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Lenzing: Sustainable geotextiles as glacier protection and jacket (c) UN Nations
22.03.2024

Lenzing: Sustainable geotextiles as glacier protection and jacket

The Lenzing Group has created an innovative concept that contributes to the sustainable protection of our glaciers while inspiring collective action for sustainable practices and a circular economy in the nonwovens and textile value chain. The concept, which was artistically staged by the Italian artist Michelangelo Pistoletto, was presented on March 21, 2024, as part of the International Day of Forests celebrations at the Palais des Nations, the headquarters of the United Nations Office at Geneva (UNOG).

The melting of glaciers is being severely impacted by global warming. Geotextiles are used to protect ice and snow. However, the nonwovens used for this are made of fossil-based fibers, which allow microplastics1 to enter the valley via streams and may enter the food chain through small organisms and animals. Nonwovens made from cellulosic LENZING™ fibers, which are biodegradable at the end of their life cycle and can be completely recycled, are the sustainable solution to this problem.

The Lenzing Group has created an innovative concept that contributes to the sustainable protection of our glaciers while inspiring collective action for sustainable practices and a circular economy in the nonwovens and textile value chain. The concept, which was artistically staged by the Italian artist Michelangelo Pistoletto, was presented on March 21, 2024, as part of the International Day of Forests celebrations at the Palais des Nations, the headquarters of the United Nations Office at Geneva (UNOG).

The melting of glaciers is being severely impacted by global warming. Geotextiles are used to protect ice and snow. However, the nonwovens used for this are made of fossil-based fibers, which allow microplastics1 to enter the valley via streams and may enter the food chain through small organisms and animals. Nonwovens made from cellulosic LENZING™ fibers, which are biodegradable at the end of their life cycle and can be completely recycled, are the sustainable solution to this problem.

The covering of a small area with the new material made from LENZING™ fibers was tested for the first time during a field test on the Stubai Glacier. Four meters of ice were saved from melting. This was confirmed in a study conducted by the University of Innsbruck and the Austrian glacier lift operators on the Stubai Glacier in Tyrol (Austria). In 2023, the pilot project was successfully extended to all Austrian glaciers used by tourists.

Last year, the project was also awarded first place in the prestigious Swiss BIO TOP Awards for wood and material innovations.

Lenzing takes this innovation project as an opportunity to inspire collaborative action towards sustainable practices and circularity in the textile value chain. Together with a network of innovative partners, Lenzing is working on processing geotextiles into new textile fibers giving them a second life as a garment. The use of geotextiles is usually limited to two years, after which the nonwovens would be disposed of. In the first phase of the pilot project, the recycling of nonwovens made for geotextiles use has been successfully tested and a fashionable “Glacier Jacket” has been produced, showcasing that the recycling of geotextiles is viable. Next to Lenzing, the network includes Marchi & Fildi Spa, a specialist in the field of mechanical recycling, the denim fabric manufacturer Candiani Denim and the fashion studio Blue of a Kind.

Julien Born Photo HeiQ Materials AG
Julien Born
16.02.2024

Julien Born new CEO of HeiQ AeoniQ Holding

HeiQ AeoniQ Holding, a subsidiary of HeiQ Group, is appointing Julien Born as its CEO, leveraging his extensive executive leadership and profound textile industry expertise cultivated in prestigious organizations such as DuPont, KOCH Industries, and The LYCRA Company, where he served as CEO since 2021. Julien Born will champion the growth of the cellulosic filament fiber HeiQ AeoniQ™.

The HeiQ AeoniQ™ technology is poised for commercial production at the inaugural manufacturing facility in Portugal by the close of 2025. The just concluded €5M acquisition of land and buildings, within a 2-year project total investment of €80M, marks a pivotal milestone for the 15,000m2 facility in Maia, Porto. Situated strategically in Portugal's textile hub and a mere 20 minutes from a major commercial port, this facility is poised to catalyze the scale-up phase of the business, going from pilot manufacture to mass production when it wants to compete at full-scale on cost and performance with fossil fuel-based fibers.

HeiQ AeoniQ Holding, a subsidiary of HeiQ Group, is appointing Julien Born as its CEO, leveraging his extensive executive leadership and profound textile industry expertise cultivated in prestigious organizations such as DuPont, KOCH Industries, and The LYCRA Company, where he served as CEO since 2021. Julien Born will champion the growth of the cellulosic filament fiber HeiQ AeoniQ™.

The HeiQ AeoniQ™ technology is poised for commercial production at the inaugural manufacturing facility in Portugal by the close of 2025. The just concluded €5M acquisition of land and buildings, within a 2-year project total investment of €80M, marks a pivotal milestone for the 15,000m2 facility in Maia, Porto. Situated strategically in Portugal's textile hub and a mere 20 minutes from a major commercial port, this facility is poised to catalyze the scale-up phase of the business, going from pilot manufacture to mass production when it wants to compete at full-scale on cost and performance with fossil fuel-based fibers.

HeiQ intends to consolidate the Group’s current and future activities in Portugal at the newly acquired site. This includes Shared Service Center functions as well as the Innovation Hub for the HeiQ Textile & Flooring business unit.

The recent addition of Julien Born to lead the charge follows the nomination of Robert van de Kerkhof to the HeiQ Board, a seasoned executive with extensive textile experience holding positions as CCO, CSO, Board member of Lenzing Plc, and Chairman of CIRFS, the European Man-Made Fibres Association. Robert will also serve as the Chairman of the HeiQ AeoniQ Holding Board.

HeiQ AeoniQ Holding, established as an independent subsidiary to attract new investors, value-chain partners, and brands, embarks on an ambitious multi-year scale-up strategy. This strategy involves integrating diverse sources of bio-derived feedstock and hyper-scaling cellulosic filament fiber production capacity over the next decade, targeting industries such as apparel, footwear, automotive, home textiles, and aeronautics.

Source:

HeiQ Materials AG

Archroma: Launch of AVITERA® SE GENERATION NEXT (c) Archroma
02.02.2024

Archroma: Launch of AVITERA® SE GENERATION NEXT

Archroma has made its AVITERA® SE technology accessible to more brands and mills with the launch of AVITERA® SE GENERATION NEXT for more cost-effective sustainable dyeing of cellulosic fibers and blends.

With an improved cost-to-performance ratio for new dark and extra-dark shades, the AVITERA® SE GENERATION NEXT range helps mills produce differentiated end articles that comply with the environmental requirements of leading brands and retailers while increasing yield, improving productivity and reducing processing costs.

