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13.12.2023

Artistic Milliners and Archroma: Eco-advanced sulfur black dyeing for denim

International denim manufacturer Artistic Milliners and Archroma are collaborating to rewrite the future of denim. Leveraging Archroma’s DIRESUL® EVOLUTION BLACK dyestuff, the partners are promoting more eco-advanced sulfur black dyeing for denim with a variety of washdown effects and reduced environmental impact.

DIRESUL® EVOLUTION BLACK delivers outstanding resource savings, using less water and energy and producing less CO2 during dye synthesis. Furthermore, it offers unique shade and washdown behavior compared to standard black dyes to consistently create eye-catching aesthetics, especially on dark black shades with no bronzing effect. It is also laser-friendly.

Artistic Milliners launched a capsule collection based on the new DIRESUL® EVOLUTION BLACK technology at Kingpins Amsterdam in October, named EVO BLACK, winning a positive response from global brands. It is now working closely with a research and innovation team from Archroma, its technology partner of many decades, to expand its use of the new black coloration system in combination with other colors and performance effects.

International denim manufacturer Artistic Milliners and Archroma are collaborating to rewrite the future of denim. Leveraging Archroma’s DIRESUL® EVOLUTION BLACK dyestuff, the partners are promoting more eco-advanced sulfur black dyeing for denim with a variety of washdown effects and reduced environmental impact.

DIRESUL® EVOLUTION BLACK delivers outstanding resource savings, using less water and energy and producing less CO2 during dye synthesis. Furthermore, it offers unique shade and washdown behavior compared to standard black dyes to consistently create eye-catching aesthetics, especially on dark black shades with no bronzing effect. It is also laser-friendly.

Artistic Milliners launched a capsule collection based on the new DIRESUL® EVOLUTION BLACK technology at Kingpins Amsterdam in October, named EVO BLACK, winning a positive response from global brands. It is now working closely with a research and innovation team from Archroma, its technology partner of many decades, to expand its use of the new black coloration system in combination with other colors and performance effects.

18.10.2023

Tonello at Kingpins with new technologies

Once again Tonello will be present their technologies and partnerships at Kingpins from October 18-19.

DyeMate, the ozone, THE Laser
DyeMate is Tonello's new "patent-pending" technology that reinterprets the traditional indigo garment dyeing process, by making it automatic and repeatable, efficient and sustainable: carried out in a nitrogen atmosphere, without oxygen, with controlled reduction and oxidation, to achieve results that are perfectly comparable, in terms of authenticity and "aesthetic flavor," to those of denim that fades and becomes vintage with the passage of time.

Tonello will present a collection of garments with super bleach effects. With OBleach, EGO and O-Zone triad redefined the garment bleaching process, including no harmful chemicals such as chlorine and permanganate, in favor of sustainable and healthy production.

The entire collection will be embellished and finished with aesthetic solutions and details: the natural overdyeing of Wake, the ultra-thin graphics made with THE Laser Lab, the reproducible breakages of THE Laser T and TM.

Once again Tonello will be present their technologies and partnerships at Kingpins from October 18-19.

DyeMate, the ozone, THE Laser
DyeMate is Tonello's new "patent-pending" technology that reinterprets the traditional indigo garment dyeing process, by making it automatic and repeatable, efficient and sustainable: carried out in a nitrogen atmosphere, without oxygen, with controlled reduction and oxidation, to achieve results that are perfectly comparable, in terms of authenticity and "aesthetic flavor," to those of denim that fades and becomes vintage with the passage of time.

Tonello will present a collection of garments with super bleach effects. With OBleach, EGO and O-Zone triad redefined the garment bleaching process, including no harmful chemicals such as chlorine and permanganate, in favor of sustainable and healthy production.

The entire collection will be embellished and finished with aesthetic solutions and details: the natural overdyeing of Wake, the ultra-thin graphics made with THE Laser Lab, the reproducible breakages of THE Laser T and TM.

