From the Sector

EDANA’s Innovation Forum 2025, held on 11–12 June in Station F, Paris, brought together a vibrant cross-section of industry leaders, researchers, startups and innovation experts to explore the dynamic evolution of the nonwovens sector. With a rich two-day agenda that combined high-level keynote addresses, thematic sessions, research showcases and networking events, the Forum served as a hub for ideation, collaboration and inspiration around the sector’s most urgent challenges and exciting opportunities. 
 
“Innovation is a key factor to stay competitive — but more than that, it’s the foundation for resilience and long-term relevance. By embedding sustainability, digitalization and collaboration into the core of our innovation culture, we’re not just keeping pace with change — we’re shaping the future of our industry.” said EDANA General Manager Murat Dogru in his opening address. 
 
Speakers explored how textile waste can become high-value products, how fibrelevel modelling replaces costly prototyping, and how AI enables more autonomous and sustainable manufacturing. “Nonwovens are robust and can tolerate stress. This gives an opportunity in the recycling textile to tackle the textile tsunami.” - Maria Ström, CEO of The Loop Factory. 
 
The Forum also welcomed nature-powered innovations set to transform the fibre landscape. “What if we made fibres from agricultural waste? Natural fibres are extraordinary, and we wouldn’t even have to use the leaves that are grown, but the ones already on the ground and that are now considered waste.” - Dr. Carmen Hijosa, Founder & Creative Director of Ananas Anam. 
 
The afternoon turned its spotlight on research institutes from across Europe, examining how their strategic priorities align with industry needs. “It is crucial that people in the nonwovens industry understand what’s going on on the other side of the fence and to understand what R&D people are doing”, said Matthew Tipper, CEO of Nonwovens Innovation & Research Institute (NIRI). “We need collaboration between the real needs of the industry and research institutes.” 
 
Towards the end of the first day, the EDANA Innovation Forum featured a workshop on capturing serendipity. “Not all progress is planned”, said Dieter Eichinger, CEO & Founder of Eichinger. “Some of the most transformative ideas are born from surprises, and we need to make space for it to imagine the imaginable”. 
 
The first day ended with a cocktail dinner aboard the Excellence, gliding through the heart of Paris on the River Seine, admiring the beauty of the City of Light and its stunning views of the Eiffel Tower. 
 
Day two began with a provocative and practical keynote on AI as a creative partner in product development. “AI doesn’t replace creativity,” said Oliver Breucker, CoCEO & AI Consultant at Roover Consulting. “It amplifies it. It clears space for us to think bigger, iterate faster, and design better — with the customer always at the centre.” 
 
Moreover, sustainable innovation is no longer confined to early-stage R&D. From fibre-based packaging to carbon-zero superabsorbents, speakers showcased products ready to hit the market, each with compelling environmental and commercial benefits. “It’s not about choosing between performance and sustainability anymore,” said Alexandros Skouras, Director of Hygiene Sector at Paptic. “The next generation of materials offers both.” 
 
The forum also invited Walter Johnsen, Venture Science Associate at Marble Studio, who offered a strategic lens on how deep-tech entrepreneurship can fast-track climate progress. In addition, four startups took the stage to showcase how they’re transforming diapers, textiles, fashion and chemical processes. “Innovation is not about making things slightly better,” said Miki Agrawal of Hiro Technologies. “It’s about asking: what if we start completely differently and solve the root problem instead of patching the old one?” 
 
To end the second day, Maxime Guillaud, CEO of INSKIP, mapped out how startups and ecosystems are evolving — and what the nonwovens industry can learn from other sectors. “Innovation doesn’t just come from technology — it comes from how we organise people and capital around ideas,” said Maxime. “That’s where ecosystems matter.” The event concluded with a guided visit to Station F, the world’s largest startup campus, reinforcing the importance of ecosystems in scaling transformative ideas. 
 
EDANA extended its heartfelt thanks to all speakers, moderators, partners and participants whose energy and insight made the Forum such a success. The connections made in Paris will continue to drive meaningful progress in the months and years ahead! 

At the next edition of Milano Unica, the leading international trade fair for high-end fabrics and accessories, scheduled to take place at Rho Fiera Milano from July 8 to 10, ACIMIT (the Association of Italian Textile Machinery Manufacturers) will participate for the first time with an institutional booth.

Through this initiative, ACIMIT aims to foster connections between its member companies, exhibitors, and buyers attending Milano Unica, while also promoting greater awareness of the cutting-edge technological solutions that define the Italian textile machinery industry—particularly in the areas of sustainability, circular economy, and digitalization.

