From the Sector

Vietnam is the subject of increasing investment across an array of industries, with its textile sector going from strength to strength in a short space of time. To give key players from across the textile spectrum an opportunity to make their presence felt in this market, the Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) will make its debut from 28 February – 1 March 2024. Taking place at the Saigon Exhibition and Convention Center (SECC), the new fair will cover three main product sectors, namely apparel fabrics, yarns and fibres, and garments; home textiles; as well as technical textiles and nonwovens, textile processing, and printing technology.

In line with the industry’s anticipation, the country was identified as the ideal location for ASEAN’s new comprehensive textile platform for several key reasons. Vietnam’s pro-business policies, strategic geographical location, abundant labour force, and favourable trade agreements have contributed to its rise as a global textile manufacturing hub. Agreements such as the Regional Comprehensive Economic Partnership (RCEP); the Indo-Pacific Economic Framework for Prosperity (IPEF); and 15 free trade agreements (FTAs) covering over 60 countries and regions, will further enable participants from across the value chain to conduct cross-border business after connecting at next year’s show. In addition, several key travel initiatives that serve international players have been implemented, including the country’s APEC Business Travel Card programme^[1], availability of e-visas to all nationalities, and visa-free travel for select countries^[2].  

Exhibitors from multiple textile sub-sectors converge in February
In Vietnam’s home textile segment, rising urbanisation, emerging young consumers, and higher disposable incomes are interrelated factors driving growth^[3]. Globally, three of the top trends include recycling; utilising green fibres; and the increasing use of technical fabrics for enhanced comfort and health. At the fair, confirmed home textiles exhibitors include Hanyang Eco Tex, Hohmann GmbH, Phuong Nam Feather, and SIGMA, set to showcase their most up-to-date products, covering bedding, upholstery fabrics, curtain, and sun protection.
 
Utilised for automobiles, civil aviation, construction, health care, and more, Vietnam's exports of technical textiles reached USD 676.6 million for the first nine months of 2022, up 17.1% compared to the same period in 2021^[4]. This in turn bodes well for the country’s import prospects of quality machinery and equipment. Hoping to cater to domestic demand at VIATT 2024, international suppliers in this category include Julai, SIGMA, and Skwentex.

Meanwhile, apparel-related products make up the lion’s share of the country’s textile exports – according to Vietnam Textile & Apparel Association (VITAS), in 2022 these numbered USD 29.1 billion. From Ho Chi Minh to Hanoi, numerous international fashion brands have a manufacturing presence, including Adidas, H&M, Lacoste, Lululemon, Nike, The North Face, Uniqlo, and many more. At next year’s fair, exhibitors such as Avery Dennison, Lenzing, Stylem Takisada-Osaka, and Texwinca, will aim to draw the attention of apparel brands and a wide range of other domestic and international buyers.

The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) is organised by Messe Frankfurt (HK) Ltd and the Vietnam Trade Promotion Agency (VIETRADE), covering the entire textile industry value chain.

^[1] ‘Everything You Need to Know About Traveling to Vietnam with an APEC Business Travel Card’, April 2023, Vietnam Briefing, https://www.vietnam-briefing.com/news/apec-business-travel-card-vietnam.html/ (Retrieved: November 2023)
^[2] ‘Vietnam Introduces E-Visa for All Nationalities from August 15, 2023’, August 2023, Vietnam Briefing, https://www.vietnam-briefing.com/news/vietnam-introduces-e-visa-for-all-nationalities-from-august-15-2023.html/ (Retrieved: November 2023)
^[3] ‘Vietnam Home Textile Market Size & Share Analysis’, 2023, Mordor Intelligence, https://shorturl.at/wQVWZ (Retrieved: November 2023)
^[4] ‘Vietnam's technical fabric exports continue to be positive’, October 2022, Web Portal of Supporting Industry of Vietnam, https://shorturl.at/lmnvX (Retrieved: November 2023)

Harnessing the synergy of the Texpertise Network of Messe Frankfurt and its global apparel flagship, the co-organisers of the Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) recently held a joint press conference on 28 August 2023, the first day of Intertextile Shanghai Apparel Fabrics – Autumn Edition. Discussing the inaugural fair’s comprehensive, business-friendly nature, representatives of both Messe Frankfurt  and VIETRADE spoke in glowing terms about the potential of ASEAN’s new platform for the entire textile industry. Set to launch the spring sourcing season, the fair will take place from 28 February – 1 March 2024 at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City.

