the trade expert Mr. Rizwan Tariq from the Pakistani Consulate General in Frankfurt.

T Mr. Rizwan, you can tell us some figures about the current state? How many exhibitors will take part in the event and how big is the occupied exhibition space?
RT There will be around 400 exhibitors and the occupied exhibition space would be around 20,000 sqm. This is the 1st edition of the exhibition and next year the number will double.
T How many visitors are you expecting? What is the expected proportion from Asia, the US and Europe?
RT All Pakistan Embassies and Consulates worldwide are marketing the event as it is the 1st ever Government sponsored textile & clothing exhibition. So we are expecting visitors from around 50 countries. There will be a large number of buyers from Asia especially China. US and Europe will constitute the remaining half.
T From August 27th - 29th 2016, the 14th textile trade show Textile Asia will be held in Lahore. Please explain how complementary or overlapping these two fairs will be and what are the main differences?
RT Textile Asia focuses on textile machinery, chemicals and dyes and other technology used by the textile industry of Pakistan. Both the fairs are aimed at different end customer. Texpo is the fair of Textile Industry which will sell its final product to the world while in Textile Asia, machinery and chemical/ dye manufacturers from all over the world come to Pakistan to sell their products to Pakistan’s textile industry.
T What is the current reaction of the international textile world to the new TEXPO event? What kind of feedback did you receive?
RT As I said earlier, this is the 1st edition of the exhibition but we are hopeful for positive results. Pakistan is already exporting textile products worth billions of dollars worldwide. So we already have a big customer base across the world. The main purpose of the fair is to give a positive message to our valuable buyers that we are a safe country to travel and that they should not have any apprehensions in visiting their suppliers.
T Will the generous visitor program be used by German companies - can you give us a few names?
RT Yes quite a few German companies have expressed their interest in visiting the event. Polo-Motorrand, Summary AG and a few other big names have already joined the delegation from Germany. Big German clothing retailers either already have their buying agents and Offices in Pakistan or in the neighbouring countries like India, Bangladesh and China. So some of the German representatives will also be coming from Asian countries.
T What kind of framework program, company visits, lectures, seminars or any other conference events will accompany the exhibition?
RT There will an Inaugural dinner on the 6th of April at the Sindh Governor House. It is a beautiful building built during the 18th Century and speaks of its glory. Then the 1st two days of the exhibition are for the foreign delegates/ buyers only. In the evenings we will have fashion shows where top Pakistani designers will display their design for international audience. The guests/ delegates will be free during the days to visit the exhibition and also plan their visits to manufacturing facilities of the exhibitors.
T Since many years Pakistan's textile industry is very active on European and US markets. What caused TDAP to initiate such a big new show in Karachi?
RT

Yes, Pakistan’s textile industry is very active in European and US markets but there is always room for growth. Like I explained earlier the event has multiple purposes.

First, Pakistan is known in the news/ media for all the wrong reasons like terrorism etc. whereas ground reality is totally different. So one purpose is to promote the real image of Pakistan. Our valuable customers should come and see for themselves and experience our hospitality.

Secondly, Pakistan has been granted GSP Plus preferential market access by the European Union for 10 years starting from January 2014. Almost all textile products from Pakistan enter European Union at Zero Customs duty. This is a 10-20 percent cost advantage over our competition. So the Government of Pakistan intends on helping the industry to maximum possible extent to increase their business especially to Europe.

This event will also help the new manufacturers to meet international customers at home and learn about new technology and trends in the international market. Similarly our valued customers will have the opportunity to meet new suppliers. So it will be a win win for all.