With high-speed low-temperature wash-off, high process reliability and great reproducibility, AVITERA® SE Generation Next allows mills to achieve water and energy savings of up to 50% and to slash CO2 emissions and effluent discharge by up to 50% as well. It can also increase mill output by up to 25% or more. The dyes are free from arylamines, including PCA[1], and offer fastness properties, retaining their colors through repeated home laundering and exposure to light, perspiration and chlorine.

Three new dark colors have been added to the AVITERA® SE range:

Archroma has made its AVITERA® SE technology accessible to more brands and mills with the launch of AVITERA® SE GENERATION NEXT for more cost-effective sustainable dyeing of cellulosic fibers and blends.

With an improved cost-to-performance ratio for new dark and extra-dark shades, the AVITERA® SE GENERATION NEXT range helps mills produce differentiated end articles that comply with the environmental requirements of leading brands and retailers while increasing yield, improving productivity and reducing processing costs.

With high-speed low-temperature wash-off, high process reliability and great reproducibility, AVITERA® SE Generation Next allows mills to achieve water and energy savings of up to 50% and to slash CO2 emissions and effluent discharge by up to 50% as well. It can also increase mill output by up to 25% or more. The dyes are free from arylamines, including PCA[1], and offer fastness properties, retaining their colors through repeated home laundering and exposure to light, perspiration and chlorine.

Three new dark colors have been added to the AVITERA® SE range:

  • AVITERA® BLACK PEARL SE: A greenish-cast black dye with high color consistency that can be used to correct metamerism.
  • AVITERA® BLUE HORIZON SE: A deep blue element with good light fastness in medium to deep shades, as well as high oxidative fastness and high resistance to nitrogen oxides (NOx) in the atmosphere.
  • AVITERA® NIGHT STORM SE: A new navy shade with a greenish cast and strong build up. It is recommended for dyeing the deepest navy and combination shades.

[1] Non-detectable on the garment

Symposium"All about cellulose" Grafik: Thüringisches Institut für Textil- und Kunststoff-Forschung Rudolstadt e.V.
08.01.2024

Rudolstädter Kunststofftage: Symposium "All about cellulose"

As part of the "RUDOLSTÄDTER KUNSTSTOFFTAGE" series, the TITK - Thüringisches Institut für Textil- und Kunststoff-Forschung e.V. invites you to the symposium "All about cellulose: How we can use a native polymer for intelligent, innovative and sustainable products".

In their presentations, speakers from industry and research will highlight the potential and diverse applications of the sustainable platform polymer cellulose for clothing, hygiene and medical textiles, battery and storage technology or as a meltable material for 3D printing.
The conference language is English.

The conference is aimed at textile manufacturers and processors as well as materials scientists and SMEs from the industry in general. As in previous years, there will be the opportunity to visit the technical centres and laboratories of the business-oriented research institute.

Event details and registration options can be found under DATES.

As part of the "RUDOLSTÄDTER KUNSTSTOFFTAGE" series, the TITK - Thüringisches Institut für Textil- und Kunststoff-Forschung e.V. invites you to the symposium "All about cellulose: How we can use a native polymer for intelligent, innovative and sustainable products".

In their presentations, speakers from industry and research will highlight the potential and diverse applications of the sustainable platform polymer cellulose for clothing, hygiene and medical textiles, battery and storage technology or as a meltable material for 3D printing.
The conference language is English.

The conference is aimed at textile manufacturers and processors as well as materials scientists and SMEs from the industry in general. As in previous years, there will be the opportunity to visit the technical centres and laboratories of the business-oriented research institute.

Event details and registration options can be found under DATES.

Source:

Thüringisches Institut für Textil- und Kunststoff-Forschung Rudolstadt e.V.

VEOCEL™ showcased LENZING™ Lyocell Dry fiber (c) Lenzing Group
18.12.2023

VEOCEL™ showcased LENZING™ Lyocell Dry fiber

With the growing demand among brands and consumers for plastic-free materials and ingredient transparency, VEOCEL™, the flagship specialty nonwovens brand of Lenzing Group, showcased LENZING™ Lyocell Dry fiber at Hygienix 2023. LENZING™ Lyocell Dry fiber which is not classified as “plastic” according to EU SUPD, meets the growing interest for plastic-free nonwoven products across the industry and among consumers. Additionally, along with being an environment-friendly solution, the fiber delivers high-performance dryness and comfort which makes it the optimum fiber choice for absorbent hygiene applications.

Comprised of mostly fossil-based materials, absorbent hygiene products are an essential part of many consumers’ daily lives. With heightened concerns towards environmental impact, the product segment has been undergoing a change caused by shifting consumer preferences, increased consciousness and concerns towards plastic waste, and technology advancement. LENZING™ Lyocell Dry fiber has embraced these changes without compromising on quality or performance.

With the growing demand among brands and consumers for plastic-free materials and ingredient transparency, VEOCEL™, the flagship specialty nonwovens brand of Lenzing Group, showcased LENZING™ Lyocell Dry fiber at Hygienix 2023. LENZING™ Lyocell Dry fiber which is not classified as “plastic” according to EU SUPD, meets the growing interest for plastic-free nonwoven products across the industry and among consumers. Additionally, along with being an environment-friendly solution, the fiber delivers high-performance dryness and comfort which makes it the optimum fiber choice for absorbent hygiene applications.

Comprised of mostly fossil-based materials, absorbent hygiene products are an essential part of many consumers’ daily lives. With heightened concerns towards environmental impact, the product segment has been undergoing a change caused by shifting consumer preferences, increased consciousness and concerns towards plastic waste, and technology advancement. LENZING™ Lyocell Dry fiber has embraced these changes without compromising on quality or performance.

LENZING™ Lyocell Dry is a cellulosic environment-friendly wood-based alternative to fossil-based fibers. Besides offering great performance features such as liquid management, dryness, gentle-on-the-skin comfort, softness, and quality, LENZING™ Lyocell Dry helps to meet the needs of customers who are aiming to produce plastic-free applications or end products that do not harm the planet without compromising on performance or comfort.

Featuring Lenzing’s unique Dry technology, LENZING™ Lyocell Dry’s hydrophobic characteristics and liquid-controlling properties make it the ideal fiber for absorbent hygiene products. Its high-performing hydrophobicity makes it the optimal choice for a wide range of applications, including baby diapers, feminine care and personal hygiene products as well as adult incontinence products.