Collections, design, collaborations
The MSP - Most Sustainable Product - collection, developed together with Kingpins and Denim House, designed by Piero Turk and Serena Conti, and processed in Tonello's Research and Development Center with the latest responsible finishing technologies, returns this year.

Tonello will also present another project: ONE Denim. A collection that aims to combat resource waste in the denim industry by demonstrating concretely how many new denim garments could be made from a single fabric by optimizing processes and choosing appropriate technologies and production methods. The fabrics chosen are from Sharabati Denim, the design is by Piero Turk, and the collection is processed by Tonello.

SA-KE
This project was born out of a dialogue between Tonello's technology and the creativity of British designers Sadia Rafique and Kelly Harrington, who produced as many as 70 artworks that are partly physically present at Kingpins and partly published in a book-zine that tells the philosophy and logic of this unique and original work. A work that combines technology, expressive research and all new forms of image generation, across the boundary between natural and artificial, but still totally human.

Source:

Tonello

Tonello presents collection designed by Piero Turk © Tonello
Sustainable denim collection by Piero Turk
26.10.2020

Tonello presents collection designed by Piero Turk

The collaboration between Tonello and denim designer Piero Turk gave birth to a sustainable denim collection, result of a combination of the latest responsible technologies, and created with the most eco-friendly fabrics selected by The Kingpins Show.

“When it comes to working on new developments, we always start from new ideas and the constant research that starts from a concept that becomes reality, by increasingly raising the bar of sustainability,” said Alice Tonello, R&D and Marketing Director of Tonello.

18 exclusive and contemporary denim pieces, result of the premium experience of Piero Turk, and Tonello with its new brand-new finishing process: The Laundry (R )Evolution.

This is a radically new conception thought to simplify and optimize the entire garment finishing process.

It involves only 2 technologies in the entire finishing cycle, reducing waste and optimizing resources: LaserBlaze, and The All-in-One-System. Finally we use Metro, our software that processes real data, in real time to check all laundry consumption, optimizing processing times and improving performance.

The collaboration between Tonello and denim designer Piero Turk gave birth to a sustainable denim collection, result of a combination of the latest responsible technologies, and created with the most eco-friendly fabrics selected by The Kingpins Show.

“When it comes to working on new developments, we always start from new ideas and the constant research that starts from a concept that becomes reality, by increasingly raising the bar of sustainability,” said Alice Tonello, R&D and Marketing Director of Tonello.

18 exclusive and contemporary denim pieces, result of the premium experience of Piero Turk, and Tonello with its new brand-new finishing process: The Laundry (R )Evolution.

This is a radically new conception thought to simplify and optimize the entire garment finishing process.

It involves only 2 technologies in the entire finishing cycle, reducing waste and optimizing resources: LaserBlaze, and The All-in-One-System. Finally we use Metro, our software that processes real data, in real time to check all laundry consumption, optimizing processing times and improving performance.

The All-in-One System performs all washing operations by integrating 4 sustainable technologies into a single machine: ECOfree 2, which uses ozone in both the water and air; NoStone® for authentic and pumice-free stone-wash effects; UP, for washing processes with at least 50% less water; Core, a nebulizing system improving performance and reducing water consumption.

As a result of The Laundry (R )Evolution, Tonello developed two innovative and patent-pending processes: OBleach and Wake.

OBleach is the new Tonello process, which, by using only ozone, “returns to the future” with an authentic, sustainable and cool Bleach. Without chemicals.
This is possible thanks to a combination of the technologies part of our All-In-One System.
In short, the real Bleach without Bleach has finally arrived. And this in the year of the total ban of permanganate too.

Wake is the first totally natural dyeing system that uses only plants and biodegradable vegetable waste like flowers, berries and roots, without harmful chemicals additives.

The capsule collection will be displayed at KINGPINS24 on October 27th during the seminar held by Alice Tonello and Piero Turk.