T At many large textile and clothing trade shows - whether in Germany, other European countries or the US - many wellknown Pakistani manufacturers of bedding
products, home textiles, cotton fabrics and of course clothing are showing again and again since many years. Will now mostly the same manufacturers or exhibitors be present at TEXPO, or will new, not yet so much export-oriented companies exhibit in Karachi?
RT Well! The big companies will ofcourse be there. They would definitely not to forego this opportunity to meet new buyers or loose their old buyers to competition. But there will also be a large number of SMEs and new exporters.
T Which visitor groups are you mainly targeting with the new fair - trading houses, purchasing associations, retail-chains,
department stores, discount–chains or other businesses?
RT We are targeting all kinds of textile buyers. Pakistan produces textiles for all segments of the market.
T Karachi was and is considered as being not a very safe city. Several terrorist attacks have happened there. What kind of security measures do you intend and what code of behavior will you recommend to your international visitors?
RT

As I have already explained, there is a lot of negative news in the media. Karachi is a city of around 20 million people and people are leaving in peace and harmony. This is Government sponsored event so security of the guests is also being taken care of by the Government. We will advise the buyers to move out of their hotels with known associates and friends and that they should inform the hotel management and the Organisers help desk at the hotel of their plans before leaving. The transport for the registered guests is also being arranged by the Government so all security related aspects are being taken care of. There is no serious security situation in the city but the above care will help the visitors in gaining confidence for their security arrangements.

Thank you very much for the interview, we wish the entire TEXPO team a succesful premiere.

For further information please contact:


1. Mr. Rizwan Tariq
Commercial Counsellor
Consulate General of Pakistan, Frankfurt am Main
Tel: +49 69-6976970
Mobil: +49 176-31363223
Email: pakcom.frk@tdap.gov.pk


2. Mr. Matthias Theis
Honorary Consul of Pakistan for the state of NRW, Düssseldorf
Tel.: +49 211 4407227
Email: office@pakistan-nrw.de


3. Mr. Rainer Borch
Trade Development Officer
Embassy of Pakistan Berlin
Tel.: +49 30-21244145
Mobil: +49 163-3736036
E-Mail: tdo@pakemb.de oder rainer.borch@aol.de

Heimtextil in Frankfurt am Main Messe Frankfurt Exhibition GmbH
16.01.2016

INCREASE IN EXHIBITORS AND VISITORS BOOSTS HEIMTEXTIL

  • A higher than ever percentage of international exhibitors at 89 per cent
  • Celebrity guests attracted large crowds in the halls

Heimtextil in Frankfurt am Main, the leading international trade fair for home and contract textiles, will finish today with a clear increase in the number of exhibitors and visitors. Over 69,000 trade visitors (2015: 67,861) and 2,866 exhibitors (2015: 2,723) from across the world travelled to Frankfurt from 12-15 January to start the economically promising 2016 business and trade fair year together. Detlef Braun, CEO of Messe Frankfurt, was visibly satisified with the outcome: ‘The world world of textile interior design came to Frankfurt and the increase in exhibitors and visitors alike speaks for itself. The positive economic indicators also boosted discussions between suppliers and purchasers.

  • A higher than ever percentage of international exhibitors at 89 per cent
  • Celebrity guests attracted large crowds in the halls

Heimtextil in Frankfurt am Main, the leading international trade fair for home and contract textiles, will finish today with a clear increase in the number of exhibitors and visitors. Over 69,000 trade visitors (2015: 67,861) and 2,866 exhibitors (2015: 2,723) from across the world travelled to Frankfurt from 12-15 January to start the economically promising 2016 business and trade fair year together. Detlef Braun, CEO of Messe Frankfurt, was visibly satisified with the outcome: ‘The world world of textile interior design came to Frankfurt and the increase in exhibitors and visitors alike speaks for itself. The positive economic indicators also boosted discussions between suppliers and purchasers. Heimtextil has thus impressively consolidated its position as the top global meeting place for the industry’.

This statement was confirmed by Cristobal Montero Álvarez, purchaser at Europe’s biggest department store chain El Corte Inglés: ‘For us, Heimtextil has been the most important trade fair when it comes to the purchase of home and house textiles for a number of years. No other trade fair offers such an international range of exhibitors. The quality and price of suppliers at Heimtextil appeals to us. This year, we were particularly impressed by the new technical solutions in the sun protection segment’.