The fiber has consistently been tested by Lenzing as the softest* fiber among cellulosic fibers in both dry and wet stages. LENZING™ Lyocell Dry will enable brands and manufacturers to deliver quality hygiene products that provide a high level of comfort, softness, and dryness.

*Lenzing AG softness panel test

Source:

Lenzing Group

Naia™ Renew Eastman
14.12.2023

Naia™ Renew receives Global Recycled Standard certification

Eastman Naia™ Renew cellulosic fiber received Global Recycled Standard (GRS) certification on December 13. This certifies Naia™ Renew recycled content, chain of custody, social and environmental practices, and chemical restrictions.

Textile Exchange, a global non-profit for sustainable change in the fashion and textile industry, manages the GRS certification process. Certification is achieved through an audit from independent third-party certifying body SCS Global Services and applies to the full supply chain and addresses traceability, environmental principles, social requirements, chemical content and labeling.

"We’re honored to add GRS certification to our list of Naia™ certifications that support our sustainability goals,” said Claudia de Witte, sustainability leader for Eastman textiles. “Third-party certifications help us build our brand trustworthiness. It’s our goal to make sustainable textiles available to all, and we do that by building trust with our customers and collaborators. This certification adds even more credibility to our fibers and our sustainability story, which we’re proud to share.”

Eastman Naia™ Renew cellulosic fiber received Global Recycled Standard (GRS) certification on December 13. This certifies Naia™ Renew recycled content, chain of custody, social and environmental practices, and chemical restrictions.

Textile Exchange, a global non-profit for sustainable change in the fashion and textile industry, manages the GRS certification process. Certification is achieved through an audit from independent third-party certifying body SCS Global Services and applies to the full supply chain and addresses traceability, environmental principles, social requirements, chemical content and labeling.

"We’re honored to add GRS certification to our list of Naia™ certifications that support our sustainability goals,” said Claudia de Witte, sustainability leader for Eastman textiles. “Third-party certifications help us build our brand trustworthiness. It’s our goal to make sustainable textiles available to all, and we do that by building trust with our customers and collaborators. This certification adds even more credibility to our fibers and our sustainability story, which we’re proud to share.”

In June 2023, Textile Exchange made an important announcement regarding its Alternative Volume Reconciliation (VR2) policy, which broadened the range of chemical recycling technologies eligible for mass balance. Notably, this expansion now encompasses gasification, the technical description of Eastman’s molecular recycling technology known as carbon renewal technology. Eastman collaborated with Textile Exchange and other stakeholders to educate the industry about the value and contribution of its molecular recycling technology. This policy update is critical for Eastman because it allows the company’s innovative material-to-material recycling technology to be audited for GRS certification.

Molecular recycling technologies at Eastman break waste down into its molecular building blocks allowing the materials to be used in new materials that are indistinguishable from non-recycled materials. By expanding the GRS to include gasification, the global standard now allows for a broader approach to making sustainable textiles accessible to everyone.

In recent years, the textiles industry has shifted toward circular materials to help tackle one of the largest challenges facing the planet: waste pollution, especially textile waste. Eastman molecular recycling is complementary to mechanical recycling and is a solution for hard-to-recycle waste material, including textiles, which are impacted by factors like fiber blends, chemicals and additives.

Naia™ Renew is produced from 60% sustainably sourced wood pulp and 40% GRS-certified* waste materials that would otherwise be destined for landfills through Eastman's patented molecular recycling technology. The certification verifies the processes of chemical recycling, concentrating, extrusion, and spinning of the undyed yarns and fibers.

Robert van de Kerkhof (c) Karl Michalski
Robert van de Kerkhof
27.11.2023

Robert van de Kerkhof joins HeiQ’s Board of Directors

HeiQ announces the appointment of Robert van de Kerkhof as Non-Executive Director, with effect from 1 January 2024 to the board of HeiQ plc and as Chairman of the Environmental, Occupation, Health & Safety and Sustainability Committee. Robert will also be appointed to the board of HeiQ AeoniQ Holding AG (in Switzerland), a subsidiary of HeiQ plc.

Robert van de Kerkhof has over 30 years of experience in general management and sustainability leadership and extensive knowledge of the textiles industry, including cellulosic fiber technology. He founded PEPPER-i2, an advisory company specializing in sustainability and circularity. Robert also serves as the Chief Sustainability Officer and as a Board Member of Lenzing AG, a position he has held since 2014. Robert will be leaving Lenzing and its Board on the 31st. December 2023.

Robert joins HEIQ AeoniQ™ with the firm belief that the novel HEIQ AeoniQ™ man-made cellulosic fibers (MMCF) are one of the most promising solutions to transform the textile industry, now the second-most polluting in the world, into one of the most sustainable, by rendering fossil fuel-based fibers like polyester obsolete.

HeiQ announces the appointment of Robert van de Kerkhof as Non-Executive Director, with effect from 1 January 2024 to the board of HeiQ plc and as Chairman of the Environmental, Occupation, Health & Safety and Sustainability Committee. Robert will also be appointed to the board of HeiQ AeoniQ Holding AG (in Switzerland), a subsidiary of HeiQ plc.

Robert van de Kerkhof has over 30 years of experience in general management and sustainability leadership and extensive knowledge of the textiles industry, including cellulosic fiber technology. He founded PEPPER-i2, an advisory company specializing in sustainability and circularity. Robert also serves as the Chief Sustainability Officer and as a Board Member of Lenzing AG, a position he has held since 2014. Robert will be leaving Lenzing and its Board on the 31st. December 2023.

Robert joins HEIQ AeoniQ™ with the firm belief that the novel HEIQ AeoniQ™ man-made cellulosic fibers (MMCF) are one of the most promising solutions to transform the textile industry, now the second-most polluting in the world, into one of the most sustainable, by rendering fossil fuel-based fibers like polyester obsolete.

Robert has also held senior positions as President of the Austrian Fiber Institute, President and Board Member of CIRFS – the European Man-made Fibres Association, and Chairman of the ReHubs Business Council for Euratex, which is the voice of the European Apparel and Textile Industry.

Source:

HeiQ

Photo: CHT
26.05.2023

BEZAKTIV ONE: New Reactive dyes range by CHT

  • Reactive dyes for water and energy saving dye processes with significantly shortened process time

BEZAKTIV ONE covers a broad color spectrum with tinctorial very strong dyes. This enables a cost-efficient dye process with significantly less dye and salt. The excellent wash-off behavior allows short rinse cycles at lower temperatures and therefore offers further ecological and economic advantages. The dyes are particularly suitable for durable textiles due to their good multiple wash fastness.

