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22.03.2024

Fashion for Good: Ten new innovators for 2024 programme

Building on a renewed five-year strategy, Fashion for Good selects ten new innovators for its 2024 programme to receive tailored support validating their technologies. This cohort represents an increased focus on novel footwear material and recycling technologies, man-made cellulosics, and nylon recycling.

The 2024 Innovation Programme provides support based on the development stage and ambitions of each innovator, matching them with relevant industry partners to drive technology and impact technology and impact validation as well as investing activities.

The selected innovators joining the 2024 Innovation Programme are:

Building on a renewed five-year strategy, Fashion for Good selects ten new innovators for its 2024 programme to receive tailored support validating their technologies. This cohort represents an increased focus on novel footwear material and recycling technologies, man-made cellulosics, and nylon recycling.

The 2024 Innovation Programme provides support based on the development stage and ambitions of each innovator, matching them with relevant industry partners to drive technology and impact technology and impact validation as well as investing activities.

The selected innovators joining the 2024 Innovation Programme are:

  • Algreen Ltd: Algreen co-develops alternative materials from algae and biobased sources that can replace fossil-based products such as PU.
  • Balena: Balena creates biodegradable partly biobased polymers for footwear outsoles.
  • Epoch Biodesign: Epoch Biodesign is an enzymatic recycler of PA66 and PA6 textile waste.
  • Fibre52: Fibre52 is a bio-based solution replacing traditional bleach prepared-for-dyeing and dye processes.
  • Gencrest BioProducts Pvt Ltd: Gencrest works with various agri-residues to convert them into textile-grade fibres using their enzymatic technology.
  • HeiQ AeoniQ: HeiQ AeoniQ™ is a continuous cellulose filament yarn with enhanced tensile properties.
  • Nanollose - Nullabor: Nullarbor™Lyocell is developed from microbial cellulose which is converted into pulp pulp to produce a lyocell fibre with their partner Birla Cellulose.  
  • REGENELEY:  REGENELEY pioneers advanced shoe sole recycling technologies by separating and recycling EVA, TPU, and rubber components found in footwear.
  • Samsara Eco: Samsara Eco is an enzymatic recycler of PA66 and PET textile waste.
  • SEFF: SEFF Fibre produces cottonised fibres and blends of hemp fabrics utilising a patented HVPED process.
Source:

Fashion for Good

06.03.2024

SHIMA SEIKI at FIMEC 2024 in Brazil

SHIMA SEIKI MFG., LTD. of Wakayama, Japan, will together with its Brazilian representative BRASTEMA TECNOLOGIA TEXTIL LTDA. participate in the FIMEC 2024 47th International Fair of Leather, Chemicals, Components, Machines and Equipment for Footwear and Tanneries in Rio Grande do Sul, Brazil from 12th - 14th March 2024.

FIMEC offers the opportunity to reach out to the Brazilian shoe manufacturing industry with proposals for flat knitted fabrics as an alternative to conventional leather. Since participating in FIMEC over the years, SHIMA SEIKI has steadily expanded its market for shoe-upper knitting machines in Brazil. It will be showcasing its latest computerized flat knitting technology to demonstrate how they apply to footwear and other sportswear as well.

SHIMA SEIKI MFG., LTD. of Wakayama, Japan, will together with its Brazilian representative BRASTEMA TECNOLOGIA TEXTIL LTDA. participate in the FIMEC 2024 47th International Fair of Leather, Chemicals, Components, Machines and Equipment for Footwear and Tanneries in Rio Grande do Sul, Brazil from 12th - 14th March 2024.

FIMEC offers the opportunity to reach out to the Brazilian shoe manufacturing industry with proposals for flat knitted fabrics as an alternative to conventional leather. Since participating in FIMEC over the years, SHIMA SEIKI has steadily expanded its market for shoe-upper knitting machines in Brazil. It will be showcasing its latest computerized flat knitting technology to demonstrate how they apply to footwear and other sportswear as well.

The company is showing its new SWG-XR® WHOLEGARMENT® knitting machine for the first time in Brazil. SWG-XR® features 4 needle beds and SHIMA SEIKI’s original SlideNeedle™, capable of producing high-quality fine gauge WHOLEGARMENT® products in all needles, and will be knitting WHOLEGARMENT® sportswear at FIMEC. For conventional shaped knitting, the compact SVR®093 machine with a short knitting width is specially developed for knitting shoe uppers, while the workhorse N.SSR®112 shaping machine features the latest garment knitting technology in an economical yet reliable package.
Both SVR®093 and N.SSR®112 will be knitting shoe uppers at FIMEC while utilizing the R2CARRIAGE®, WideGauge® knitting, spring-type moveable sinker, DSCS® Digital Stitch Control System, stitch presser, yarn gripper and cutter, and takedown comb. The classic SFG® seamless glove knitting machine will be knitting safety-oriented work gloves to round out SHIMA SEIKI’s multi-faceted display.

SHIMA SEIKI’s SDS®-ONE APEX4 3D design system will also be available for demonstrations in design
and simulation suited to shoe production.

More information:
Shima Seiki FIMEC shoes Brazil
Source:

SHIMA SEIKI MFG., LTD

29.01.2024

Refashion: Renewal of accreditation for 2023-2028

Refashion, a textile industry’s eco-organisation, has renewed its authority approval until 2028. 6 years during which it will continue to transform the industry in keeping with the objectives set by the French Ministry of Ecological Transition and the French Ministry of the Economy, including the objective to collect 60% of CHF (clothing, household linen and footwear textiles) placed on the market by 2028. This new period is reflected in an ambitious road map and significantly increased investment. Nearly 1.2 billion euros, financed by the marketers, will be spent on transforming the industry during this new period of authority approval.

Refashion, a textile industry’s eco-organisation, has renewed its authority approval until 2028. 6 years during which it will continue to transform the industry in keeping with the objectives set by the French Ministry of Ecological Transition and the French Ministry of the Economy, including the objective to collect 60% of CHF (clothing, household linen and footwear textiles) placed on the market by 2028. This new period is reflected in an ambitious road map and significantly increased investment. Nearly 1.2 billion euros, financed by the marketers, will be spent on transforming the industry during this new period of authority approval.

Determined to achieve the objectives set out in the ambitious specifications set down by the Secretary of State at the Ministry of Ecological Transition, Berangère Couillard, Refashion has worked on a road map with all of its stakeholders involved in the transformation that is underway. Maud Hardy, nominated as the eco-organisation’s CEO in January 2022, started a collaborative working method that will continue throughout this new period to support areas that are key in this transformation. In the next few months, projects will begin and will visibly highlight the progress made in the three phases of a product’s life cycle: production consumption, regeneration.

Production

  • Recognising eco-design initiatives through the eco-modulation of the fees paid by marketers (durability, environmental information labelling, integration of recycled materials). For marketers, these initiatives should represent the scheme’s cornerstone. The aim is to involve all stakeholders in reducing the environmental impact of products.

Consumption

  • As from 2023, Refashion will spend 5 million euros minimum per year in awareness-raising activities and on information to the general public by supporting an array of local authority initiatives.
  • The launch of a repair fund in 2023, in particular to prolong the usage of textiles and footwear products. More than 150 million euros will be invested between 2023 and 2028 to change the habits of the French population to increase repairs by 35% (guideline target by the ADEME 2019).