Marco Salvadè, President of ACIMIT: “I believe it is essential for our Association to be present at such a significant trade event. The synergy between Italian excellence in textiles and textile machinery has always been, and continues to be, a key factor in strengthening the leadership of the entire Italian textile supply chain.”

Source Fashion, a leading destination for responsible sourcing and fashion innovation, has launched a landmark report tackling one of the fashion industry’s most pressing but least addressed issues: overproduction.

Titled “Do We Really Need to Produce So Much?”, the report—developed in collaboration with retail futures consultancy Insider Trends—offers a data-rich exploration of the scale, causes, and consequences of overproduction. It presents forward-thinking solutions for brands looking to remain competitive while reducing waste and environmental impact. The full report is now available for download at Source Fashion – Overproduction Report 2025.

Overproduction: A Costly and Widespread Issue
The report reveals that the global fashion industry produces between 80 and 150 billion garments annually—yet up to 40% remain unsold, frequently ending up in landfill, incineration, or markdown bins. Despite the environmental and financial toll, only 1% of fashion brands are actively working to reduce production volumes. 

A New Blueprint for Fashion
Rather than simply highlighting the problem, the report presents actionable models already being piloted by leading brands and retailers:

• On-Demand Production – Producing only what is needed, when it’s needed, to eliminate excess stock.
• Circular Design – Creating garments designed to be reused, repaired, or recycled, thereby extending their lifecycle.
• Retail-as-a-Service – Shifting from ownership to access models such as rental, resale, and subscription.
• Collaborative Creation – Co-designing with consumers to ensure relevancy and reduce waste.

As the report states, “Brands can reduce production without reducing profit. In fact, in many cases, it increases margins and strengthens consumer trust.” The publication includes case studies from brands already implementing these approaches, demonstrating commercial viability alongside sustainability gains.

A Turning Point for Retail
The report arrives at a pivotal moment for fashion, as the industry faces shifting consumer expectations, economic uncertainty, and growing pressure from both regulators and investors.

Suzanne Ellingham, Sourcing Director at Source said, “This report highlights the uncomfortable truth behind retails success — that excess production is built into the model with volume is the only way to increase profits. As we approach 2025, companies must question not only how they produce, but how much, and how they deal with . There are real over production and excess. Opportunities for those willing to embrace a leaner, smarter, more circular future.”

Monterey Textiles developed ECO-FYRE, an innovative recycled aramid fabric designed for the gas and oil industry. This sustainable solution tackles the growing problem of uniform waste sent to landfills by recycling soiled garments back into fiber form. Blended with virgin aramids, the fabric delivers superior flash fire protection, color fastness, and comfort while supporting environmental responsibility. Extensive lab testing and wear trials confirmed the fabric’s performance in harsh conditions without sacrificing safety or durability. 

ECO-FYRE offers a closed-loop recycling model that reduces manufacturing waste, minimizes environmental impact, and supports companies focused on sustainability—delivering both protection for workers and meaningful progress for the planet. Moreover, the integration of this technology has also allowed for a more efficient production cycle, helping Monterey Textiles offer competitive pricing without compromising quality.

General Recycled® (GR) stated that its patented aramid recycling technology played a pivotal role in the development of Monterey Textiles' new Eco-Fyre® fabric, which was honored with the Innovation Award for Sustainability at the 2025 Network Association of Uniform Manufacturers and Distributors (NAUMD) annual conference.

"Monterey's success with Eco-Fyre® underscores the value and potential of our patented recycling process," said Ted Parker, President of General Recycled. "Partnering with Monterey and Filspec to bring this sustainable solution to market has been incredibly rewarding. This recognition highlights the growing industry demand for circular, closed-loop innovations in flame-resistant textiles."

Modern Meadow, a U.S.-based leader in bio-design, has chosen Menabò Group as its partner for the development of the INNOVERA™ brand and the development of its global communication strategy. 
 
With over forty years of experience in integrated communication, the Italian agency led every phase of the project, from the creation of the visual identity and brand payoff to the definition of strategic positioning. Menabò also oversaw the concept, design, and content of the dedicated website; supported brand communications across online and offline touchpoints; assisted during major international trade events; and developed media relations assets for global outreach. 

INNOVERA™, previously known as BIO-VERA®, is crafted using plant-based proteins, biopolymers and recycled rubber, achieving more than 80% renewable carbon content. Completely animal-free, INNOVERA™ replicates the look and feel of collagen found in leather, yet it is lightweight, twice as strong as traditional leather, and available in various colors, haptics and finishes. 
 