Cellulosic fibers are often dyed with reactive dyes, as these are commercially available in a wide range of colors that result in dyeings with high wash fastness. However, reactive dyeings require a lot of water due to the necessary rinsing processes. Due to increased ecological requirements, the development of energy and water saving processes is not just a trend, but rather a core prerequisite for new dyes.

A minimal number of rinsing baths and generally lower temperatures for dye exhaust, rinsing and soaping contribute to an overall efficient water and energy saving dyeing processes.

  • Reactive dyes for water and energy saving dye processes with significantly shortened process time

BEZAKTIV ONE covers a broad color spectrum with tinctorial very strong dyes. This enables a cost-efficient dye process with significantly less dye and salt. The excellent wash-off behavior allows short rinse cycles at lower temperatures and therefore offers further ecological and economic advantages. The dyes are particularly suitable for durable textiles due to their good multiple wash fastness.

Cellulosic fibers are often dyed with reactive dyes, as these are commercially available in a wide range of colors that result in dyeings with high wash fastness. However, reactive dyeings require a lot of water due to the necessary rinsing processes. Due to increased ecological requirements, the development of energy and water saving processes is not just a trend, but rather a core prerequisite for new dyes.

A minimal number of rinsing baths and generally lower temperatures for dye exhaust, rinsing and soaping contribute to an overall efficient water and energy saving dyeing processes.

BEZAKTIV ONE dyes can be dyed, rinsed and soaped between 40 and 60 °C. Therefore, the BEZAKTIV ONE exhaust dyeing process is significantly shorter compared to conventional reactive dyeing processes, where temperatures between 60 and 98 °C are required. This advantage means savings in process time and higher productivity for the textile dyer.

The advantages become particularly clear when dyeing medium to dark shades with the BEZAKTIV ONE process. Due to the high fixation level in combination with good color build-up dark shades can be matched with lower dye concentrations of BEZAKTIV ONE than with conventional bifunctional reactive dyes. The addition of the auxiliary COTOBLANC SEL in the second soap bath has an additional positive effect, so that a washing process with low water and energy consumption generates excellent wet fastness properties on the textile.

(c) Sadia Rafique
10.05.2023

Renewcell partners with TextileGenesis™ for Circulose® Pulp-to-Retail Transparency

After participating in industry trials, Renewcell and TextileGenesis™ have the intention to establish an agreement for full pulp-to-retail traceability for Renewcell’s CIRCULOSE® recycled raw material across the entire textile supply chain, announcing it at Challenge the Fabric (Milan, Italy).

Renewcell uses a patented process to breakdown and recycle cotton and other cellulosic textile waste, such as worn-out jeans and production scraps, to create CIRCULOSE®, a biodegradable raw material that can be used to create viscose, lyocell, modal, acetate and other man-made cellulosic fibers. These regenerated fibers are then spun into yarns, woven or knitted into fabrics before being cut and sewn into new high-quality textile products.
 
With TextileGenesis™, Renewcell will be able to share real-time digital traceability with its customers and supply chain partners.

After participating in industry trials, Renewcell and TextileGenesis™ have the intention to establish an agreement for full pulp-to-retail traceability for Renewcell’s CIRCULOSE® recycled raw material across the entire textile supply chain, announcing it at Challenge the Fabric (Milan, Italy).

Renewcell uses a patented process to breakdown and recycle cotton and other cellulosic textile waste, such as worn-out jeans and production scraps, to create CIRCULOSE®, a biodegradable raw material that can be used to create viscose, lyocell, modal, acetate and other man-made cellulosic fibers. These regenerated fibers are then spun into yarns, woven or knitted into fabrics before being cut and sewn into new high-quality textile products.
 
With TextileGenesis™, Renewcell will be able to share real-time digital traceability with its customers and supply chain partners.

  • The platform uses digital tokens to ensure a secure chain of custody for all supply chain processes from raw materials to retail.
  • The company’s “fiber-forwards” traceability captures real-time shipments; its Fibercoins™ digital tokens verify point of origin and eliminate “double counting” of sustainable materials.
  • Its AI (augmented intelligence) engine verifies transactions between supply chain partners.  

 
Furthermore, TextileGenesis™ is already partnering with fiber producers including Lenzing AG, Eastman, and Birla Cellulose.

Source:

Re:NewCell AB

28.03.2023

LOI between Renewcell and Chinese Lyocell Fiber Producer CTA Green Fibre

The Swedish textile-to-textile recycling innovator Renewcell has signed a Letter of Intent with China Textile Academy Green Fibre Co. Ltd., an Chinese lyocell fiber producer, concerning a long-term commercial collaboration around man-made cellulosic fiber production.

The LOI provides the framework for an upcoming offtake agreement between the parties. The future legally binding offtake agreement will set out commercial terms for the delivery of 18,000 tonnes of Circulose® dissolving pulp to CTA Green Fibre over five years. CTA Green Fibre intends to use Circulose® as feedstock in the production of lyocell fibers to be supplied to textile manufacturers and fashion brands worldwide.

The agreement affirms the two companies’ intent to work together to supply lyocell textile fibers made using Circulose®, the 100% recycled textile pulp made by Renewcell, to global fashion brands in the coming years. The agreement has been facilitated by Ekman Group, Renewcell’s exclusive global trading partner.

The Swedish textile-to-textile recycling innovator Renewcell has signed a Letter of Intent with China Textile Academy Green Fibre Co. Ltd., an Chinese lyocell fiber producer, concerning a long-term commercial collaboration around man-made cellulosic fiber production.

The LOI provides the framework for an upcoming offtake agreement between the parties. The future legally binding offtake agreement will set out commercial terms for the delivery of 18,000 tonnes of Circulose® dissolving pulp to CTA Green Fibre over five years. CTA Green Fibre intends to use Circulose® as feedstock in the production of lyocell fibers to be supplied to textile manufacturers and fashion brands worldwide.

The agreement affirms the two companies’ intent to work together to supply lyocell textile fibers made using Circulose®, the 100% recycled textile pulp made by Renewcell, to global fashion brands in the coming years. The agreement has been facilitated by Ekman Group, Renewcell’s exclusive global trading partner.