More international exhibitors than ever before

Heimtextil in Frankfurt is by far the most international event of its kind. ‘From northern Europe to South Africa, from America to Asia: visitors to Heimtextil come from across the world and all of them want to see the latest trends in the textile market’, summarises Paola Ribera of the décor and furniture supplier Texathenea from Spain. As was the case last year, 68 per cent of trade visitors came from abroad. There was an increased number of visitors from Italy, Spain, Sweden, Russia, Japan and South Korea in particular at Heimtextil 2016.

However, it is not just the visitors, but also the exhibitors that form a microcosm of a global industry. 89 per cent of exhibitors (2015: 88 per cent) come from abroad. This year’s Heimtextil saw a growth in exhibitors from Europe, in particular Turkey, Italy, the Netherlands and Belgium, as well as global exhibitors from many countries including Brazil and the USA.

Growing product segments

In terms of products, Heimtextil was able to considerably expand its portfolio in various segments. For the fast-growing segment of décor and upholstery materials, hall 4.0 was even equipped with a new,  additional hall level, where primarily high-quality exhibitors from Italy showcased their wares. Textile digital printing with all the market leaders such as Epson, Hewlett Packard, Kornit, Mimaki and Zimmer was also considerably expanded in comparison to last year. The product group “bed” with bed linen, bedding, covers, decorative pillows and mattresses was also added to. The increase in mattress manufacturers in particular, such as Rössle & Wanner and f.a.n. Frankenstolz, who were both exhibiting at Heimtextil again after several years’ absence, was warmly received by trade visitors.

Jessica Schwarz, Nena, Guido Maria Kretschmer, Barbara Becker

The glamour factor was once again a major element in 2016. Actress and hotel owner Jessica Schwarz was an honorary guest at the opening press conference on Tuesday, informing the public that she intends to expand her hotel in the Odenwald town of Michelstadt. On Thursday she took the opportunity to go on a purchasing tour through the halls for this very purpose.

Also present on Tuesday was musician and artist Nena, who presented her new wallpaper collection at the Marburger Tapetenfabrik stand and rocked the house in the evening in front of an audience of invited guests.

Ullrich Eitel, CEO of Marburger Tapetenfabrik, was inspired: ‘The collection by Nena was the main focus of our trade fair presence. And Nena herself was of course the absolute highlight. Heimtextil offered the perfect platform for this. We could experience Nena because the affinity to wallpaper was there. We’ve put Nena’s signature on the wallpaper. The Nena collection was very well received by our customers and we had the perfect start to 2016. The fringe event with Nena, i.e. the presentation at our stand, the interview and, last but not least, the concert in the evening, provided the perfect way to round off our presence. Nena garnered the full support of and inspired enthusiasm in our guests’.

On Wednesday, it was star designer Guido Maria Kretschmer’s turn to be honoured in the Frankfurt trade fair halls. At the P+S International stand, he presented his wallpaper collection “Fashion for Walls” and was pleased about being there: ‘For me, Heimtextil is an excellent trade fair because it’s all about interiors and materials. It’s great to see the world coming together here and people bringing new looks and how everything is organised’.

The celebrity guests’ visits were completed on Thursday by regular trade fair visitor Barbara Becker at Kleine Wolke.

Heimtextil goes City

For the twelfth time, the promotion “Heimtextil goes City” will bring trends from Heimtextil to the city centre. On Saturday 16 January at 10 a.m., the needs of all those who want to see the latest trends and products in interior design before they officially go on sale will be met. In cooperation with the Decorator’s and Upholsterer’s Guild, a total of 19 specialist shops, galleries and public institutions will present new materials, on-trend colours and designs to end consumers.

The next Heimtextil, international trade fair for home and contract textiles, will take place from 10-13 January 2017 in Frankfurt am Main.