For its first edition, the fair is expected to attract over 500 exhibitors and around 35,000 visitors to an 18,000 sqm exhibition space. Ms Wendy Wen, Managing Director of Messe Frankfurt (HK) Ltd, considered the show’s importance on a worldwide scale: “Serving as a supplementary trade fair to our existing events in China, VIATT will effectively extend our market reach into South East Asia. We’ve designed it to reinforce our global Texpertise Network, spanning the entire textile value chain. The network, which links over half a million textile professionals globally and organises more than 50 international textile trade fairs across 11 different countries, will lend its full support to the fair.”
 
She continued: “In line with this commitment, we will harness our more than 30 years of experience organising Intertextile in China, and extend to the fast-growing textile sector in Vietnam. Intertexile has grown to be by far the most influential series within our Texpertise Network, covering a broad range of resources in apparel fabrics, home and contract textiles."
 
With Vietnam’s largest international airport and seaport, and its proximity to other textile producing countries and regions, Ho Chi Minh City is strategically located to hold an event of this nature. The city attracts 35%^[1] of Vietnam’s foreign direct investment projects, and is the venue of choice for a significant portion of the country’s trade fairs.
 
Discussing the event’s potential, Mr Vu Ba Phu, Director General of Vietnam Trade Promotion Agency (VIETRADE), said: “Vietnam has emerged as one of the leading textiles exporting countries worldwide, with particularly high growth in the past 10 years, ranging from 15% to 20% yearly. As companies seek to diversify supply chains, and Vietnam introduces lucrative trade agreements, the market is predicted to attract even more investments. A big importer of textile machinery, fabrics, and yarns and fibres, green production and durable goods have become increasingly important. VIATT 2024 will be an important hub helping suppliers and buyers in all categories to meet, source and unleash the full potential of this market.”
 
A comprehensive Vietnam-based textile fair is an attractive proposition for manufacturers and sourcing professionals alike. Exhibitors from around the world will showcase a full spectrum of apparel fabrics, yarns and fibres, and garments; the latest innovations in technical textiles and nonwovens, textile processing, and printing technology; as well as a wide range of home and contract textiles.
 
Apparel fabrics, yarns and fibres, and garments
This sector will contain quality exhibitors from Vietnam, ASEAN, and beyond, providing buyers with numerous, diverse sourcing options in apparel textile sub-categories such as accessories, casualwear, denim, lace and embroidery, ladieswear, pattern designs, shirting, sportswear, suiting, and many more.
 
Technical textiles and nonwovens, textile processing, and printing technology
With application areas that include everything from automotive, aerospace and shipping, to construction, healthcare and safety, products on display will include innovative machinery, as well as some of the latest developments in smart textiles, such as wearable technology, sensors, and advanced materials.
 
Home textiles
Exhibitors will feature high-quality bed linens, towels, curtains, and much more, suitable for visitors sourcing for both residential and commercial applications. The diverse collections of home textiles will be enhanced by globally on-trend interior designs and in-demand, organic materials.
 
The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) is organised by Messe Frankfurt (HK) Ltd and the Vietnam Trade Promotion Agency (VIETRADE). Covering the entire textile industry value chain, the inaugural edition will be held from 28 February – 1 March 2024 at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City.