Patrik Lundström, Renewcell’s CEO, commented: ”With this agreement, we take a new step in demonstrating the applicability of Circulose® in commercial-scale production of lyocell fibers. Lyocell is a high quality, low-impact fiber using closed loop production process which is highly sought after among our fashion brand partners that will now soon be available incorporating Circulose® recycled from textile waste. I am impressed by the innovative capacity and leadership of CTA Green Fibre and look forward to working together with them to make fashion circular together.”

Source:

Re:NewCell AB

15.03.2023

AFRY project partner in TreeToTextile

  • TreeToTextile sustainable textile fibre demo plant in Sweden

TreeToTextile, owned by H&M Group, Inter IKEA Group, Stora Enso, and LSCS Invest, invested €35 million in constructing a textile fiber process technology demonstration plant in Sweden. AFRY supported TreeToTextile throughout the project in the development and implementation phases from 2016-2022. The demonstration plant is now in the start-up phase.

TreeToTextile is offering a new technology to produce bio-based textile fibers with a low environmental footprint and aims to make sustainable textile fibers available to all. The new fiber is a regenerated cellulosic fiber, produced from renewable and sustainably sourced raw materials from forests. TreeToTextile has invested €35 million in developing and constructing a new demonstration plant in Nymölla, Sweden. This investment is a crucial step prior to the scale-up and commercialization of this technology.

  • TreeToTextile sustainable textile fibre demo plant in Sweden

TreeToTextile, owned by H&M Group, Inter IKEA Group, Stora Enso, and LSCS Invest, invested €35 million in constructing a textile fiber process technology demonstration plant in Sweden. AFRY supported TreeToTextile throughout the project in the development and implementation phases from 2016-2022. The demonstration plant is now in the start-up phase.

TreeToTextile is offering a new technology to produce bio-based textile fibers with a low environmental footprint and aims to make sustainable textile fibers available to all. The new fiber is a regenerated cellulosic fiber, produced from renewable and sustainably sourced raw materials from forests. TreeToTextile has invested €35 million in developing and constructing a new demonstration plant in Nymölla, Sweden. This investment is a crucial step prior to the scale-up and commercialization of this technology.

AFRY has been the leading consultant and engineering partner of TreeToTextile from its early stages of project development in 2016, continuing onto demo plant implementation engineering from 2020-2022 In the project development phase, AFRY’s assignment included several pre-feasibility and feasibility studies, process design, up-scaling evaluations, and supplier pilot runs planning. In the demo plant implementation phase, AFRY was responsible for the engineering, project management and site services, also providing many additional services like permit and procurement support as well as machine and IT solutions.

“AFRY and TreeToTextile have a long-lasting, mutually developing relationship that we hope to continue. Together with AFRY, we have overcome the challenges through close collaboration, flexibility, broad competence and most important of all, mutual commitment”, says Olli Ylä-Jarkko, CTO at TreeToTextile.

The commissioning of the demonstration plant started in the summer of 2022, and the project was handed over to TreeToTextile for start-up and further optimization of the process.

“I’m proud of the deep and long-lasting cooperation with TreeToTextile. This project shows AFRY’s ability and wide competence to meet various demands of customer investment projects – from early phase development to implementation. AFRY’s long experience with bio-based materials, combined with our extensive process industry and project execution experience, makes us a unique partner for industrial clients in accelerating their bio-based fibers to scalable commercial production”, says Lisa Vedin, Head of Process Industries Sweden at AFRY.

More information:
TreeToTextile AFRY bio-based
Source:

Afry

17.01.2023

EU agreement on deforestation-free supply chains

The viscose fibre manufacturer Kelheim Fibres - exclusively using FSC® or PEFCTM certified pulps exclusively from sustainably managed sources - welcomes the preliminary political agreement reached between the European Parliament and the Council on an EU regulation on deforestation-free supply chains. The new rules, adopted at the end of 2022, are intended to prevent goods that cause forest degradation or deforestation from being placed on the EU market.

As one of the largest economies worldwide, the EU is a major consumer of wood-based raw materials. Therefore, the new law can significantly contribute to reducing global deforestation and forest degradation as well as protecting threatened forest areas.

The viscose fibre manufacturer Kelheim Fibres - exclusively using FSC® or PEFCTM certified pulps exclusively from sustainably managed sources - welcomes the preliminary political agreement reached between the European Parliament and the Council on an EU regulation on deforestation-free supply chains. The new rules, adopted at the end of 2022, are intended to prevent goods that cause forest degradation or deforestation from being placed on the EU market.

As one of the largest economies worldwide, the EU is a major consumer of wood-based raw materials. Therefore, the new law can significantly contribute to reducing global deforestation and forest degradation as well as protecting threatened forest areas.

“Wood is an incredibly versatile and valuable renewable resource and the basis for countless products. Our viscose fibres are just one example – they offer an environmentally friendly alternative to synthetic materials in various applications and are thus a promising material for the future. Of course, this only applies if the production of our raw materials does not take place at the expense of our earth's natural forest resources. These forests are a bastion of biodiversity and climate protection for our entire planet and must be protected at all costs. No one can escape this responsibility," says Craig Barker, CEO at Kelheim Fibres.

Source:

Kelheim Fibres GmbH

04.01.2023

Update of the ZDHC MMCF Guidelines 2.0

January, 3rd, ZDHC announced the release of the updated ZDHC Man-Made Cellulosic Fibres (MMCF) Guidelines Version 2.0, and its supporting document. By publishing these documents the industry shall be pushed forward increasingly innovative and sustainable fibre production.

The ZDHC MMCF Guidelines V2.0 now include the Responsible Fibre Production Guidelines, Wastewater Guidelines and Air Emissions Guidelines as three separate chapters in a single document.

Fibres are key components of production processes in the textile and fashion value chain and it is crucial to reduce the environmental impact of their manufacture. ZDHC guidelines give suppliers producing MMCF unified criteria for measuring output indicators like wastewater, sludge, air emissions and other process-related parameters.

January, 3rd, ZDHC announced the release of the updated ZDHC Man-Made Cellulosic Fibres (MMCF) Guidelines Version 2.0, and its supporting document. By publishing these documents the industry shall be pushed forward increasingly innovative and sustainable fibre production.

The ZDHC MMCF Guidelines V2.0 now include the Responsible Fibre Production Guidelines, Wastewater Guidelines and Air Emissions Guidelines as three separate chapters in a single document.

Fibres are key components of production processes in the textile and fashion value chain and it is crucial to reduce the environmental impact of their manufacture. ZDHC guidelines give suppliers producing MMCF unified criteria for measuring output indicators like wastewater, sludge, air emissions and other process-related parameters.