Regeneration

  • Accelerating clothing, household linen and footwear collection, in particular thanks to an operational mix in the sector. Funding traditional sorting operators will remain central, but Refashion will also develop an additional operational system in order to achieve the collection target of 60% of products placed onto the market (versus 34% in 2021).
  • 5% of fees paid to Refashion will go towards the redeployment/reuse funds to provide support for reuse within the remit of stakeholders in the Social and Solidarity Economy. In addition to this funding, additional funding arrangements open to all stakeholders will be established. The total budget throughout the authority approval period represents 135 million euros.
  • 5% of fees, i.e., 58 million euros in 6 years, will be spent on R&D to help achieve these milestones in order to industrialise the recycling of used CHF: recyclability that is considered during the design stage; automated sorting and recycling.
Source:

Refashion

adidas and Malbon Golf introduce The Crosby Collection (c) adidas AG
26.01.2024

adidas and Malbon Golf introduce The Crosby Collection

  • Limited-edition capsule features apparel and footwear for men and women inspired by Bing Crosby’s popular Clambake event and the fashion surrounding it

In 1937 the entertainer Bing Crosby started the popular Crosby Clambake, an annual event that brought musicians, actors, celebrities, and professional golfers together for a friendly competition around a sport they all loved. Today, adidas and Malbon Golf are introducing a special capsule of product – The Crosby Collection – inspired by those early Clambakes and that camaraderie, spirit and fashion from an era that set the stage for what the golf landscape looks like today.

  • Limited-edition capsule features apparel and footwear for men and women inspired by Bing Crosby’s popular Clambake event and the fashion surrounding it

In 1937 the entertainer Bing Crosby started the popular Crosby Clambake, an annual event that brought musicians, actors, celebrities, and professional golfers together for a friendly competition around a sport they all loved. Today, adidas and Malbon Golf are introducing a special capsule of product – The Crosby Collection – inspired by those early Clambakes and that camaraderie, spirit and fashion from an era that set the stage for what the golf landscape looks like today.

Taking design cues from the fashion that adorned the early days of Bing’s notorious Clambakes, adidas and Malbon Golf put together a range of product for men and women with modern takes on the silhouettes that defined an era. For men, this includes button-down polos, pleated trousers and shorts, crewnecks, a lightweight sport coat and an iconic cardigan inspired by one of the posters from one of the early Clambakes. For women, the capsule includes a color-blocked dress with an argyle print, polos with slightly longer and wider sleeves to go with a boxier cut, and a form-fitting culotte pant.

In addition to the key pieces in the collection, adidas and Malbon will include a checkered anorak, a T-shirt in two colorways featuring the iconic clam decanters that were gifted to all amateur participants in Bing’s Clambakes, and a 5-panel hat. adidas will also include two limited-edition footwear offerings as part of the collection with a specially designed Stan Smith Golf model as well as the new MC87 that mixes performance with style.

More information:
adidas Sportswear Golf
Source:

adidas AG

Celanese and Under Armour introduce elastane alternative (c) Celanese Corporation
24.01.2024

Celanese and Under Armour introduce elastane alternative

Celanese Corporation, a specialty materials and chemical company, and Under Armour, Inc., a company in athletic apparel and footwear, have collaborated to develop a new fiber for performance stretch fabrics called NEOLAST™. The innovative material will offer the apparel industry a high-performing alternative to elastane – an elastic fiber that gives apparel stretch, commonly called spandex. This new alternative could unlock the potential for end users to recycle performance stretch fabrics, a legacy aspect that has yet to be solved in the pursuit of circular manufacturing with respect to stretch fabrics.

NEOLAST™ fibers feature the powerful stretch, durability, comfort, and improved wicking expected from elite performance fabrics yet are also designed to begin addressing sustainability challenges associated with elastane, including recyclability. The fibers are produced using a proprietary solvent-free melt-extrusion process, eliminating potentially hazardous chemicals typically used to create stretch fabrics made with elastane.

Celanese Corporation, a specialty materials and chemical company, and Under Armour, Inc., a company in athletic apparel and footwear, have collaborated to develop a new fiber for performance stretch fabrics called NEOLAST™. The innovative material will offer the apparel industry a high-performing alternative to elastane – an elastic fiber that gives apparel stretch, commonly called spandex. This new alternative could unlock the potential for end users to recycle performance stretch fabrics, a legacy aspect that has yet to be solved in the pursuit of circular manufacturing with respect to stretch fabrics.

NEOLAST™ fibers feature the powerful stretch, durability, comfort, and improved wicking expected from elite performance fabrics yet are also designed to begin addressing sustainability challenges associated with elastane, including recyclability. The fibers are produced using a proprietary solvent-free melt-extrusion process, eliminating potentially hazardous chemicals typically used to create stretch fabrics made with elastane.

NEOLAST™ fibers will be produced using recyclable elastoester polymers. As end users transition to a more circular economy, Celanese and Under Armour are exploring the potential of the fibers to improve the compatibility of stretch fabrics with future recycling systems and infrastructure.

In addition to the sustainability benefits, the new NEOLAST™ fibers deliver increased production precision, allowing spinners to dial power-stretch levels up or down and engineer fibers to meet a broader array of fabric specifications.

Source:

Celanese Corporation

adidas and IVY PARK unveil all-black collection IVY PARK NOIR (c) adidas AG
11.10.2023

adidas and IVY PARK unveil all-black collection IVY PARK NOIR

adidas and IVY PARK unveil the final installment of their collaboration together, titled IVY PARK NOIR.
The new range represents a culmination of the two brands’ work together, combining adidas’ athletic and functional excellence, with IVY PARK’s signature emphasis on shape, and trend-defying creative vision. Using a singular, black color palette, IVY PARK NOIR intentionally draws focus to fabric, fit and texture, cultivating enduring elegance through sensual, material play.

Considering all chapters of an active way of life- from warm up, to cool down- the collection elevates one’s everyday pursuits through a mix of tight and loose fitting styles. Fabrications include luxurious embossed leather, exposed mesh and lacquered latex that combine to create a complex yet sophisticated capsule. Standout pieces include body-con cropped top and pant, relaxed 3-D molded knit sweatsuits, multifunctional jackets, and the IVY PARK signature jersey.

adidas and IVY PARK unveil the final installment of their collaboration together, titled IVY PARK NOIR.
The new range represents a culmination of the two brands’ work together, combining adidas’ athletic and functional excellence, with IVY PARK’s signature emphasis on shape, and trend-defying creative vision. Using a singular, black color palette, IVY PARK NOIR intentionally draws focus to fabric, fit and texture, cultivating enduring elegance through sensual, material play.

Considering all chapters of an active way of life- from warm up, to cool down- the collection elevates one’s everyday pursuits through a mix of tight and loose fitting styles. Fabrications include luxurious embossed leather, exposed mesh and lacquered latex that combine to create a complex yet sophisticated capsule. Standout pieces include body-con cropped top and pant, relaxed 3-D molded knit sweatsuits, multifunctional jackets, and the IVY PARK signature jersey.