^[1] ‘Investing in Ho Chi Minh City’, October 2022, Vietnam Briefing, retrieved August 2023, https://www.vietnam-briefing.com/news/investing-in-ho-chi-minh-city-why-the-megacitys-industry-economy-and-policy-are-key-to-developmen.html/

Trevira CS is exhibiting for the first time at CSI Miami (Cruise Ship Interiors Design Expo Americas). Taking place on 6 – 7 June, 2023 at the Miami Beach Convention Center, CSI will bring together buyers and suppliers involved in cruise ship interiors, including interior designers, architects, outfitters, shipyards and suppliers.
 
On the Trevira CS stand, visitors can get an idea of the wide range of flame retardant fabrics suitable for use on board cruise ships. 53 fabrics from 20 Trevira CS customers will be on display that either have IMO certification and/or have been tested to the fire safety standards (FTP Code) required in the marine sector. Trevira CS fabrics are inherently flame retardant, meaning that their flame retardant properties cannot be washed out or lost through aging or use. This is due to the chemical structure of the polyester fiber: the flame retardant properties are firmly anchored in the fiber and cannot be altered by external influences. A surface-applied flame retardant finish is therefore not necessary.

In the marine sector, the demands placed on textiles are not only high in terms of fire protection, but also with regards to light resistance and durability. This is particularly true for textiles used in outdoor applications. These must be extremely robust, as they are exposed to moisture and sunlight. To meet these requirements, Trevira CS has launched a range of 30 new spun-dyed, UV-stable filament yarns. Besides color depth and durability, spun-dyed yarns offer another advantage: They are more sustainable because the fabrics made from them can be produced in a more environmentally friendly way than textiles that are dyed in one piece or consist of brightly colored yarns. In fabric production, a large share of resource consumption goes to the dyeing and finishing of fabrics as well as the use of chemicals and water. However, with spun-dyed yarns, these processing steps are unnecessary – the yarn immediately comes out of the spinneret in the desired color, reducing the products’ environmental impact.

The topic of sustainability is also taken up in other Trevira CS products. For example, Trevira CS fabrics are available in recycled versions. They consist of fiber and filament yarns obtained in different recycling processes. Filament yarns are produced using recycled PET bottles, they contain 50% post-consumer recycled material. Recycled fibers are obtained using an agglomeration plant and in further processing steps from residual pre-consumer waste from production. They consist of 100% recycled material (pre-consumer recycling). All flame retardant recycled Trevira® products are GRS (Global Recycled Standard) certified.
Fabrics made from these yarns are marked with the Trevira CS eco trademark. The prerequisite for this is a recycled content of at least 50%. Among the fabrics presented at the Trevira CS trade fair stand are 8 fabrics bearing the Trevira CS eco brand.

The long-term goal in developing sustainable products is undoubtedly to enter a circular economy. For this new path, an innovative Trevira CS product development was launched, producing flame retardant fibers and filament yarns from chemically recycled raw material. In this case, the basic raw material for the chemical recycling was PET bottles, but essentially it could be most any other PET recyclables, such as packaging material or even textiles. Chemical recycling involves depolymerization, a sequence of chemical reactions in which the polymer chains are broken down again into their original components, i. e. the monomers. In a further processing step, impurities are removed. Before the polymerization process is initiated, a small amount of MEG (mono ethylene glycol) is added.

The same technology used to produce the original (virgin) raw material for Trevira CS is also used here. The flame retardant modification is added during polymerization. In this way, the flame retardant properties are indelibly anchored in the polymer.

By recycling valuable materials such as packaging material, waste can be avoided. The raw material obtained from the recycling process is comparable to the original material can be used again in high-quality products.

• Trevira CS Joint Booth with 16 Partners
• Sustainability Presentation: Path of Sustainability
• Special Exhibition: TEXTILE TALENTS by Trevira CS

The Trevira CS® brand presents itself together with 16 top customers and partners, an exciting special exhibition, and a sustainability presentation at Heimtextil in Frankfurt from 10 to 13 January 2023. The joint booth covers an area of over 1,400 m².