Among other changes, this update reflects the expansion of the scope to accommodate Viscose Filament Yarn, Lyocell, Cuprammonium Rayon (Cupro) and Cellulose Acetate (Acetate). The ZDHC Man-Made Cellulosic Fibres (MMCF) Guidelines V2.0 provide an aligned approach for included fibres, including defined chemical recovery, wastewater and sludge discharge, and air emission discharge.

ZDHC continues to advocate for the improvement of processes which minimise emissions while also working towards the recovery of input substances and by-products. These dual goals, reduction and recovery, directly address the negative impact of outputs arising from MMCF production.

ZDHC MMCF Guidelines Industry Standard Implementation Approach Version 2.0: Additional Industry Support for Implementation
Along with the ZDHC Man-Made Cellulosic Fibres (MMCF) Guidelines V2.0, ZDHC has also updated its ZDHC MMCF Guidelines Industry Standard Implementation Approach. This document aims to support the implementation process of the ZDHC MMCF Guidelines V2.0, and features new implementation timelines that assist suppliers in setting their goals to achieve Foundational, Progressive or Aspirational Level on the ZDHC Supplier Platform.

Photo: Alexander Donka
08.12.2022

Lenzing and Renewcell sign large-scale supply agreement

The Lenzing Group, a leading supplier of sustainably produced specialty fibers, and Renewcell, the Swedish textile-to-textile recycling pioneer, have signed a multi-year supply agreement to accelerate the transition of the textile industry from a linear to a circular business model. The agreement contains the sale of 80,000 to 100,000 tonnes of Renewcell’s 100 per cent recycled textile Circulose® dissolving pulp to Lenzing over a five-year period, for use in the production of cellulosic fibers for fashion and other textile applications.

“The textile industry must change. By signing the agreement with Swedish textile-to-textile recycling company Renewcell, Lenzing is able to further integrate recycling and accelerate the transition of the textile industry from linear to circular. As champions of sustainability, we know that moving towards a circular economy is vital to address the enormous textile waste challenges of the industry”, says Christian Skilich, Chief Pulp Officer of the Lenzing Group.

The Lenzing Group, a leading supplier of sustainably produced specialty fibers, and Renewcell, the Swedish textile-to-textile recycling pioneer, have signed a multi-year supply agreement to accelerate the transition of the textile industry from a linear to a circular business model. The agreement contains the sale of 80,000 to 100,000 tonnes of Renewcell’s 100 per cent recycled textile Circulose® dissolving pulp to Lenzing over a five-year period, for use in the production of cellulosic fibers for fashion and other textile applications.

“The textile industry must change. By signing the agreement with Swedish textile-to-textile recycling company Renewcell, Lenzing is able to further integrate recycling and accelerate the transition of the textile industry from linear to circular. As champions of sustainability, we know that moving towards a circular economy is vital to address the enormous textile waste challenges of the industry”, says Christian Skilich, Chief Pulp Officer of the Lenzing Group.

“Lenzing is a major player in our industry, with an inspiring track record of path-breaking technical excellence and sustainability leadership. Our new partnership fits perfectly into Renewcell’s strategy to accelerate the scale-up of circular materials by collaborating with fashion’s most important players. We are more than pleased to join forces with Lenzing with the shared goal of making fashion circular.” said Patrik Lundström, CEO of Renewcell, in a comment on the agreement.

Canopy, a not-for-profit environmental organization dedicated to protecting forests, species, and climate, welcomes the agreement between Lenzing and Renewcell.
“Accelerating the transition to low-impact, circular production is the challenge of the decade for the fashion industry. That is why this partnership between Renewcell and Lenzing is so refreshing – it will bring low-carbon Next Gen solutions to market at scale,” exclaimed Nicole Rycroft, Executive Director of Canopy. “With the climate and biodiversity clocks ticking, the race to circularity is one we need all companies to win.”
 
It is an essential part of Lenzing’s corporate strategy and ambitious sustainability targets to become a true champion of circularity and to offer TENCEL™ and LENZING™ ECOVERO™ branded specialty textile fibers with up to 50 percent post-consumer recycled content on a commercial scale by 2025. To reach this goal Lenzing partners with recycling pioneers like Renewcell.
Circulose® originates 100 per cent from textile waste, like old jeans and production scraps, and turns into dissolving pulp. It transforms textile waste and production scrap into new high-quality textile products.

Source:

Lenzing AG / Renewxell

02.12.2022

Lenzing tops Canopy’s “Hot Button Ranking” 2022

  • Lenzing again recognized for sustainable sourcing, innovation and transparency
  • Lenzing achieves the highest category for the third time already

The Lenzing Group achieved first place in the “Hot Button Ranking” of the Canadian non-profit organization Canopy, thus confirming its leading role in the areas of sustainability and responsible wood and pulp sourcing. Lenzing can also once again celebrate a dark green shirt, synonymous with the highest category.

In this ranking, which receives a lot of attention in the textile and apparel industry, Canopy evaluates the world’s 34 largest producers of cellulosic fibers in terms of their sustainable wood and pulp sourcing, their efforts with regard to the use of alternative raw materials and their achievements in the protection of ancient and endangered forests. Resource preservation is a key element of Lenzing’s corporate strategy and at the core of its innovation agenda. The sustainable production of TENCEL™, VEOCEL™ and LENZING™ ECOVERO™branded specialty fibers is based on these principles.

  • Lenzing again recognized for sustainable sourcing, innovation and transparency
  • Lenzing achieves the highest category for the third time already

The Lenzing Group achieved first place in the “Hot Button Ranking” of the Canadian non-profit organization Canopy, thus confirming its leading role in the areas of sustainability and responsible wood and pulp sourcing. Lenzing can also once again celebrate a dark green shirt, synonymous with the highest category.

In this ranking, which receives a lot of attention in the textile and apparel industry, Canopy evaluates the world’s 34 largest producers of cellulosic fibers in terms of their sustainable wood and pulp sourcing, their efforts with regard to the use of alternative raw materials and their achievements in the protection of ancient and endangered forests. Resource preservation is a key element of Lenzing’s corporate strategy and at the core of its innovation agenda. The sustainable production of TENCEL™, VEOCEL™ and LENZING™ ECOVERO™branded specialty fibers is based on these principles.