IVY PARK NOIR’s offering includes footwear that re-imagines a new era of style and function. Sleek molded and debossed elements add an architectural foundation to the collection’s sneakers, while a chunky, over the knee boot offers utilitarian fantasy.

More information:
adidas Sportswear footwear
Source:

adidas AG

03.08.2023

adidas: reports 2nd Q revenues flat versus the prior year

  • Currency-neutral revenues flat versus the prior-year level
  • Top-line development reflects improved sell-out trends and conservative sell-in strategy
  • Gross margin up 0.6pp to 50.9%; strong improvement compared to Q1 reflecting better sell-through and less discounting
  • Operating profit of € 176 million includes extraordinary expenses of around € 160 million related to one-off costs, donations and accruals for future donations
  • Inventory position improves substantially versus Q1 level to € 5.5 billion; now up only 1% year-over-year

In the second quarter of 2023, currency-neutral revenues were flat versus the prior-year level. The top-line development continued to be impacted by the company’s conservative sell-in approach in order to reduce high inventory levels, particularly in North America and Greater China. At the same time, adidas second quarter revenues benefited from the first sale of some of its Yeezy inventory. The initial product drop in June generated revenues of around € 400 million in Q2, which is largely in line with the Yeezy sales generated in the prior year’s quarter.

  • Currency-neutral revenues flat versus the prior-year level
  • Top-line development reflects improved sell-out trends and conservative sell-in strategy
  • Gross margin up 0.6pp to 50.9%; strong improvement compared to Q1 reflecting better sell-through and less discounting
  • Operating profit of € 176 million includes extraordinary expenses of around € 160 million related to one-off costs, donations and accruals for future donations
  • Inventory position improves substantially versus Q1 level to € 5.5 billion; now up only 1% year-over-year

In the second quarter of 2023, currency-neutral revenues were flat versus the prior-year level. The top-line development continued to be impacted by the company’s conservative sell-in approach in order to reduce high inventory levels, particularly in North America and Greater China. At the same time, adidas second quarter revenues benefited from the first sale of some of its Yeezy inventory. The initial product drop in June generated revenues of around € 400 million in Q2, which is largely in line with the Yeezy sales generated in the prior year’s quarter.

Footwear revenues grew 1% during the quarter, reflecting strong growth in football, basketball, tennis and US sports. Apparel sales declined 3% in the second quarter. As the apparel market continues to be particularly overstocked, the company continued its conservative sell-in strategy to improve sell-through and margins in the medium term. Accessories grew 8% during the quarter driven by growth in football.  

Lifestyle revenues were down during the quarter despite extraordinary demand for the company’s Samba, Gazelle and Campus franchises. While adidas slowly started to scale its offering for these product families during the second quarter, the total volume still only represents a small portion of the company’s overall business. Sales in the adidas Performance categories continued to show positive momentum. This reflects strong demand for new product introductions such as the latest iterations of its Predator, X and Copa football boots, as well as jerseys for both the FIFA Women’s World Cup 2023 and the company’s unique portfolio of football teams ahead of the start of the European club season. In addition, the Adizero product family in running continued to gain a lot of attention around marathon races across the world, translating into higher demand. At the same time, the brand’s Barricade tennis franchise grew strongly, leveraging the excitement around major tournaments.

In euro terms, the company’s revenues declined 5% to € 5.343 billion in the second quarter (2022: € 5.596 billion).

Stronger sell-out trends and conservative sell-in
As a result of the company’s initiatives to reduce high inventory levels, currency-neutral sales in wholesale declined 10% despite double-digit growth in Greater China and Latin America. At the same time, direct-to-consumer (DTC) revenues grew 16% versus the prior year. This development was driven by strong growth in both the company’s e-commerce business (+14%) as well as own retail stores (+19%), reflecting continued strong sell-out trends across most regions. The outperformance of the company’s DTC channel versus the wholesale business was also related to the first sale of the Yeezy inventory, which was done exclusively through adidas’ own e-commerce channel.

Double-digit growth in Greater China and Latin America
Currency-neutral sales in North America declined 16% during the quarter. The region is particularly affected by elevated inventory levels in the market and – in response to this – the company’s significantly reduced sell-in. Revenues in Greater China grew 16% in Q2, reflecting double-digit sell-out growth in both wholesale and own retail. Sales in EMEA were down slightly (-1%) despite double-digit DTC growth. While the company’s initiatives to reduce inventory levels and discounting weighed on the overall top-line development in the region, adidas recorded significantly improving full-price trends during the quarter. Revenues in Asia-Pacific increased 7% during the quarter, driven by strong double-digit growth in DTC. Latin America continued to increase at a double-digit rate (+30%), reflecting strong growth in both wholesale and DTC.

Gross margin improves to 50.9%
The company’s second quarter gross margin increased 0.6 percentage points to 50.9% (2022: 50.3%). This improvement was mainly driven by price increases the company has implemented as well as by an improved channel mix. At the same time, higher supply chain costs and unfavorable currency movements continued to strongly weigh on the gross margin development. While still adversely impacting the company’s gross margin in the quarter, discounting levels significantly improved compared to the first quarter of the year.  

Operating profit of € 176 million, resulting in an operating margin of 3.3%
Other operating expenses were up 3% to € 2.582 billion (2022: € 2.501 billion). As a percentage of sales, other operating expenses increased 3.6 percentage points to 48.3% (2022: 44.7%). Marketing and point-of-sale expenses decreased 7% to € 617 million (2022: € 663 million). As a percentage of sales, marketing and point-of-sale expenses slightly decreased by 0.3 percentage points to 11.5% (2022: 11.8%). Operating overhead expenses were up 7% to € 1.965 billion (2022: € 1.838 billion), reflecting higher logistics expenses. In addition, the company recorded one-off costs of around € 50 million related to the strategic review the company is currently conducting as well as donations and accruals for further donations in an amount of around € 110 million. As a percentage of sales, operating overhead expenses increased 3.9 percentage points to 36.8% (2022: 32.8%). The company’s operating profit amounted to € 176 million (2022: € 392 million) in the quarter. This amount includes the extraordinary expenses of in total around € 160 million reflecting the one-off costs related to the strategic review as well as the donations and accruals for further donations. The sale of the Yeezy product positively impacted adidas’ operating profit by an incremental amount of around € 150 million in Q2. The operating margin reached 3.3% in the quarter (2022: 7.0%).

Net income from continuing operations of € 96 million
After taxes, the company’s net income from continuing operations amounted to € 96 million (2022: € 360 million), while basic EPS from continuing operations decreased to € 0.48 (2022: € 1.88).


Outlook

adidas expects revenues to decline at a mid-single-digit rate
On July 24, adidas had adjusted its full year financial guidance to reflect the positive impact of the first sale of some of its Yeezy inventory and a slightly better-than-expected development of the adidas business in the first half of the year. At the same time, macroeconomic challenges and geopolitical tensions persist. Elevated recession risks in North America and Europe as well as uncertainty around the recovery in Greater China continue to exist. In addition, the company’s revenue development will continue to be impacted by the initiatives to significantly reduce high inventory levels. As a result, adidas now expects currency-neutral revenues to decline at a mid-single-digit rate in 2023 (previously: decline at a high-single-digit rate).