Visitors can find out about innovations in the fields of yarn production, woven and knitted fabrics and interior solar shading. Once again this year, the exhibitors on the Trevira CS stand will cover all textile applications with their flame retardant product for the home textile and contract market, from light curtains to heavy upholstery fabrics.

The following Trevira CS customers and partners will be exhibiting:
Chamatex SAS, F.lli Baroni s.r.l., FIDIVI Tessitura Vergnano S.p.A., Hoftex Färberei GmbH, Ilcat by Lei Tsu s.r.l., Lodetex S.p.A., Lonfil S.r.l., Mattes & Ammann GmbH & Co. KG, Mottura S.p.A., Pozzi Arturo S.p.A., PUGI R.G. S.R.L., Tessitura Mario Ghioldi & C. s.r.l., Tintoria Sala s.r.l., Torcitura Fibre Sintetiche S.p.A., Torcitura Padana S.p.A., Vlnap a.s., Wagenfelder Spinnereien GmbH and Wintex S.r.l.

The presentations on the Trevira CS brand will focus on 2 topics. One revolves around information on sustainability: The Path of Sustainability presentation will give visitors detailed information about the various sustainability aspects of the Trevira CS brand. The information chain will deal with Trevira CS technology, particularly sustainable product variants, the longevity of the textiles, the Trevira CS eco brand for flame retardant fabrics with recycled content, and the take-back program for Trevira CS fabrics. At the end of the chain, a prototype of a new product development will be presented, giving insight into the brand’s future sustainable development opportunities.

Once again, there will also be a special exhibition. The focus here will be on showcasing the special additional functions and properties that Trevira CS fabrics offer in addition to their flame retardancy. Visitors can look forward to a special staging: It’s showtime for the TEXTILE TALENTS by Trevira CS!

For the design of the special exhibition, all Trevira CS customers were invited to submit their latest Trevira CS products, distinguished by additional functions and/or special features, to the annual Trevira CS Fabric Competition. 227 products from 50 customers were submitted, from which about 150 were selected for the special exhibition. Several thousand meters of yarn will also be used in this year's special show.

• March 16-18, 2022, Istanbul Expo Center
• Successful start of Texhibition, Istanbul Fabric and Textile Accessories Fair with over 10,000 visitors from 63 countries
• More than 160 exhibitors presented fabrics, yarns and accessories on approx. 5,000 square meters in the Istanbul Expo Center
• Intensive order activity in a professional trade fair atmosphere of over 1billion US$
• The organizer's objective: to double the area and number of exhibitors for the second event in September

With over 10,000 visitors, the premiere event of Texhibition Istanbul Fabric and Textile Accessories Fair, organized by the Istanbul Textile and Raw Materials Exporters' Association (ITHIB) and the Istanbul Chamber of Commerce (ITO) from March 16th to 18th, 2022 has successfully started.

İTHİB President Ahmet Öksüz: "Our exhibition platforms Texhibition Istanbul Fabric and Textile Accessories Fair and IFCO, Istanbul Fashion Connection, which was launched by our sister association IHKIB in February, play an important role in making Istanbul the fashion center of the Turkish textile and clothing industry. For the follow-up event to Texhibition in September this year, we expect the number of exhibitors and space to double."

The consistently positive feedback from the exhibitors underscores this expectation, as does the great interest shown by international visitors, including those from Denmark, Germany, France, Italy, the Netherlands and the UK.

The Turkish textile industry started with an export target of US$ 15 billion in 2022. The exhibition organizers assume that their platforms will contribute US$ 1 billion. Turkey is one of the most important procurement markets for the European textile industry and is becoming even more important in the course of the global supply chain problem and is now one of the top 3 most interesting procurement locations with its low prices, good quality products, reliable suppliers and short delivery times.