INNOVERA™ is not presented as an outright alternative to animal leather, but as a lowimpact, high-performance option that tanneries and brands can offer their customers across fashion, footwear, the automotive industry, and interior design, while upholding the highest standards in aesthetics and quality. 
 
The official debut of INNOVERA™ took place at the Global Fashion Summit in Copenhagen, the premier international event for sustainable innovation in fashion, held from June 3 to 5. Alongside the product showcase, Modern Meadow contributed to the summit dialogue with the participation of its CEO David Williamson, PhD, in the panel discussion “Bio-Design Futures,” which explored the future of bio-design and the role of renewable materials. 
 
In an environment where sustainability communication demands transparency and credibility, Menabò Group shaped a storytelling approach that highlights INNOVERA™’s tangible benefits and performance qualities. With this project, the agency reinforces its international presence as a trusted partner for brands driving innovation and sustainability on a global scale. 

The Portuguese Textile and Apparel Association (ATP) is promoting the national textile industry at Expo 2025 Osaka with the installation TEXTILE LIVE – Draping with Sustainable Materials, made in Portugal, featured in the Portugal Pavilion under the theme Ocean, The Blue Dialogue.

This international initiative celebrates innovation, environmental responsibility, and the heritage of the Portuguese textile and clothing industry, highlighting materials and processes developed in Portugal that respect ecosystems and place sustainability at the heart of creative practice.

From 12 to 15 June, the thousands of visitors of the Portuguese Pavilion everyday, namely the Multiuse Room (with doors opening directly onto the Expo grounds), will be able to watch and witness an unprecedented live work action by 15 young Japanese designers and one Portuguese designer, on textile materials made in Portugal based on the pillars of sustainability and environmental responsibility.

In collaboration with three Japanese fashion schools - Osaka Institute of Fashion, Marronnier College of Fashion Design and Kobe Bunka Fashion College - art, tradition and innovation, in the form of draping work on busts also made from sustainable materials, will show the world the creative potential of our most eco-friendly materials.

This live draping performance will take place twice a day, one in the morning and another in the afternoon. In addition, visitors will also be able to see a photo exhibition in which Portuguese textiles materials are “interpreted” through the beauty and talent of top Portuguese models from past generations. The experience is further enriched by a miniature doll’s installation, the Marias Paperdolls by Cláudia Oliveira and an informative video that explains the sustainable processes behind the materials on display

Altogether, these elements offer more than enough reason for high anticipation around the event, which aims to reaffirm the active role that Portugal’s textile and clothing industry is playing in positioning itself at the forefront of the Circular Economy.

Curated by Paulo Gomes, the installation highlights textile solutions made in Portugal with:

• Natural wool and linen, responsibly sourced and rooted in traditional craftsmanship.
• Bio-based artificial fibers, derived from food industry by-products.
• Recycled synthetic fibers, including polyester from PET bottle waste.
• Seaweed-based finishes, which reduce water consumption and create unique effects.
• Natural and eco-friendly dyes, with environmentally conscious processes.

The result is a living dialogue between tradition and innovation, Portugal and Japan — where textiles become a medium of artistic expression and a symbol of an industry in transformation.

ATP extends its gratitude to all those who made this installation possible — especially the Portuguese companies Albano Morgado, Burel Factory, Lemar, Positive Materials e Trimalhas; the curator Paulo Gomes; the designer Renato Luiz; and the 15 Japanese fashion students from the Osaka Institute of Fashion, Marronnier College of Fashion Design, and Kobe Bunka Fashion College and AICEP.

ATP further acknowledges the valuable contributions of Cláudia Oliveira (Marias Paperdolls); the volunteer interpreters Kazuha Toriyama and Ayu Adachi; photographer Sorin Opait; models Elsa Correia, Isabel Sousa, Milene Veiga, and Telma Santos; Rui Guimarães (graphic materials); Liliana Alves (video production); and the team from Saiunion Co., Ltd (mannequins), as well as the support of our sponsors, Aquitex and Mind.pt. With this action, ATP reinforces the positioning of the Portuguese Textile and Apparel Industry as a global benchmark in sustainable innovation, presenting itself to the world through art, design, and the matter that defines them: textiles made in Portugal – FOR A BETTER WOLRD.

Introducing PET fibers and filament yarns made solely from discard textile waste, lower carbon bio-fibers, and more, Indorama Ventures expands dejaTM portfolio to boost textile industry sustainability:
The company expands its fiber and filament yarn portfolio called dejaTM to boost sustainability. The goal is to actively drive circularity and decarbonization efforts in the global textile industry and to prepare for supporting the upcoming European Ecodesign for Sustainable Products Regulation (ESPR).