Monforts denim mills move hemp into the mainstream © Cone Denim
Cone Denim Sweet Leaf jeans.
30.06.2020

Monforts denim mills move hemp into the mainstream

  • There is an urban legend that hemp canvas was used to make the very first pair of Levi’s jeans.
  • While this is a myth that originated in the counterculture of the 1960s, hemp is without doubt the fibre of the moment for the denim industry.

At the second Kingpins24 virtual denim show that was broadcast from New York on June 23rd and 24th, the sustainable benefits of hemp fibre were referenced by many Monforts customers who are now including it in their collections, including AGI Denim, Artistic Milliners, Black Peony, Calik, Cone Denim, Naveena Denim Mills (NDM) and Orta.

“Hemp is an easy to grow fibre which requires no irrigation, no fertilizers, no herbicides and no chemicals,” says Allan Little, Director of Product Development for Cone Denim, which has recently launched its Sweet Leaf collection featuring the fibre. “Significantly, it also uses fifty per cent or even less water than cotton in cultivation.”

It can also bring some new aesthetics to denim too, he adds.

  • There is an urban legend that hemp canvas was used to make the very first pair of Levi’s jeans.
  • While this is a myth that originated in the counterculture of the 1960s, hemp is without doubt the fibre of the moment for the denim industry.

At the second Kingpins24 virtual denim show that was broadcast from New York on June 23rd and 24th, the sustainable benefits of hemp fibre were referenced by many Monforts customers who are now including it in their collections, including AGI Denim, Artistic Milliners, Black Peony, Calik, Cone Denim, Naveena Denim Mills (NDM) and Orta.

“Hemp is an easy to grow fibre which requires no irrigation, no fertilizers, no herbicides and no chemicals,” says Allan Little, Director of Product Development for Cone Denim, which has recently launched its Sweet Leaf collection featuring the fibre. “Significantly, it also uses fifty per cent or even less water than cotton in cultivation.”

It can also bring some new aesthetics to denim too, he adds.

“Hemp has a unique colour and adds a different cast to our indigo, the drape and texture of the fabrics is different and it even adds  a bit of a unique hand, so combined with its sustainable credentials we are proud to be bringing the Sweet Leaf collection to the market.”

US supply chain

Cone is currently sourcing its hemp from France, but with much of its manufacturing now in Mexico – and with the introduction of the US Farm Bill in 2018 which has legalised the growing of legal hemp – is exploring the possibility of investing in the US supply chain.

“With US hemp we’re really at the R&D phase,” Little emphasises. “It’s a unique crop, so coming up with the right stalk to provide the right fibre is challenging. We’ve experimented with different types of seed and various methods of decortication.”

Decortication, he explains, is the mechanical removal of the outside layer of the hemp stalk to useable fibre on the inside. A second process, cottonization, is necessary to make the fibre suitable for spinning, because compared to cotton, hemp is longer, stiffer, and less flexible.

100% success

At the end of 2019, Naveena (NDM), headquartered in Karachi, introduced fabrics featuring up to 51% hemp content in blends with Tencel and recycled polyester and this year has developed the first 100% hemp denims.

“The response to the fabrics we showed last year was incredible and we were looking forward to the response to this latest development – which everyone was asking for – at the Kingpins show in Amsterdam, which unfortunately was unable to go ahead,” says NDM’s Director of Marketing Rashid Iqbal. “We produced initial samples in an undyed state because we were not sure how the wet spun yarn would react in the dyeing, but I’m happy to say we have had success in this respect and are now able to provide one hundred per cent indigo dyed hemp denim.”

Environmental benefits

“Differentiation is the key in the highly-competitive denim industry and we have assisted our customers with trials and optimised processing parameters for a range of different fibres, including hemp, both at our Advanced Technology Centre in Germany and at their own mills around the world,” says Hans Wroblowski, Monforts Head of Denim. “Given the environmental benefits of hemp, and the liberalisation of its cultivation in many parts of the world, the interest in it now comes as no surprise. We have the technologies and know-how to help our customers to fully maximise their hemp denims at all post-weaving stages of production.”