Underlying operating profit anticipated to be around the break-even level
The company’s underlying operating profit – excluding any one-offs related to Yeezy and the ongoing strategic review – is still anticipated to be around the break-even level. Including the positive impact from the first Yeezy drop of around € 150 million, the potential write-off of the remaining Yeezy inventory of now € 400 million (previously: € 500 million) and one-off costs related to the strategic review of up to € 200 million (unchanged), the company now expects to report an operating loss of € 450 million in 2023 (previously: loss of € 700 million).

On August 2, the company launched a second drop of Yeezy inventory. Throughout the month of August, adidas is making a range of existing products available through both its own e-commerce channel as well as the digital platforms of selected wholesale partners. If successful, this second drop would further improve the company’s results. However, as the results of this drop are yet unknown, it is not accounted for in the company’s current top- and bottom-line outlook for 2023.

More information:
adidas business report
Source:

adidas

(c) adidas AG
28.06.2023

adidas Originals and KSENIASCHNAIDER present Collaborative Collection

This season, adidas Originals and the progressive Ukrainian label KSENIASCHNAIDER have come together to present a collaborative collection featuring a host of unconventional garments, footwear, and accessories.

Founded in 2011 by Ksenia and Anton Schnaider, KSENIASCHNAIDER is a Kyiv-based independent fashion house centered on creating boundary pushing ready-to-wear, denim, and upcycled apparel and accessories. Drawing on Ksenia’s design language and Anton’s engineering logic, the partners’ eponymous label continues to challenge established conventions to boldly project a new vision of the future.

The collection is anchored by a host of garments which blend the Ukrainian house’s signature aesthetic with adidas’ instantly recognizable brand codes. First, an array of denim pieces – including jeans, jackets, and shirt dresses – are elevated with frayed edges, voluminous cuts, and idiosyncratic details. Second, fresh takes on a timeless adidas classic stand out as adiColor tracksuits, corsets, and dresses are reworked in a patchwork finish.

The adidas Originals x KSENIASCHNAIDER collection launches on July 1st.

This season, adidas Originals and the progressive Ukrainian label KSENIASCHNAIDER have come together to present a collaborative collection featuring a host of unconventional garments, footwear, and accessories.

Founded in 2011 by Ksenia and Anton Schnaider, KSENIASCHNAIDER is a Kyiv-based independent fashion house centered on creating boundary pushing ready-to-wear, denim, and upcycled apparel and accessories. Drawing on Ksenia’s design language and Anton’s engineering logic, the partners’ eponymous label continues to challenge established conventions to boldly project a new vision of the future.

The collection is anchored by a host of garments which blend the Ukrainian house’s signature aesthetic with adidas’ instantly recognizable brand codes. First, an array of denim pieces – including jeans, jackets, and shirt dresses – are elevated with frayed edges, voluminous cuts, and idiosyncratic details. Second, fresh takes on a timeless adidas classic stand out as adiColor tracksuits, corsets, and dresses are reworked in a patchwork finish.

The adidas Originals x KSENIASCHNAIDER collection launches on July 1st.

Source:

adidas AG

(c) adidas AG
09.06.2023

adidas x Bogey Boys Collection reimagines Classic Golf Style

adidas and Bogey Boys are introducing the adidas x Bogey Boys collection featuring crisp designs and high-quality performance materials that combine vintage styles from golf and tennis with a modern feel, all for easy on- and off-course wear. The limited-edition capsule featuring apparel and footwear for men and women will be available at select locations beginning Wednesday, June 14.

The adidas x Bogey Boys capsule introduces classic, clean, and sporty designs that give golfers the chance to express their style.  In refined white, altered blue and collegiate green colorways, pieces from the collection include:

adidas and Bogey Boys are introducing the adidas x Bogey Boys collection featuring crisp designs and high-quality performance materials that combine vintage styles from golf and tennis with a modern feel, all for easy on- and off-course wear. The limited-edition capsule featuring apparel and footwear for men and women will be available at select locations beginning Wednesday, June 14.

The adidas x Bogey Boys capsule introduces classic, clean, and sporty designs that give golfers the chance to express their style.  In refined white, altered blue and collegiate green colorways, pieces from the collection include:

  • Two four-button placket polos with a higher collar stand
  • A striped silhouette as well as a solid pique option with piping at cuffs and chest pocket
  • Terry cloth track suit (jacket and pants) with white 3-Stripes detailing and adidas x Bogey Boys branding
  • V-neck sweater vest in collegiate green with checkered white and green contrasting across the shoulders and small contrast lines running through rib hem and armholes
  • Straight-leg trouser made with adidas’ WARPKNIT material featuring pintuck detail down front and back legs along with piping around pockets for a crisp finish
  • Terry cloth romper with zip-front pockets, elastic waistband with pin buckle, back-right welt pocket and contrast white binding at armhole and leg opening
  • High-waisted skirt that features a side-zip opening, front and back seams with kick pleats, triangle pocket inserts with piping detail, and zipper pocket back-center and adidas’ WARPKNIT material
  • Playful graphic tee that includes a 'Welcome to the Clubhouse' message on the back featuring characters dressed in pieces of the collection sketched by Macklemore and the adidas team.

There will be a handful of accessories to complement the range including a five-panel rope hat, leather golf glove, and leather travel bag featuring croc texture with metal feet and hardware.

More information:
adidas Sportswear collection
Source:

adidas AG

(c) PERFORMANCE DAYS / Design & Development GmbH Textile Consult
24.03.2023

Performance Days: New concept starting October 2023

From March 15-16, 2023, the spring edition of PERFORMANCE DAYS kicked off on the fairgrounds of Messe München. With around 2,685 visitors, the event organizers were particularly pleased with numbers up on the previous winter fair. High attendances were also evident at the Expert Talks on both days, which provided information on the latest color and fabric trends, news on developments in sustainability and new technologies from fiber manufacturers. The focal points of the show were marked by the PERFORMANCE FORUM, which showcased the fabric highlights for the spring/summer 2025 season as well as the two PERFORMANCE AWARD and ECO PERFORMANCE AWARD winners.

After the kick-off event in Munich in March, the industry now looks forward to the follow-up fairs in Portland from April 4-5, 2023 and in Shanghai, April 10-11, 2023.

From March 15-16, 2023, the spring edition of PERFORMANCE DAYS kicked off on the fairgrounds of Messe München. With around 2,685 visitors, the event organizers were particularly pleased with numbers up on the previous winter fair. High attendances were also evident at the Expert Talks on both days, which provided information on the latest color and fabric trends, news on developments in sustainability and new technologies from fiber manufacturers. The focal points of the show were marked by the PERFORMANCE FORUM, which showcased the fabric highlights for the spring/summer 2025 season as well as the two PERFORMANCE AWARD and ECO PERFORMANCE AWARD winners.

After the kick-off event in Munich in March, the industry now looks forward to the follow-up fairs in Portland from April 4-5, 2023 and in Shanghai, April 10-11, 2023.