Three key offerings add to the company’s deja portfolio, addressing customers’ main sustainability challenges:

1. On-demand solutions for textile circularity, providing deja PET fibers and filament yarns made solely from enhanced recycled textile waste that was being discarded. Products available on customers’ request are high-tenacity yarns and cords for technical applications like airbags and seat belts, as well as fibers and filament yarns for lifestyle applications, such as apparel and home textiles. Customers interested to drive circularity and reduce greenhouse gas emissions, while keeping performance equal to standard solutions, are encouraged to request more information at enquiry.fibers@indorama.net.
2. deja Bio: Solutions to help customers reduce their carbon footprint. Thanks to its fully integrated, in-house PET supply chain, Indorama Ventures can deliver high-performing deja PET yarns out of Europe and Asia that have a substantially reduced carbon footprint. All of them comply with the accounting methodology of the ‘Together for Sustainability’ industry initiative.

Indorama Ventures takes a mass balance approach to increase the use of renewable sources, benefitting from eleven ISCC+ (International Sustainability and Carbon Certification) certified sites across its entire business, including PTA, PET chips, fibers, and technical fabrics. The mass balance approach is a chain-of-custody method that allows manufacturers to mix sustainable and conventional inputs like renewable and fossil-based materials in a shared production system, while still allocating the environmental benefits of the sustainable inputs to a portion of the output.

High-tenacity yarns and tire cord fabrics available in the bio-based deja portfolio allow for a progressive bio-content introduction into customers’ products. Customers can benefit from avoiding or simplifying qualification procedures and receive the same performance as from fossil solutions. Further, these products can be given new life through mechanical or enhanced recycling.

1. deja Enhanced: Products that give hard-to-recycle packaging and textile waste new life. In close collaboration with like-minded partners along the value chain, Indorama Ventures is also looking at ways to convert hard-to-recycle packaging into fibers and yarns through enhanced recycling. These solutions are readily available at similar level of performance as fossil solutions. In future, these products will also be supplied with flexible proportions of reprocessed textile feedstock to accommodate customers’ circular targets.
2. Customers and brand owners are invited to take a closer look at what the expanded deja™ fibers & yarns portfolio offers during Textiles Recycling Expo on June 4-5 in Brussels, booth no. 1825. As one of the leading events dedicated to textile recycling and circularity, this expo brings together industry leaders, innovators, and decision-makers to shape the future of sustainable textiles.
3. Claire Mattelet, Global Sustainability Program Head for Indorama Ventures’ Fibers Business, says: With the expanded deja portfolio, we are turning ambition into action – empowering our customers to meet their circularity and decarbonization goals through innovative, high-performance PET fibers and yarns made from textile waste, bio-based inputs, and hard-to-recycle materials. This is how we shape the future of sustainable textiles without compromising on quality or performance.”
4. With most of the textile waste globally being incinerated or landfilled, the global fashion industry accounts for an estimated 3 to 8 percent of total greenhouse gas (GHG) emissions. According to recent reports1,2, the industry’s emissions are expected to increase by about 30 percent by 2030 if no further action is taken1. In response, Indorama Ventures has set a 2030 target of 40% of recycled and bio-based feedstock of its current commodity feedstock. Taking a leading role and collaborating along the entire value chain to drive sustainable practices in the man-made fibers industry is at the core of Indorama Ventures’ commitment to shaping the future of textiles.

INDA, the Association of the Nonwoven Fabrics Industry, has published the full conference program for the World of Wipes® (WOW) International Conference, taking place July 21–24, 2025, at the Hilton Columbus Downtown in Columbus, Ohio.

This year’s theme, “Wipe to Win: Innovating for a Sustainable and Profitable Future,” brings together industry leaders to address pressing challenges and opportunities across the wipes value chain. Program topics will include U.S. manufacturing threats, tariff and regulatory impacts, fiber sustainability, consumer perceptions, fragrance trends, slitting advancements, plastic-free wipe innovations, sports hygiene, and flushability.

