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RUDOLF HUB1922 : Innovation rooted into Aspirational Chemistry (c) RUDOLF Group
26.10.2020

RUDOLF HUB1922 : Innovation rooted into Aspirational Chemistry

The textile industry, one of the major industrial sectors worldwide, is going through a significant revolution, with changes taking place in various sections of textile processing. Biotechnology and biomimicry, for example, are continuously playing an important role in redefining the influence of the textile industry on society, and so is progress made in auxiliary chemistry, with advances investigated and then applied in almost every section of textile processing.  The outcome is amazingly promising.

Modern, real science is inextricably intertwined with environmental consciousness and they are definitely not mutually exclusive.

The textile industry, one of the major industrial sectors worldwide, is going through a significant revolution, with changes taking place in various sections of textile processing. Biotechnology and biomimicry, for example, are continuously playing an important role in redefining the influence of the textile industry on society, and so is progress made in auxiliary chemistry, with advances investigated and then applied in almost every section of textile processing.  The outcome is amazingly promising.

Modern, real science is inextricably intertwined with environmental consciousness and they are definitely not mutually exclusive.

At RUDOLF GROUP modern, real science means pushing R&D so to constantly explore new technology and innovations that help transform the textile and fashion industries. We work to reduce the overall dependency on traditional and virgin resources.  Getting textile manufacturers as well as brand and retailers on board is key to achieve real change. By 2030 we aim for a significant fraction of our products to be either sourced through paths alternative to the traditional petrochemicals, or by upcycling waste and/or byproducts from other industries.

“This is the kind of genuine, tangible, environmental consciousness that truly defines us and that entails that RUDOLF GROUP has a responsibility for the needs of society as a whole.” Said Alberto De Conti, Head of Rudolf Fashion Division “We have a maniacal attention to the environmental impact of our operations and products. We have truly embedded in ourselves the notion that “sustainability” is a key issue and critical to the long-term survival of our company and of society at large. “

The combination of modern, real science and environmental consciousness leads to what RUDOLF GROUP call aspirational chemistry something unique and something that positions us as shining example and guiding light throughout the industry. That is, in fact, BETTER CHEMISTRY.

Two are the innovations rooted in aspirational chemistry that RUDOLF HUB1922 presents. The first one is our WASHLESS technology and the second one is a brand new launch: LASER SMOOTHER, which supports laser technology and helps creating much better denim looks.

WASHLESS

HUB1922 WASHLESS, which can be applied to both denim and non-denim, is the simultaneous application of
-    proprietary fluorine-free DWR (Durable Water Resistance) based on biomimicry to repel dirt
-    anti-microbial, anti-bacteria and anti-viral, non-migrating chemistry to stop body odour.
The combination of the 2 translates into garments that don’t require to be washed as much.

Life cycle assessment studies on clothes, detergents and washing machines show that home laundering is always the most energy‐demanding period during these products' life cycle, even higher than production or transportation phases.

“WASHLESS aims at changing consumer habits in clothing maintenance to a more environmentally friendly direction and represents a change that is the most feasible and efficient. Making washing machines obsolete is impossible, but even though the technologies in clothes cleaning have improved greatly, the washing frequency has not been reduced. We own more and more clothing and wash it more frequently. This increased amount of washing counteracts the technological improvements in home laundry. “ said De Conti.

It is only by understanding the climate change impact associated with home laundering that product innovations and consumer education can be explored. Studies consistently show that a carbon dioxide reduction of 105 MT and electricity savings of 142 thousand GWh can be obtained by reducing home laundering, on average, by 1/3. This is roughly equivalent to removing 12% of the 140 M passenger cars in the US, or taking 23 coal power plants off the grid. In addition, more than 60% of water consumed while laundering (2,000 billion liters) can be reduced through these strategies.

LASER SMOOTHER

Laser denim is the current dominant technology available to the denim industry to create locally abraded areas, vintage effects, whiskers, patterns, patches, and even intentional holes and tears in a garment. Laser technology uses less water, harmful chemicals (such as potassium permanganate) and energy to create a wide variety of denim looks.

However, laser is not always able to produce the desired look, on the desired fabric, in the desired time. Therefore, chemical companies have been developing laser boosters that can be pre-applied to the garments in order to intensify the effect of the laser to mimic heavier bleaching applications. Unfortunately, laser boosters can create blurred images where the definition is lower and the overall image less natural.

The brand new RUDOLF HUB1922 LASER SMOOTHER is an all-in-one formulation, very easy to pre-apply to garments before laser burning and that return a very natural image which is very similar to the highly desirable hand scraping. Laser smoother can be applied by traditional exhaust or through nebulization and it dries at normal temperature in normal tumble driers.  Advantages of LASER PRIMER are:

•    Remarkable enhancement of the fabric’s characteristics (heightening of material)
•    Overall effect much more natural and similar to manual scraping (craftsmanship dimension)
•    Reduced required laser power to achieve the wanted effect (conspicuous energy saving)
•    A faster laser burning process (significant time saving, depending on the final effect)
•    Any other chemical spray is not required (environmental friendliness)
•    Reduced cost compared to other solution (financial viability)

More information:
Rudolf Group HUB1922 Denim
Source:

EFFE-BI SRL PR & COMMUNICATION 

(c) RUDOLF GmbH
24.10.2018

Thinking Science and Design

HUB 1922, the fashion division of the RUDOLF GROUP, takes the stage at the Kingpins Show in Amsterdam and presents new technologies that make it possible to move away from environmentally questionable industrial practices.
HUB 1922 also announces the opening of the new company building in an ancient textile factory near Milan.