Monforts has a dominant position in the field of denim finishing with its well proven Montex stenters. It has been enjoying further recent success with its Eco Line concept based on two key technology advances – the Eco Applicator and the Thermo Stretch.

The latest Monforts innovation for denim is the CYD yarn dyeing system. This technology is based on the effective and established dyeing process for denim fabrics that is now being applied for yarn dyeing.

The CYD system also integrates new functions and processes into the weaving preparation processes – spinning, direct beaming, warping and assembly beaming, followed by sizing and dyeing – to increase quality, flexibility, economic viability and productivity. A full CYD line is now available for trials at the company’s Advanced Technology Centre.

(c) Elleti Group
23.10.2019

Elleti Group is back at Kingpins Show to present “Out of the blue impressions”

Long-established expertise and bold imagination define a state-of-the-art collection, providing an overview of the company’s complete denim services. From the idea development to the finished garment, the project was entirely envisioned, advanced and manufactured by the leading international group.

Mastery and creativity belong to Elleti Group’s character since the very beginning of its journey in the textile industry. Enhancing its unique approach, which also combines a solid tradition of excellence and the commitment towards innovation, the company returns once again to Kingpins Amsterdam Show with an exclusive new project to be presented at Transformatorhuis – Booth T7.

Inspired by six great artistic movements from the past century, Out of the blue impressions is the special capsule collection reimagining the timeless beauty of art through a unique style that breaks new ground. Twelve garments, featuring denim and more, are the result of the in-house R&D team effort and commitment to the development of one-of-a-kind solutions.

Long-established expertise and bold imagination define a state-of-the-art collection, providing an overview of the company’s complete denim services. From the idea development to the finished garment, the project was entirely envisioned, advanced and manufactured by the leading international group.

Mastery and creativity belong to Elleti Group’s character since the very beginning of its journey in the textile industry. Enhancing its unique approach, which also combines a solid tradition of excellence and the commitment towards innovation, the company returns once again to Kingpins Amsterdam Show with an exclusive new project to be presented at Transformatorhuis – Booth T7.

Inspired by six great artistic movements from the past century, Out of the blue impressions is the special capsule collection reimagining the timeless beauty of art through a unique style that breaks new ground. Twelve garments, featuring denim and more, are the result of the in-house R&D team effort and commitment to the development of one-of-a-kind solutions.

Every piece was envisioned and advanced according to a fresh and disrupting approach to art, resulting in unprecedented interpretations of much loved art periods to be realized on special canvases through specific techniques.

RUDOLF GROUP: Thinking Science and Design (c) RUDOLF GmbH
HypNO
24.10.2018

RUDOLF GROUP: Thinking Science and Design

  • HUB 1922, the fashion division of the RUDOLF GROUP, takes the stage at the Kingpins Show in Amsterdam and presents new technologies that make it possible to move away from environmentally questionable industrial practices.
  • HUB 1922 also announces the opening of the new company building in an ancient textile factory near Milan.

Amsterdam/Geretsried/Milan. It was only six months ago that the RUDOLF GROUP, with its fashion Division named HUB 1922, began its journey through the fascinating world of garment finishing. Since then, the team has made significant progress and has moved from being a newcomer to the business to a solid and reliable reality. “HUB 1922 introduces the Rudolf Group to design thinking,” says Alberto De Conti, Head of Fashion Division at Rudolf Group. “And when you break perceived restrictions and paradigms within a strongly science-driven organization, only sky is the limit.”

  • HUB 1922, the fashion division of the RUDOLF GROUP, takes the stage at the Kingpins Show in Amsterdam and presents new technologies that make it possible to move away from environmentally questionable industrial practices.
  • HUB 1922 also announces the opening of the new company building in an ancient textile factory near Milan.