Exhibitors
On offer were high-quality and innovative fabrics from the weaving sector, including Kipaş Textiles, BTD Textile, Özdoku, Bossa and Yünsa; knitters like Gülle, Saka, Örkumod or İskur showed their current collections; yarn market leaders such as Korteks, Tepa and Gama were present, as were Şimşek Ege, EMR Zippers, Çağ-Tek and Öz-El Lastik for the accessories sector. A total of 166 exhibiting companies presented themselves in clearly structured segments in a professional trade fair atmosphere.

Frame program
In the Texhibition Forum, experts discussed the topics Sustainability, New Trends, Supply Chain and GMO-Free Cotton giving an outlook on the upcoming trends and developments in the Turkish textile industry. All events were heavily frequented by visitors.

Next Texhibition September 21-23, 2022

imm cologne will not take place on the planned dates in January 2022 in Cologne. The executive board of Koelnmesse reached this decision in close consultation with the Association of the German Furniture Industry (VDM) and in agreement with other well-known industry representatives at the international level. "This step is restricted exclusively to imm cologne and its specific requirements for trade fair operations. We are principally planning, as before, to carry out our spring events in 2022. The political guidelines allow for this, and, following the excellent and safe course of the past autumn trade fairs, this must remain our mission in the interests of the participating industries“, says COO Oliver Frese.

The VDM, as the industry sponsor of the event, and against the background of the current pandemic situation, sees the economic success of the event and thus the successful restart of imm cologne in January as extremely endangered. "Following consultation with numerous exhibitors, industry representatives and trading partners, there is either no question of participation on the part of German exhibitors or exhibitors from the German-speaking region, or this is very much in doubt", according to Jan Kurth, CEO of the VDM.  Similar feedback also came from many European countries.

"The current special basic conditions in the interior design industry make the practicability of imm cologne almost impossible", according to Oliver Frese. "We didn't make this very bitter decision easy for ourselves, but consider it to be our obligation to take this step now in close consultation with the industry. In this way we provide clarity and planning security in the interests of our exhibitors. In our shared perspective, an imm cologne with its claim as a leading trade fair for the interior design industry is not realisable in the current situation", the COO continues. "We are currently working actively on options for also still being able to offer exhibitors of imm cologne an attractive trade fair presence at the international level. Here, both spoga+gafa and ORGATEC present excellent alternatives in the interior design portfolio of Koelnmesse".

The cancellation is restricted to imm cologne and expressly does not include other B2B events planned for spring 2022 in Cologne. In autumn, the Cologne art fairs and the nutrition fair Anuga, among others, demonstrated that trade fairs are also once again possible at the international level and can be carried out safely for everyone. It is currently quite clear how differently individual industries are reacting to the present situation. "We have determined a heterogeneous estimation among the exhibiting companies in the face of the enduring pandemic situation in Germany", according to Oliver Frese, COO of Koelnmesse. The assessments vary in degree specific to different industries, "sometimes with a greater impact on the respective trade fair and sometimes hardly palpable", the COO continues. "In the interests of cooperation in a spirit of trust, we are of course communicating closely with our industries and customers, in order to be able to reach just these kinds of industry-specific decisions," according to Frese.

The hygiene and safety concept of Koelnmesse, which remains entirely in keeping with the decisions of the Minister-President Conference and the Corona Protection Ordinance of NRW, stands for safe processes.

A positive picture was still taking shape for imm cologne as a whole with the end of the term for cancellation without penalties in mid-October: with 600 exhibitors from more than 50 countries, the event would still have been the largest and most relevant forum for the interiors industry, hosted in Europe’s biggest furniture market, even in this smaller form in terms of numbers.

The professional exchange and the networking between internationally active companies and highly qualified trade visitors provide the basis at every imm cologne for future-oriented innovations and the development of new business models. In this way, imm cologne ensures important business impulses for the industry. Koelnmesse, together with the VDM and the exhibiting industry, will therefore do everything possible to get a powerful and innovative imm cologne 2023 on its feet.        