Promoting the circular economy
With its REFIBRA™ and Eco Cycle technologies, Lenzing offers solutions for transforming the textile and nonwovens industries towards a circular economy. In line with its vision for the circular economy, “We give waste a new life. Every day.” Lenzing is driving the industry toward a full circular economy by striving to give waste a new life in all aspects of its core business and developing circular solutions together with potential partners inside and outside the current value chain. A milestone on this path is the cooperation with the Swedish pulp producer Södra. The two global market leaders, who have been proactively promoting the circular economy in the fashion industry for many years, are joining forces to give the topic a further boost and make a decisive contribution to solving the global textile waste problem by making fibers from post-consumer textiles.

Today, Lenzing offers lyocell fibers made from 30 percent recycled cotton waste. The company aims to launch lyocell, modal and viscose staple fibers with up to 50 percent recycled post-consumer content on a commercial scale by 2025 and to develop a new circular business model by closing the loops for post-consumer waste. By 2025, the company plans to enter into further partnerships with 25 key supply chain companies.

Source:

Lenzing AG

20.10.2022

Lenzing: Ambitions in textile recycling

  • Lenzing becomes partner company of CISUTAC
  • New project CISUTAC, co-funded by the EU, shall remove barriers to circularity in the textile industry
  • Lenzing will make a contribution in cellulose recycling

The Lenzing Group, a leading provider of specialty fibers for the textile and nonwoven industries, is reinforcing its commitment to circularity by becoming a partner in the CISUTAC (Circular and Sustainable Textile and Clothing) project that is co-funded by the EU. The new consortium was established to support the transition to a circular and sustainable textile sector and, as well as Lenzing, the 27 consortium members include the industry association Euratex, textile company Inditex, PVH, Decathlon and non-governmental organization Oxfam. For its part, Lenzing is focusing on the development of recycling processes for cellulose.
 
CISUTAC aims to remove current bottlenecks in order to enhance textile circularity in Europe. Its goal is to minimize the sector’s total environmental impact by developing sustainable, novel and inclusive large-scale European value chains.

 

  • Lenzing becomes partner company of CISUTAC
  • New project CISUTAC, co-funded by the EU, shall remove barriers to circularity in the textile industry
  • Lenzing will make a contribution in cellulose recycling

The Lenzing Group, a leading provider of specialty fibers for the textile and nonwoven industries, is reinforcing its commitment to circularity by becoming a partner in the CISUTAC (Circular and Sustainable Textile and Clothing) project that is co-funded by the EU. The new consortium was established to support the transition to a circular and sustainable textile sector and, as well as Lenzing, the 27 consortium members include the industry association Euratex, textile company Inditex, PVH, Decathlon and non-governmental organization Oxfam. For its part, Lenzing is focusing on the development of recycling processes for cellulose.
 
CISUTAC aims to remove current bottlenecks in order to enhance textile circularity in Europe. Its goal is to minimize the sector’s total environmental impact by developing sustainable, novel and inclusive large-scale European value chains.

 

(c) adidas
23.09.2022

adidas by Stella McCartney: Industry-First, with Viscose Sportswear

The garment is part of the New Cotton Project, an EU Consortium of key players united to demonstrate the potential of circular garment production
adidas by Stella McCartney presented a first of its kind sportswear garment designed to demonstrate the potential of a circular fashion ecosystem. Joining forces with leading names and innovators in the fashion industry to create, test, and innovate, the tracksuit forms the pinnacle expression of the brand’s pilot circularity program, Made to Be Remade. A take-back scheme where consumers can wear it down and then return it by scanning a QR code via the product so it can be remade. Moving adidas closer to its goal to help end plastic waste.

The garment is part of the New Cotton Project, an EU Consortium of key players united to demonstrate the potential of circular garment production
adidas by Stella McCartney presented a first of its kind sportswear garment designed to demonstrate the potential of a circular fashion ecosystem. Joining forces with leading names and innovators in the fashion industry to create, test, and innovate, the tracksuit forms the pinnacle expression of the brand’s pilot circularity program, Made to Be Remade. A take-back scheme where consumers can wear it down and then return it by scanning a QR code via the product so it can be remade. Moving adidas closer to its goal to help end plastic waste.

It’s currently estimated that just under 1% of all textiles worldwide are recycled into new textiles, so it’s vital the textile industry comes together to learn and knowledge-share. Scheduled across a three-year period, the consortium which includes partners such as Frankenhuis have collected and sorted post-consumer end-of-life textiles, which using pioneering Infinited Fiber technology have been regenerated into a new man-made cellulosic fiber called Infinna™ - which looks and feels just like virgin cotton. This is then turned into a yarn blended with organic cotton, for garment production.

Designing the tracksuit, made using viscose (60% viscose, 40% organic cotton) as a consortium member took the process from a linear to a circular model , as the apparel’s function and style were of equal focus to the garment’s end of life existence.

At the end of the project, consortium partner Aalto University, a Finnish multidisciplinary community specialising in science, art, technology , and design, will distribute learnings with the industry and bring this potential circular design solution to the ever-eco-conscious consumer.

Source:

adidas

(c) adidas AG
08.09.2022

adidas introduces FW22 Made with Nature Capsule Collection

adidas has unveiled the latest in its Made with Nature Capsule Collection with a new Ultraboost 22 Made with Nature and Made with Nature apparel joining the range as the brand continues its mission to call time on conventional materials and design out finite resources.

Designed in balance with the planet, the women’s Ultraboost 22 Made with Nature takes the forward-thinking elements of the Ultraboost 22 and amplifies them with natural materials. The shoe is made in part with natural materials – 40% of the knitted upper is made with lyocell, a material created with cellulosic fibers made from sustainably grown wood.

Launching alongside the Ultraboost 22 Made with Nature is a new Made with Nature apparel range, including a performance running wear look for men and women. The apparel range is made with at least 50% organic cotton.

adidas has unveiled the latest in its Made with Nature Capsule Collection with a new Ultraboost 22 Made with Nature and Made with Nature apparel joining the range as the brand continues its mission to call time on conventional materials and design out finite resources.

Designed in balance with the planet, the women’s Ultraboost 22 Made with Nature takes the forward-thinking elements of the Ultraboost 22 and amplifies them with natural materials. The shoe is made in part with natural materials – 40% of the knitted upper is made with lyocell, a material created with cellulosic fibers made from sustainably grown wood.

Launching alongside the Ultraboost 22 Made with Nature is a new Made with Nature apparel range, including a performance running wear look for men and women. The apparel range is made with at least 50% organic cotton.

