TINTEX @ PREMIÈRE VISION PRESENTS NATURALLY ADVANCED EVOLUTION
THE S/S 2021 SMART COLLECTION AND STRATEGY: “TEAMING UP IS THE RESPONSIBLE WAY FORWARD”
At Première Vision in Paris, February 11th – 13th Jersey manufacturer TINTEX presents its S/S 2021 collection and a new strategic approach to make the world a better place, a garment at a time in Hall 5 Booth R50/S43, and Hall 3 Smart Creation Booth S7. “That’s why we decided to update our statement-motto in Naturally Advanced Evolution: a promise and an invitation to work together to develop further collections combining an environment-driven approach with cutting-edge technology.” Says Ricardo Silva, Head of Operations of TINTEX.
“Textile producers and fashion brands should develop their partnership in a much more collaborative way.” Say Says Ricardo Silva, Head of Operations of TINTEX. In a move towards his partners, the company has re-organised its products collection into 4 distinct categories and further evolved its production process in order to guarantee the highest quality and performance of its fabrics and, at the same time, to become more competitive and to allow its clients to orientate better and easily find the most suitable and practical solution. COLLECTION focuses on seasonal proposals while EXPRESSIONS includes a range for all-year-round collections.
THE SS 2021 COLLECTION is imbued with sustainability, innovation and a collaborative attitude. The new range comprises 24 new references built focusing on responsible materials – including recycled or recyclable (100% same raw material), tactile finishes and active performances with smart and cutting-edge technical background. “The main area we developed for the S/S 2021 collection was carefully selected starting from the inputs we had from our partners during some of the most successful collaborations in the past 2 years,” adds Ana Eusebio, designer.
And just to keep the conversation about sharing innovation at best, TINTEX is officially shading the light on its Coating Unit that, thanks to continuous investments, will be able to deliver Naturally Advance Solutions in terms of finishings, not just for TINTEX but also for woven producers that are aligned with the corporate commitment. Come to discover TINTEX portfolio of smartly developed coatings at its booth at Smart Creation, hall 3.