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03/09/10

 


DIGEL - the menswear concept predicts for 2010 Growth in the Upper One-Digit Range


click to zoomThe German producer of men's wear, Digel - the menswear concept, with headquarters in Nagold / Black Forest, looks optimistically into the future and counts on a further expansion of their export business. Marketing director Philipp Tausch said in an interview with Textination that the enterprise founded in 1939 by Gustav Digel was able to maintain their sales in 2009 against 2008, with 60 Mill EUR. For 2010 they are planning on growth in the upper single-digit range. The company is owned to 100% by the family. Managing shareholder is Hans Digel. The sons Jochen and Carsten Digel are members of the management board. A further manager is Michael Bischof.

Nagold is headquarters of management, sales and distribution, product management, procurement, marketing, logistics with just under 200 employees. In 2008 they invested substantially in the expansion of the logistics center in Nagold with a storage capacity of now altogether 300,000 parts. The fabrication takes place in Poland and Rumenia with a total of 1 Mill pieces per year. Of the entire sales 60% goes to export, going to 47 countries of Europe.

The men's wear manufacturer is active in the middle price- and fashion- segment. Their partner is the upper special retail trade. They own monostores in Stuttgart-Leonberg, Wetzlar and Warsaw. The enterprise has around 2,000 customers, 340 of them are partnerships in other shops (shop-in-shop systems).

Core competencies of Digel are: Europe's biggest modular of ferer - more than 50 modular systems are permanently in stock, 24-hour customer delivery service, comprehensive NOS (never out of stock)-system offer, Digel Order Concept (DOC) - seasonal storage service as well as sortiments for shop-in-shop (complete collections / synchronized delivery dates in three color schemes) at an excellent cost-/ performance ration. With the NOS-system more than 150,000 parts in more than 60 exclucive patterns are hanging in the logistics-center Nagold are permanently ready on call. Customers ordering new merchandise until 3 pm will get it within Germany even the next day. To manage the areas optimally there is also a NOS with jackets, pants, shirts and sportswear on offer. ... more

Gert Krockert
Translation Dr. H. Arndt

 

Associations

Fashion DesignART-Award: The winners

Self-Management for executive managers

Donations are possible regarding the competition law

DMF: Enlight sales force!

Ceremony for graduates at the LDT Nagold

REACH: Hazardous material list extended

Partnership congress 2010

First textile DesignART-Award: The winner

intex with new positioned executive committee

Direct debiting system has to stay!

With French charm to the Frankfurt Heimtextil

Extended transition time for care symbol "bleaching“

Inspiration out of Plauener lace for the world market

BTE booth at the „Heimtextil" in Frankfurt from January 13 - 16

Exempt from charges fair-package to the Parisian SIL

EDI: More turnover, less costs

BTE statement regarding the biocide regulation

Point out the trade partner explicitly within the internet!

Financial and cost planning with the „Chefplan online“

December is the top-selling month

EDI: Use BTE-product group code!

2010: Winter sales from January 25th, summer sales from July 26th

Special sales without end limitation possible

VDMD-TrendResearchTeam: Colour chart summer 2011

VDMD nominates Anne Schulze for the IAF-Award 2009

Credit cards: Sporadically PIN demanded

Andreas Bartmann newly assigned to the BTE directory

BTE regrets BAG-Liquidation

Energy costs unchanged high

Reconvert payment transactions terminals?


 

03/02/10

 




Ambiente 2010: Textile Companies successful with Lifestyle Collections


click to zoomDespite economic crisis and icy-cold weather more than 133,000 buying agents were present at the worldwide biggest consumer goods fair Ambiente from 12 to 16 February 2010 in Frankfurt. They were rewarded by the big product line-up of the 4,504 exhibitors from 93 countries, who were surfing on the trend that the consumer is longing for security and cosiness in the face of the momentary harsh environment. The home is romanticized and more celebrated than in the past.

From that also German textile enterprises can benefit. The Kleine Wolke Textilgesellschaft and Rhomtuft - exhibitors at Heimtextil 2010 - were also present at the Ambiente. Companies like Zoeppritz in Heidenheim and the Austrian David Fussenegger Textil in Dornbirn/Vorarlberg have transferred completely to Ambiente.

Klaus Ladstätter, managing director of David Fussenegger Textil GesmbH, told Textination that their product range in the lifestyle segment, woven blankets and textile accessories at the Ambiente responds exactly to the clientele they want to target: gift boutiques, accessory-shops, florists, pet shops, furniture people, who value a trendy, unusual, new product line. And the number of new buying customers is at Ambiente traditionally much higher than at Heimtextil. The Ambiente is an order fair.

"We were very much satisfied. A special success we had with our Baby / Kids-collection, with the up-to-date spring cotton blankets-collections and with the segment blankets with floral designs as well as pet blankets. Next year we will certainly exhibit again. We offer lifestyle-products and textile accessories - made in Austria - produced mainly from natural materials like cotton, viscose/bamboo, cellulose. Each year we have four collections for different target groups and seasons. We are serving the middle price segment. After years of stronger growth we have been able to keep the same sales in 2009 as in 2008 and expect in 2010 again a rise of around 5%". ... more

Gert Krockert
Translation Dr. H. Arndt

 

 

 
 

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