New concept starting October 2023: Premiere for highlighted focus on footwear
As part of the upcoming PERFORMANCE DAYS, which will once again take place at the Messe München exhibition center on October 4-5, 2023, the event organizers will no longer focus explicitly on sustainable functional textiles and accessories, but will also focus on the footwear market.

To support the integration of the footwear market into the trade fair events in Munich, Portland, New York and Shanghai, the organizers have brought on board two industry specialists, Nina Conrad and Rucky Zambrano.

Nina Conrad has been active as a sustainability consultant in the textile and leather industry for many years, specializing in traceable and local supply chains. Her core business is the production of leather and leather goods derived from animals raised on certified organic farms. She is also a founding partner of the Sustainable Leather Foundation and co-founder of the Fibershed subsiduary DACH.

Rucky Zambrano is a industrial designer and expert. When he got to know Vibram in 1992, he shifted his career to footwear for reasons of passion. For 13 years now, Zambrana and Vibram have been a driving force in the footwear market and made the leap from performance to fashion, as witnessed with the Merrell Chameleon, the Prada Luna Rossa boat shoe sole or the latest Vibram FiveFingers models. He is currently responsible for footwear for the Finnish children’s outdoor brand Reima.

Source:

PERFORMANCE DAYS / Design & Development GmbH Textile Consult

(c) Shima Seiki
02.03.2023

SHIMA SEIKI at FIMEC 2023

Flat knitting solutions provider SHIMA SEIKI MFG., LTD. of Wakayama, Japan, together with its Brazilian representative BRASTEMA TECNOLOGIA TEXTIL LTDA., will participate in the FIMEC 2023 46th International Fair of Leather, Chemicals, Components, Machinery and Equipment for Footwear and Tanneries in Rio Grande do Sul, Brazil next month.

Working off the recent trend in knitted shoe uppers in the athletic footwear market, SHIMA SEIKI proposes knitted fabrics to the general footwear market as an alternative to leather. To that end SHIMA SEIKI will be showcasing the latest applications of computerized flat knitting technology to demonstrate its contributions in this field.

Flat knitting solutions provider SHIMA SEIKI MFG., LTD. of Wakayama, Japan, together with its Brazilian representative BRASTEMA TECNOLOGIA TEXTIL LTDA., will participate in the FIMEC 2023 46th International Fair of Leather, Chemicals, Components, Machinery and Equipment for Footwear and Tanneries in Rio Grande do Sul, Brazil next month.

Working off the recent trend in knitted shoe uppers in the athletic footwear market, SHIMA SEIKI proposes knitted fabrics to the general footwear market as an alternative to leather. To that end SHIMA SEIKI will be showcasing the latest applications of computerized flat knitting technology to demonstrate its contributions in this field.

As pioneer of WHOLEGARMENT® knitting technology whereby the knitted product can be produced in one entire piece on the machine without linking or sewing, the company is showing the MACH2XS WHOLEGARMENT® knitting machine for the first time at FIMEC. MACH2XS features 4 needle beds and SHIMA SEIKI's original SlideNeedle™, capable of producing high-quality fine gauge WHOLEGARMENT® products in all needles. Proposals include WHOLEGARMENT® sportswear as well as seam-free shoe uppers. For conventional shaped knitting of shoe uppers, the SVR123SP machine features a loop presser bed that permits inlay technique for producing hybrid fabrics with both knit and weave characteristics, suited to shoe upper applications that require form-fitting function, comfort, flexibility, breathability as well as strength and stiffness. SVR123SP furthermore features i-Plating inverse-plating capability for increased patterning capability, including the production of jacquard-like patterns in light-weight plain jersey stitch. Also on show will be the compact SVR093 machine with a short knitting width intended for knitting shoe uppers. Both SVR machines feature such SHIMA SEIKI innovations as DSCS® Digital Stitch Control System, spring-type moveable sinker system, stitch presser, yarn gripper and cutter, and takedown comb. Made-in-Japan quality, reliability, productivity, user-friendliness and cost-performance all combine to satisfy the high expectations of the world's shoe industry.

SHIMA SEIKI’s SDS®-ONE APEX4 3D design system will also be available for demonstrations in design and simulation suited to shoe production. Of particular interest is its ultra-realistic simulation capability that realizes Virtual Sampling. When countless variations must be evaluated before arriving at a final design, virtual product samples can be used to streamline the decision-making process by minimizing the enormous amount of time and cost normally associated with producing actual samples for each variation. The sustainability factor is also undeniable.

Source:

Shima Seiki

08.11.2022

Bjørn Gulden to become CEO of adidas AG

The Supervisory Board of adidas AG resolved upon the succession for adidas CEO Kasper Rorsted. Effective January 1, 2023, Bjørn Gulden is appointed as member of the Executive Board and CEO of adidas AG. Kasper Rorsted and the Supervisory Board mutually agreed that he will step down as CEO and leave the company upon expiry of November 11, 2022. Harm Ohlmeyer, Chief Financial Officer of adidas AG, will lead the company in the interim until December 31, 2022. The Supervisory Board had announced a CEO transition on August 22, 2022.

Bjørn Gulden is 57 years old, Norwegian and has been CEO of Puma SE since 2013. Bjørn Gulden looks back at a tenure at adidas as, amongst others, Senior Vice President of Apparel and Accessories from 1992 to 1999. Additionally, he was CEO of Danish jewelry brand Pandora, Managing Director of footwear retailer Deichmann, President of Rack Room Shoes, and held various management positions at outdoor apparel company Helly Hansen. He also holds the position of Chairman of the Board of Salling Group, Denmark’s largest food retailer.

The Supervisory Board of adidas AG resolved upon the succession for adidas CEO Kasper Rorsted. Effective January 1, 2023, Bjørn Gulden is appointed as member of the Executive Board and CEO of adidas AG. Kasper Rorsted and the Supervisory Board mutually agreed that he will step down as CEO and leave the company upon expiry of November 11, 2022. Harm Ohlmeyer, Chief Financial Officer of adidas AG, will lead the company in the interim until December 31, 2022. The Supervisory Board had announced a CEO transition on August 22, 2022.

Bjørn Gulden is 57 years old, Norwegian and has been CEO of Puma SE since 2013. Bjørn Gulden looks back at a tenure at adidas as, amongst others, Senior Vice President of Apparel and Accessories from 1992 to 1999. Additionally, he was CEO of Danish jewelry brand Pandora, Managing Director of footwear retailer Deichmann, President of Rack Room Shoes, and held various management positions at outdoor apparel company Helly Hansen. He also holds the position of Chairman of the Board of Salling Group, Denmark’s largest food retailer.

“We are very pleased to welcome Bjørn Gulden back at adidas. Bjørn Gulden brings almost 30 years of experience in the sporting goods and footwear industry. As a result, he knows the industry extremely well and draws on a rich network in sport and retail. Bjørn Gulden already served adidas successfully for seven years in the 1990s. As CEO of Puma, he re-invigorated the brand and led the company to record results. The Supervisory Board of adidas AG is convinced that Bjørn Gulden will head adidas into a new era of strength and is looking very much forward to a successful cooperation,” said Thomas Rabe, Chairman of the Supervisory Board of adidas AG. 