Amsterdam/Geretsried/Milan. It was only six months ago that the RUDOLF GROUP, with its fashion Division named HUB 1922, began its journey through the fascinating world of garment finishing. Since then, the team has made significant progress and has moved from being a newcomer to the business to a solid and reliable reality. “HUB 1922 introduces the Rudolf Group to design thinking,” says Alberto De Conti, Head of Fashion Division at Rudolf Group. “And when you break perceived restrictions and paradigms within a strongly science-driven organization, only sky is the limit.”

For an entire semester, the organisation remained focused on one, single goal without getting distracted from it: to become the partner of choice for environmentally conscious advancements in garment processing that are rooted in real experience and science.

Emphasis was put on listening attentively to the market and on engineering solutions proactively, without being prompted.
When it comes to Denim, two separate yet correlated calls for action were heard:
1. the need for a serious departure from established industrial practices that are environmentally questionable
2. the opportunity to change the current rules and stir toward enhanced product quality.

 

Departure from the environmentally questionable

  • HypNO: The next generation of bleach

Many attempts to technical alternatives to local and total denim bleaching have been launched in the market, over the past five years, by a number of competing players. Originality and innovation are at the base of HypNO technical uniqueness that can be injected into traditional denim processing, but that can also be used to create whole new processes and aesthetics.
Birth child of relentless dedication to science, HypNO is the latest alternative to the traditional denim bleaching agents currently under the spotlight because of their alleged safety issues. HypNO is the next generation of bleach.

- HypNO is based on the application of a whole new family of RUCORIT compounds, which are halogene-free and heavy metal-free
- HypNO can replace both potassium permanganate and sodium hypochlorite with one more eco-friendly solution
- HypNO is free from unpleasant smells; it is production friendly and suitable for both spray and bath applications
- HypNO does not require neutralisation with agents such as sodium metabisulphite or peroxides, hence reducing the need for chemicals significantly
- HypNO is GOTS approved. Bluesign and ZDHC Chemical Gateway certifications are intended
- HypNO further helps in the elimination of pumice stones
- HypNO is highly efficient and has been engineered to be cost competitive compared to other existing bleaching solutions

 

Toward enhanced product quality

  • SoSoft, RawLong, DuraBlue

Durability over time still builds a brands’ reputation for quality. The notion of “durability” has changed over the years and has moved from sturdy workwear to the product's ability to retain its characteristics and structural properties.

“It goes against the whole denim philosophy, but, jeans are increasingly bought for what they look like at the time of purchase and are expected to evolve as little as possible. It is what it is; you can’t argue with consumers” says De Conti.

SoSoft, RawLong, DuraBlue, the three new technical concepts launched at Kingpins Amsterdam by the RUDOLF GROUP all sit under the umbrella wings of enhanced quality and specifically address long-lasting softness, preservation of original look and depth of blue.

  • SoSoft

All appreciate the softness and suppleness of used/worn denim and the comfort benefit it delivers. It is a generic denim truth, and it is even stronger when it can extend over time. SoSsoft is about softeners carefully engineered for an enduring emotion, one that lives along favourite clothes.

Tried and tested to over 15 home washes, these marvels of chemical engineering allow consumers to toss domestic fabric softeners to the benefit of environmental sustainability.

  • RawLong

Denim lovers want raw jeans to fade with time, soften and transform into what feels like an extension of their body. More often, people just want to prolong the look they chose. In both cases, home washing is a headache.

Years of testing have identified RawLong innovative, highly durable and natural solution that keep wearers fresh and at ease in their jeans allowing for long-wearing without washing. Moreover, less home washing means much less impact on the environment.

  • DuraBlue

The role of designers is to come up with the bluest of blue jeans in a spectrum of fantastic new blue finishes and supporting textures. The role of DuraBlue is to ensure a continuously updated collection of technical solutions that keep that rich, deep, dark blueness of jeans for much longer while limiting the quality issues that come with denim rubbing. In other words, light underwear, snowy shoes, and white sofas no longer live in fear.

 

The launch of HUB 1922

  • Busto Arsizio, Italy.