Christopher Wheat, Global Category Director Running Footwear said: “At adidas, we understand that change is not only possible, it’s an urgent necessity. With Made with Nature, we are on a journey to a world beyond plastic. We’re calling time on conventional materials and methods of make. Once depleted, there’s no coming back for fossil resources. But when we design in synergy with natural processes, when we make with nature, we can use materials that regrow or regenerate – and change the way products are made."

09.02.2022

AFRY to design sustainable textile fibre biofactory for Altri in Spain

Altri has awarded AFRY engineering, site selection and integrated environmental authorization services assignment for a greenfield textile fiber factory in Spain. In addition, AFRY will support Altri to conceive, create and implement foundations for Industry 4.0 technologies in this new plant.

The demand for sustainable textile fibres is growing quickly globally. To support this growth, the Portuguese pulp producer Altri has become the industrial partner to public-private consortium Impulsa (Society for the Development of Strategic Projects of Galicia) as the lead investor and technologist to study the wood-based textile fibers biofactory exclusively. This biofactory will use Galician wood as the primary raw material together with recycled remains from the textile industry to produce dissolving pulp and Lyocell fibre. The plant will be designed based on the best available techniques (BAT), best environmental practices, as well as cutting-edge proven technologies and the production will be fossil-fuel-free. The project is expected to benefit from the “Next Generation EU” program.

Altri has awarded AFRY engineering, site selection and integrated environmental authorization services assignment for a greenfield textile fiber factory in Spain. In addition, AFRY will support Altri to conceive, create and implement foundations for Industry 4.0 technologies in this new plant.

The demand for sustainable textile fibres is growing quickly globally. To support this growth, the Portuguese pulp producer Altri has become the industrial partner to public-private consortium Impulsa (Society for the Development of Strategic Projects of Galicia) as the lead investor and technologist to study the wood-based textile fibers biofactory exclusively. This biofactory will use Galician wood as the primary raw material together with recycled remains from the textile industry to produce dissolving pulp and Lyocell fibre. The plant will be designed based on the best available techniques (BAT), best environmental practices, as well as cutting-edge proven technologies and the production will be fossil-fuel-free. The project is expected to benefit from the “Next Generation EU” program.

Altri is responsible for designing and developing the biofactory project to transform wood into a textile fiber, evaluating site locations and exploring alliances with the entire value chain. Altri has assigned AFRY to support the project development and planned project implementation.  

The industrial biorefinery to be built from scratch will be able to provide the textile cluster of the Iberian peninsula with sustainable cellulosic fibers, contributing to the strengthening of the circular economy and decarbonisation of an important economic sector such as the textile sector.

AFRY has been involved in the project development from the very early stages. AFRY supported the project concept idea initially developed by Altri and led the preliminary feasibility study. A multi-disciplinary team of AFRY’s engineering and consulting experts is currently supporting Altri on the site selection activities, engineering and permitting processes.

More information:
AFRY Altri Fibers
Source:

Afry

World-renowned marine research institute confirms biodegradability of LENZING™ fibers (c) New York Times/Alexander C. Welsh
Scripps Research Institute
27.10.2021

World-renowned marine research institute confirms biodegradability of LENZING™ fibers

  • Results of experiments conducted by the University of California’s prestigious Scripps Institution of Oceanography in San Diego provide further scientific proof that LENZING™ fibers offer an effective substitute to synthetic fibers that are part of the pressing problem of plastic pollution in our oceans.

Lenzing/San Diego – The Lenzing Group, a world-leading provider of wood-based specialty fibers, has received further scientific proof of the biodegradability of its fibers. In a study published in October 2021 , scientists from the prestigious academic research institute Scripps Institution of Oceanography (SIO) at the University of California, San Diego confirmed that wood-based cellulosic fibers biodegrade in the ocean within a short period of time at the end of their life cycle, making them a better alternative to fossil-based fibers. The research was the result of an independent project trying to understand the “end-of-life” scenarios for textiles and nonwovens discarded in the environment.

  • Results of experiments conducted by the University of California’s prestigious Scripps Institution of Oceanography in San Diego provide further scientific proof that LENZING™ fibers offer an effective substitute to synthetic fibers that are part of the pressing problem of plastic pollution in our oceans.

Lenzing/San Diego – The Lenzing Group, a world-leading provider of wood-based specialty fibers, has received further scientific proof of the biodegradability of its fibers. In a study published in October 2021 , scientists from the prestigious academic research institute Scripps Institution of Oceanography (SIO) at the University of California, San Diego confirmed that wood-based cellulosic fibers biodegrade in the ocean within a short period of time at the end of their life cycle, making them a better alternative to fossil-based fibers. The research was the result of an independent project trying to understand the “end-of-life” scenarios for textiles and nonwovens discarded in the environment.

SIO has a global reputation for being one of the oldest, largest and most important marine research centers worldwide. In this study, SIO compared the degradation processes of nonwovens made from fossil-based synthetic materials such as polyester with those of cellulosic materials such as Lenzing’s wood-based lyocell, modal and viscose fibers in specific scenarios – under various real oceanic conditions and controlled aquaria conditions. The results of these experiments are striking: while wood-based cellulosic fibers fully biodegraded within 30 days, the fossil-based fibers tested were practically unchanged after more than 200 days.

The biodegradability of LENZING™ fibers was also tested in the laboratory of Organic Waste Systems (OWS) in Belgium – one of the world's leading companies in biodegradability and compostability testing – which showed data confirmed by those found with the real-life measurements at Scripps. The OWS assessment was conducted in accordance with applicable international standards and reflects relevant natural and artificial conditions in which biodegradation can occur. Certificates from the certification organization TÜV Austria show that LENZING™ fibers rapidly biodegrade in all test environments (soil, industrial composting, home composting, fresh water and marine water) within the time frames set by the applicable standards.

Lenzing also welcomes the EU’s targeted measures to combat plastic waste in general, such as those relating to the single-use plastic directive (EU) 2019/9043. In its recently adopted guidelines for implementing the directive, the EU Commission stipulates the specific products that fall under this category, which is a well-needed effort to provide clarity to the EU member states for their joint campaign against environmental pollution from plastic waste. Lenzing’s wood-based, biodegradable cellulosic fibers can be part of a sustainable and innovative solution to this man-made problem that will continue to grow. As of July 2021, the single-use plastic directive sets out standardized labelling requirements for certain products, either on packaging or on the products themselves, which include plastic-based feminine hygiene products and wet wipes for body care or household use. This is a start to tackle the problem: educate the consumer and offer alternative materials with better circularity.