Source:

adidas AG

Photo: Haelixa AG
29.09.2022

Haelixa: Egyptian cotton products traceable thanks to DNA marker

Within the scope of the United Nations Economic Commission for Europe (UNECE) initiative “The Sustainability Pledge”, to improve transparency and traceability for sustainable garment and footwear supply chains, the Swiss company Haelixa traces Egyptian cotton from the source up to premium shirts.

The UNECE and United Nations Centre for Trade Facilitation and Electronic Business (UN/CEFACT) has been developing over the period 2019-2022 policy recommendations, implementation guidelines, a call to action, and a traceability toolbox including blockchain and DNA tracing solutions, which has been implemented in few different textile supply chains. Haelixa is part of the group of experts that develops such policy recommendations and conducts projects with key industry players to set traceability benchmarks and later develop them into standards.

Within the scope of the United Nations Economic Commission for Europe (UNECE) initiative “The Sustainability Pledge”, to improve transparency and traceability for sustainable garment and footwear supply chains, the Swiss company Haelixa traces Egyptian cotton from the source up to premium shirts.

The UNECE and United Nations Centre for Trade Facilitation and Electronic Business (UN/CEFACT) has been developing over the period 2019-2022 policy recommendations, implementation guidelines, a call to action, and a traceability toolbox including blockchain and DNA tracing solutions, which has been implemented in few different textile supply chains. Haelixa is part of the group of experts that develops such policy recommendations and conducts projects with key industry players to set traceability benchmarks and later develop them into standards.

Fashion brands are often responsible for complex global value chains and traceability is the needed tool to enable trust, transparency and credible sustainability. The magnitude of the supply chain traceability challenge can be overwhelming for brands, but the UNECE initiative framework facilitates the alignment with suppliers, provides the necessary guidance and the needed tools, with Haelixa as physical traceability provider.

To make the premium shirts traceable, Haelixa has developed a DNA marker to label the raw material, premium Egyptian cotton. The DNA marker has been applied as fine spray to GIZA 96 lint cotton in Borg Al Arab, Egypt and used to produce the finest fabric by Swiss manufacturer Weba. Once applied to the fibers, Haelixa’s DNA markers stay safely embedded into the material and withstand the industrial processing, ensuring traceability from the source until the finished garment. Samples of lint cotton, yarn, and fabric at different steps were verified with a test based on PCR, and the correct DNA marker was detected, thereby enabling the identification of the premium product, of its origin and the specific supply chain. The forensic data obtained were recorded on a blockchain system provided by UNECE. The marked fabric was used to make Hugo Boss cotton dress shirts. As one of the leading premium fashion brands and partner to the UNECE project, Hugo Boss is responsible for a complex global value chain and strives for high sustainability standards and is looking at traceability options.

“In cases like this one, where the material is of the highest quality and the product is shipped from one facility to another for premium processing, adding physical traceability is critical to ensure that the origin, quality and processing claims can be backed up" says Gediminas Mikutis, CTO and co-founder at Haelixa.

Maria Teresa Pisani, Economic Affairs Officer and Project Lead at UNECE, emphasized: “Traceability and transparency are crucial elements to protect environmental, social, and human rights along global value chains. At UNECE, we aim to enhance traceability approaches by exploring new and innovative solutions that help identify and address negative impacts in the fashion industry.”

adidas Breast Cancer Awareness Collection - Free Hiker
16.09.2022

adidas launches Breast Cancer Awareness Collection

A Selection of Footwear and Apparel Designed to Raise Awareness and Funding for Breast Cancer Now and National Breast Cancer Foundation, Inc.

A Selection of Footwear and Apparel Designed to Raise Awareness and Funding for Breast Cancer Now and National Breast Cancer Foundation, Inc.

  • In partnership with the charities Breast Cancer Now (UK/Europe) and National Breast Cancer Foundation (US), the Collection brings together a range of products for running, hiking and mountain biking
  • £15/€15/$15 from each full-price sale will be donated to BCN (for purchases in the UK and EU) or NBCF (for purchases in the North America)
  • The Collection feature illustrations by adidas pro mountain biker Veronique Sandler, empathetically designed to represent the comfort that those with breast cancer have experienced in the outdoors

Inspired by the experiences of people and communities around the world, including its own employees and athletes, adidas is launching the Breast Cancer Awareness Collection this October.
Available throughout Breast Cancer Awareness Month, the adidas Breast Cancer Awareness Collection sees adidas partnering with Breast Cancer Now in the UK and Europe, and National Breast Cancer Foundation, Inc. in the US, to help raise awareness of breast cancer and support the vital work both charities do.

The products in the Breast Cancer Awareness Collection have been chosen to help everyone, regardless of physical ability or condition, spend more time in the outdoors.
The collection’s focus on functional footwear and apparel that is designed for the outdoors is in keeping with adidas' objective to help broaden access to outdoor sports and help everyone enjoy the benefits of spending time in nature. With United by Summits, adidas TERREX is taking this brand-wise ethos further by encouraging all people, from every background, to realise their own individual goals in the outdoors and enjoy the benefits of adventure, both big and small.

The collection is available for purchase in limited quantities from September 30, 2022 until the end of October 2022 for adiClub members only, and £15/€15/$15 from each full-price sale of the adidas Breast Cancer Awareness Collection will be donated to Breast Cancer Now (for purchases in the UK and EU) or National Breast Cancer Foundation, Inc. (for purchases in North America). The money raised will contribute to the important work these charities are doing.

More information:
adidas Charity breast cancer
Source:

adidas

(c) adidas AG
08.09.2022

adidas introduces FW22 Made with Nature Capsule Collection

adidas has unveiled the latest in its Made with Nature Capsule Collection with a new Ultraboost 22 Made with Nature and Made with Nature apparel joining the range as the brand continues its mission to call time on conventional materials and design out finite resources.

Designed in balance with the planet, the women’s Ultraboost 22 Made with Nature takes the forward-thinking elements of the Ultraboost 22 and amplifies them with natural materials. The shoe is made in part with natural materials – 40% of the knitted upper is made with lyocell, a material created with cellulosic fibers made from sustainably grown wood.

Launching alongside the Ultraboost 22 Made with Nature is a new Made with Nature apparel range, including a performance running wear look for men and women. The apparel range is made with at least 50% organic cotton.

adidas has unveiled the latest in its Made with Nature Capsule Collection with a new Ultraboost 22 Made with Nature and Made with Nature apparel joining the range as the brand continues its mission to call time on conventional materials and design out finite resources.

Designed in balance with the planet, the women’s Ultraboost 22 Made with Nature takes the forward-thinking elements of the Ultraboost 22 and amplifies them with natural materials. The shoe is made in part with natural materials – 40% of the knitted upper is made with lyocell, a material created with cellulosic fibers made from sustainably grown wood.

Launching alongside the Ultraboost 22 Made with Nature is a new Made with Nature apparel range, including a performance running wear look for men and women. The apparel range is made with at least 50% organic cotton.

Christopher Wheat, Global Category Director Running Footwear said: “At adidas, we understand that change is not only possible, it’s an urgent necessity. With Made with Nature, we are on a journey to a world beyond plastic. We’re calling time on conventional materials and methods of make. Once depleted, there’s no coming back for fossil resources. But when we design in synergy with natural processes, when we make with nature, we can use materials that regrow or regenerate – and change the way products are made."