IFFT/Interior Lifestyle Living has wrapped up three successful days of business at Tokyo Big Sight’s South Halls. From 18 – 20 October 2021, a total of 11,147 visitors found their way to the fairground. Assembling again for the first time since the pandemic began, 300 exhibitors from five different countries and regions welcomed visitors with an extensive and diverse selection of products in 10,390 sqm of gross exhibition space.

“As the place where designers set trends and decision makers meet, IFFT/Interior Lifestyle Living has once again proven to be the premier trade fair in Japan for the entire living space,” says Mr Yasushi Kajiwara, Managing Director of Messe Frankfurt Japan Ltd. “After last year’s fair was deferred due to the pandemic, we worked hard to present industry buyers with new impulses and ideas at this edition. This included an additional focus on up-and-coming designers at dedicated zones for new talent.”
 
Fresh talent and green living
With products for the entire living space assembled at the fairground, trade buyers were once again spoilt for choice, but a number of product zones in particular were worthy of special attention.
As a new initiative for 2021, the renowned Japanese architect Mr Keiji Ashizawa gathered prospective new interior designers and their products at the highly anticipated '+Talents' Zones.
 
To maximise connections, a series of fairground tours were also arranged to bring architects closer to the best new designers and their interior products for the Japanese market. A new 'Ethical' Zone was also introduced to spotlight green living, up-cycling, fair trade, and more.

With the spring textile trade fair season in China just around the corner, a number of leading domestic and international suppliers are confirmed to take part in Intertextile Shanghai Home Textiles – Spring Edition. The fair will now take place at a slightly later date of 17 – 19 March. Together with the concurrent fairs Intertextile Shanghai Apparel Fabrics, Yarn Expo, CHIC and PH Value, these five events will form the first major in-person gathering for the textile industry this year.

From bedding and towelling, rugs and table & kitchen linen to home textile technologies and textile designs, buyers will have a wide range of the latest collections to source from this month at Shanghai’s National Exhibition and Convention Center. International exhibitors such as Lenzing and Cotton Council International as well as leading domestic brands including Coolist, Luolai, Soluffy and Yunjie Textile are amongst those signed up to take part this year.

Exhibitor highlights

• Lenzing Fibers: will showcase their flagship brand for textiles, TENCEL™. Used for a variety of highly specialised applications, TENCEL™ fibres are soft to the skin and excellent in thermal regulation and moisture absorption.
• Cotton Council International (CCI) is a non-profit association that promotes US cotton fibre and cotton products throughout the world.
• Zhangjiagang Coolist Life Technology: this Chinese company designs and produces a range of functional pillow collections including their Filmless Gel, Hydrophilic, Air, Flexible and Organic pillow series. Their unique Coolist design features patented technology, and is made from organic and environmental-friendly materials.
• Anhui Million Feather: located in Anhui province’s Lu’an city, known in China as the ‘Kingdom of Geese’, the company produces a range of down and feather products and various bedding items.
• Wujiang City Yunjie Textiles: specialising in wide-width fabrics including microfibre, satin and suede.
• Yantai Zhonglian Industry: their main products include sheets, pillowcases, quilt covers, bed skirts, comforters, coverlets, pillows and more.

• Successful concept to be continued in 2022

For three years now, the Trevira CS joint fair booth, where Trevira, its customers and partners present their new ideas within the framework of an innovative creative concept, has been an established and popular feature of Heimtextil. In 2021, the international trade fair for home and contract textiles is planned to take place from 12-15 January in Frankfurt/Main. However, as a result of the numerous uncertainties brought about by the coronavirus crisis, Trevira has decided that it will not take part next year.

“Messe Frankfurt has shown us its comprehensive hygiene concept and plans and there is no question that their plans fully meet health and safety requirements,” explained Trevira CEO Klaus Holz. “But at Trevira, we are also very much aware of our responsibilities. Our joint booth concept is not only on an extensive scale, but it is also built around the idea of communication. This makes it even more important that we consider the potential risks involved and how they could impact our customers, co-exhibitors, visitors and staff.” Given the uncertainty as to how the situation might develop in the future, Trevira has decided it has no option but to withdraw from next year’s fair and postpone its participation in Heimtextil until 2022. This decision has been made in agreement with parent company Indorama Ventures PCL (Thailand), which has put stringent measures in place to keep its staff and customers safe. As a result, the concern and its subsidiaries are not currently participating in any trade fairs.