On a discreet street of Busto Arsizio, a village at the North of Milan is a red-brick building which in the 1800’s was the house of a textile mill. This 150-year-old structure is where the RUDOLF GROUP, the 100-year-old leader of textile, functional, responsible chemistry, is about to open its Fashion Division. Or, better, it’s HUB 1922.

HUB 1922 is committed to research and develop innovation within garment processing for the privately held mother company. HUB 1922, whose doors are expected to open during fourth quarter of 2018, will foster collaborative efforts with international fashion brands and retailers, will provide product innovation ideas at the crossroad of fashion and utilitarian functionality and will introduce elements of unorthodox diversity rooted in deep scientific knowledge, true environmental responsibility, technical innovation and creativity. “At a time when science plays such a powerful role in the life of society, it is incumbent on fashion to be dealing with scientific research. HUB 1922 facilitates that reunion” concludes De Conti.

More information:
HUB 1922 Rudolf
Source:

RUDOLF GmbH

(c) Menabò Group s.r.l
23.10.2018

Metalbottoni strengthens its partnerships with northern Europe thanks to its green range.

For the appointment with the exhibition dedicated to denim Metalbottoni focuses on its new range of increasingly green accessories which have captured the attention of the northern European brands most attentive to sustainability in the world of jeans and elsewhere. A range of proposals which, in recent months, has progressed remarkably, following the rules established by the corporate responsibility protocol called NO IMPACT.

This is a responsible approach underlined by the promise “Committed Accessories”, but also a strategic choice with a view to approaching those markets which so far have appeared to be most keen on the subject, for example northern Europe, Benelux and the United States, California in particular. This means that Metalbottoni is acting with increasing assertiveness on those scenarios where it has been present for a long time, in order to increase the segments depth, intercepting new ones, thanks to its wide-ranging eco-compatible proposal.

For the appointment with the exhibition dedicated to denim Metalbottoni focuses on its new range of increasingly green accessories which have captured the attention of the northern European brands most attentive to sustainability in the world of jeans and elsewhere. A range of proposals which, in recent months, has progressed remarkably, following the rules established by the corporate responsibility protocol called NO IMPACT.

This is a responsible approach underlined by the promise “Committed Accessories”, but also a strategic choice with a view to approaching those markets which so far have appeared to be most keen on the subject, for example northern Europe, Benelux and the United States, California in particular. This means that Metalbottoni is acting with increasing assertiveness on those scenarios where it has been present for a long time, in order to increase the segments depth, intercepting new ones, thanks to its wide-ranging eco-compatible proposal.

NO IMPACT: “Committed Accessories” expanded
It is the constant search for sustainable innovation that reveals the extent of the progress made over the past few months by Metalbottoni. For the Kingpins Show exhibition, there are many novelties in store from the company, extending its range in terms of sustainability. Firstly, there is the new MONSTER line eco-processing, special for pure denim, which – apart from metal – includes new material solutions developed through high-profile collaborations.

Metalbottoni strengthens its partnerships with northern Europe thanks to its green range. (c) Metalbottoni SPA
23.10.2018

Metalbottoni strengthens its partnerships with northern Europe thanks to its green range.

  • At Kingpins Show Amsterdam (24-25 October) the new “Committed Accessories” dedicated to denim take centre stage.

For the appointment with the exhibition dedicated to denim Metalbottoni focuses on its new range of increasingly green accessories which have captured the attention of the northern European brands most attentive to sustainability in the world of jeans and elsewhere. A range of proposals which, in recent months, has progressed remarkably, following the rules established by the corporate responsibility protocol called NO IMPACT.

This is a responsible approach underlined by the promise “Committed Accessories”, but also a strategic choice with a view to approaching those markets which so far have appeared to be most keen on the subject, for example northern Europe, Benelux and the United States, California in particular. This means that Metalbottoni is acting with increasing assertiveness on those scenarios where it has been present for a long time, in order to increase the segments depth, intercepting new ones, thanks to its wide-ranging eco-compatible proposal.