(c) Freudenberg Performance Materials
23.08.2022

Freudenberg at Lineapelle with sustainable materials for leather goods

Freudenberg Performance Materials (Freudenberg) will be presenting Evolon® eco-friendly microfiber reinforcement material for leather goods that is manufactured in Europe with no solvent and no chemical binder at the Lineapelle international trade show for the leather industry. Another sustainability highlight is binder-free strobel material made from 100% recycled PET for the shoe industry. The company will also be showing a nonwoven crimping material that meets the increasing demands of manufacturers and consumers alike in the footwear market.

Evolon® contains 80% recycled PET. It is produced at Freudenberg’s facility in Colmar, France, where the manufacturing process is highly sustainable: it is certified to STeP by OEKO-TEX® and fully complies with the DETOX TO ZERO by OEKO-TEX® criteria. In addition, shorter transport routes help to secure supply chains for players in the European leather goods industry.

Freudenberg Performance Materials (Freudenberg) will be presenting Evolon® eco-friendly microfiber reinforcement material for leather goods that is manufactured in Europe with no solvent and no chemical binder at the Lineapelle international trade show for the leather industry. Another sustainability highlight is binder-free strobel material made from 100% recycled PET for the shoe industry. The company will also be showing a nonwoven crimping material that meets the increasing demands of manufacturers and consumers alike in the footwear market.

Evolon® contains 80% recycled PET. It is produced at Freudenberg’s facility in Colmar, France, where the manufacturing process is highly sustainable: it is certified to STeP by OEKO-TEX® and fully complies with the DETOX TO ZERO by OEKO-TEX® criteria. In addition, shorter transport routes help to secure supply chains for players in the European leather goods industry.

The binder-free strobel material is made from 100% recycled PET. It is GRS-certified for reliable traceability. The GRS certification recognizes the share of recycled materials in the strobel material. This allows customers to calculate the total amount of recycled material in shoes. Moreover, the mono-component material itself is fully recyclable. In terms of performance, the material is lightweight and also demonstrates a high tensile strength.

Made from nonwoven fabric, the innovative crimping material optimally combines high permanent moldability and shape retention with flexibility and suppleness. This crimping material enables manufacturers to reduce their production costs, while consumers benefit from increased comfort. Compared to conventional knitted fabric-based crimping materials, the nonwoven crimping material offers multi-directional stretching properties, improved fitting, greater design freedom and reduced weight.

Source:

Freudenberg Performance Materials

Fashion Revolution
19.08.2022

Results of the FASHION TRANSPARENCY INDEX 2022

The world’s largest fashion brands and retailers must increase transparency to tackle the climate crisis and social inequality, according to the latest Fashion Transparency Index.

The seventh edition of the Fashion Transparency Index ranks 250 of the world’s largest fashion brands and retailers based on their public disclosure of human rights and environmental policies, practices, and impacts, across their operations and supply chains.

  • Brands achieved an average score of just 24%, with nearly a third of brands scoring less than 10%
  • The majority of brands (85%) do not disclose their annual production volumes despite mounting evidence of clothing waste around the world
  • Most major brands and retailers (96%) do not publish the number of workers in their supply chain paid a living wage

The Index reveals insights into the most pressing issues facing the fashion industry, like:

The world’s largest fashion brands and retailers must increase transparency to tackle the climate crisis and social inequality, according to the latest Fashion Transparency Index.

The seventh edition of the Fashion Transparency Index ranks 250 of the world’s largest fashion brands and retailers based on their public disclosure of human rights and environmental policies, practices, and impacts, across their operations and supply chains.

  • Brands achieved an average score of just 24%, with nearly a third of brands scoring less than 10%
  • The majority of brands (85%) do not disclose their annual production volumes despite mounting evidence of clothing waste around the world
  • Most major brands and retailers (96%) do not publish the number of workers in their supply chain paid a living wage

The Index reveals insights into the most pressing issues facing the fashion industry, like:

  • As new and proposed legislation focuses on greenwashing claims, almost half of major brands (45%) publish targets on sustainable materials yet only 37% provide information on what constitutes a sustainable material.
  • Only 24% of major brands disclose how they minimise the impacts of microfibres despite textiles being the largest source of microplastics in the ocean.
  • The vast majority of major brands and retailers (94%) do not disclose the number of workers in their supply chains who are paying recruitment fees. This paints an unclear picture of the risks of forced labour as workers may be getting into crippling debt to accept jobs paying poverty wages.
  • While many brands use their channels to talk about social justice, they need to go beyond lip service. Just 8% of brands publish their actions on racial and ethnic equality in their supply chains.

Despite these results, Fashion Revolution is encouraged by increasing supply chain transparency among many major brands, primarily with first-tier manufacturers where the final stage of production occurs, e.g. cutting, sewing, finishing and packing. Nine brands have disclosed their first-tier manufacturers for the first time this year. It is encouraging to see significant progress across market segments including luxury, sportswear, footwear and accessories and across different geographies.

Fashion Revolution’s co-founder and Global Operations Director Carry Somers says: “In 2016, only 5 out of 40 major brands (12.5%) disclosed their suppliers. Seven years later, 121 out of 250 major brands (48%) disclose their suppliers. This clearly demonstrates how the Index incentivises transparency but it also shows that brands really are listening to the millions of people around the world who keep asking them #WhoMadeMyClothes? Our power is in our persistence.”

More key findings from the Fashion Transparency Index 2022:

Progress on transparency in the global fashion industry is still too slow among 250 of the world’s largest fashion brands and retailers, with brands achieving an overall average score of just 24%, up 1% from last year
For another year, the initiative has seen major brands and retailers publicly disclose the most information about their policies, commitments and processes on human rights and environmental topics and significantly less about the results, outcomes and impacts of their efforts.

Most (85%) major brands still do not disclose their annual production volumes despite mounting evidence of overproduction and clothing waste
Thousands of tonnes of clothing waste are found globally. However, brands have disclosed more information about the circular solutions they are developing (28%) than on the actual volumes of pre- (10%) and post-production waste they produce (8%). Brands have sat by as waste importing countries foot the bill, resulting in serious human rights and environmental implications.

Just 11% of brands publish a responsible purchasing code of conduct indicating that most are still reluctant to disclose how their purchasing practices could be affecting suppliers and workers
Greater transparency on how brands interact with their suppliers ought to be a first step towards eliminating harmful practices and promoting fair purchasing practices. The poor performance on transparency in this vital area is a missed opportunity for brands to demonstrate they are serious about addressing the root causes of harmful working conditions, including the instances where they themselves are the key driver.

Despite the urgency of the climate crisis, less than a third of major brands disclose a decarbonisation target covering their entire supply chain which is verified by the Science-Based Targets Initiative
Many brands and retailers rely heavily on garment producing countries that are vulnerable to the impacts of the climate crisis, yet our research shows that only 29% of major brands and retailers publish a decarbonisation target covering their operations and supply chain which is verified by the Science Based Targets Initiative.