At the 2020 Heimtextil, Trevira exhibited together with around 30 of its major Trevira CS customers with a joint booth whose total floor area measured over 2,000 msq. The number of partners exhibiting alongside Trevira has increased steadily over the past three years, and the Trevira display, along with many of the newest flame retardant Trevira CS collections from its customers, has always been hugely popular at the fair, especially in Hall 4.2, where it has continually attracted a very high number of visitors. As a joint booth, it has benefited especially from the vibrant and positive discussions among visitors and exhibitors, together with the various events that accompany the display. Usually, these included a press conference and a party held at the new stand. Trevira’s Heimtextil presence in the past three years has strengthened and expanded the position of Trevira CS as the leading brand for flame retardant home textiles.

CEO Klaus Holz said, “As a regular exhibitor at Heimtextil for many years, we found this decision extremely difficult. We greatly regret that we will not be able to bring our joint booth to Heimtextil next year. However, we plan to return in 2022 with a fair booth offering visitors and partners the high quality they have come to expect of us, with brand new ideas and measures in place to ensure its success”.

Intertextile Shanghai Home Textiles – Autumn Edition will return from 24 – 26 August 2020 at the National Exhibition and Convention Center (Shanghai), organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Home Textile Association (CHTA). Stepping into its 26th edition, the trade fair will provide exhibitors the perfect opportunity to introduce new products and expand their distribution networks, as well as serving as a source of information and inspiration for professionals in every aspect of the industry.
 
Celebrating its 25th anniversary last August, the Autumn Edition of Intertextile attracted 1,147 exhibitors from 27 countries & regions, as well as 35,390 trade buyers from 117 countries & regions (2018: 104), reflecting the increasing internationalism of Messe Frankfurt’s textile fairs in China, and the growing opportunities for international suppliers to meet a wide range of buyers in Shanghai. The trade fair’s capacity to attract large and diverse crowds has reinforced its status as the leading business platform for the home textile industry in the Asia Pacific region.
 
In the next edition, a large collection of quality Chinese companies, as well as premier overseas brands will once again present the entire spectrum of home and contract textile products including:

• Textile editors
• Whole Home Products
• Windows & Upholstery
• Bedding, Bath, Kitchen & Table
• Carpets & Rugs
• Sun-Protection
• Wallcovering
• Digital Print & Technics
• Fibers, Yarns & Chemicals
• Textile Designs

Opportunities abound in China’s home textiles market
 
“The upcoming Autumn Edition of Intertextile is set to offer suppliers and buyers the best platform to capture new business opportunities, especially as we continue to focus on bringing together more key players from the textiles, interiors, architecture and hospitality sectors in China and internationally,” Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd said.
 
“Over the years, Intertextile has been evolving from a traditional trade fair to an immersive and interactive experience that inspires and engages attendees. Today, the fair is more than a business platform; it also delivers state-of-the-art home trends, valuable networking opportunities, as well as innovative and strategic solutions for brand development through a series of fringe programme events,” Ms Wen further explained.
 
As one of the selected exhibitors featured in the Talks & Tours series at the 2019 fair, Mr Thomas Luys, Sales Manager of LIBECO-LAGAE: “We had quite a diverse range of visitors, including an increase in e-commerce buyers, but also more traditional upholstery fabrics buyers. Our booth was also part of the Talks & Tours, so it was important to tell our story to a diverse range of visitors on this tour.”
 
 
To find out more about this fair, please visit: www.intertextilehome.com.
For more information about Messe Frankfurt textile fairs worldwide, please visit: http://texpertise-network.messefrankfurt.com.