  • At Kingpins Show Amsterdam (24-25 October) the new “Committed Accessories” dedicated to denim take centre stage.

For the appointment with the exhibition dedicated to denim Metalbottoni focuses on its new range of increasingly green accessories which have captured the attention of the northern European brands most attentive to sustainability in the world of jeans and elsewhere. A range of proposals which, in recent months, has progressed remarkably, following the rules established by the corporate responsibility protocol called NO IMPACT.

This is a responsible approach underlined by the promise “Committed Accessories”, but also a strategic choice with a view to approaching those markets which so far have appeared to be most keen on the subject, for example northern Europe, Benelux and the United States, California in particular. This means that Metalbottoni is acting with increasing assertiveness on those scenarios where it has been present for a long time, in order to increase the segments depth, intercepting new ones, thanks to its wide-ranging eco-compatible proposal.

NO IMPACT: “Committed Accessories” expanded

It is the constant search for sustainable innovation that reveals the extent of the progress made over the past few months by Metalbottoni. For the Kingpins Show exhibition, there are many novelties in store from the company, extending its range in terms of sustainability. Firstly, there is the new MONSTER line eco-processing, special for pure denim, which – apart from metal – includes new material solutions developed through high-profile collaborations.

Also the LEATHER ACCESSORIES line is extending its range of sustainable materials. The line of tags and rear waistband labels is enhanced through interpretations based on two new eco-friendly materials: recycled jacron and cork. For denim designed to be 100% green, also in accessories. Sustainable proposals are increasingly integrated throughout the Metalbottoni range, for example the new glossy and satin finishing developed for the line LABORA on exclusive metal accessories.

Partnerships with brands from northern Europe: Bik Bok and Kings of Indigo

One of the most important collaboration in sustainable fashion is the one with the Norwegian brand Bik Bok. The brand that was founded in 1973 dedicated to young women, today offer accessible trend driven fashion through a network of over 200 single-brand stores in Norway, Sweden, Finland and Austria. The brand has since 2017 chosen to use only BCI (Better Cotton Initiative) certified cotton for their in house premium denim brand Never Denim. For Never Denim Metalbottoni has realized a series of jeans buttons and personalized rivets, all entirely produced according to the NO IMPACT protocol; which means recycled raw materials, no use of chemical agents, through processing and machinery that minimize the use of water and electricity, resulting 100% from photovoltaic panels. All these features are part of a capsule developed for the new AW 2018 collection for Never Denim entirely made with Fair Trade certified cotton. Thanks to this project, the No Impact becomes an integral part of a collection that is aimed at a very large, young and aware public.

Another important brand which has chosen the new NO IMPACT metal accessories is Kings Of Indigo, the Dutch denim mill which is presenting top-quality jeans, inspired by traditional American style, combined with Japanese attention to detail, which today has as many 250 authorised dealers in 12 countries, with a very strong focus on northern Europe.

More and more sportswear for the new Monster SS 2020 collection

The great Metalbottoni classic dedicated to denim confirms the trend of strongly merging with the world of sportswear. The MONSTER line introduces the style developments of the SS 2020 season, with the range being more and more influenced by technical and sports interpretations, alongside sustainable production processes based on the NO IMPACT protocol. The new MONSTER proposals include items made of non-metal material, using sustainable processes, of natural origin and 100% biodegradable; these accessories are similar in appearance to traditional polyester, interpreted in a responsible way, developed through a series of special and unique effects. Also the button, rivet and small plate range has been restyled, having always been the core of the MONSTER line. Today the number of solutions available increases  hanks to new vintage finishing, developed on metal accessories, which are also totally green. “The denim world is moving in a clear direction: that of sustainability.” says Maria Teresa Ricciardo, Creative Director at Metalbottoni, “This is true in particular for some markets, which are strategic for us, and where we are proving increasingly successful, thanks to constant product and process research from a green  perspective, which Metalbottoni today is able to offer within the framework of the NO IMPACT pathway which we have been pursuing for a long time”.