Only 11% of brands publish their supplier wastewater test results, despite the textile industry being a leading contributor to water pollution
The fashion industry is a major contributor to water pollution and one of the most water intensive industries on the planet. Only 11% of major brands publish their wastewater test result, and only 25% of brands disclose the process of conducting water-related risk assessments in their supply chain. Transparency on wastewater test results is key to ensuring that brands are held accountable for their potentially devastating impacts on local biodiversity, garment workers and their communities.

Most major brands and retailers (96%) do not publish the number of workers in their supply chain paid a living wage nor do they disclose if they isolate labour costs
Insufficient progress is being made by most brands towards ensuring that the workers in their supply chain are paid enough to cover their basic needs and put aside some discretionary income. Just 27% of brands disclose their approach to achieving living wages for supply chain workers and 96% do not publish the number of workers in their supply chain paid a living wage. In response, we have joined forces with allies across civil society to launch Good Clothes, Fair Pay. The campaign demands groundbreaking living wage legislation across the garment, textile and footwear sector.

 

Source:

Fashion Revolution

(c) adidas AG
18.08.2022

adidas Originals and Sean Wotherspoon team up with Hot Wheels

The Los Angeles-based designer Sean Wotherspoon returns with another release, this time combine his love for all forms of automotive memorabilia by bringing Hot Wheels into the frame to create a race inspired collection of apparel and footwear, brought to life with a series of bold graphics.

The apparel collection features a race jacket, long sleeve mesh t-shirt, cotton tee, trail shorts, a bucket hat and reversible tote bag. While the footwear release is comprised of an updated Superturf Adventure shoe with detachable patches and a take on adidas’ classic slider, the Adilette.

The Los Angeles-based designer Sean Wotherspoon returns with another release, this time combine his love for all forms of automotive memorabilia by bringing Hot Wheels into the frame to create a race inspired collection of apparel and footwear, brought to life with a series of bold graphics.

The apparel collection features a race jacket, long sleeve mesh t-shirt, cotton tee, trail shorts, a bucket hat and reversible tote bag. While the footwear release is comprised of an updated Superturf Adventure shoe with detachable patches and a take on adidas’ classic slider, the Adilette.

Source:

adidas AG

(c) adidas AG
01.08.2022

adidas unveils collection that celebrates community, heritage, and identity

adidas unveils the first of two drops with South African luxury designer, Thebe Magugu. The debut collection for women features the celebratory and joyful artwork of a woman dancing, designed in collaboration with artist Phathu Nembilwi, and influenced by Thebe’s mother, aunt and grandmother, and the theme of femininity, interwoven with leading adidas material technology . Each garment features an abstract selection of bright and punchy colors including, impact orange and yellow, accents of shock pink, backgrounded by pulse lilac. The collection spans across sports including running , swimming , training , tennis , football , and cycling alongside a set of casual lifestyle garments.  

United by a shared passion for inclusivity and kinship, the collection includes a three-piece modesty swimwear set made in part with recycled materials and chlorine resistant fabric that is lightweight and chlorine-resistant; swimwear in inclusive sizing (XS-4XL); and gender-neutral pieces with UNITEFIT – a fit system that is created with a spectrum of sizes, genders, and forms in mind.

adidas unveils the first of two drops with South African luxury designer, Thebe Magugu. The debut collection for women features the celebratory and joyful artwork of a woman dancing, designed in collaboration with artist Phathu Nembilwi, and influenced by Thebe’s mother, aunt and grandmother, and the theme of femininity, interwoven with leading adidas material technology . Each garment features an abstract selection of bright and punchy colors including, impact orange and yellow, accents of shock pink, backgrounded by pulse lilac. The collection spans across sports including running , swimming , training , tennis , football , and cycling alongside a set of casual lifestyle garments.  

United by a shared passion for inclusivity and kinship, the collection includes a three-piece modesty swimwear set made in part with recycled materials and chlorine resistant fabric that is lightweight and chlorine-resistant; swimwear in inclusive sizing (XS-4XL); and gender-neutral pieces with UNITEFIT – a fit system that is created with a spectrum of sizes, genders, and forms in mind.

The high-performance tennis pieces will be premiered during one of the most prominent hardcourt tournaments by adidas’ inspirational athletes Dana Mathewson, Stefanos Tsitsipas, Felix Auger Aliassime and Daria Kasatkina who are passionate about showing support for what matters and encouraging diversity and inclusivity on and off the court. The tennis collection features the Purple NY UNITEFIT Tennis Dress, delivering style and functionality, made in part with recycled materials.

Alongside the performance pieces, the statement Originals looks include the Originals Crop T-shirt, in white and semi pulse lilac, delivering classic streetwear style, and the Originals 7/8 Leggings, a go-to choice for every occasion. The collaboration also includes remixes of iconic adidas footwear silhouettes including the Stan Smith, Nizza Platform, Astir and Forum footwear, which feature design accents from Thebe Magugu's signature prints. Reflecting adidas's commitment to consciously crafting performance materials, hero styles and pieces have also been made in part with recycled materials, just one of the innovations that represent adidas' commitment to help end plastic waste. 

More information:
adidas Sportswear
Source:

adidas AG

(c) adidas AG
20.07.2022

adidas Basketball announces the Candace Parker Collection Part II

adidas Basketball in collaboration with basketball GOAT and legend, Candace Parker , unveils the new Candace Parker Collection Part II with retail partner DICK’S Sporting Goods. Rooted in a shared commitment to empower aspiring women athletes and hoopers – who like Parker set out to create their own legacy, the encore collection is the embodiment of Parker’s evolution on-and-off the court melding Ace’s style and performance insights for the next generation player.

adidas Basketball in collaboration with basketball GOAT and legend, Candace Parker , unveils the new Candace Parker Collection Part II with retail partner DICK’S Sporting Goods. Rooted in a shared commitment to empower aspiring women athletes and hoopers – who like Parker set out to create their own legacy, the encore collection is the embodiment of Parker’s evolution on-and-off the court melding Ace’s style and performance insights for the next generation player.

The Candace Parker Collection Part II launches with the all-new Exhibit B, arriving in three custom colorways employing Lightstrike cushioning for fluid and dynamic handling. Each iteration of Parker's Exhibit Bs are inspired by her personal journey beginning with the “For Lailaa Nicole” receiving emerald green with silver accents in honor of her daughter. As for Parker, it’s not about “wearing the crown,” but about “sharing it” resulting in “Game Royalty”, a purple and gold colorway representing African queens followed by an ash blue and shadow navy for “Windy City” version signifying the hometown hero’s 2022 league title and rounded out by three unique Exhibit B “Elevated Team” colorways emphasizing the magic of teamwork.

The Candace Parker Collection Part II is an elevation for the new generation of athletes completed with a vibrant combination of pre to post-game apparel offerings including signature Ace sweatsuits, cropped jackets and hoodies, all paired with an assortment of tees and shorts that harken back to pivotal moments in Parker’s career. The return of inclusive sizing is paramount and purposeful, allowing Parker’s vision for expanded access to female and non-binary athletes who’ve traditionally had to size down to access men’s basketball apparel and footwear.

More information:
adidas Sportswear
Source:

adidas AG