It was only six months ago that the RUDOLF GROUP, with its fashion Division named HUB 1922, began its journey through the fascinating world of garment finishing. Since then, the team has made significant progress and has moved from being a newcomer to the business to a solid and reliable reality. “HUB 1922 introduces the Rudolf Group to design thinking,” says Alberto De Conti, Head of Fashion Division at Rudolf Group. “And when you break perceived restrictions and paradigms within a strongly science-driven organization, only sky is the limit.”

For an entire semester, the organisation remained focused on one, single goal without getting distracted from it: to become the partner of choice for environmentally conscious advancements in garment processing that are rooted in real experience and science.

HUB 1922, the fashion division of the RUDOLF GROUP, takes the stage at the Kingpins Show in Amsterdam and presents new technologies that make it possible to move away from environmentally questionable industrial practices.
HUB 1922 also announces the opening of the new company building in an ancient textile factory near Milan.


It was only six months ago that the RUDOLF GROUP, with its fashion Division named HUB 1922, began its journey through the fascinating world of garment finishing. Since then, the team has made significant progress and has moved from being a newcomer to the business to a solid and reliable reality. “HUB 1922 introduces the Rudolf Group to design thinking,” says Alberto De Conti, Head of Fashion Division at Rudolf Group. “And when you break perceived restrictions and paradigms within a strongly science-driven organization, only sky is the limit.”

For an entire semester, the organisation remained focused on one, single goal without getting distracted from it: to become the partner of choice for environmentally conscious advancements in garment processing that are rooted in real experience and science.
Emphasis was put on listening attentively to the market and on engineering solutions proactively, without being prompted.

When it comes to Denim, two separate yet correlated calls for action were heard:
1. the need for a serious departure from established industrial practices that are environmentally questionable
2. the opportunity to change the current rules and stir toward enhanced product quality.

Source:

RUDOLF GmbH

17.04.2018

Wearing A Uniform of Progress

At Kingpins Amsterdam, RUDOLF GROUP launches a selection of chemical auxiliaries for fashion and function as well their new HUB 1922.
The RUDOLF GROUP, not completely new to garment and denim finishing, decides to take the first steps of what will be a long and exciting journey in the field. In order to shorten the distance with both manufacturers and apparel brands and retailers it deploys two synergic initiatives:

At Kingpins Amsterdam, RUDOLF GROUP launches a selection of chemical auxiliaries for fashion and function as well their new HUB 1922.
The RUDOLF GROUP, not completely new to garment and denim finishing, decides to take the first steps of what will be a long and exciting journey in the field. In order to shorten the distance with both manufacturers and apparel brands and retailers it deploys two synergic initiatives:

  • A refined selection of chemicals auxiliaries targeting garment finishing and delivering, in addition to current aesthetics, sophisticated functionalities that take denim to the next level in terms of both performance and enhanced quality.
  • The launch of a new project that, combining German engineering and Italian style, provides solutions at the crossroad of fashion and utilitarian functionality. The project, called HUB 1922, introduces elements of unorthodox diversity and fosters collaborative environments that can be truly disruptive.

The word HUB is evocative of the main part of something where there is most activity, whereas the number, 1922, is the year of foundation of the RUDOLF GROUP and therefore symbol of heritage, tradition and significant experience. Ultimately, HUB 1922 wants to be the unmatched one-stop shopping for fashion and function, innovation and creativity in garment processing. A hub that enables continuous, synergetic, and powerful collaboration with brands and retailers to deliver disruptive innovations in the global markets.

It introduces functional chemistry in an universe that is almost entirely driven by aesthetics and the extension to other materials and product categories (such as outdoor apparel and performance wear), of knowledge and techniques developed for denim over the past 50 years. Very aware of its status of rookie and yet very determined, the project HUB 1922 begins exploring through concepts and values rooted in deep scientific knowledge, true responsibility, technical innovation and fresh creativity.
At Kingpins Amsterdam, HUB 1922 will present 3 concepts rooted in RUDOLF’s sophisticated and conscious chemistry:

  • ODYSSEY: a voyage through textures and innovation, softness, comfort and signature handfeels.
  • SHELTER: performance inspired by natural models for urban protection and for much reduced domestic washing.
  • MEMOFLEX: A modern-day miracle preventing denim from sagging and bagging. A truly denim Botox that shows improved quality on many stretch fabrics.

Since when it was founded, almost 100 years ago, RUDOLF GROUP’s secret of success is being big enough to matter, small enough to care. Captured in this definition are an obvious desire to play a meaningful role in the textile industry and an equally palpable vocation to customer service.

Alberto de Conti, Head of Rudolf Fashion Division: “Every generation has their time to make a mark on the world. Considering the environmental emergencies in garment production and the lack of real innovation on the retail shelves, for the current generation of companies active in garment finishing that time is now.”

RUDOLF GROUP acknowledges therefore that there is an additional opportunity to responsibly further redefine the future and turns their sizeable R&D power towards refining their approach to what is fashion quintessential staple: garment and denim finishing. Through a renewed, highly responsible involvement in garment finishing and with the introduction of HUB 1922, the RUDOLF GROUP wants to send out a message of true optimism. It is about showing the entire industry that there is a blank canvas ahead and tangible difference can be made.