Conference Sessions Include:

• Panel Discussion: Navigating the Headwinds: U.S. Manufacturing Threats & Challenges in 2025
• From Forest to Flush: Sustainability and Responsibility in Fiber and Wipes
• Trends, Tushes & TikToks: The Rise of the Modern Wipe
• Sniff, Save, Slice: Rethinking Wipes from Fragrance to Finish
• No Plastic, No Problem: The Next Generation of Eco-Wise Wipes
• Swipe Right: The New Faces of Specialty Wipes
• Panel Discussion: The Great Regulatory and Tariff Pow-WOW

Conference Highlights Include:

• WIPES Academy – July 21-22
  Led by Heidi Beatty, CEO of Crown Abbey, this 12-session course offers comprehensive training from concept to commercialization, including selection of fabrics, formulation design, and packaging considerations.
• Tabletop Exhibits & Lightning Talks – July 22-23
  Explore the latest innovations from leading companies. Exhibitors will deliver five-minute product spotlights, followed by networking at the evening receptions.
• Lunch Arounds – July 22-23
  Engage with peers, entrepreneurs, and industry thought leaders in small-group lunch discussions designed to foster collaboration and connections.
• Pre-Conference Webinars
  More details will be released soon.
• World of Wipes Innovation Award® – July 22 and 24
  Recognizing breakthrough innovations that utilize nonwoven technologies to enhance functionality and broaden application. Finalists will present on July 22; the winner will be announced on July 24.

eVent® Fabrics, an expert in breathable waterproof, weatherproof, and windproof fabric laminates, announces the launch of its new circular fabric collection, purpose-built, plant-based, and fully recyclable for a more sustainable future without compromising performance.

Featuring 11 different laminate configurations across the eVent stormST™ and windstormST™ technology platforms, this plant-based collection is engineered for recyclability and designed to support closed-loop product systems. By utilizing monomaterial constructions, these laminate fabrics make mechanical recycling more feasible, while maintaining the trusted breathability, durability, and weather protection that outdoor brands and consumers expect from eVent.

“Circularity starts with design,” said Chad Kelly, President of eVent Fabrics. “With these stormST and windstormST fabrics, we’re giving brands the building blocks to create products that are easier to recycle at end-of-life—without sacrificing technical performance.”

The new circularity collection is a major step in eVent’s long-term sustainability strategy, addressing the industry’s growing need for performance materials that align with circular economy principles. And with the EU’s pending Ecodesign for Sustainable Product Regulations set to take effect in the coming years, apparel brands selling into the EU will be incentivized to further incorporate more circular, sustainable materials.

The stormST™ fabrics offer breathable waterproof protection with low environmental impact, making them ideal for outerwear, footwear, and accessories in active outdoor and urban use. The windstormST™ fabrics provide highly breathable windproof protection, perfect for blocking the chilling effects of the wind in dynamic conditions. All fabrics in the collection are PFAS-free, bluesign®, Oeko-Tex®, and/or GRS certified.

Borealis continues to invest in growth through sustainable solutions that are transforming the polymer industry. Its facility in Burghausen, Germany, is significantly expanding production capacity for an innovative polymer foam solution called Daploy™ High Melt Strength polypropylene (HMS PP). This investment—totaling over EUR 100 million—addresses growing global demand for recyclable, high-performance foam solutions. The new line, scheduled to start up in the second half of 2026, will triple Borealis’ supply capability for fully recyclable HMS PP. This expansion enables the transition to more circular and recyclable material solutions for customers in the consumer products, automotive, and building and construction industries.  
 
The development of Daploy HMS PP took place at Borealis’ Innovation Headquarters in Linz. The new product provides exceptional foamability, lightweight properties, and mechanical strength—characteristics that support material efficiency and help cut both costs and CO2 emissions. It is suitable for use in monomaterial solutions, which are easily recyclable at end of life.  
 
By supporting the sustainability principles of Reduce, Reuse, and Recycle, Daploy HMS PP addresses the growing demand for recyclable solutions across multiple industry segments:
 
In the automotive industry, Daploy is used for ultra-lightweight foamed interior and under-the-hood components. Typically 60-90% lighter than non-foamed alternatives, these components help improve fuel efficiency and reduce carbon emissions. It also enables zero-waste production as all production trim-offs can be easily recycled. In addition, Daploy makes it possible for these parts to be constructed from a single material, facilitating recycling at the end of the vehicle’s life.  
In the building and construction sector, Daploy HMS PP is used to replace heavier materials in insulation and paneling applications. Its durability, strength, and heat resistance ensure excellent performance, while its lightweight properties and recyclability improve the sustainability of these components.
 
“In line with our We4Customers strategy, this investment creates value for customers by enabling them to design recyclable, foam-based products for a wide range of high-performance applications,” explains Craig Arnold, Borealis Executive Vice President Polyolefins, Circular Economy Solutions and Base Chemicals. “By expanding production, we’re ensuring a reliable supply of this advanced material to help our customers achieve their sustainability goals and deliver high-performance solutions.”